article thumbnail

Ethics and You: Leading the Way

PRSay

As PR counsel to clients or employers who rely on our input to ensure that their actions are viewed favorably by the public and the media, proactive ethical guidance is paramount. And this can be accomplished only if we are viewed as knowledgeable professionals who have a firm finger on the public’s pulse.

Ethics 224
article thumbnail

How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Public relations is known for being versatile, occasionally glamorous, and, yes, stressful. No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. The post How To Set Expectations In Public Relations appeared first on Crenshaw Communications.

Publicity 334
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven ideologies of public relations

Stephen Waddington

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. Seven ideologies are set out below.

Publicity 112
article thumbnail

The Role of PR in Transforming Consumer Finance

5W PR

At the center of this revolution is public relations, serving as a crucial connection between financial institutions and the evolving needs of consumers. That’s where PR steps in, tearing down these barriers and constructing a more relatable narrative.

article thumbnail

4 More Personal Core Values of the Trusted Strategic Ethics Adviser

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 124
article thumbnail

The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. Offering any type of financial gain may be an ethical approach for social influencers, but it is not an acceptable way to approach a journalist.

article thumbnail

PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

Here’s where a thoughtful yet robust public relations (PR) strategy can help address predictable reaction. It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Concerns about job losses, privacy breaches, and ethical use are widespread.