PRSay

SEPTEMBER 6, 2022

13 keynote address at ICON 2022 in Grapevine, Texas, Kay talked with PRsay about the power of confidence, the challenges of reaching younger news consumers and the importance of facts. Surveys have shown that young adults turn to social media such as TikTok and Instagram as their primary news sources rather than newspapers and TV.

Journalism 147

Journalism Newspapers Policies Writing 147

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. The result is that the lines between opinion and news are becoming more and more blurred, and consumers of news are confused about which news outlets and stories to believe. Newspapers like the Washington Post are even beginning to hire staff again.

Journalism 50

Journalism Report Enterprise Interviews 50

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Newsfile

FEBRUARY 27, 2024

This vast reach can significantly sway market trends and consumer interests. By choosing the right media outlets, your announcement can become a key player in shaping market dynamics and consumer behavior. AP stories are picked up by newspapers, websites and broadcasters worldwide. But let’s dive a little deeper.

Financial 52

Financial Media Analytics Data 52

Bianchi Biz Blog

FEBRUARY 20, 2023

But I’m proud of any story that helps people learn and understand the topic I’m writing about or is if helps a consumer make a better purchase. How long have you been in journalism and how did you get started? I’m also really into music and got my start in journalism as a music journalist, something I did as a sideline for 25 years.

Automotive 85

Automotive Meeting Media Mobile 85

Cision

OCTOBER 6, 2016

It’s not news that social media has taken the business world by storm, changing the way consumers research their purchases and creating an unprecedented opportunity for brands to build one-to-one relationships with their brand’s biggest fans. This is the PR industry’s bread and butter, most often referred to as publicity or media relations.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Flatiron Communications

NOVEMBER 7, 2015

We talked about distributed content, especially via the social platforms, the threat (and huge valuations) of digitally native media, and of course, quality journalism and whether media fragmentation has diluted the influence of legacy news brands. The post Newspapers Getting Their Game On appeared first on Flatiron Communications LLC.

Newspapers 28

Newspapers Film Journalism Web 28

Bianchi Biz Blog

JULY 10, 2023

I try to focus on stories and angles that are aimed directly at ordinary consumers (or car enthusiasts.) How long have you been in journalism and how did you get started? I’ve been in this business almost 20 years now, and worked for my college, high school and junior high newspapers before that. (I’ve

Meeting 83

Meeting Report Automotive Media 83

Communications Conversations

AUGUST 27, 2019

People now spend only 11 minutes a day consuming newspaper media, and 9 minutes a day consuming magazine media. Meanwhile, they spend 6 hours and 35 minutes a day consuming digital media. Heck, even the Wall Street Journal is saying “Yes, You Should Be Using Emojis at Work” (that was the actual headline!).

Handbook 131

Handbook Guidelines Print LinkedIn 131

Stephen Waddington

SEPTEMBER 17, 2019

Jessica Pardoe When did you last read a newspaper? We consume news through TV, mobile apps, PC and social media. In fact, it’s becoming unusual to pick up a newspaper. Print new media challenge Ad-funded newspapers such as The Evening Standard and The Metro are the exception, not the rule.

Print 60

Print Newspapers Media Advertising 60

The Proactive Report

MAY 2, 2015

Podcast listening is on the rise , which could breathe new life into audio journalism. Newspaper ad revenue declined another 4% year over year, to $19.9 The general podcast audience is made up of well-educated social sharers who find ways to consume commercial-free media. Many news outlets are still struggling financially.

Report 100

Report Mobile Newspapers Media 100

PRSay

NOVEMBER 7, 2019

The way information is produced and consumed has changed vastly in those eight decades. I don’t think newspapers will exist as we know them, and TV will be changed a great deal, too. For example, reading the newspaper or seeing news on TV today, I can tell when someone has good knowledge of what they’re trying to convey.

Public Affairs 149

Public Affairs Publicity Newspapers Storytelling 149

Solo PR Pro

OCTOBER 5, 2021

He grew up in a family of avid news consumers — rifling through the New York Times and watching the evening news on TV were daily pastimes. “I I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. You could say Doug Levy was born to work in the media and communications industry.

Meeting 97

Meeting Handbook Newspapers Government 97

Bianchi Biz Blog

APRIL 5, 2021

While this might normally consume a small percentage of my time, it takes a far higher percentage of my time when positions open. And several of our success stories now compete against us at world-class news organizations such as The Wall Street Journal and Bloomberg News, among others. What are we are we not consumed by?

Automotive 65

Automotive Web Meeting Media 65

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? The journalist tells a story for the consumer, voter or investor. The PR person assists a client in telling his story, but always with the consumer ultimately in mind. How did you make the switch from journalism to PR? We have a lot in common.

Newspapers 120

Newspapers Journalism Pitching Report 120

PR in High Definition

SEPTEMBER 24, 2019

These are three traditional job titles in the journalism world which have been around for over a century. They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. Columnists. Recently, though, it dawned on me just how much this line-up is changing. News been framed!

Media 54

Media Newspapers Journalism Video 54

Prakkypedia

NOVEMBER 5, 2017

I thought it would be useful to share some sources of news on Australia’s journalism industry (in no particular order): The Australian – Media. Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. Media Week. Download This Show.

Media 76

Media Journalism Radio Print 76

Cision

JUNE 14, 2016

Newspapers and Their Derivatives. If you think that print journalism is dead, I’ll share that I learned about a specific tech tool this weekend not from a Google Alerts or from an RSS feed, but from The New York Times. I find podcasts very time-consuming, so when I listen, I speed them up using the Overcast player.

Google 120

Google Newspapers Trends Print 120

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? ” Run an ad in a newspaper and it needs to be labeled as an ad. As more and more content is being created, and even though Google has clamped down on a lot of the “junk content” out there, content consumers will become increasingly discriminating.

Pitching 174

Pitching Journalism Video Advertising 174

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

Bianchi Biz Blog

OCTOBER 18, 2021

Starting with the lede, and crafting a story out of it isn’t usually journalism, but stopping to consider it while you’re still at the research stage is smart journalism. How long have you been in journalism and how did you get started?

Meeting 75

Meeting Report Automotive Media 75

Prohibition

DECEMBER 22, 2021

They admitted that it intended to shock, but never to offend any consumers. It was exposed, by the Wall Street Journal, as having known for over two years about the negative impact that Instagram was having on young people’s mental health. The clarification did little to avert the massive backlash the brand received.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. That’s really true in environmental journalism in particular.

Ethics 89

Ethics Journalism Radio Television 89

Cision

NOVEMBER 21, 2017

Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Listen to Increase Customer Spend.

How To 149

How To Social Media B2C Television 149

Bianchi Biz Blog

NOVEMBER 1, 2021

Improving the charging experience is going to go a long way in improving the consumer EV adoption rate. How long have you been in journalism and how did you get started? I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago.

Meeting 75

Meeting Automotive Media Newspapers 75

Cision

MARCH 2, 2016

The most effective brands are starting to acknowledge that consumers are seeking out content in the ways they like to consume it, so it’s important to provide valuable content in the right places and have great media to create a surround sound effect. My daily newspaper of choice is… the Wall Street Journal.

Reputation 120

Reputation Newspapers Journalism Instagram 120

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. Now I get nostalgic for the days when people consumed content governed by journalistic standards. Read the newspaper – the whole newspaper. What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis System 120

Journalistics

MAY 26, 2015

More consumers are accessing all kinds of websites via mobile devices than from desktop computers. What’s surprising is how slow news organizations are adapting to the rise of the mobile consumer. They hit the site, consume the content they were looking for, and move on to the next shiny thing that catches their attention.

Newspapers 71

Newspapers Mobile Media Facebook 71

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise.

Meeting 98

Meeting Media Print Enterprise 98

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Television Measurement 167

Cision

MAY 31, 2016

Practice consuming and producing different types of communication channels. My daily newspaper of choice is…the Wall Street Journal – insightful writers and interesting perspectives. What advice do you have for those looking to begin a career in communication? Be a student of the craft. Rapid Fire Round.

Reputation 120

Reputation Newspapers Sports Travel 120

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? With so many outlets and ways to consume information proliferating these days, you need to be more thoughtful and creative than ever if you want to stand out. Want to improve your media relations?

Newspapers 120

Newspapers Reddit Journalism Technology 120

Cision

JUNE 21, 2016

Going into college I just knew that I would be a reporter at a newspaper. After that summer, I changed my concentration in the journalism school and never looked back! Digital has completely disrupted the way audiences are consuming media, so I think the future of PR lies in keeping up with the disruption. Is there a downside?

Social Media 227

Social Media Newspapers Reputation Community 227

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. Try our services. Advertising is a distant third.

Survey 94

Survey Industry Leadership Study 94

Shift Communications

AUGUST 9, 2017

When I first started in PR, the desire was an article in a major national newspaper, above the fold and on the right side. Thus, we often find ourselves speaking with clients on what we’ll need to secure a hit in Fortune, Wall Street Journal , the New York Times, USA Today or any other top-tier outlet.

Media 100

Media Data B2B Pitching 100

Communications Conversations

JANUARY 26, 2016

But, a number of stats and reports lately (not to mention consumer behavior trends in general) have got me thinking: We may be well past the tipping point. Think Netflix + The Wall Street Journal (and a bunch of others here ). Meanwhile, print circulation numbers among the nation’s largest newspapers are plummeting.

Media Relations 60

Media Relations Media Newspapers Print 60

Journalistics

MAY 26, 2015

More consumers are accessing all kinds of websites via mobile devices than from desktop computers. What’s surprising is how slow news organizations are adapting to the rise of the mobile consumer. They hit the site, consume the content they were looking for, and move on to the next shiny thing that catches their attention.

Mobile 52

Mobile Media Newspapers Local 52