Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Share of Voice (SOV) This compares the brand’s presence in the media or a specific industry in comparison to its competitors.

Measurement 195

Measurement Analysis Reputation SEO 195

PR for Anyone

FEBRUARY 21, 2024

She emphasizes the importance of reducing stigma around mental health and provides practical advice for parents concerned about the impact of the pandemic on their children’s emotional development. The bottom line is to be intentional about making connections and finding common ground as a basis for building relationships.

Exercises 130

Exercises Social Media Television Comparison 130

NewsWhip

MAY 16, 2023

One of Madrid’s top posts highlighted former star Cristiano Ronaldo’s visit (784k), while Barcelona hit 811k engagements on their post about beating Madrid 3-1 this past January. At the end of the day, no matter how similar international dialogue can be, there is always a localized interest that can overpower even the loudest conversations.

Facebook 78

Facebook Sports Comparison Fashion 78

Solo PR Pro

NOVEMBER 10, 2020

The comparisons between lawyers and communications professionals are endless. The same comparison is true of a big PR/Communications agency vs a boutique or solo practitioner. If it’s about earned media, then it might be about how pitching your position on a specific trend is unique and powerful and can draw additional attention.

Communications 99

Communications Comparison Exercises Interviews 99

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Share of voice – This can be a valuable metric in comparison to a key competitor. Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. Do a deep dive into internal resources. . Content quality, including a sentiment analysis.

Exercises 136

Exercises Comparison Internal International 136

PRSay

NOVEMBER 8, 2022

By comparison, the average family in the developing world in 1960 aspired to have food for the day, he said. Rosling told his audience that it was time to update the linguistic taxonomy of how we talk about the West and the developing world. Powell’s U.N. speech and the picture of the vial would become emblematic of a failure in U.S.

Comparison 154

Comparison Twitter Newspapers Communications 154

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2019

This is where having a PR agency or internal staffer comes in handy. ” In adtech, we advised a client to criticize the opaque or “black-box” solutions of competitors and brag about its own “glass box” technology. Or make a bold prediction about the future. Be available. ” Be helpful.

Resources 149

Resources Media Interviews Comparison 149

NewsWhip

JULY 29, 2020

Our monthly English-language rankings often have a national bias, as publishers covering the big trends in politics and national and international news naturally receive more attention. We thought it unfair to include these in our overall analysis but include them here for comparison. . But what about the United Kingdom?

Local 88

Local Comparison Trends Television 88

Sword and the Script

MARCH 16, 2021

About 65% of respondents come from B2B companies, including both product and services organizations. About three-quarters (74%) ranked their efforts as a 5 or above, on a 7-point scale. Just about one-third (34%) of respondents give themselves a score of 5 or better in this area. According to this report : “Optimism hit 66.3 (out

Survey 154

Survey Marketing B2B Comparison 154

Stephen Waddington

SEPTEMBER 10, 2020

Reorganisation and investment in talent Agency positioning for growth Scaling and corporate development Brexit is done: deal and no deal bring same issues Environment, society, and governance an emerging issue for 2021 Every conversation with marketing and PR agency bosses at the moment starts with the same question about the market.

Agency 122

Agency Creativity Marketing Government 122

Sword and the Script

JULY 30, 2019

Or consider these comparisons: Graphic design software is not creativity. When he published that idea, I asked him about in the comments section (which you should read in context ). This makes the education of business leaders – the internal marketing of marketing if you will – a continuous effort. An oven is not cooking.

Marketing 104

Marketing Comparison Enterprise Technology 104

Katie Paine's Measurement Blog

MARCH 9, 2023

It showed that the desired messages appeared in about 7% of the coverage – not a bad number at all. If the competition launched it program the same day that Princess Diana died, and they were lucky to get any coverage at all (true story) it’s hardly a fair comparison. But it wasn’t what the client expected or wanted to see.

Measurement 52

Measurement How To System Comparison 52

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. My email to the company asking about this went unanswered. That’s consistent with the feedback I’ve heard in the market about TVEyes. Cision releases internal DE&I report.

Software 85

Software Pitching Internal International 85

Maxim Behar

JULY 5, 2023

Apart from the secrets of PR, Maxim Behar has just recently introduced us to those of Seychelles by releasing his new book "Seychelles recipes and more about “Paradise on Earth" a few days ago. To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years.

Radio 52

Radio Hotels Course Social Media 52

The Hoffman Agency

NOVEMBER 28, 2022

By Mariah Botkin, Intern. Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. You say that about every job you apply for,” he said.

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Maxim Behar

NOVEMBER 22, 2023

But what should they be - that's what we will talk to PR expert Maxim Behar about. Some of these rules that we adopted in Warsaw are about credibility and assurance. This is regulated by international conventions and laws. I told them not to worry about artificial intelligence taking their places. Good morning.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Burrelles Fresh Ideas

MAY 9, 2023

For background: AMEC (the International Association for the Measurement and Evaluation of Communications) is “the world’s largest media intelligence and insights professional organization, representing organizations and practitioners who provide media evaluation and communication research.”

Measurement 40

Measurement Comparison Advertising Advertising 40

Critical Mention

JULY 1, 2019

In general, these rumors consist of misleading, negative information about Critical Mention. If anybody in the marketplace disputes this fact, we encourage you to take a no-obligation demo of our platform and make the comparison yourself. Here are the facts: Critical Mention proactively chose to wind down its agreement with Cision.

Print 101

Print Comparison Social Media Media 101

The Hoffman Agency

AUGUST 19, 2021

By Kendra Young, Intern. It was her world and she excelled in it, whatever I did would lack in comparison. In the short time I’ve been with The Hoffman Agency, I’ve been able to learn so much more about how crucial our client work is. Upon entering my college career, I thought I knew what I wanted to do with my life.

Industry 36

Industry Comparison Technology Creativity 36

Maxim Behar

SEPTEMBER 13, 2022

If they shoot, then what would you explain… And what tickets are you talking about, didn't you hear this is war? Just two comparisons. Nobody cared about me anymore. I waited for him, and when he returned, he told me: "Write about us, write about people, which will not be present tomorrow. You're crazy!

Radio 52

Radio Television Comparison Newspapers 52

Landis PR

APRIL 19, 2021

In an international collaboration, led by LCI’s German Public Relations Global Network (PRGN) PR partner, cometis , and the market research institute KOHORTEN together with their other PRGN partners Currie and Xenophon Strategies , the report examined 140 of the world’s largest companies for the quality of their sustainability reports.

Report 52

Report Financial Comparison Government 52

Communications Conversations

FEBRUARY 2, 2021

views on TikTok (for comparison Charli D’Amelio’s #DistanceDance last year has 17.7 ” Oh, your social media intern wrote that one? Let’s talk about that later. We talked about this already! It hasn’t exactly taken off either. The challenge has just 2.4M BILLION views). Yeah, even your fans.

Marketing 60

Marketing Comparison Viral Social Media 60

Presspage

MAY 19, 2017

In the US, PR workers now outnumber journalists by about five to one. Using the same monitoring system for all global outlets creates a comprehensive overview with easy comparisons of metrics from different locations. The decline in the number of journalists and the rise of PR professionals are well documented.

Corporate 68

Corporate Brand Branding Guidelines 68

Konnect Agency

NOVEMBER 26, 2019

The summit took place November 1st through 3rd and included panels, workshops and performances all designed to inspire young attendees to think about their professional futures and aspirations. During the panel she talked about her start in the fashion industry and the challenges she had to overcome to get where she is now.

Fashion 75

Fashion Comparison Instagram Social Media 75

Mindful Marketing

JANUARY 10, 2017

Here are some of the things I wish I had taken into account then, to better position results for clients: It’s not about you, it’s about the client. For example, the client most likely has to report to an executive team and/or board about how overall marketing efforts are impacting the company’s bottom line.

Measurement 50

Measurement Comparison Analytics Agency 50

Sword and the Script

NOVEMBER 12, 2016

Mr. Zambito, who hints of a forthcoming book he’s writing on buyer personas says too many B2B organizations are still focus on product comparisons, buying criteria and objection handling. Marketers typically gather information about their buyers by talking to sales reps, meeting with product experts, or conducting online research.

B2B 115

B2B Marketing How To Survey 115

Polaris

DECEMBER 13, 2014

At the bottom of the funnel, the prospects are getting serious about making a purchase decision. Do we have the internal resources to manage the collection process? Hiring a paralegal versus a collection agency: A price comparison. Blog posts—e.g., How to hire a paralegal: 10 questions every small business should ask.

Small Business 162

Small Business Marketing eBook Comparison 162

PR 20/20

FEBRUARY 7, 2023

Below, we share answers to some of the most frequently asked questions about the platform, including how you can get the most out of it for your business. Once you set up your account, you should immediately receive a pop-up notification about tagging your website. What is Google Analytics 4? GA4 uses properties, not views.

Analytics 69

Analytics Google Mobile Measurement 69

Mark My Words

SEPTEMBER 22, 2022

Willoughby, who earns about £600,000 a year for This Morning , was said to be “absolutely devastated” and in tears over the backlash. Comparisons were immediately made with David Beckham’s refusal of an offer to jump the 13-hour line of mourners on the same day.

Crisis 60

Crisis Comparison Reputation Film 60

Waxing UnLyrical

APRIL 27, 2016

An important aspect of that mind-body-ness is self-talk, our own personal “internal communications” mechanism. For strategic communicators by trade, thinking in terms of self-talk as internal communications can be helpful. The inner conversation of human beings runs on a constant loop, making observations about absolutely everything.

Internal 40

Internal International Comparison Groups 40

Shift Communications

MAY 28, 2015

The greatest hidden power of Twitter Audience Insights, however, is comparison. However, my organic reach is significantly more international. Use them to your advantage, and discover things you never knew about your followers! For example, choose your followers and your organic audience. How do they differ? Christopher S.

Twitter 60

Twitter How To Wireless Marketing 60

Buzzstream

AUGUST 29, 2018

If you want to read more about how these metrics are calculated, you can check out this comparison on the BuzzStream blog. It is a useful metric, but not here. We want Majestic data on a page level, and to do that easily, I use URL Profiler. If your TrustFlow variance is greater than -10 (e.g.

Comparison 113

Comparison Data Analytics Tools 113

Buzzstream

MAY 12, 2020

They have thought about how the crisis, and the move to remote work, can benefit their business – via influencer marketing , newsjacking , and an renewed focus on using video in SEO – rather than seeing the pandemic as merely a test of survival. . There are plenty available, and many sites carry comparisons of them. Tools and Systems.

Strategy 102

Strategy Employee System Tools 102

Buzzstream

MAY 16, 2024

In the next section of this post, I’ll explain how to think about guest blogging as a content creator rather than a link builder. Think about it: even if your goal is just brand awareness or establishing yourself as a thought leader, if you are doing so in the wrong industry, you aren’t going to get much value out of it.

Blogging 62

Blogging Google SEO Writing 62

Waxing UnLyrical

MARCH 11, 2016

From Women’s History Month to International Women’s Day, March is all about women. Here’s some of what we talked about. Here’s some of what we talked about. A3: The C-suite cares about the bottom line, so should you. Amirite ladies? shonali A2, p.2 2 – Try telling a mgr.

Measurement 40

Measurement Meeting Comparison Banking 40

Sword and the Script

JANUARY 28, 2020

If you set up a search for your organization, Notified will surface reporters and influencers that have written about you. Notified says some customers use this for internal communications too. By my math, that works out to about $3 million USD using exchange rates about that time.

Software 117

Software Tools Publicity System 117

Beyond PR

JUNE 3, 2016

It’s true that investor relations and public relations perform different functions, serve different internal and external audiences, and operate under their own sets of best practices or – in the case of IR – regulations. There’s not a heck of a lot we can do about the economy,” says Bradley H.

Comparison 40

Comparison Financial Internal International 40