Buzzstream

NOVEMBER 10, 2020

There is no excuse for getting a journalist’s name wrong and taking a few extra minutes to double-check it, against their email address, author bio, LinkedIn or Twitter profile, is essential. . Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better.

Pitching 164

Pitching Writing Digital PR How To 164

Rock the Status Quo

AUGUST 21, 2014

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Thoroughly understand the audience before you pitch or write. Set the goal first, then select the placement opportunity to fit the goal, and write copy with the end goal in mind. Is your goal reach?

Writing 203

Writing Blogging Pitching Content Marketing 203

NewsWhip

MAY 12, 2021

How PepsiCo’s Creators League transforms trends into brand activations. Every successful creative campaign is powered by insight. How to find content and cultural trends | 4:41-5:03. How the in-house creative team collaborates | 5:04-5:26. It’s a very creative, cool place to be a part of. Watch webinar.

Trends 78

Trends Brand Branding Reddit 78

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. To figure out which handles to target when I launch ads on Twitter. Want to learn Ann’s writing rules for PR?

Social Media 120

Social Media Twitter Media Nonprofit 120

Communications Conversations

NOVEMBER 16, 2022

Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. Communication Skills – Social touches to many teams these days (PR, Creative, etc), it’s important to be able to communicate and work as a team even with those not on your team. The fake Eli Lilly Twitter fiasco is a good example.

Social Media 174

Social Media Media Analytics Data 174

Cision

JANUARY 11, 2016

Cision’s Influencer Search is a proprietary feature that ranks influencers of conversation topics based on social posts, shares and relevancy on Twitter. All the hottest fashion trends at the #GoldenGlobes HERE: https://t.co/tCRuVtidZJ Fashion news, up-to-the-minute show coverage, plus exclusive party photos and trend forecasts.

Twitter 120

Twitter Fashion Television Travel 120

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. This was a winner last year and it’s still here, the “visual” trend.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Deirdre Breakenridge

MAY 13, 2019

The problem, however, was that these queries were complicated to write for the average marketing or PR professional, and often included or restricted too many results. AI helps us get rid of manual tasks, it allows us to automate processes so we can focus on the more creative aspects of our jobs.

Training 399

Training Video Analysis Data 399

Prohibition

OCTOBER 25, 2023

At the time of writing, the AI stickers are only available to a select number of users as a trial however, if successful, the stickers will be widely rolled out as a new feature for all users to enjoy. Get in contact today to find out how we could help you.

LinkedIn 62

LinkedIn Social Media B2B Media 62

Sword and the Script

DECEMBER 24, 2016

Twitter, on the other hand, provides no such feature, although the analytics Twitter provides do offer some insight. It’s a little more involved to perform an analysis of tweets for an entire year, but it can be done with a little creative use of the export tool and some spreadsheet yoga. How to Conduct Your Own Twitter Review.

Twitter 60

Twitter How To B2B Analytics 60

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. In 2022, David is back with the eighth edition, which extends the new rules to reach the top trends in marketing and PR including AI, podcasting, and social audio.

Marketing 118

Marketing Social Media Trends Instagram 118

Cision

OCTOBER 10, 2017

It’s also a good idea to employ media-monitoring practices to keep tabs on current trends. The growing trend of companies using earned media tactics to do this is a testament to the level of success user-generated distribution can achieve. . However, you should never be afraid to get creative and try something completely new! .

Strategy 251

Strategy Case Study Instagram Print 251

Waxing UnLyrical

AUGUST 9, 2018

There are three trends driving the need for intelligent content to come to ebooks, reports, blogs, case studies, podcasts and more. If your content is to be viable in the longer term you want your creative work to be found whether it be delivered via voice on a Google Home device, on an Apple Watch or on a starship view screen.

Writing 72

Writing eBook Case Study System 72

Critical Mention

FEBRUARY 4, 2020

Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Share Tweet Share. Take risks.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

OCTOBER 5, 2015

For journalists across the world, Twitter has been the preferred tool to track breaking news and share updates in real time. All that may soon change….” – Shubhomita Bose, Small Business Trends writing about Signal. Here’s the thing: Signal is Facebook’s attempt to out-Twitter Twitter. Out-Twittering Twitter.

Facebook 120

Facebook Trends Twitter Resources 120

NewsWhip

APRIL 27, 2023

The platform also enables your comms team to receive alerts on breaking news, trending social media posts, or brand opportunities and crises. Using benchmarks and comparative analysis, RivalIQ enables you to uncover new opportunities or trends, and track results across all major social media platforms.

Tools 78

Tools Communications Pinterest Analytics 78

Landis PR

SEPTEMBER 7, 2021

A recent article in The Washington Post , “ Before Twitter and Facebook, There Was Morse Code: Remembering Social Media’s True Inventor ,” details the history and relevance of Morse code, complete with early versions of today’s “OMG” and “LOL.”. Historians believe that social media began on May 24, 1844, when Samuel F.B.

Social Media 104

Social Media Marketing Media Analysis 104

PR 20/20

JANUARY 16, 2023

Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. Check out (and follow) Joe Pulizzi’s Twitter list, CMI Content Contributors , for more. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence. Like the man, the blog is energetic and helpful.

Blogging 52

Blogging Marketing Pinterest SEO 52

Buzzstream

JUNE 16, 2021

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. Actually, they don’t spend a lot of time writing up studies at all.

Digital PR 160

Digital PR Film Instagram Writing 160

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

MARCH 5, 2019

A survey by Talkwalker, which polled 823 marketing and communications professionals around the world produced an interesting take on current trends in influencer marketing. Here’s how most of the answers tallied up: 66% said to increase visibility; 17% said to drive more leads and sales; 10% said to aid creative campaigns; and.

Survey 60

Survey Trends Marketing B2B 60

Remote PR Jobs

OCTOBER 11, 2022

When you use a hashtag on Twitter, your content becomes linked to all of the other tweets that include the same tag, which allows your followers to easily keep up with any company activity. Nearly all major social media platforms– including Facebook, Twitter, and Instagram– offer in-app synthesized performance metrics.

Social Media 130

Social Media Media Product Launch LinkedIn 130

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” Rethink writing: Michelle Messenger Garrett.

Creativity 100

Creativity Pitching Writing Conference 100

Burrelles Fresh Ideas

OCTOBER 24, 2023

Soliciting customer review videos on social media enables decision-makers to assess the customer’s experience and define creative, targeted solutions for improving the product. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie.

Strategy 96

Strategy Ethics Social Media Data 96

Karen Freberg

JANUARY 14, 2021

When I first started, we had blogs, a strategic brief, Twitter, and a campaign proposal. We have a bit more now in 2021 to tie into current industry trends. cancel culture, cyberbullying, etc) – these topics and trends are adapted and evolved over the years as well. Props to Marketing Twitter and Twitter for this!

Social Media 88

Social Media Media Resources Creativity 88

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

For B2B companies, it’s particularly important to monitor social communities like LinkedIn groups and Twitter conversations among journalists (MuckRack). But much of it can be automated, allowing more time for developing the creative subject line or the new launch idea. This is the most important one for PR agencies.

Pitching 136

Pitching Agency Tools Resources 136

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours.

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.”

Writing 192

Writing Communications Marketing B2B 192

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. According to John Mueller , Google’s Senior Webmaster Trends Analyst, the update had a key focus on the relevance of an overall website’s content. Statistics.

Digital PR 170

Digital PR Industry Strategy Film 170

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. Is working in PR a creative job? What does a job in PR involve?

Pitching 54

Pitching Media Film Enterprise 54

Cision

DECEMBER 1, 2015

Yesterday, I dropped a few bars and spit hot fire on Twitter. I used the second-highest trending hashtag on Twitter at the time and crafted a tweet that fit the audience. I almost never write anything down. Images: Muhammad Taslim Razin , Nick Saltmarsh , Håkan Dahlström ( Creative Commons ). Collaborate.

How To 120

How To System Writing Twitter 120

Stephen Waddington

JULY 14, 2019

It’s a critical part of the creative process. As I write this I can hear his exasperation at my lack of English language education. Carol Blymire shared a thread on Twitter this week that trended. The web app simplifies writing and improves its comprehension. Finally it simplifies the structure of your writing.

Construction 83

Construction Policies Print Software 83

wiredPRworks

MAY 18, 2022

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. He hosts his own weekly radio program for 12 years, The Small Business Radio Show on AM820, and writes regularly for the American Express Open Forum and other periodicals. Barry Moltz on Twitter. Barbara Rozgonyi on Twitter.

Small Business 52

Small Business Social Media Radio Media 52

Solo PR Pro

MARCH 29, 2022

The regular replenishing of our minds, keeping up with industry trends, and learning new skills is essential to the success of our business. You may even consider MasterClass which has a Business category offering classes on business strategy, communication, advertising and creativity and more. Pull a thread.

Conference 80

Conference Reddit Local Course 80

Sword and the Script

JANUARY 3, 2023

Staying current: PR is a rapidly evolving field, and PR practitioners must stay up-to-date on the latest trends and techniques in order to be effective. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. The answers are starting to feel repetitive and formulaic. But just 2% said “always.”.

Interviews 99

Interviews Publicity Technology Social Media 99

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. Is working in PR a creative job? What does a job in PR involve?

Pitching 48

Pitching Media Film Enterprise 48

Cision

AUGUST 9, 2016

I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. Working at newspapers for a few years taught me to always consider the audience when you’re writing. A Twitter mindset is helpful in working with journalists. Don’t waste their time.

Crisis 0

Crisis Reputation Study Social Media 0