Crisis communication takeaways from Andrew Cuomo

PR Daily

Andrew Cuomo’s COVID-19 communications as an example of how leaders should speak to the public during a crisis. The governor lacks flowery language and eloquent public speaking abilities, but his communication style helps calm the public and accurately inform audiences. Here are five keys to his communication success: Start with data. At a time of crisis, people are not looking for sugar-coated reassurances that everything is fine.

5 common missteps in crisis communication

PR Daily

That means last year, 945 PR teams probably woke up on a random morning to a terrible crisis for which they were ill-prepared. Start a crisis plan, and start one now. I realize that it can be tough creating talking points for a crisis that doesn’t exist and hopefully won’t happen. Have you ever stared at a blank screen wondering what to write or how to approach something? Writing under those circumstances is exponentially harder.

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6 Social Media “Musts” for Crisis Communication

Cision

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication. You must remember communication basics. Communicate with compassion, concern and empathy. Want to handle a crisis smoothly?

Keys to a successful global crisis communications response

PR Daily

Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. The need for speed is ever present in the midst of a crisis. But when executing crisis communications plans globally, a blanket approach and rushed messaging can do more harm than good. The keys to success of any crisis response?

Writing for a weary, worn-down workforce

PR Daily

COVID-19 continues to put communicators in a tough spot. Communicators are in a position to find and share good news—or to at least be uplifting, informative beacons in the middle of a storm. Write for yourself, too. At the very least, take time to write for your own pleasure.

Team Crisis Communications

PRSay

It consists of writing releases, statistical work, servicing the media and pitching story ideas, among others. The one big element which is incorporated in PR, regardless of the specific industry is crisis management and communications. While all of the other facets are extremely important in their own way, and they each contribute to the advancement of the organization for which you are working, crisis PR is something that can’t be taught but only experienced.

How to manage and mitigate writing-related anxiety

PR Daily

Many more of us deal with the very specific and fearsome monster of writing anxiety. You might also read the lovely memoir by Mark Saltzman, The Man in The Empty Boat , which outlines his prolonged struggle with writing anxiety. Use writing rituals.

4 Creative PR Ideas for Crisis Communications

Sword and the Script

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. Time hacks – crisis PR demands speed. Crisis communications has changed — and Mr. Wilde should get a raise.

Teaching Crisis Communication: Embracing the Research to Practice Model

Melissa Agnes

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. Just look at this past year alone when we are looking at crisis situations. Subscribe to The Crisis Intelligence Podcast here or on iTunes or Stitcher !

Making The Case for Excluding Jargon From Crisis Communication

Melissa Agnes

Recently, Eric Chandler and I wrote a blog post called “Social Media Crisis” and Other Buzzwords that Need to Go. ” When I talk, train and write about crisis communications, I always say that your audiences want (and expect) to communicate with the people behind the brand, not with your logo. Cut jargon out of your crisis communication vocabulary. Crisis Communications Food for Thought

A Look At Academic Research on Crisis Communication From #AEJMC14

Melissa Agnes

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. I’m a practitioner so I get the opportunity to test my own and others’ theories when it comes to crisis communication. In terms of the crisis communication research.

Prioritize your crisis communications plan—today

PR Daily

Whether it’s a natural disaster, an act of terrorism or simply a torrent of nasty tweets, communicators play a key role in how these events are perceived and play out. If you communicate for a living, you have the power—and the responsibility—to shepherd, enlighten, instruct and lead when a situation arises. You are a first responder of sorts, so the onus is on you to be prepared for a crisis. Pick a format and get it in writing (or on slides or video).

Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? How long does it take your organization to send out your first official public statement or news release when a crisis happens? With greater frequency, they are also broadcasting your crisis live on Facebook or Periscope. It’s time to face the music.

PR using owned media for modernised crisis communications rebuttal

Stuart Bruce

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. At the time there was a much shared rebuttal post on LinkedIn by an Amazon engineering manager and Jeff Bezos circulated an internal memo to employees, which was published by several media outlets (itself a good example of how in today’s porous corporate environment all internal communications is external communications).

6 crisis communications lessons from the #YourTaxis failure

PR Daily

As the Victorian Taxi Association collects its thoughts and works to move beyond this mess, there are lessons communicators can learn from these events. Your reputation will not improve until your product or service is as good as—or exceeds that of—your competitors, says Nicole Matejic, CEO of Info Ops HQ, writing for the Firebrand Ideas Ignition blog. “If What other crisis communications lessons can brand managers learn from this fiasco, PR Daily readers?

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing. Today he’s one of the world’s foremost thinkers on the future of media, journalism and communications.

Doing Crisis Communications Right – Your Follow Up Questions Answered

Melissa Agnes

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. I sent these questions off to Captain Hsiung and Shino, and they were kind enough to write up some detailed answers for me to share with all of you. Your follow up questions answered: Doing crisis communications right.

PR Warfare: Social Media, Crisis Communications, and You

Social PR Chat

Merry Morud and Kevin Watterson from Aimclear talk crisis communications and community management in our digital world. Brands and Crisis Communications Plans: How Important Is It? Hello crisis communications. With terrorist attacks in places like Orlando, Florida and Paris, France, Lisa Buyer asked crisis communication experts Merry Morud and Kevin Watterson from Aimclear how important it is for brands to have a crisis communications plan.

PR Warfare: Social Media, Crisis Communications, and You

Social PR Chat

Merry Morud and Kevin Watterson from Aimclear talk crisis communications and community management in our digital world. Brands and Crisis Communications Plans: How Important Is It? Hello crisis communications. With terrorist attacks in places like Orlando, Florida and Paris, France, Lisa Buyer asked crisis communication experts Merry Morud and Kevin Watterson from Aimclear how important it is for brands to have a crisis communications plan.

Google May Penalize Your Crisis Communications If Your Website Is Not Mobile-Friendly

Melissa Agnes

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. Having a high ranking website and optimized crisis response and communications will help you be found by those searching for more information on the crisis, whether in the heat of the moment or in the future.

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How the pandemic has revealed a need for new comms skills

PR Daily

McKinsey reported : Even before the current crisis, changing technologies and new ways of working were disrupting jobs and the skills employees need to do them. So, what are the skills that have become crucial for PR pros over the last six months of intense crisis and disruption?

How podcasts offer new audiences during the pandemic

PR Daily

The pandemic has changed every aspect of the way we communicate—narrowing and expanding channels as the weeks and months in quarantine slog on. The well-crafted podcast does something that many other forms of communication cannot: It builds trust and rapport between storyteller and audience.

When is it OK for your brand to weigh in on breaking news?

PR Daily

Content Marketing Crisis Communications External Communications Marketing Media Relations Social Media Storytelling Visual & Video Communications Writing & Editing

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3 keys to simple, succinct and clear communication

PR Daily

When it comes to writing, there’s beauty in the basics. Communication is about conveying information in a clear, compelling manner, which is why short and sweet almost always wins the day. Our communication efforts live or die by whether our audience finds it engaging or somehow useful.

How to approach influencer marketing through a PR lens

PR Daily

Understanding whether they capture their own photography or hire a photographer, or if they have help writing their content, should help you understand how they run their business.

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5 tips to increase trust in the COVID-19 era

PR Daily

COVID-19, economic uncertainty and social justice movements have elevated truth and transparency as communication prerequisites. Here are some tips to help amplify your authentic communications online and beyond: 1.

3 tactics for building brand authority on social media

PR Daily

A brand that people recognize can also appear authoritative in their communication, but those numbers change when we’re talking about brands no one has heard of. COVID-19 Crisis Communications PR Industry Social Media Storytelling Visual & Video Communications Writing & Editing

7 tips for communicating well(being)

PR Daily

Here’s how you must support the mental and emotional well-being of employees for effective communication. While the physical health and safety of employees rightly takes center stage, mental and emotional wellbeing cannot be an afterthought—especially for communicators.

Why Clear Communication Matters Now More Than Ever

Garrett Public Relations

Communicating clearly with your customers has never been more important. The post Why Clear Communication Matters Now More Than Ever appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. communications consulting content coronavirus COVID-19 crisis communications marketing messaging PR consulting small business small business marketing writing communication communications consultant consultant messages pandemic

How PR pros can lead the conversation during COVID-19

PR Daily

It is crucial, however, to understand that slow and steady can win the race, even in times of crisis. That must be communicated to clients. Clients, as well as the broader public, will see right through opportunistic PR as crisis plagues the world.

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Back to school for brands: Get “in shape” with a message triangle

PR Daily

But those answers may surprise you because if you don’t clearly and consistently communicate the essence of your brand, you can’t expect external audiences to know. Kathleen Reynolds is a vice president with G&S Business Communications.

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5 storytelling lessons from Square’s COVID-19 campaign

PR Daily

Storytelling has become a buzzword in business communications. It’s the superpower wielded by communications pros that is the catalyst for headlines, digital content, social media posts and so much more. That’s communications gold.

3 ways to select the right channel for your message

PR Daily

Courtney Beasley, vice president of marketing for Walker Sands, says communicators must reach people where they are. Though “ask,” “listen” and “research” might sound easy, they require communicators to adjust their strategies to meet their audiences’ shifting behaviors. Communicators must not only listen to the answers (and avoid the temptation to only highlight what fits their assumptions), but also to conversations across digital media channels and social media platforms.

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Lowe’s new top communicator addresses tech, DE&I and the post-COVID era

PR Daily

Here’s what Ben Boyd, VP of internal and external communications for the home improvement chain starting Oct. He’s been announced as the new top communicator for Lowe’s, leaving his role at BCW to take on a different kind of challenge, one that has him buzzing about the future.

British Red Cross encourages engagement with social media press kit

PR Daily

RELATED: Nominate the inspiring women you work with—or yourself—for our Top Women in Communications Awards ]. COVID-19 Crisis Communications Leadership Communications Marketing Media Relations PR Industry Social Media Visual & Video Communications Writing & Editing

Snapchat and Twitter prepare for Election Day, Kazakhstan takes after ‘Borat’, and Macy’s Santa goes virtual

PR Daily

Hello, communicators: . This holiday season, join @Macys in bringing joy back into a child’s life by writing your letter to Santa online at [link] or drop it off in stores thru 12/24. CRISIS LEADERSHIP NETWORK.

10 imminent changes and challenges for communicators to anticipate

PR Daily

What will the communications challenges of 2020 and beyond bring? 10-11 to find out what the future of communications holds ]. That’s not a bad sentiment to scribble on the whiteboard as you size up your communications challenges for the rest of 2020.

When reporting your organization’s anti-racism efforts, make them ‘skimmable’

PR Daily

Brand Journalism Content Marketing COVID-19 Crisis Communications External Communications Leadership Communications PR Industry Storytelling The Workplace Visual & Video Communications Writing & Editing

New Yorker suspends reporter for exposing himself on Zoom, CVS to hire 15,000 employees and 64% of consumers to holiday shop online during COVID-19

PR Daily

Hello, communicators: . Along with the New Yorker’s suspension, CNN said it gave Toobin time off to handle the crisis. Though many are making jokes, the incident is serious—and will become an even bigger crisis if Toobin’s actions were intentional.

Richards Group founder resigns after racist remarks, Uber criticized for sending political app notifications and Barnes & Noble suffers security breach

PR Daily

Hello, communicators: . Richards also issued an apology video to the Moody College of Communication at the University of Texas, “whose Stan Richards School of Advertising and Public Relations is named for him,” AdAge reported. CRISIS LEADERSHIP NETWORK.