5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. She will be media neutral. c) Donald Steel. Too many PR people of today have forgotten.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Worse, they may let the news trickle out without a proper media strategy. Or, they may bring on a PR team just weeks before a key conference or product launch and expect a full plan rollout. An on-and-off approach to media relations and executive visibility will fall short. Still others bring in the PR firm too soon.

Agency 205

Agency Pitching Internal International 205

Sword and the Script

DECEMBER 22, 2020

A study by a marketing analytics firm found “On average, brands that increased media investment [during a recession] realized roughly a 17 percent growth in incremental sales, and more than half saw subsequent improvements in year-over-year ROIs over a two-year period during the recession.”. Source: Effective Thought Leadership in B2B ).

Survey 174

Survey Marketing B2B Study 174

Waxing UnLyrical

MAY 11, 2016

My public relations career began with media relations. Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. As you can imagine, I’m a big proponent of media relations. Media relations can be tough.

Media Relations 40

Media Relations Media Measurement Conference 40

Deirdre Breakenridge

JULY 24, 2018

In 2014, Richard Bistrong , a former international sales executive, contacted me after he was released from prison. When he reached out, he asked if I would help him with his messaging for the media , work with him to navigate social media, and to rebuild his damaged reputation. I’ll share a little story with you.

Reputation 218

Reputation Skype Industry Conference 218

Bianchi Biz Blog

OCTOBER 28, 2021

While some conferences and shows are seeing success as they return to in-person events, some companies remain cautious about travel. A year later, CES2021 reported 46% of its audience was international, with visitors from 167 countries, regions and territories in virtual attendance. Media attendance continues to be strong.

Data 75

Data Automotive Transportation Mobile 75

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

PRSay

JULY 14, 2021

4, the conference offers virtual educational sessions, networking, career fairs and more. In early June, Naomi Osaka withdrew from the French Open after its organizers threatened to expel her for not honoring media commitments. Her decision prompted discussion on the usefulness of press conferences, especially in the sports world.

Conference 148

Conference Public Affairs Report Television 148

Sword and the Script

MARCH 22, 2022

Yet the influence and size of the comms team have brought another leadership challenge: retention. This was followed by customer comms (78%), partner comms (59%) and investor relations (51%). “If those managing the budget feel communications efforts are valuable, they’ll provide more money and staff to CCOs,” she said.

Survey 95

Survey Communications Employee Technology 95

Waxing UnLyrical

OCTOBER 4, 2017

Then on Friday, I head to Boston to speak at PRSA’s Association/Nonprofit Section Half-Day Conference on email marketing. ” Which is why a recent PRWeek article quoting WE’s “president of international” (yes, this is actually his title) saw my jaw hit the floor in record time. .”

Internal 43

Internal International YouTube Nonprofit 43

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. what is unstated is 75% of reporters may see these as a fact of life.

Survey 101

Survey Report Media B2B 101

Cision

APRIL 18, 2017

Go to your website or your internal server/Dropbox/Google Drive and grab your most recent frequently asked questions sheet. While at the conference, I’m going to do several media interviews that link to that original blog post. Step 4: Amplify Your Content with Media Relations.

Exercises 198

Exercises Google Writing Blogging 198

PRSay

JANUARY 4, 2021

When the New York Philharmonic made its historic visit to North Korea , Rubenstein arranged all media-related aspects of the trip — including the creation of a cable infrastructure across Pyongyang to broadcast the tour. A PR career starts in Brooklyn .

Newspapers 94

Newspapers Ethics Conference Agency 94

Landis PR

JANUARY 16, 2024

Now, of course, these events are more like conferences, but the real purpose is to spend a couple of days together so that people can become friends and can share sensitive information about their businesses. In an international group like PRGN, you can be successful only if you can also listen and understand the other party.

Agency 59

Agency Internal International Meeting 59

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

For accounts with many “moving parts” — like events and media tours — a team might mean five or six staffers while other engagements focused on thought leadership and content placement can thrive with two or three. That is just part of the job description for a media relations specialist.

Agency 136

Agency Analytics Creativity Social Media 136

Sword and the Script

MAY 29, 2018

It’s not just about content, or search, or conferences, or advertising, or a webinar. 3) “Thought leadership can’t be outsourced. Also see these related posts: Is Media Relations Getting Harder? 12) “Internal communications is as important as external.”. 1) “That one tactic isn’t king.

Corporate 73

Corporate Communications Survey Employee 73

wiredPRworks

FEBRUARY 14, 2022

In her current role at McDonald’s, Elly oversees the digital customer satisfaction and engagement strategy, as well as e-Care for the McDonald’s social media channels. Social Media Trends in B2B: Nicholas Love , Vice President of Digital Marketing | G&S Business Communications.

Social Media 52

Social Media Trends B2C Media 52

Critical Mention

JANUARY 3, 2019

In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. These metrics may be both internally facing (like efficiency) and business oriented (like leads closed or the number of campaigns managed). Technology.

Marketing 52

Marketing Technology Internal International 52

ISEBOX

MARCH 3, 2016

The C&C Philosophy: Tom Martin spearheaded the notion of cornerstones and cobblestones at the inaugural Solo PR Conference in 2013. C&C Content Factory: At the PRSA 2015 International Conference, Heidi Sullivan, Managing Director of Cision Canada, presented her take on why PR professionals need to think in terms of C&C.

eBook 70

eBook Viral Conference Content Marketing 70

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 15, 2020

From broadcast news to press conferences, the pandemic has forced all organizations to consider other ways to connect with stakeholders. Theory and techniques of media training can be shared at all levels, we must democratize the competence of public speaking.”. Rethinking internal and external comms. Virtual is here to stay.

Marketing 167

Marketing Employee Content Marketing Training 167

Bianchi Biz Blog

MARCH 7, 2022

In 2021, at the Women in Trucking annual conference as managing editor of HDT. It was an internal struggle deciding because I felt my heart was in community stories. I also volunteer as a College and Career Readiness Coach with a leadership development nonprofit called PEARLS For Teen Girls, and help out at a local women’s shelter.

Meeting 81

Meeting Automotive Media Transportation 81

PRSay

OCTOBER 2, 2017

10 at PRSA’s 2017 International Conference in Boston. Bell has a proven track record of developing award-winning and ROI-based marketing programs, media relations and brand strategies. This post is brought to you by Cision , a proud sponsor of PRSA. Nick Bell will be presenting a professional development session on Oct.

Data 144

Data How To Storytelling Analytics 144

Sword and the Script

DECEMBER 18, 2018

With crisis communications front and center (social media can blow up even a seemingly insignificant issue very quickly) and thought leadership playing such vital roles in a brand’s bottom line, it seems like PR is enjoying a bit of a renaissance. >>>Also >>>Also see: Is Media Relations Getting Harder?

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

PR in High Definition

FEBRUARY 23, 2021

Remember, it’s not just the media we have to be prepared for. The drama with KPMG stemmed from an internal discussion at a town hall, Uber’s issues arose from a leaked conversation with an employee and countless figureheads have been cancelled on social media for speaking out of turn. Staying calm in a crisis.

Crisis 71

Crisis Communications Reputation Training 71

Landis PR

JANUARY 3, 2022

So, clear, consistent and powerful communications, both on internal and external fronts, will be more important than ever for leaders.”. First, we are expecting public relations to play a leading role as the global economy recovers and as we adjust to a new world where we live with Covid for years to come.

Trends 52

Trends Trade Shows Agency Communications 52

Prohibition

JANUARY 24, 2022

During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. This has several advantages which may eclipse all other forms of internal crisis management solutions. Prohibition PR handle media relations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Scott Public Relations

JULY 14, 2020

For more information on who to deal with “Fake news” and tools to track and defuse it, please see this wonderful blog on the PRBI (Public Relations Boutiques International) site. Have a press conference in which you explain the intricacies of the bill from a policy and legal perspective. We need a new playbook.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. 11 Leadership becomes social.

Publicity 164

Publicity Ethics Data Community 164

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. We held a press conference in NYC to make the announcement and brought instant credibility to a bold move. You were the Associate Athletic Director for External Affairs at Syracuse University from 1995-2005.

Sports 60

Sports Internal International Enterprise 60

PRSay

SEPTEMBER 2, 2016

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever.

Sports 61

Sports Education Construction Television 61

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

Prohibition

JANUARY 14, 2022

How will they deal with the media? Will you hold an external or internal press conference? Who is responsible for external communication – responding to journalists, bloggers and other members of the public on social media channels and elsewhere online? 5. Make a plan for communicating with the media.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

MAY 9, 2017

When I worked in media relations, it was all I wanted to do. Next, it was internal communications, and I loved that area, too. I will offer that Canada as a country has good public relations, and a solid brand. I’m an extrovert, so I appreciate face-to-face events such as seminars and large conferences.

Energy 53

Energy Measurement Internal International 53

Ethical Voices

AUGUST 22, 2022

I have a degree in Organizational Communication, then applied that first working in the space division of Boeing, back when the International Space Station was still on the ground and being built. ” Bill Belichick says it every week in every press conference. One example I love to share when I’m speaking in conferences.

Ethics 75

Ethics Communications Agency Technology 75