Crisis communication takeaways from Andrew Cuomo
APRIL 30, 2020
Andrew Cuomo’s COVID-19 communications as an example of how leaders should speak to the public during a crisis. The governor lacks flowery language and eloquent public speaking abilities, but his communication style helps calm the public and accurately inform audiences. Here are five keys to his communication success: Start with data. At a time of crisis, people are not looking for sugar-coated reassurances that everything is fine.