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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. Here are some ways in which writing for PR differs from being a journalist, how to make it work. Your clients are your editors. Compare then and now.

Writing 294
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PR Goal-Setting For 2018

ImPRessions - Crenshaw Communications

How To Plan PR in 2018. Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. It should outline the company’s purpose, measures of success, how its offering is valued, and by whom. Do a deep dive into internal resources. .

Exercises 136
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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

Responding recently to internal rumors about “massive job cuts,” Jim Farley, the company’s CEO, confirmed in an internal video that job reductions were indeed coming. Tonal, a competitor to exercise-equipment company Peloton, used an internal memo to announce job losses at the company. He urged employees to stay focused.

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Create a Content Hub that Drives PR Results

Cision

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Go to your website or your internal server/Dropbox/Google Drive and grab your most recent frequently asked questions sheet. You don’t need it for this exercise.). Ignore the PA—or page authority.

Exercises 198
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5 Tips for Creating High Quality Content

The Proactive Report

You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. How to Craft High-Quality Content . Research uncovered the fact that damage to unsupported breasts during exercise is, in fact, a medical issue and an expert at a UK University had done in-depth scientific research on the topic.

B2C 157
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Stress calories: what to eat during crises

Reputation Antistress by Sergii Bidenko

I am sure you will find something interesting from this interview and take it for personal use. Negative emotions, crises, personal events do not stop, depleting all internal resources? How can you reconnect mind and body in such a situation? Do any physical exercise that pleases you. This is what is happening to us now.

Energy 52
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Effective Listening and How to Be a Better Listener

Masters in Communications

Since our brains think faster than people speak, it's tempting to start planning how to reply after hearing just a couple of sentences. Listening to Visual Cues When another person is involved, the act of listening turns into a visual exercise as well as an auditory one. If you're mentally preparing a rebuttal, you're not attentive.

How To 40