Landis PR

MAY 9, 2022

Successful crisis communications strategizing occurs before an incident. Product recalls, natural disasters, pandemics, leadership and employee issues are all grounds for crisis communications. Get Your Crisis Team Together: Convene your team as quickly as possible to establish roles and responsibilities.

Crisis 59

Crisis Communications Crisis Communications Guidelines 59

Newsfile

FEBRUARY 28, 2024

What are the Basics of Crisis Communication Planning? Crisis communication planning involves preparing for unexpected events that could harm an organization’s reputation. Effective crisis communication ensures transparency, empathy, and timely responses. What is Thought Leadership ? What is SEO PR?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. You can share relevant company information with them like product launches, events in their communities, and important updates. You don’t have to convince a journalist to write your story. Crisis Communications. Earned Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

PRSay

DECEMBER 30, 2022

This year’s most-viewed posts reflected current events, such as the ongoing challenges of senior executives expressing opinions on controversial or sensitive issues, and crucial areas of professional development, including always-popular topics like writing and storytelling. • The Top-8 Writing Tips for 2022 (January).

Crisis Communications 78

Crisis Communications Storytelling Analytics Writing 78

PRSay

AUGUST 11, 2021

In addition, relationships with reporters developed through media relations work will eventually become vital to any PR effort, especially in times of crisis communication. Read by influencers and decision-makers, these guest columns require our best efforts and most polished writing. Op-Eds remain the gold standard.

Media Relations 195

Media Relations Trends Media Newspapers 195

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 119

Communications Crisis Internal International 119

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Tools 195

PRSay

FEBRUARY 16, 2021

Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times. To be sure, we have to be as persuasive as possible, but we should write with the assumption that we don’t always know who is going to be reading. How do your words make you look as a person?

Communications 157

Communications Ethics Leadership Reputation 157

PRSay

AUGUST 3, 2022

Still, we cannot focus on improving these areas at the expense of writing better presentations or perfecting our three-pointers. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years.

Training 124

Training Media Training Crisis Communications Writing 124

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. Not on my list?

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

PRSay

JULY 14, 2023

PRSA members can access exclusive video content with Bryan Garner and Sandra Ericson, APR, offering further insights on crisis communications at this link. And that’s why we make a concerted effort to communicate throughout the year, every year, about the importance of preparing for hurricane season.”

Crisis Communications 78

Crisis Communications Crisis LinkedIn Social Media 78

Sword and the Script

DECEMBER 23, 2014

Reputation was a key message billionaire Warren Buffet conveyed in “biennial” memo to his leadership team – the 80 or so business people that run the subsidiaries of Buffet’s Berkshire Hathaway company. Financier, PR man, crisis manager – and pitch man – this guy can do it all. And probably in 15 minute or less.

Reputation 114

Reputation Newspapers Crisis Communications Leadership 114

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Instead, the journalist writes a warts-and-all article about the band – which the lead singer promptly disputes, making the reporter look bad. Crimson Tide (1995) — Crisis Planning.

Tools 170

Tools Government Crisis Public Affairs 170

PRSay

MARCH 25, 2019

For your most sensitive communications, consider face-to-face meetings, or phone calls, instead of putting it in writing. There will be times, for legal and other reasons, that you will have to put sensitive materials in writing. To read more about employee communications, check out our March issue of Strategies & Tactics.

Internal 154

Internal International Communications Employee 154

Critical Mention

JUNE 12, 2018

These epic World Cup fails show us what NOT to do when it comes to best PR practices and how to use crisis communication strategies to quickly recover. The key to crisis management is to have a plan ahead of time, respond immediately, take responsibility, and ensure everyone in the organization knows his or her role.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. The writing is brilliant.

Communications 105

Communications Community Crisis Film 105

PRSay

NOVEMBER 2, 2017

For example, case studies and practical experience such as news release writing and connecting with senior executives are opportunities highly valued by MBA students. The committee recently hosted a webinar for program faculty to discuss trends in strategic communications and best practices in teaching the course.

Communications 104

Communications Case Study Training Reputation 104

Solo PR Pro

NOVEMBER 1, 2022

It’s a book Melissa never intended to write. She wanted to write something that pulled back the curtain to the industry and offered “real talk.”. She hopes the book serves as encouragement for them to try a new profession, reach for leadership opportunities, and invites them to think or do differently.

Meeting 52

Meeting Crisis Crisis Communications Writing 52

Presspage

MAY 6, 2017

Together with other members of the crisis response team, including college facilities and university police, CSUSM staff ran simulations of potential crisis scenarios. And we had to both act out and write down what we would do in our role. ” Download a 5-Step-Guide to do a dry run for your crisis communications.

Crisis 92

Crisis Crisis Management Crisis Communications Training 92

PRSay

MARCH 19, 2020

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. And remember… Lock your office door ! Contact him at mail@kenscudder.com or kenscudder.com.

Interviews 204

Interviews Video Meeting Skype 204

5W PR

APRIL 13, 2020

It’s a way to demonstrate to an audience that the brand or the executive emphasizes thought leadership and helps the brand establish itself as an industry expert and as a voice. There’s no need to be employed by a publication to be able to write a byline article or even a contributed piece for that publication. Publishing the Byline.

Trade Shows 88

Trade Shows Policies Writing Strategy 88

Critical Mention

JUNE 13, 2018

When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust. SCHEDULE A DEMO.

Company 87

Company Banking Crisis Facebook 87

Critical Mention

FEBRUARY 5, 2019

Tracking trends is critical to determining whether your marketing team can prove your value to senior leadership through earned media measurement. Last but certainly not least, crisis communications is another benefit of following trends. When she’s not writing, you can find her at music festivals, hiking or snowboarding.

Trends 61

Trends Viral Analysis Crisis 61

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. The writing is brilliant.

Communications 81

Communications Community Crisis Film 81

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Write a 2-4 sentence prediction for marketing and PR in 2024.]

Writing 188

Writing Communications Marketing B2B 188

Cision

JUNE 15, 2017

It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives. This is something PR practitioners know well through crisis communications but truly applies to all areas of public relations.

Automotive 245

Automotive Resources Strategy Consumer 245

Landis PR

MARCH 4, 2024

For example, if a trusted blogger writes that this product is really great – do you believe that writer or the marketing-speak on a company’s website? Here are the top 5 benefits of a great media relations program: Credibility Third party endorsement is much more valuable than an organization’s own boasts.

Media Relations 107

Media Relations Media SEO Newspapers 107

Reputation Us

APRIL 17, 2019

At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations. Her background working in these diverse business sectors found common ground in serving clients in the niches of professional firms and non-profit communities.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Melissa Agnes

APRIL 4, 2016

Helping law enforcement be exceptional crisis communicators in this 21st century. How can they successfully position their agency as the voice of trust, credibility and leadership throughout the management of a high-profile crisis? WINx is a fast paced, dynamic event with presentations that are only 18 minutes.

Crisis 100

Crisis Crisis Management Video Conference 100

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic.

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. Push back – tactfully – on your leadership to provide answers, analysis, context and perspective.

Company 98

Company Survey Pitching Report 98

Solo PR Pro

JANUARY 10, 2017

Use an explainer video to explain a process, such as the steps in developing a crisis communication plan. Write a script, 200-250 words should be all that you need, so that you can practice before shooting. Conversely, you can write a post, or case study inspired by a live video session. Corporate overview.

Video 40

Video Strategy SMB Marketing 40

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I was just enjoying the opportunity to write and speak about my experiences. Q: If you had the chance to prevent what happened and re-write your story, would you? .

Interviews 105

Interviews Ethics Government Internal 105

Reputation Specialist Michael Toebe

OCTOBER 11, 2021

Two well-known professional coaches — Jon Gruden and Urban Meyer— became the newest examples of weak-effort apologies and poor crisis communications in the last week. Could he at least now acknowledge how his communication could be experienced and perceived by Black America, as having an ugly racial appearance? No way around it.

Crisis 52

Crisis Video Reputation Crisis Communications 52

Sword and the Script

DECEMBER 30, 2017

Not long after that I started this blog and began writing. One of my first pieces that got real traffic was a crisis case study from my former employer, which coincidentally was about dealing with a negative blogger. Then it got picked up by a crisis communications specialist who asked to run it in his newsletter.

Blogging 71

Blogging B2B Content Marketing Trade Shows 71

Shift Communications

APRIL 22, 2015

Sometimes there is internal change and a new direction or leadership that chooses to start over with their preferred firm. If the agency and the client are on two different pages on how to engage with the media or how to handle crisis communications, the agency needs to beware. Clients change agencies. It happens.

Financial 60

Financial Agency Internal International 60

Karen Freberg

DECEMBER 3, 2017

I had the chance to integrate the Meltwater University program in my PR and Crisis communications graduate class at the University of Louisville. This was a program where the students were able to get some experience conducting media reports, analytical reports, and writing up analysis for what it means for a client.

Crisis Communications 52

Crisis Communications Data Analytics Local 52