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5 Places to Listen to Ensure Your Content Marketing is Spot-On

Cision

Feedback is huge when it comes to developing a successful content marketing strategy. Here, we identify five sources that can prove invaluable to you in crafting your content. Who better to listen to in order to develop more targeted content than the people that you are developing content for? Your Prospects.

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5 Places to Listen to Ensure Your Content Marketing is Spot-On

Beyond PR

Feedback is huge when it comes to developing a successful content marketing strategy. Here, we identify five sources that can prove invaluable to you in crafting your content. Who better to listen to in order to develop more targeted content than the people that you are developing content for? Your Prospects.

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Top Five Books Every PR Pro Should Read

Critical Mention

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott. by John Williams.

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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

Content marketing has taken on new life and meaning. Video is now an integral part of marketing for all businesses. now want to know, “How can we go viral?”. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. PR people outnumber reporters six to one.

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What Goes in a Social Media Promotion Plan?

ReimaginePR

If it’s a male customer in his late twenties or early thirties, you won’t find him on Pinterest, that’s for sure. That means no re-posting of viral content that doesn’t align with your brand just for the sake of posting. Think about where your ideal customer would hang out online and only focus on those channels specifically.

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How to Spy on Your Competition & Steal Their Secrets

Cision

If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. What type of content are they creating? ” So it looked at these (and more) content marketing innovators and modeled its tactics. The Key Steps.

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Post, Ping and Pray is *Not* a Content Marketing Strategy

Shift Communications

Today I wanna talk about a fundamental error I see many companies make with regard to Content Marketing. Back in the day it was a (so-called) “viral video” cuz those were cool. But if you make the resource investment in content creation you need to make an even bigger investment in marketing that content.