Buzzstream

DECEMBER 1, 2023

Use these SaaS link-building tips, ideas, and real-life examples to learn how to put space between yourself and your competitors. Later in this post, many examples show how major SaaS companies have leveraged links to bring significant links from news sites and build valuable organic traffic. What is Link Building For SaaS?

Examples 62

Examples Software Pitching Tools 62

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

Newsfile

JANUARY 24, 2024

So, to help you out, we’ve identified the top 5 PR trends in 2024. AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. Download the report!

Trends 52

Trends Data-Driven PR Analytics Survey 52

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. This was true for both the one-year and five-year trends. This was true for both the one-year and five-year trends.

Infographics 68

Infographics Data Case Study Content Marketing 68

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Here are some compelling reasons why tech PRs should embrace the trend. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. In lockstep with the business and PR trends.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Cision

NOVEMBER 24, 2015

Both examples show how complicated the term “fair use” has become and the power behind the purpose factor. While comedians must rely on others’ materials for parody and sketches, the amount they take to work with can cause a scene just as easily as someone reusing statistics from one infographic for another. .

Examples 120

Examples Viral YouTube Infographics 120

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Buzzstream

MARCH 13, 2024

For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Here are some specific examples of Hero content: Surveys. Instagram has an extensive set at its disposal to create its Annual Trends Report. Internal Datasets.

Digital PR 71

Digital PR Construction Case Study SEO 71

Cision

DECEMBER 5, 2017

Blogging is no longer an experimental trend that might be a waste of time. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x.

Infographics 235

Infographics Case Study Content Marketing Video 235

5W PR

NOVEMBER 3, 2023

For example, create content that resonates with fitness enthusiasts who seek advanced performance metrics, while also offering guidance to beginners on how to kickstart their fitness journey with wearable tech. Tailoring the message to different audiences Fitness wearables cater to a diverse audience.

Marketing 78

Marketing Infographics Content Marketing Data 78

Cision

JANUARY 18, 2018

Here’s a great example of our own: a few months ago, Forrester commented on Cision’s recent IPO. A link and description of what each article is about will show your readers that you’re trending online. From there, create different types of content: a quick-read infographic with the data highlights, as well as a more in-depth report.

Strategy 276

Strategy How To Media Infographics 276

Newsfile

SEPTEMBER 27, 2023

For example, Starbuck’s pumpkin spice latte is one of the most iconic products for sale in the fall. In this case, Oreo provides viewers with real world recipe examples to extend the use of its fall product. For example, you can use fall-related words or create a play on words for the fall theme.

How To 95

How To Tourism Fashion Travel 95

Newsfile

SEPTEMBER 28, 2023

For example, Starbuck’s pumpkin spice latte is one of the most iconic products for sale in the fall. For example, Sheeran’s post on Instagram is seeing more than 400k engagements and is rising. In this case, Oreo provides viewers with real world recipe examples to extend the use of its fall product.

How To 93

How To Tourism Fashion Travel 93

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 102

Media Radio Print Newspapers 102

Sword and the Script

MARCH 19, 2018

A new survey of primarily corporate communications professionals identified the hottest trends and tactics in PR – and perhaps those that aren’t so hot too. The Data Story on the Hottest PR Trends. While the survey covers a broad range of concerns in PR – the findings on trends and tactics are of a keen personal interest to me.

Survey 71

Survey Trends Communications Storytelling 71

Prohibition

DECEMBER 13, 2022

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. Here we look at the different types of digital PR campaigns, including some practical examples, to get you started. Examples of this include: Maps. Reactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

PRSay

JULY 16, 2019

For example, taking a blog post and turning it into a podcast, infographic or video is a great way to present identical information in a new format. Keeping an eye out for relevant milestones and trending topics can help you find opportunities to reshare old materials. Find a timely twist.

Content Marketing 162

Content Marketing Infographics SEO Video 162

Prohibition

JANUARY 29, 2024

Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience. Some examples could be ‘subscribe to our newsletter’, ‘join the conversation in our comments section’, or ‘explore our services’. Serve value Your audience’s time is precious, so ensure every word counts.

Blogging 62

Blogging SEO Engineering Mobile 62

Buzzstream

DECEMBER 13, 2023

For example, it shows that Buzzstream is “ firstname@buzzstream.com ” which is correct. Exploding Topics – Finding Trending Topics Created by Brian Dean of Backlinko and Josh Howarth, Exploding Topics analyzes trending topics across the web with real-time data. Below is an example of the previous section in my Google Doc.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

For example, it shows that Buzzstream is “ firstname@buzzstream.com ” which is correct. Exploding Topics – Finding Trending Topics Created by Brian Dean of Backlinko and Josh Howarth, Exploding Topics analyzes trending topics across the web with real-time data. Below is an example of the previous section in my Google Doc.

Digital PR 62

Digital PR Tools Google Pitching 62

5W PR

APRIL 21, 2021

For example, the company business cards can also include the company’s social media handles , or when an executive member speaks at a conference, the slideshow can also include those same handles. Social Media Strategies. Content Marketing Strategies.

Creativity 88

Creativity Strategy Marketing Infographics 88

Cision

APRIL 12, 2016

For example, the people coming to your website through search engine result pages (SERPs) or Facebook posts would be considered organic traffic. Aim to create content that is relevant to your industry, will provide value to your audience and increase their awareness of future trends and your brand. What is an organic audience?

Infographics 120

Infographics eBook Content Marketing Video 120

ImPRessions - Crenshaw Communications

SEPTEMBER 24, 2019

Use examples. Agencies and clients alike need to be monitoring current trends in the industry. Taking advantage of infographics, still images, and video will be much more eye-appealing, and it makes a journalist’s job easier if strong visuals are involved. Look for analogies and emphasize benefits, not just features.

Pitching 140

Pitching B2B Infographics Study 140

Buzzstream

FEBRUARY 3, 2021

Examples of top-tier publications include: The Guardian. So if you are working on a Lifestyle or Entertainment piece, for example, you may instead be targeting pubs like these: Buzzfeed. According to John Mueller , Google’s Senior Webmaster Trends Analyst, the update had a key focus on the relevance of an overall website’s content.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

DECEMBER 5, 2023

Making your list in BuzzStream Let’s say you want to find blogs that feature fitness infographics with a Domain Authority above 40. In this example, let’s say you’ve been tagging your leads, so you’ll start by opening the ‘Tags’ dialog.

Infographics 62

Infographics Pitching Writing Blogging 62

MaccaPR

FEBRUARY 2, 2016

Here are six trends we’ve identified that will ensure your next sponsored blogger campaign is set up for success! Trend #1: Blogging is now a full-time job. Trend #2: Bloggers maintain bonafide editorial calendars and plan content well in advance. Trend #3: Tightened non-compete timeframes are the new reality.

Trends 48

Trends Blogging Brand Branding 48

ImPRessions - Crenshaw Communications

APRIL 18, 2019

Survey results can easily become infographics or the centerpiece of a customer newsletter. Be strategic with newswire distribution. It may seem a small thing, but it pays to be stingy – or at least strategic – with newswire distribution of press releases.

Infographics 149

Infographics Retail Resources Employee 149

Cision

JANUARY 16, 2017

Using owned data, businesses can identify unique trends and insights about their current customers that may be helpful or insightful for similar businesses. In this post, we show three examples of businesses who have anonymized and aggregated their data to create useful, engaging, and unique content.

Data 120

Data How To Retail Ethics 120

Critical Mention

MARCH 22, 2019

Any piece of content you post has a lifespan of two-to-three days , but unfortunately, after that, it loses its momentum, and your audience is on to the next trend. Images, infographics, GIFs, and interactive videos can breathe new life into your content. Creating a content plan softens the blow.

Social Media 62

Social Media eBook Infographics Media 62

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

For example, IoT devices for the home can factor into smart pitches on fall clean-up and prep stories. This season’s early (and devastating) Napa Valley fires offered a chance for expert commentary on grape production from our wine industry client, for example. Strategize for Thanksgiving shopping stories now.

Film 180

Film Small Business Pitching Comparison 180

Shift Communications

JANUARY 2, 2019

For example: Increase leads by 20%. Identify the white spaces in the market that other sources don’t know about by analyzing social media, search trends and topic modeling. Together we determine what success will look like, what problem we are solving and what will be the potential outcomes. Objectives must be specific and measurable.

Analysis 95

Analysis Infographics Internal International 95

ImPRessions - Crenshaw Communications

JULY 18, 2017

For retail app client Retale, we look at the different ways shoppers connect with stores to find trends. For example, when constructing a question for a survey for a property developer, resist phrasing a question with subjective language like “Most renters are willing to pay extra for onsite amenities; how do you feel?

Survey 136

Survey How To Construction Data 136

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

Pull the whole idea together as an infographic or slide show to illustrate for media, especially for digital who could end up using piece as is. The key is to stand out from the crowd with trend outlooks and forecasts. Here are some excellent examples for inspiration. Predictions are a perennial.

Pitching 136

Pitching Print Survey Local 136

ISEBOX

SEPTEMBER 8, 2016

Since you’re in PR, you may not be aware of the modern trend of sales moving to an inbound approach. Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.).

Infographics 105

Infographics Software Video Employee 105

ImPRessions - Crenshaw Communications

JANUARY 24, 2017

For example, surveys about our about the coming election might have seemed redundant during our poll-heavy and lengthy campaign season, but the “ top American fears ” hook for one annual study was not only well designed, but well packaged and the result was truly newsworthy content. Be thoughtful in constructing questions.

Survey 120

Survey How To Construction Data 120

PRSay

JUNE 11, 2021

They spend more time talking through real-life examples within communities to help people understand the true impact of the gun-violence crisis. You can find an example here.). A great example of this was our “COVID is Not the Flu” infographics, which reached over 20 million users on Facebook alone.

Publicity 158

Publicity Social Media Report Fashion 158