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How crisis communications has changed

PR Daily

After a year of disruption and chaos, what about the practice of crisis communications is new and what’s the same as it ever was? After months of a global pandemic, racial justice protests and heaps of economic uncertainty, crisis communications has taken on new meaning.

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5 steps for sprinting to create a crisis communications plan

PR Daily

The same holds true for your crisis communications plan. In a recent Ragan Training video , Gerard Braud, president of Braud Communications and a crisis comms expert, laid out five simple steps to getting ready for a crisis in your organization.

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Crisis communication takeaways from Andrew Cuomo

PR Daily

Andrew Cuomo’s COVID-19 communications as an example of how leaders should speak to the public during a crisis. The governor lacks flowery language and eloquent public speaking abilities, but his communication style helps calm the public and accurately inform audiences.

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5 common missteps in crisis communication

PR Daily

That means last year, 945 PR teams probably woke up on a random morning to a terrible crisis for which they were ill-prepared. Start a crisis plan, and start one now. I realize that it can be tough creating talking points for a crisis that doesn’t exist and hopefully won’t happen. Have you ever stared at a blank screen wondering what to write or how to approach something? Writing under those circumstances is exponentially harder.

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6 Social Media “Musts” for Crisis Communication

Cision

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication. You must remember communication basics. Communicate with compassion, concern and empathy. Want to handle a crisis smoothly?

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‘Grace follows grace’: Crisis communications wisdom from General Mills’ Jano Cabrera

PR Daily

Teamwork and grace can lead the way in a crisis. Plunging into a crisis, whether reputational or widespread like a pandemic, is always scary. 19-20 at Microsoft HQ for our Strategic Communications Conference ]. And in a crisis, that matters the most.

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Keys to a successful global crisis communications response

PR Daily

Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. The need for speed is ever present in the midst of a crisis. The keys to success of any crisis response?

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3 Lessons From the A-Team in Crisis Communication Planning

Cision

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. In fact, he’s likely to get the audience to laugh, too, which not only overcomes the crisis but also ensures a loyal and supportive customer base. A crisis communication vulnerability audit does the same thing. Write scripted statements that can be used for a variety of incidents.

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Why My College Crash Course in Crisis Communications Will Never End

PRSay

My most important crisis communications test didn’t come through my PR work with PayPal, Snowflake or Tetris. LGBTQIA people grapple with the complex parts of communication quickly in their lives when they are out. Eventually, my communications plan worked.

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4 Creative PR Ideas for Crisis Communications

Sword and the Script

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. Time hacks – crisis PR demands speed. Crisis communications has changed — and Mr. Wilde should get a raise.

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Teaching Crisis Communication: Embracing the Research to Practice Model

Melissa Agnes

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. Just look at this past year alone when we are looking at crisis situations. Subscribe to The Crisis Intelligence Podcast here or on iTunes or Stitcher !

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Making The Case for Excluding Jargon From Crisis Communication

Melissa Agnes

Recently, Eric Chandler and I wrote a blog post called “Social Media Crisis” and Other Buzzwords that Need to Go. ” When I talk, train and write about crisis communications, I always say that your audiences want (and expect) to communicate with the people behind the brand, not with your logo. Cut jargon out of your crisis communication vocabulary. Crisis Communications Food for Thought

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A Look At Academic Research on Crisis Communication From #AEJMC14

Melissa Agnes

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. I’m a practitioner so I get the opportunity to test my own and others’ theories when it comes to crisis communication. In terms of the crisis communication research.

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Writing for a weary, worn-down workforce

PR Daily

COVID-19 continues to put communicators in a tough spot. Communicators are in a position to find and share good news—or to at least be uplifting, informative beacons in the middle of a storm. Write for yourself, too. At the very least, take time to write for your own pleasure.

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Prioritize your crisis communications plan—today

PR Daily

Whether it’s a natural disaster, an act of terrorism or simply a torrent of nasty tweets, communicators play a key role in how these events are perceived and play out. If you communicate for a living, you have the power—and the responsibility—to shepherd, enlighten, instruct and lead when a situation arises. You are a first responder of sorts, so the onus is on you to be prepared for a crisis. Pick a format and get it in writing (or on slides or video).

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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? How long does it take your organization to send out your first official public statement or news release when a crisis happens? With greater frequency, they are also broadcasting your crisis live on Facebook or Periscope. It’s time to face the music.

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PR using owned media for modernised crisis communications rebuttal

Stuart Bruce

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. At the time there was a much shared rebuttal post on LinkedIn by an Amazon engineering manager and Jeff Bezos circulated an internal memo to employees, which was published by several media outlets (itself a good example of how in today’s porous corporate environment all internal communications is external communications).

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How to manage and mitigate writing-related anxiety

PR Daily

Many more of us deal with the very specific and fearsome monster of writing anxiety. You might also read the lovely memoir by Mark Saltzman, The Man in The Empty Boat , which outlines his prolonged struggle with writing anxiety. Use writing rituals.

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6 crisis communications lessons from the #YourTaxis failure

PR Daily

As the Victorian Taxi Association collects its thoughts and works to move beyond this mess, there are lessons communicators can learn from these events. Your reputation will not improve until your product or service is as good as—or exceeds that of—your competitors, says Nicole Matejic, CEO of Info Ops HQ, writing for the Firebrand Ideas Ignition blog. “If What other crisis communications lessons can brand managers learn from this fiasco, PR Daily readers?

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing. Today he’s one of the world’s foremost thinkers on the future of media, journalism and communications.

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Doing Crisis Communications Right – Your Follow Up Questions Answered

Melissa Agnes

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. I sent these questions off to Captain Hsiung and Shino, and they were kind enough to write up some detailed answers for me to share with all of you. Your follow up questions answered: Doing crisis communications right.

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Mastodon returns – what does it mean for PR and communications?

Stuart Bruce

The exaggerated reports of Twitter’s demise mean the geeky backwaters of Mastodon have suddenly been thrust into the limelight with mainstream media writing about it. … © Stuart Bruce - Mastodon returns – what does it mean for PR and communications?

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Google May Penalize Your Crisis Communications If Your Website Is Not Mobile-Friendly

Melissa Agnes

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. Having a high ranking website and optimized crisis response and communications will help you be found by those searching for more information on the crisis, whether in the heat of the moment or in the future.

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Should We Sue a News Media Outlet When They Write an Unfavorable Article about our Company?

Axia PR

Reporters write and report on stories about people and companies every day. crisis communicationsWhile most articles are neutral, some articles portray an individual or company positively, and some cast the company and/or its executives in a negative light.

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Why Clear Communication Matters Now More Than Ever

Garrett Public Relations

Communicating clearly with your customers has never been more important. The post Why Clear Communication Matters Now More Than Ever appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Here's some advice to help you get the messaging right.

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FDA gives full approval for Pfizer vaccine, SEO writing tips, and Jeopardy reckons with Mike Richards’ past comments

PR Daily

Also: Taco Bell partners with Lil Nas X, TikTok announces Latinx small business fund and NYC Mayor Bill de Blasio apologizes for poor communication. We have not lost sight that the COVID-19 public health crisis continues in the U.S. CRISIS COMMUNICATIONS.

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48 quick hints to craft better business copy

PR Daily

Each time you sit down to write, remind yourself of this sobering fact: “Nobody has to read this.”. To paraphrase Twain, substitute “damn” every time you want to write “meaningful” or “significant.”. For an instant idea of how readable your writing is, use the Gunning Fog Index.

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Why the old crisis comms playbook should be thrown out

PR Daily

Here’s why one crisis communications expert says there’s no going back to the old way of brand reputation management and crisis response. For crisis communications, it’s a data obsession that will deliver results in the future. Holistic crisis comms.

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Report: The role of communications pros expands dramatically amid relentless global crises

PR Daily

Annual research from Ragan Communications finds more access to the c-suite, stronger relationships with allied departments, and new stature for communicators. The Benchmark Report reflects that dizzying pace, but more, it provides communicators with a blueprint for 2021 and beyond.

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20 Influencers Predict What Lies Ahead for Communicators in 2020

Garrett Public Relations

As we in communications and marketing look ahead to 2020, what can we expect? I asked 20 influencers to look into the future and share their thoughts on this question: “What lies ahead for communicators in 2020?” It’s the end of the decade – and what a decade it’s been.

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The Ins & Outs of Book Writing

Karen Freberg

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. Any one can write a book. Write about it.

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Cinnamon Toast Crunch flounders in shrimp-tail crisis

PR Daily

Cinnamon Toast Crunch tried to deploy a crisis response strategy that wasn’t prepared to handle Karp’s lucid, engaging social media storytelling. As the story began to make the rounds in traditional media outlets, General Mills’ crisis response congealed.

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4 PR lessons from ‘The Queen’s Gambit’

PR Daily

8 for our Crisis Communications Virtual Conference ]. Similarly, the communications field requires you to strategically plan your messaging, content and campaigns to ensure you’re reaching the right audience at the right time on the right channels—successfully persuading them to act.

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PR exec draws ire over secret industry news site purchase, Black Americans want greater ESG effort and Abbott responds to recall of baby formula

PR Daily

Hello, communicators: Ulta Beauty teased and then revealed its partnership with Rihanna’s Fenty Beauty brand on Twitter this week with a nod to the viral online word game Wordle: THIS IS NOT A DRILL @fentybeauty by @rihanna is coming to Ulta Beauty!

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5 proven ways to boost creativity to solve tough problems

PR Daily

RELATED: Join us for our Writing and Content Creation for Communicators Virtual Workshop ]. Content Marketing Crisis Communications Leadership Communications PR Industry Storytelling Visual & Video Communications Writing & Editing

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3 keys to simple, succinct and clear communication

PR Daily

When it comes to writing, there’s beauty in the basics. Communication is about conveying information in a clear, compelling manner, which is why short and sweet almost always wins the day. Our communication efforts live or die by whether our audience finds it engaging or somehow useful.

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What communicators know, and what they must teach

PR Daily

What I learned from Larry Ragan and a thousand other communicators is what I hope to teach the world. When it became available for pre-order a year and a half ago, the topic was topical and relevant: communication lessons for tense times.

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How the pandemic has revealed a need for new comms skills

PR Daily

McKinsey reported : Even before the current crisis, changing technologies and new ways of working were disrupting jobs and the skills employees need to do them. So, what are the skills that have become crucial for PR pros over the last six months of intense crisis and disruption?

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10 creative ideas to emerge from COVID-19 ennui

PR Daily

RELATED: Join us for our Google and SEO for Communicators Virtual Bootcamp ]. Write cards or even letters and drop them in the mail. Sue Horner is president of Get It Write.

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How to approach influencer marketing through a PR lens

PR Daily

Understanding whether they capture their own photography or hire a photographer, or if they have help writing their content, should help you understand how they run their business.

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