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PR Tips and Hacks for a Small Business

The Proactive Report

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” Every small business owner is concerned about the bottom line.

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7 mistakes small businesses make that limit Black Friday and Cyber Monday success

Agility PR Solutions

The holiday-shopping mega-days are quickly approaching—we mean Black Friday and Cyber Monday, of course—and to be competitive and successful, small to medium-sized businesses (SMBs) need to be prepared. But there are mistakes they often make that pushes their potential sales revenue over to the big-box retailers.

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Why Small Businesses Need PR

The Proactive Report

Every small business owner is concerned about the bottom line. That, after all, is what business is all about – profit. In this drive to make a profit the focus tends to get stuck on marketing, sales, production and income. Of course those things have to occur. What does PR do?

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The Top 10 PR Strategies for Small Businesses

Doctor Spin

Here are my 10 favourite PR strategies for small businesses. As a small business, having a successful PR strategy is essential for reaching your target audience and achieving growth. Luckily, plenty of PR strategies cater to small businesses needs, allowing them to compete with larger companies.

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Why Small Businesses Need PR

The Proactive Report

Every small business owner is concerned about the bottom line. That, after all, is what business is all about – profit. In this drive to make a profit the focus tends to get stuck on marketing, sales, production and income. Of course those things have to occur. What does PR do?

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The Instagram Revolution for Small Business

The Proactive Report

The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers. With intelligent use of small business online marketing you can expand your venture quickly. Test the Market.

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Why Small Businesses Should Consider Press Release Services

PR Fuel

Read on for why small businesses should consider press release services. It’s 3 marketing purposes are: Let the media know about an event/launch in the hopes they’ll get the word out. When you’re a small business, one of the hardest things is making a name for yourself. The Goal of Press Releases.