ISEBOX

JULY 29, 2015

Media relations professionals are the primary line of communication between your organization and the media – and, by extension, your customers. These publications are the basis of your brand and they must be developed with a goal to outreach journalists and media reps. Financial Loss. Reputation Management.

Media Relations 70

Media Relations Media Financial Reputation 70

ImPRessions - Crenshaw Communications

JULY 20, 2021

The good news is that, after a series of investor conversations, media prep might actually be easier. Obviously, if you’re going to media outlets outside the business/financial sector, you will want you avoid jargon, acronyms, and other financial-speak to make the story relevant to a broader audience.

Pitching 296

Pitching Financial Media Training Training 296

PRSay

DECEMBER 7, 2023

Greentarget, the strategic communications firm where I work as director of media relations, recently surveyed 100 journalism students and new professionals in the field. The survey sought to learn the journalists’ views on the future of their profession at a time when journalism and its workforce are being transformed.

Journalism 158

Journalism Real Estate Survey Report 158

Onclusive

JANUARY 26, 2022

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Earning their attention. The post Building a perfect pitch? The story is in the data appeared first on Onclusive.

Pitching 370

Pitching Data Privacy Writing 370

ImPRessions - Crenshaw Communications

MAY 9, 2020

(L-R: Dorothy Crenshaw, CEO; Marijane Funess, Media Relations Director; Henry Feintuch, PRSA-NY President). The Crenshaw team was proud to win the 2014 PRSA-NY Big Apple Award (Marketing Consumer Services: Financial Services) for our work with New Jersey-based McGraw-Hill Federal Credit Union.

Communications 156

Communications Banking Financial Creativity 156

Business Wire

APRIL 14, 2020

Jan Wagner is a freelance financial journalist from Chicago who is based in Frankfurt, Germany.

Financial 402

Financial Blogging Media Media Relations 402

The Hoyt Organization

JANUARY 23, 2023

Financial technology has revolutionized the financial services sector with solutions that make it easy for users to access financial services and make transactions quickly and securely. As a result, the fintech industry has seen immense growth with a compound annual growth rate (CAGR) of about 17%.

Strategy 83

Strategy Publicity Financial Technology 83

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

So, there’s not a one-size fits all approach to PR or media relations. To execute a strong PR program and target the media outlets that will work best for your brand, assess your goals. The migration of news to digital platforms has disrupted the news business, and new outlets are always coming on board.

Media 310

Media Retail B2B Journalism 310

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

And public relations in particular simply doesn’t lend itself to sudden starts and stops. Media relations results can lag activity by three months or more. And I’d argue that no marketing function confers the credibility and SEO impact of earned media. “PR cannot fix an economic slump.

Comparison 296

Comparison Advertising Advertising Reputation 296

Sword and the Script

SEPTEMBER 18, 2018

Today, she works for ALM Media , a publisher which grew its roots in trade publications for the legal community, but now owns titles beyond just legal including financial services, insurance, and consulting. The post Managing Media Relations for a Publisher; Off Script No.

Media Relations 68

Media Relations Media Insurance Insurance 68

Stern + Associates

AUGUST 8, 2023

When it comes to designing and executing communications strategies for professional services firms, we have numerous tools at our disposal – from social media to blogs, media relations to conference outreach – to ensure clients’ key messages repeatedly reach their targeted audiences.

Conference 90

Conference Strategy Media Relations Financial 90

Presspage

APRIL 4, 2023

Presspage and Euronext Corporate Services have partnered to provide European issuers with an integrated investor- and media relations solution. As of this date, the Presspage platform seamlessly integrates several Euronext solutions providing issuers with a one-stop-shop for integrated digital financial communications.

Corporate 78

Corporate Print Financial Web 78

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

5W PR

MARCH 12, 2020

The Financial Gym is a national personal financial services company that takes a fitness-inspired approach to its clients’ finances. Certified Financial Trainers work one-on-one with clients regularly to teach them how to make smarter, more strategic money decisions by holding them accountable. The Financial Gym.

Apparel 152

Apparel Financial Community Employee 152

Stern + Associates

JANUARY 29, 2024

Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly. Local media has been eviscerated, and now many iconic national and global outlets are hurting badly.

Strategy 96

Strategy Publicity Media Video 96

Sword and the Script

DECEMBER 12, 2023

I’ve used them to extract the key arguments from a research paper, interrogate weaknesses in plans, areas of risk in financial documents and an activist perspective of reports. Disruptive innovation typically comes from outside the public relations industry and is then adopted by the industry.

Software 140

Software Tools Ethics Privacy 140

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Other stakeholder relations (investors, analysts, policy makers, society, etc.)

Communications 248

Communications Corporate Reputation Employee 248

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

The same thing goes for business success items; you generally can’t tell a business story in a top media outlet without disclosing financial information. We’re living through COVID-19 and a presidential election year, and both eat up a huge amount of media bandwidth. Flag challenges that could impede success.

Publicity 334

Publicity How To Agency Product Launch 334

Cision

MAY 12, 2017

A few months ago, Flackable , a national financial public relations and digital marketing agency, promoted Kaitlyn Smith to account executive. What is your secret to media relations success? My hero is… Shonda Rhimes for making amazing television and changing the media landscape. I laugh most at… Portlandia.

Financial 180

Financial Television Leadership Travel 180

ImPRessions - Crenshaw Communications

JUNE 23, 2016

Helping to craft an executive’s opinions into a compelling story for publication is a gratifying part of public relations work. Every day I receive email pitches about personal financial planning articles. Problem is, my readers do business financial planning – budgeting and forecasting for companies.

Financial 136

Financial Pitching Survey Customer Service 136

Remote PR Jobs

AUGUST 31, 2022

You’ll need to prove your PR approach is worth the C-Suite’s investment both financially and with time. Developing media relations will aid your company’s success not just now, but into the future. Think about what is important to your executive - and start there. For example, is it broadening audiences?

Publicity 208

Publicity How To Storytelling Construction 208

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

So a release should be written to gain the type of coverage that will itself boost SEO – that is, from high-value media domains, not for a quick bump. For companies that are publicly traded, financial announcements always warrant a newswire distribution due to timely disclosure regulations.

SEO 279

SEO Print Financial Product Launch 279

Deirdre Breakenridge

MAY 8, 2017

As a former head of CorpComm functions at Fortune 100 financial institutions, these priorities resonate for a number of reasons. In the Agency Search Report, we argue the importance of PR reflects the continued evolution of what public relations means in the minds of clients. It’s seen as far more than media relations.

Agency 223

Agency Survey SEO Social Media 223

Onclusive

JUNE 15, 2022

Generating brand awareness PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint. In our next article, we’ll dive into applying this methodology to PR measurement.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint. Generating brand awareness. Methodologies for optimizing strategies and proving business impact to the C-suite.

Marketing 195

Marketing Measurement Advertising Advertising 195

PRSay

DECEMBER 3, 2021

As some news outlets prioritize clicks over accurate reporting and falsehoods are flung across social media, we have watched these trends with equal parts fascination and unease. Even as the news media’s credibility is questioned, we continue to believe thought leaders benefit from media relations.

Journalism 126

Journalism Survey Ethics Report 126

PRSay

MARCH 29, 2019

Or do people derive value from any given financial projections that Warren Buffett ran on Microsoft Excel? Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success. Get more media pitching knowledge from Michael Smart here.

Pitching 140

Pitching Course Financial Media Relations 140

ImPRessions - Crenshaw Communications

JUNE 17, 2022

Everyday media relations work has a way of policing itself, too. Presumably ethical breaches would result in financial penalties or even forfeiture of one’s professional license. Public relations isn’t actually that much like law or accounting, and its low barrier to entry is a virtue as well as a problem.

Ethics 182

Ethics Reputation Corporate Industry 182

Cision

MARCH 8, 2016

Adam Friedman, owner of Adam Friedman Associates, says maintaining a brand’s reputation is a constant process and can be a challenge, especially for financial companies. Want to improve your media relations? Get Cision’s free State of the Media 2016 Report! Today, financial firms are under attack.

Financial 120

Financial Reputation Newspapers Social Media 120

Wadds Inc.

MARCH 2, 2023

Public relations is locked into content and workflow that is more than 100 years old. A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%).

Engineering 98

Engineering Television Travel Financial 98

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Media Relations ( blog posts ) Still, many people know that public relations has the tools necessary to generate publicity. However, public relations has such know-how. Shareholders, investors, financial institutions, etc.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

APRIL 2, 2024

This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe. Users can track and share media mentions on the go. Muck Rack said it will soon release “outcome-based templates to measure” the value of media relations. Measurement templates. Reddit data.

Reddit 174

Reddit Software B2B Technology 174

Sword and the Script

JULY 5, 2022

Media relations. Tips for media relations in a slowing economy by Propel. Tips for pitching international reporters by Business Wire. Goodwill on a balance sheet.

Technology 92

Technology Software Survey Internal 92

Burrelles Fresh Ideas

NOVEMBER 28, 2023

Then there’s the added personal pressure of trying to do everything, planning and decorating, saying yes to every social event, traveling to visit family, and the financial weight of holiday shopping. Take a news break: I know this is a difficult one for public relations professionals.

Financial 95

Financial Social Media Exercises Communications 95

Doctor Spin

FEBRUARY 22, 2024

After careful planning, you place your media budget with third-party publishers who can expose your messaging to potential customers. Source: Public Relations Review 3 Turk, J. Learn more: Media Relations Corporate Communications (Sometimes used interchangeably with “Communications” and “Inhouse PR” as a general term.)

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PR Conversations

OCTOBER 27, 2023

The existence of “two competing approaches to public relations : the symbolic, interpretive, paradigm and the strategic management, behavioral, paradigm.” public affairs, community relations, lobbying, sustainability, among others) together with the communication functions (e.g.

Exercises 70

Exercises Interviews Public Affairs Financial 70

Agility PR Solutions

MARCH 1, 2022

But for many in the Asian community, the murder of the 40-year-old financial services professional is another tragic entry in […]. The death of Michelle Alyssa Go, an Asian American woman who was pushed to her death in front of a New York City subway train in January, is not being investigated as a hate crime.

Financial 78

Financial Training Community Analysis 78