Beyond PR

JULY 10, 2017

Feedback is huge when it comes to developing a successful content marketing strategy. Here, we identify five sources that can prove invaluable to you in crafting your content. Who better to listen to in order to develop more targeted content than the people that you are developing content for? Your Prospects.

Content Marketing 69

Content Marketing Marketing Social Media Blogging 69

Rock the Status Quo

SEPTEMBER 22, 2014

I also like Canva quite a bit – instead of a simple stock photography site, Canva is an image editing tool designed to be used for social media, content marketing and other uses. Using Pinterest & Secret Pinboards For Media Pitching Content Marketing: Can You Use Other People’s Blog Posts?

Digital PR 202

Digital PR Content Marketing Social Media Pinterest 202

PR 20/20

JANUARY 16, 2023

The Ready North RSS: Must-Reads for Marketers. For Content Marketing, we like…. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry. Founded by Joe Pulizzi ( @JoePulizzi ), CMI is a powerhouse for content marketing advice. These are just a few of our favorites.

Blogging 52

Blogging Marketing SEO Pinterest 52

Cision

JUNE 5, 2017

Marketers need to ensure that the right experiences are surfacing to the right people. “You need to map customer behaviors to solutions,” Eric Edge, head of global marketing, communications and industry relations at Pinterest said while speaking at this year’s Dx3 Canada conference. Think beyond the purchase.

Pinterest 202

Pinterest Creativity Video Brand 202

Waxing UnLyrical

APRIL 17, 2015

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. You’re super-excited too – content, new client, money… what’s not to love?

Content Marketing 40

Content Marketing Community Marketing Twitter 40

Rock the Status Quo

JANUARY 26, 2015

Similar Posts You Might Like: Is Pinterest Right For Your Brand? Content Marketing Videos' Today’s video is about stock photography rights and common misunderstandings – do you have a hard-earned lesson to share?

Video 100

Video Pinterest Content Marketing LinkedIn 100

MaccaPR

OCTOBER 14, 2015

Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. SAP Chief Digital Officer Jonathan Becher particularly excels at both educating and entertaining content marketing pieces on LinkedIn. 5) Timing is everything.

LinkedIn 48

LinkedIn Content Marketing Marketing Blogging 48

Communications Conversations

JUNE 18, 2020

It’s become much more one-way in the form of “content marketing.” But, each time I see surveys like this, consumers still want good customer service on social–and it never seems to be a priority for marketers. Social media marketers have been investing in Facebook and Instagram for years.

Social Media 88

Social Media Media Marketing Storytelling 88

Cision

FEBRUARY 25, 2016

Today’s constant flow of content is creating a problem for Fortune 500 companies. Yet, only 37 percent of marketers say they have a documented content marketing strategy. Because all of your content is hosted on your central hub, there’s no need to redo the work you’ve already completed. Deliver relevant content.

Pinterest 120

Pinterest Strategy Content Marketing Brand 120

NewsWhip

APRIL 30, 2018

In our latest social media insights report, we take a look at the top trends for Mother’s Day content across the web, Facebook, Pinterest, and Instagram. What’s the best way to celebrate Mother’s Day? If you’re an A-list celebrity, it’s through a heartfelt Mother’s Day post.

Social Media 74

Social Media Media Pinterest Instagram 74

NewsWhip

JUNE 1, 2018

In our latest social media insights report, we take a look at the top trends for Father’s Day content across the web, Facebook, Pinterest, LinkedIn, and Instagram. With June in full swing, it’s just a matter of time before Father’s Day is upon us.

Social Media 68

Social Media Media Pinterest Instagram 68

Deirdre Breakenridge

MAY 23, 2017

So I have two sets of Facebook, Pinterest, Twitter and Instagram accounts. and name.kitchen, where she does media relations, content marketing, and social media. And my client needs have always come before my blog posts. Yet, at some point, I decided both blogs needed separate social media channels.

Blogging 282

Blogging Social Media Media Instagram 282

Sword and the Script

FEBRUARY 11, 2017

Graphic used with permission from The Marketing Companion, a podcast with a co-host employed by Edison Research; see link nearby. 1) Marketing Audibles for Audio Search. Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder.

Tools 60

Tools Media Marketing Pinterest 60

The Proactive Report

OCTOBER 12, 2015

Social content is one way to keep your site alive and fresh. Platforms like Pinterest , Google+, Facebook , Instagram, and other social sites, are essential. In addition to editorial “blog” content and social media content, consider developing content on the maddafella.com domain.

Social Media 100

Social Media SEO Google LinkedIn 100

PR 20/20

MARCH 2, 2023

If you aim to increase your subscriber base, publishing quality content (and more of it) is the first step toward understanding what resonates and what doesn’t. You might be able to design a campaign or change your content marketing strategy by the end of this year, but what do you do if you need subscribers by the end of the month?

Blogging 77

Blogging SEO Social Media LinkedIn 77

Landis PR

NOVEMBER 15, 2021

Segment by age/demographic – are your customers/stakeholders young (Snapchat/TikTok), 20/30/40 somethings (Pinterest, Instagram, Facebook), a wide business demographic (Twitter, LinkedIn)? Do not let creating content become a chore. More of a consumer audience? Start small and pick a few channels to nurture.

Leadership 98

Leadership How To Trade Shows LinkedIn 98

MaccaPR

APRIL 2, 2015

Be Seen on Pinterest. If you haven’t already, it’s time to claim a place for your brand on Pinterest. Nearly all pinners (98 percent, according to Peg Fitzpatrick) have tried something new that they saw on Pinterest. Marketers can''t argue with a statistic that incredible! What will lead them to your content?

Social Media 48

Social Media Media Pinterest Marketing 48

ReimaginePR

OCTOBER 3, 2016

Let’s talk about why an ebook is an essential element for your content marketing strategy, and how to create and promote one for maximum effect. Promote your ebook often on Twitter and Pinterest. And perceptually, it has more weight than a regular blog post. Here’s a printable checklist for creating your ebook.

eBook 219

eBook How To Writing Brand 219

Cision

DECEMBER 29, 2017

If you’re looking for additional channels to market your brand, which of the following are you thinking of using? Twitter, LinkedIn, or Pinterest? Kate Manning is a seasoned writer who has worked with several clients across different industries such as advertising, online marketing, technology, content marketing, and more.

Instagram 120

Instagram How To Brand Branding 120

wiredPRworks

SEPTEMBER 30, 2020

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Direct Deploy: Engaging Content Marketing. Dynamic Design: WIRED Marketing System. Manage: Tools to schedule Tweets.

Social Media 52

Social Media LinkedIn Storytelling Facebook 52

5W PR

FEBRUARY 20, 2019

Still, unless young millennials are your target market, you can probably forego adding this network to your social media plan. Pinterest : This network works best for businesses that thrive in specific niches, such as travel, food, beauty, health, and fashion. Use Photos.

Social Media 60

Social Media Media Brand Branding 60

Rock the Status Quo

FEBRUARY 9, 2015

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Content Marketing' It’s a valuable piece of overall corporate trust and visibility?

Corporate 100

Corporate Brand Branding Leadership 100

Polaris

DECEMBER 18, 2014

New social media platforms will launch while existing platforms evolve and change—likely in a way that’s disadvantageous to marketers unless they invest in paid media. The lines between public relations, social media, content marketing—and every other marketing discipline—will continue to blur.

Trends 135

Trends Marketing Social Media Facebook 135

Communications Conversations

APRIL 27, 2018

A few weeks ago, I noticed Alyssa Greve , director of content marketing at Cambria, touting a new Cambria blog on LinkedIn. For example, we were seeing great traffic from platforms like Pinterest, but many times the user bounced once they got to a page on our site. What are your initial goals with the blog?

Blogging 68

Blogging Social Media Pinterest SEO 68

Cision

MARCH 30, 2015

Matt Heinz of Heinz Marketing writes that it is helpful to determine your “go-to” sources at the outset of your content curation planning: “Identify a core set of sources you can count on for both consistently good content as well as a variety of sources of similarly-themed content.

Content Marketing 120

Content Marketing Google Media Social Media 120

Rock the Status Quo

SEPTEMBER 9, 2014

Similar Posts You Might Like: Baby, You’re a Hot Legal Mess Just WAITIN’ to Happen Content Marketing: Can You Use Other People’s Blog Posts? Using Pinterest & Secret Pinboards For Media Pitching This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan.

Blogging 194

Blogging Social Media Agency Content Marketing 194

Scott Public Relations

JULY 19, 2019

If you find that even the simple metrics are dropping, conduct an audit of your content to determine where an investment is needed to improve your content marketing bottom-line. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Social Media 40

Social Media Healthcare Insurance Insurance 40

Barokas

DECEMBER 5, 2019

Content marketing has taken on new life and meaning. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. Of course things have changed a lot—in the communications business we can point to countless differences between today and the turn of the century.

Media 78

Media Strategy Storytelling Measurement 78

Scott Public Relations

JULY 19, 2019

If you find that even the simple metrics are dropping, conduct an audit of your content to determine where an investment is needed to improve your content marketing bottom-line. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Social Media 40

Social Media Healthcare Insurance Insurance 40

Critical Mention

AUGUST 19, 2018

Social Media: Marketing Strategies for Rapid Growth Using Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube. In this book, Williams targets social media strategies for the modern marketer for businesses and brands of all sizes. by John Williams.

Social Media 71

Social Media Viral Pinterest Digital PR 71

Beyond PR

SEPTEMBER 6, 2016

Later this week, that legend will take the stage as Content Marketing World’s closing keynote speaker, a fitting choice for this year’s theme Content Strikes Back. As a huge fan of Hamill, I can’t wait for the content inspiration he’ll unleash during his keynote. Look beyond your content universe.

Marketing 40

Marketing Content Marketing Television Storytelling 40

Cision

JUNE 6, 2017

According to research by Boston Consulting Group, one ultraloyal customer who shares content can generate eight times his or her own consumption through their advocacy. The key idea here is that the economic value of content marketing does not come from content. It comes from the transmission of content.

Marketing 239

Marketing Social Media Television Brand 239

Rock the Status Quo

MARCH 13, 2015

It’s also a powerful agency value-add Content marketing is expensive. If you’re an agency providing content marketing services, you probably invoice a fairly hefty dollar amount each month – or if you are the company, you’re investing significant budget. Not paying (or invoicing) much?

Social Media 100

Social Media Agency Twitter Media 100

wiredPRworks

FEBRUARY 11, 2016

Immediately upgrade your skills and achieve a much greater understanding of your personal branding, digital marketing and social selling potential. Taught in a quick-start format online at Ascend Training, this class is ideal for those who want to advance their branding, content marketing and social media skills.

LinkedIn 45

LinkedIn Training Marketing Social Media 45

Waxing UnLyrical

MARCH 31, 2019

If you are fortunate enough to work in a larger organization that deploys an enterprise-wide AI system like Lucy or Albert, then you can expect to see deep insights about your stakeholders and the content you are using. Can AI Improve PR? Image via Geoff Livingston.

Social Media 64

Social Media Analytics Communications Brand 64

Journalistics

APRIL 17, 2013

When we talk about content marketing trends and brands AS media today, that’s what we’re talking about. Brands as media – silly marketer. Fast-forward a couple of years and we’re all talking about brand journalism, content marketing, and the new favorite, native advertising. Boost the Reach of Your Content.

Brand 52

Brand Branding Media Content Marketing 52

Cision

JUNE 18, 2015

Content marketing is an established PR tactic, but it can sometimes feel like wielding a double-edged sword. To increase your content marketing success rate, consider the following five tips: 1. To increase your content marketing success rate, consider the following five tips: 1. Focus on your niche.

Content Marketing 120

Content Marketing Marketing Pitching Pinterest 120