David PR Group

DECEMBER 2, 2016

If so, you’re probably vulnerable because millions of people look at online reviews across multiple sites, and it should be a customer service function more than anything else. If your customers, happy or unhappy, are commenting about your business on a review site, who should be monitoring it? But wait, there’s more.

Reputation 40

Reputation Wikipedia Customer Service Engineering 40

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. A good plan is to meet quarterly to run through scenarios that might happen.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Stephen Waddington

JULY 10, 2017

Every aspect of an organisation is becoming social, from customer service to marketing; and from product development to sales. Automated cold-calls, email spam, web copy written in corporate jargon, and my personal favourite “your call is important to us but we’re currently experiencing very high demand”.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

wiredPRworks

JUNE 8, 2016

To be selected to speak to the financial services industry’s top performers and share social selling strategies is a highlight of my professional speaking and training career. For more information on the MDRT 2016 Annual Meeting , go to imdrt.org/2016am/index.html. It’s such an honor to be selected as an MDRT speaker.

Insurance 40

Insurance Insurance Financial LinkedIn 40

PR Fuel

NOVEMBER 13, 2018

Eventually you’ll come to a point where you just have to eat a sandwich on the run to a meeting, and there’s no savoring that. There’s a big difference between not “savoring” each customer and completely taking them for granted, though. The vast majority of the world uses the web. Your customers do as well.

Customer Service 40

Customer Service Web Energy Company 40

PR 20/20

NOVEMBER 30, 2022

It’s imperative to meet on a regular basis to discuss performance, professional goals and areas to improve. Customer service? For instance, if you have extraordinary customer service, place your success rates or customer quotes across the home page to showcase third-party validation. Is it your culture?

Marketing 52

Marketing Technology Internal International 52

MaccaPR

OCTOBER 2, 2014

The good news : Most of these moribund YouTube channels could be easily transformed from dusty video archives into healthy sales lead generators, vigorous customer engagement machines, lively web traffic referral drivers, and, more than anything, SEO magnets to heighten visibility for a company in search.

YouTube 54

YouTube Video Web SEO 54

Sword and the Script

DECEMBER 20, 2022

Regular dissemination of good communication, meeting and texting practices is also necessary. With hybrid workforces and a deluge of virtual meetings, people crave communities and real connections. Experiential marketing targeting a diverse customer base has become hugely appropriate and meaningful.

Marketing 187

Marketing Content Marketing Data Social Media 187

PR 20/20

AUGUST 22, 2017

Some of us willingly share more with strangers on the web than we would at the holiday dinner table. Once again, executive level–who might not be as accustomed to responding to criticism as, say, customer service–are likely to be thrown by negativity. This fear is lost on inbound marketers, who tend to be innately social.

Marketing 87

Marketing Resources Technology Internal 87

Stephen Waddington

FEBRUARY 12, 2019

You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. The social web is often described as the largest market research exercise that no one ever commissioned. We shouldn’t be surprised.

Publicity 79

Publicity Community Pinterest Reputation 79

Beyond PR

JUNE 1, 2016

My career began as a web developer, but led to project management, then marketing automation and demand generation. Other team members started in roles varying from chemical engineering to customer service. Download Meeting Demand: A Guide to Becoming a Data-Driven CMO right now. We even have a former sommelier!

Marketing 40

Marketing Chemicals Analytics Data 40

Waxing UnLyrical

FEBRUARY 9, 2015

She’s been active in SM since the early days, and I finally got to meet her in person at the SoloPR Summit last year. What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. Jodi Echakowitz. She also loves ABBA, bacon, cooking, dogs, and Elvis.

Social Media 40

Social Media Media Community Web 40

PR 20/20

SEPTEMBER 19, 2017

CRM : Track every interaction with your contacts and leads, including emails, calls, meetings and notes, all in one place. Plus, click into individual contacts to view all recent engagements (latest web page viewed, emails and calls, etc) and make a more informed sales pitch. Plus, we all like one-on-one, personalized service.

Marketing 40

Marketing Tools Data Report 40

Waxing UnLyrical

JUNE 7, 2011

Actually, I didn’t come across them so much as they introduced themselves to me via Twitter and email, and asked to see if we could meet up since they’d be in town. As luck would have it, we weren’t able to meet in person, but we stayed in touch. Then, Traackr starts crawling the Web based on your keywords.

System 90

System Twitter Facebook Examples 90

Sword and the Script

DECEMBER 11, 2018

Martech leaders like Amazon Web Service’s Personalize system are simplifying personalization and recommendation services for customers through machine learning. The days of marketing celebrating meeting activity goals in the boardroom, while revenue targets are missed, are a thing of the past.

Social Media 90

Social Media Marketing Media Creativity 90

David PR Group

JANUARY 4, 2016

Is this the time to pound away on better customer service? These may cover unique product attributes, expertise, pricing or service—or some combination of these. For example: Speaking opportunities at industry conferences or association meetings. Track web traffic from e-blasts, blog posts and social media mentions.

Strategy 40

Strategy Communications Real Estate Insurance 40

PR Fuel

OCTOBER 16, 2018

Below is some timeless PR advice that meets that standard: Everything I Know about PR, I Learned in Kindergarten. That’s why it’s a good idea to send your email over early in the morning before the rush to meet the deadline hits. I looked high and low on the company’s web site and could only locate the company’s main office number.

Web 40

Web Pitching Local Report 40

PR Fuel

NOVEMBER 27, 2018

Imagine you’re having kind of a crummy Monday – you spilled coffee on your favorite tie, traffic was awful, you forgot to download new episodes of your favorite podcast, and there was only one-half of a boring pancake donut at the weekly meeting. The customers were simply excited about something and they shared it.

Survey 45

Survey Company Customer Service Small Business 45

PR Fuel

OCTOBER 30, 2018

But here at eReleases, email remains our primary means of communication, and likely the most important in “converting” prospective customers into new customers. I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. Meet them in real person.

Communications 40

Communications Pitching Writing Social Media 40