Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

PRSay

JUNE 23, 2021

For example, a preapproved media statement that refers to an attack as “cyberterrorism” could inadvertently lead to the denial of insurance claims if the company’s policies exclude coverage for terrorism. Enlist employees. Exercise regularly. Jon Goldberg is the founder and chief reputation architect of Reputation Architects Inc. ,

Crisis 146

Crisis Insurance Insurance Exercises 146

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? The algorithms that power artificial intelligence (AI) tools are built on a foundation of human judgment calls ­– but humans sometimes make mistakes.

Local 99

Local Community Ethics Education 99

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 96

Technology Ethics Tools Creativity 96

Scott Public Relations

MARCH 4, 2020

The growing wealth gap among citizens is a major public policy concern for the United States. As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Scott Public Relations

DECEMBER 19, 2019

The growing wealth gap among citizens is a major public policy concern for the United States. As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Policies 52

PRSay

DECEMBER 21, 2017

His grandfather, Elias “Buck” Buchwald, was among the first employees at Burson-Marsteller and worked closely with the firm’s co-founder Harold Burson, APR, Fellow PRSA. He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In

Publicity 150

Publicity Radio Technology Sports 150

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. click image for higher resolution).

Employee 148

Employee Print Writing Survey 148

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

We work with many technology startups whose business seems dry and narrow on the outside, but when you scratch the surface and work to identify and shape the narrative, a truly compelling story emerges. Instead, tell a story that anyone could understand at a cocktail party. What persistent problem does it solve? How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Security policies and controls. Security policies and controls. Emerging targeting technologies. Response to legislative initiatives.

Company 136

Company Interviews Reputation Privacy 136

Buzzstream

MAY 12, 2020

For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. “You have to be fearless when it comes to technology,” says Dominique Ennis Sierra, director of operations at Georgia Tech. Communication.

Strategy 102

Strategy Employee System Tools 102

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. How is technology being used in public relations? What is public relations? And in B2B marketing it already does.

Interviews 99

Interviews Publicity Technology Social Media 99

Stephen Waddington

DECEMBER 17, 2018

Flexibility – accommodate the need of employees to manage their other lifestyle demands such as partners, children and parents insofar as possible. Leadership – the role of an agency boss is an equal mix of cheerleader, tyrant and visionary. Adopt a zero tolerance policy and manage accordingly.

Agency 114

Agency Marketing Energy Financial 114

Scott Public Relations

JUNE 26, 2020

Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media. Is it that hard to verify a claim? Face reality and step up.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Landis PR

APRIL 8, 2024

This is relevant because the ESG strategy of companies is so important to society: The quality of the climate, the environment, local communities and employee satisfaction all depend on it to a large extent. Sustainability awards reward the best ESG performance of companies.

Company 59

Company Report Government Local 59

prTini

NOVEMBER 14, 2016

While discussing some of the more progressive policies we pursue at Geben—everything from paid leave to #WorkAways —this colleague pointed out that many of the large, established, traditional agencies he works with could never do these things that are becoming more standard at many boutique PR agencies. Time Is of the Essence.

Agency 28

Agency Policies Employee Internal 28

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

Even if your disruptive new SaaS platform is the coolest technology to hit the industry, don’t just focus on features and benefits, and don’t get lost in jargon or technical terms. Think in terms of building a relationship, not making a sale. Tell, don’t sell. Embrace competition.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

Stephen Waddington

MAY 8, 2018

2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner. Instead, where appropriate, technology is already empowering online consultations and self-care in the home. Its credibility come from the human face of its employees.

Communications 63

Communications Healthcare Print Community 63

Offleash

JULY 23, 2017

Silicon Valley is the world capital of transformation, shaping the technologies that change how we live, work and play. Fact: Among the hundreds of startups we’ve represented, it’s rare to find a woman among the executive leadership. It’s time to stop the madness. That includes wage disparity. Contact Joanna at joanna@offleashpr.com.

Engineering 40

Engineering Technology Policies Ethics 40

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. We represent public companies, innovative start-ups and every type of technology company in between. 3) You specialize in technology.

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 192

Writing Communications Marketing B2B 192

Prohibition

DECEMBER 13, 2021

This crisis plan should be based on a comprehensive business risk assessment and should be aligned with the business strategy and other company policies. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Technological crisis. Man-made disasters.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. The Conference Board reported that while 90% of executives understand the importance of employee engagement, fewer than 50% understand how to address this issue.

Internal 147

Internal International Employee Mobile 147

Stern + Associates

JANUARY 6, 2022

Meeting planners are seeking out authoritative Black perspectives, accomplished Black professionals are being appointed to leadership positions, and companies are actively working to root out conscious or unconscious biases in product development, supply chains, brand messages and the workplace. The Advantages of Inclusive Leadership.

Leadership 62

Leadership Policies Engineering Technology 62

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

PR in High Definition

MAY 31, 2022

Instead, racist and exclusionary policies were embedded within the company’s culture. While these policies once appeared to benefit Abercrombie, as attitudes changed, they quickly eroded the company’s reputation , which has had a fundamental impact on the business’s long-term growth. Leadership and reputation.

Reputation 62

Reputation Policies Leadership Company 62

Shift Communications

OCTOBER 20, 2015

But October is also the month that hosts National Flex Day, a day created to motivate employers and employees to unite behind the need for more flexibility in the workplace. Leah Ciappenelli, HR Director at SHIFT, was eager to talk about how SHIFT’s flex policies came to be and why she flexes. SHIFT also has a telecommuting policy.

Policies 60

Policies Employee Guidelines Meeting 60

Stern + Associates

DECEMBER 6, 2022

President of Simmons University, Lynn Perry Wooten is a crisis leadership expert. Nobel Laureate economist Paul Romer , a professor of economics and law at New York University and a former chief economist at the World Bank, is a world-renowned authority on leveraging technology and innovation to drive long-term growth.

Energy 62

Energy Government Policies Leadership 62

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

Our heightened awareness – and the corporate reluctance to address systemic misbehavior – presents serious public relations challenges for established companies in every sector from technology and media to food service and sports. Take onetime media darling Under Armour.

Reputation 165

Reputation Apparel System Corporate 165

ImPRessions - Crenshaw Communications

JANUARY 30, 2017

Even for those favoring a tighter refugee policy, the execution of the ban, stranding travelers and causing confusion at airports and among government agencies, left a lot to be desired. But the new administration is setting up daily challenges for all kinds of companies, their leadership, and their communications teams.

Brand 120

Brand Branding Travel Policies 120

ImPRessions - Crenshaw Communications

OCTOBER 18, 2017

They quickly adjusted their projections and looked forward to four years of deregulation and business-friendly policies. When a technology leader speaks about the need for skilled engineers, or a midwest farm company explains how a labor shortage is impacting its growth, it places emotional issues into a constructive framework for discussion.

Corporate 149

Corporate Policies Privacy Construction 149

ImPRessions - Crenshaw Communications

MAY 10, 2016

A public stand, of course, can risk backlash among customers or employees. Marketing technology employees tend to be young (just ask Dan Lyons ), and as a native Atlantan, I can vouch for its progressive and relentlessly pro-business culture. Principles are one thing, but in the business world policy positions are complex.

Healthcare 120

Healthcare Employee Study Policies 120

Stephen Waddington

MARCH 24, 2019

There’s a tool for that The market for technology in marketing and public relations is exploding. Navigating UK beyond Brexit I’m a long-time fan of Julian Stodd’s work including The Social Leadership Handbook and Social Leadership: My First 100 Days. I thoroughly recommend that you seek out Jonathan and his work. ??

Tools 69

Tools Insurance Insurance Handbook 69

Stephen Waddington

DECEMBER 15, 2021

Artificial intelligence - The UK Government’s National AI strategy outlines a plan to invest in the AI ecosystem, to support the transition to an AI-enabled economy, and to ensure the governance of technologies. Education and workplace practices are critical to change according to the Creative Industries Policy & Evidence Centre.

Publicity 128

Publicity Government Guidelines Facebook 128

Solo PR Pro

FEBRUARY 23, 2021

There’s an overall feeling that societal leadership lies. But what is clear is that we are looking to our corporate leaders for guidance and leadership, now more than ever. Alicia Nieva-Woodgate is the Vice President Corporate Communications at USA Technologies Inc. This includes CEOs, Boards, journalists, pundits, etc.

Biotechnology 80

Biotechnology Communications Leadership Employee 80

NewsWhip

FEBRUARY 26, 2021

But the over sample we do for an audience we call the informed public, those are people who are college educated, they’re in the top core tile of income, and they over-index on consumption of business and public policy information. They tend to have much higher levels of trust, both in institutions and in information sources.

Brand 78

Brand Branding Media Government 78

Stern + Associates

APRIL 17, 2024

With 65% of CEOs indicating geopolitical concerns are among the top disruptors they expect to face over the coming 12 months, and climate issues, DEI’s validity and questions about democracy itself not far behind, business leaders have much to consider as they make important decisions for their employees, organizations, and themselves.

Policies 99

Policies Leadership Mobile Employee 99