PRSay

JUNE 7, 2021

This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization. Build the camaraderie needed to face crises. Illustration credit: astel design ].

Crisis 161

Crisis Exercises Crisis Communications Reputation 161

Wadds Inc.

AUGUST 14, 2023

A positive outlook and new found resilience underpins the UK and EU marketing communications marketplace, with acquisition opportunities for businesses offering strong propositions and sought-after capabilities. Paul Winterflood How is the UK market performing right now? We are bullish about the market for the medium term.

Agency 52

Agency Sports Public Affairs Creativity 52

PR in High Definition

JULY 28, 2022

No sector, industry or market could claim to be better off without data-driven insights that allow them to make informed decisions. So, what are some examples of the ways data has driven real life change in different markets? From the world of sport, to gaming, energy, medicine, construction, and more. Let’s take a look.

Analytics 62

Analytics Data Energy Sports 62

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

PR agencies are taking on international communications for businesses as they expand beyond our borders. Many B2B tech companies with digital offerings, for example, market products and services worldwide, and they don’t always want to bring on multiple PR firms. Here are five areas to consider when pitching international media. .

Internal 323

Internal International How To Media 323

Onclusive

FEBRUARY 17, 2021

Working with a PR agency can help you better understand your market, expand your network of valuable connections, bring in fresh ideas and extra resources, and, as a result, run a more successful communications operation. Using technology for PR measurement, reporting and strategic planning. Reporting structure (e.g.

Agency 51

Agency Measurement Resources Report 51

PRSay

OCTOBER 14, 2016

Editor’s Note: Anne Green is presenting Why “Partnership Relations” Is the New PR at the PRSA 2016 International Conference on Sunday, Oct. Since the start of its evolution as a marketing discipline, public relations has been about more than earned media. 23, 4:45–5:45 p.m. PR-driven partnerships take a different approach.

Real Estate 60

Real Estate Leadership Conference Construction 60

Barokas

DECEMBER 20, 2017

We address current trends and technology and talk about what our association is doing for members. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. s gross domestic product is construction-related. The best source of content is members themselves.

Construction 68

Construction Healthcare Leadership Local 68

Wadds Inc.

JANUARY 16, 2023

This does not mean we build a protective force shield around us, hide in a cavern, and wait for the storm to pass, or construct a drawbridge and moat to keep invading forces from attacking. In my nearly 40 years in this work, I have learned through various experiences to practise the habit of resiliency.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Stephen Waddington

APRIL 29, 2020

Models from the last century, and the century before, will be redundant with a need to refocus the way society operates, rethink what constitutes value and reform political, societal, economic, environmental and technological activity. We’re at the start of an unmade road.

Leadership 96

Leadership Construction Resources Community 96

Konnect Agency

FEBRUARY 16, 2021

From bustling offices that turned to 100% remote working environments, and in-person connections moving entirely to Zoom, the way we conduct business internally and externally pivoted almost overnight. At the risk of sounding cliché, 2020 was a year that brought infinite challenges to the business world.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

Communications Conversations

JULY 19, 2018

At 3M, I was one member of a pretty big corporate team of social & digital marketing specialists whose services span many divisions across just about every industry you can name. I left that behind for an opportunity to build a modern marketing center at Toro, more-or-less from the ground up. It all depends on the day.

Social Media 60

Social Media Media B2B Content Marketing 60

Ethical Voices

OCTOBER 30, 2023

In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. I was at a base and the issue was a construction project that had been broken out into several minor projects to keep it under a certain cost level. Absolutely, absolutely.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Practical Law Construction

DECEMBER 13, 2022

I think all of the attendees of the FIDIC 2022 International Users’ Conference in London in November 2022 were delighted to be able to congregate in person, after two successive years of an on-line conference due to general pandemic restrictions. I think we’ve had enough disruptive global events.

Conference 59

Conference Internal International Government 59

Doctor Spin

NOVEMBER 16, 2023

Suggesting that knowledge is constructed from experiences and ideas. In a business context, it can refer to companies that adapt to changing market conditions being more likely to succeed. It’s a reminder to approach technological innovations cautiously, considering potential negative impacts alongside the benefits. Pragmatism.

eBook 52

eBook Analysis System Data 52

Mindful Marketing

MARCH 8, 2019

by Jason Polansky , Marketing Major at Messiah College I enjoy each day without something that many take for granted—eyesight. To safely navigate a sight-friendly word, a blind person develops other aptitudes, like a keener sense of hearing, and learns to use technology, such as a smartphone with GPS.

Marketing 86

Marketing Travel Construction Mobile 86

PR 20/20

NOVEMBER 29, 2022

The proliferation of marketing channels, apps, mobile devices, social networks, and content has given consumers more choices and greater control while increasing complexity for marketers. We want to help simplify and optimize the marketing planning process for your business. Step 1: Complete a marketing assessment.

Marketing 52

Marketing Analytics eBook System 52

Landis PR

DECEMBER 11, 2023

The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans.

Strategy 59

Strategy Company Communications Construction 59

PR 20/20

DECEMBER 10, 2019

Based on our own analytic data, the vast majority of you reading this are marketers, sales pros, service professionals, and business executives. Yet here we are, working in the digital age of marketing. This is Scott Brinker’s Marketing Technology Landscape. Ask the Marketing Director, and she’ll say qualified leads.

Report 52

Report How To Marketing Analytics 52

Waxing UnLyrical

MARCH 11, 2015

Last touch attribution models discount all of the steps leading to a sale, and multi-touch attribution models are often constructed with enough assumptions to render them rather inaccurate ( for more on the statistical challenges with multi-touch attribution read this ). The result: PR is poorly integrated with the rest of marketing.

Measurement 40

Measurement How To Analytics Customer Service 40

Practical Law Construction

JULY 29, 2020

While countries across Asia-Pacific have shown strong appetite for wind power, the risk of natural disasters, inadequate government support and the high costs of new technologies (both financially and in human resource requirements) mean they won’t all reach their potential.

Energy 52

Energy Construction Government Financial 52

PR 20/20

JULY 3, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. What happens when you’re a content marketer who discovers an artificial intelligence system that could take your job? Should Content Marketers Fear Artificial Intelligence?

Content Marketing 40

Content Marketing Marketing Data Technology 40

Stephen Waddington

AUGUST 27, 2018

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.

Communications 60

Communications Analysis Web Handbook 60

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20.

Marketing 53

Marketing Software eBook Technology 53

PR in High Definition

MAY 26, 2020

However, with the news that some of the technology giants will be working from home until Christmas, it’s fair to say that it’ll be at least Q4 before we see a return to anything resembling what we’d usually call normal. Staff may be blindsided by these questions during sales or marketing meetings, so it’s important to be prepared for them.

Communications 118

Communications How To Construction Employee 118

PR in High Definition

MAY 26, 2020

However, with the news that some of the technology giants will be working from home until Christmas, it’s fair to say that it’ll be at least Q4 before we see a return to anything resembling what we’d usually call normal. Staff may be blindsided by these questions during sales or marketing meetings, so it’s important to be prepared for them.

Communications 48

Communications How To Construction Employee 48

Communications Conversations

OCTOBER 25, 2018

In the meantime, I thought I’d ask some of the best and brightest in social media marketing in the Twin Cities what they think lies ahead. I asked six people working in social media marketing with some of Minnesota’s biggest and most successful companies this question. That post is coming in the next couple weeks.

Social Media 89

Social Media Trends Media Instagram 89

Mindful Marketing

NOVEMBER 16, 2019

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence “The best things in life are free,” for instance, an evening with family, a walk on a sunny morning, a conversation with a friend. However, wearable technology can’t just do things; it also needs to look good on those wearing it.

Print 71

Print Technology LinkedIn Mobile 71

Deirdre Breakenridge

JANUARY 3, 2018

I’m looking forward to a year that pushes me out of my comfort zone … not just in PR and marketing but in my business too. You’re predisposed to do “this” or do “that” when there are so many other approaches and models that you can construct to get to an ideal resolution. Happy New Year friends! Then, there’s A.G.

Crisis 0

Crisis Journalism Hotels Case Study 0

PR Fuel

OCTOBER 16, 2018

If JunkTech’s web site tells me that the company is a member of the Greater Kenosha Regional Technological Society, I’m more likely to contact JunkTech and give them some publicity instead of waiting to make contacts with the Society itself. I am by no means a technology expert, but I do cover the technology sector.

Web 40

Web Pitching Local Report 40

Doctor Spin

DECEMBER 4, 2023

link] Such isolation can intensify ideological polarisation, diminishing the opportunity for constructive dialogue and understanding between different groups. Organisations themselves could benefit from being vigilant against biases influencing various internal communications practices: Ignoring customer feedback. Media Logic.

Media 52

Media eBook Viral Construction 52