ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

The HBR co-authors divided corporate behavior in an economic downturn into four groups, from most reactive (“preventive-focused”) to an “optimal combination” of offensive and defensive strategies. And public relations in particular simply doesn’t lend itself to sudden starts and stops.

Comparison 296

Comparison Advertising Advertising Reputation 296

Onclusive

JUNE 15, 2022

Along with demonstrating our knowledge of our target audience and their reading behavior, this data helps us prove the power of earned media to our C-Suite.” ~ Lona Therrien, Sr. Director, Global Corporate Communications, Mimecast What’s the secret to success?

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

Along with demonstrating our knowledge of our target audience and their reading behavior, this data helps us prove the power of earned media to our C-Suite.” ~ Lona Therrien, Sr. Director, Global Corporate Communications, Mimecast. We invest a lot in earned media because this is precisely how you build trust and corporate.

Marketing 195

Marketing Measurement Advertising Advertising 195

PRSay

DECEMBER 18, 2019

In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making.

Corporate 100

Corporate Crisis Management Crisis Government 100

Doctor Spin

FEBRUARY 22, 2024

Building trust and credibility is another crucial objective of public relations. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Source: Public Relations Review 3 Turk, J.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. The same thing goes for business success items; you generally can’t tell a business story in a top media outlet without disclosing financial information.

Publicity 334

Publicity How To Agency Product Launch 334

ImPRessions - Crenshaw Communications

JUNE 17, 2022

So does The PR Council, whose corporate members must certify that they will abide by its statement of principles. Everyday media relations work has a way of policing itself, too. Presumably ethical breaches would result in financial penalties or even forfeiture of one’s professional license. PR leaders must step up.

Ethics 182

Ethics Reputation Corporate Industry 182

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. It’s seen as far more than media relations. First, let’s discuss creativity. With 5,000 U.S.

Agency 223

Agency Survey SEO Social Media 223

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

PRSay

DECEMBER 3, 2021

As some news outlets prioritize clicks over accurate reporting and falsehoods are flung across social media, we have watched these trends with equal parts fascination and unease. Even as the news media’s credibility is questioned, we continue to believe thought leaders benefit from media relations.

Journalism 157

Journalism Survey Ethics Report 157

Reputation Us

JULY 8, 2019

QUESTIONS : Is corporate reputation a focus for your organization in 2020? Is what employees, customers, prospective customers, media and social influencers say about you important? Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. Corporate value.

Reputation 133

Reputation Corporate Financial Employee 133

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe. Users can track and share media mentions on the go.

Reddit 176

Reddit Software B2B Technology 176

Sword and the Script

JULY 5, 2022

Media relations. Tips for media relations in a slowing economy by Propel. If you enjoyed this post, you might also like: 9 Corporate Characteristics to Look for When Buying Public Relations Software. Tips for pitching international reporters by Business Wire. Goodwill on a balance sheet.

Technology 93

Technology Software Survey Internal 93

Stephen Waddington

MAY 3, 2022

The boundaries between these different ideologies are blurred but nonetheless they provide a useful framework for understanding public relations practice and its application as either a management or tactical function within organisations. The corporation is a capitalist vehicle to generate value for shareholders. Defensive Leila A.

Publicity 112

Publicity Construction Corporate Study 112

Critical Mention

MAY 25, 2022

Support for the transaction was also provided by Main Street Capital Corporation and Stellus Capital Management. Oaklins DeSilva & Phillips, LLC served as the exclusive financial adviser to Critical Mention and Pryor Cashman LLP served as legal counsel. This acquisition was advised by Canaccord Genuity LLC and Paul Hastings.

Technology 78

Technology Financial Corporate Reputation 78

PRSay

DECEMBER 14, 2022

The approach matches the lackadaisical way that Bankman-Fried is reported to have run FTX, with minimal regard for even the most basic financial controls.” House Committee on Financial Services on Dec. Ray also described “an utter failure of corporate controls at every level” of FTX. In testimony before the U.S.

Interviews 78

Interviews Financial Fashion System 78

Burrelles Fresh Ideas

NOVEMBER 28, 2023

Whether you work in public relations, corporate communications, marketing communications, social media, or community relations, you communicate and make better decisions when you’re mentally and emotionally aware. Take a news break: I know this is a difficult one for public relations professionals.

Financial 95

Financial Social Media Exercises Communications 95

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Media Relations ( blog posts ) Still, many people know that public relations has the tools necessary to generate publicity. However, public relations has such know-how. Shareholders, investors, financial institutions, etc.

Publicity 52

Publicity Marketing eBook Public Affairs 52

OnePitch

OCTOBER 20, 2022

On this month’s profile, we are talking with Jennifer Reinhard , Vice President/Media Group Manager in Ketchum ’s Earned Media Specialty Group (EMSG). She has experience in corporate reputation management and crafting earned media stories. Earlier in my media relations career, I thought clever subject lines were key.

Media 96

Media Sports Agriculture Pitching 96

PRSay

MAY 16, 2018

While the PRSA MBA/Business Program is currently focused on partnering with business schools, the need for strategic communications also affects CEOs, chief information officers, chief financial officers, engineers, cyber chiefs, medical doctors and other corporate and nonprofit leaders.

Communications 118

Communications Public Affairs Crisis Communications Reputation 118

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Part of the art of public relations is leveraging the initial stories into a longer, more important narrative for top-tier media and influencers. Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Inadequate resources. No differentiation.

Agency 205

Agency Pitching Internal International 205

Cision

JUNE 15, 2017

Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. What is your secret to Public Relations and media relations success?

Automotive 245

Automotive Resources Strategy Consumer 245

Cision

JUNE 8, 2016

In this interview, Doug discusses how to build positive relationships with clients, how to improve your media relations outreach and how new technology has affected communication. What’s your secret to media relations success? I want to make a positive impact and move the business forward.

Financial 120

Financial Healthcare Media Relations Technology 120

Sword and the Script

MARCH 7, 2023

Whenever you ride an elevator in a fancy corporate building, Captivate is one of the providers that serve up video content. Media relations is harder than ever , so I applaud Cision for attempting to think differently about the stodgy old business of press releases. million, compared to $14.4 million in [the] fiscal year 2021.”

Software 126

Software Analytics Technology Video 126

Sword and the Script

APRIL 16, 2019

A more detailed view shows some of the other PR technology vendors on the list: 10% said Marketwired ; 9% said Agility PR Solutions ; 6% said iQ Media ; 4% said OnePitch ; 1% said AirPR; [recently rebranded as Onclusive ]. Financial transactions such as a round of funding or M&A. You should feel free to send me your announcements.

Survey 71

Survey Technology Corporate Financial 71

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. It’s typically done by supporting specific organizations either financially, through time and resources, or both. SA developed a website for the campaign and focused on social media and media relations to build awareness.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Solo PR Pro

JULY 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. That healthy habit came in handy in the first phase of my career as an investor relations professional for newly public technology companies in Silicon Valley during the 80s and early 90s. Financial markets open trading at 6:30 a.m.

Meeting 98

Meeting Writing Pitching Case Study 98

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. As a seasoned public relations practitioner with a core competency in media relations, I can attest that their grasp of the issue and its subtleties was impressive.

Apparel 123

Apparel Media Ethics Interviews 123

Sword and the Script

AUGUST 23, 2022

We play heavily in industry trade media and specific financial media. With more disinformation and misinformation out there, we have seen the importance of cultivating strong relationships with traditional media.”. It’s popular to distrust traditional media outlets. Generally, we find this reporting is balanced.”.

Survey 138

Survey Media Report Journalism 138

Cision

SEPTEMBER 23, 2016

“Thought leadership” pitches on emerging technologies in the financial services sector are also welcome. Do you use social media like Twitter or Facebook to gather leads and story ideas? What will catch your attention? This makes unnecessary research or admin exceptionally unwelcome.

Technology 120

Technology Pitching Insurance Insurance 120

Doctor Spin

JUNE 29, 2022

To get us started, let’s look at a basic overview model for public relations : Corporate Communications (organisational stakeholders have communication needs) Investor Relations (the financial market has communication needs) Public Affairs and Lobbying (political entities and voters have communication needs) Marketing PR (customers and prospects (..)

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

PR Insiders

AUGUST 26, 2021

For a financial professional, we might write an article with the headline “5 Ways to Save More for Retirement.” For a business consultant, an angle could be “How to Create a Corporate Culture that Attracts the Best Employees.”

Survey 78

Survey Pitching Newspapers Software 78

Prohibition

DECEMBER 13, 2021

This may include working with the authorities to obtain financial support, as well as taking steps to preserve the company’s reputation and business relationships. Or it could be a production, financial or management failure that causes a corporate crisis for your business. Financial crisis. Technological crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Bianchi Biz Blog

JANUARY 20, 2022

We’re not a good fit for a client in the financial sector … or luxury goods, video games, entertainment, tourism and hospitality, or senior living sectors … though we could probably do the work. Jim is president at Bianchi PR with 40+ years of B2B PR experience in corporate and agency settings across multiple industries.

Automotive 84

Automotive Agency Tourism Mobile 84

Shift Communications

MAY 21, 2018

Through its own newsroom , Facebook issued 31 corporate and 24 product announcements. Getting media coverage is more competitive than ever. Tech giants and behemoth corporations drive a high volume of the media’s stories. In 2017, nearly 22,700 venture capital deals were struck according to CrunchBase.

How To 68

How To Pitching Report Interviews 68

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. It’s an issue that is quickly rising up the corporate agenda.

Government 103

Government Education Print Ethics 103