Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. Of course, mentoring is at the top of my list. I remember sitting with a college student at a local Starbucks. After 28 years, I know my time will be well spent giving back.

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Skype Industry Storytelling Interviews 150

Cision

MARCH 29, 2016

Of course not, but like everything, planning has its place, as does a wonderfully executed strategy that comes together at the last minute. For me, it was a unique opportunity to see the special relationship between PR, business and the communities where “making dreams come true” was more than just a tagline.

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Local Newspapers Retail Sports 120

Prohibition

JULY 23, 2019

Our friendly local, Leeds Beckett University, recognised that they could provide more information from the point of offer accepted to enrolment. The app suggested courses to users based on their grades, interest life and subject area. Here are some social media campaigns by universities that helped them stand out from the rest: 1.

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Social Media Media Education Internal 54

Solo PR Pro

JULY 26, 2022

After school, Jennifer made her home in San Francisco and cultivated a successful 25-year career in PR and communications. The trade-off, of course, is that any real-time engagement with clients happens between 4 and 9 p.m., Could your new home be a potential source of new business, or a good place to hire support locally?

How To 52

How To Travel Insurance Insurance 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. Of course, it helps if you also join and get involved with a PR association like PRSSA (Public Relations Student Society of America) or PRSA (Public Relations Society of America).

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Agency Energy Crisis Management Industry 88

Solo PR Pro

MAY 8, 2018

As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. Community relations. Corporate communications. Integrated Marketing Communications (IMC). Internal communications. Some have local practices and others are international. Direct advertising.

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Public Affairs Internal International Community 40

PR 20/20

JUNE 22, 2022

If you’re unfamiliar with HUGs, we’re communities of local HubSpot users and industry experts who regularly meet for learning and discussion opportunities. HubSpot offers a slew of free certification courses and also provides users with a knowledge base of helpful articles. Photo credit: HubSpot.

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Mobile Trade Shows Knowledge Base Tools 75

Reputation Us

JANUARY 7, 2019

That is, get a pulse on what’s being discussed and felt internally by the credit union’s board, executives, staff, branch managers, frontline member representatives, HR, recruits and vendor partners. Reputation Action 3: Demonstrate Community Relevancy. When it comes to reputation management, start inside the credit union first.

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Reputation Nonprofit Policies Financial 60

5W PR

JULY 11, 2018

It’s safe to say that PR has seen some incredible creations over the course of 2017 and 2018. ” When the business finally revealed that it was emerging as the international house of burgers, an outcry ensued from unhappy customers. Community Involvement. Cancer Research. What Makes a Successful PR Stunt?

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Measurement Education Social Media Film 149

Konnect Agency

OCTOBER 30, 2019

Public relations is one of the most powerful and effective ways to communicate your message to your consumer – it uses a variety of tactics to manage the message between a company and the community, as well as promote goodwill between the brand, or product, and the public, community, employees or customers. By Beth Morino.

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Marketing Consumer Local Social Media 64

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me.

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How To Fashion Banking Industry 104

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. Brands are showing up in unprecedented ways to support their employees, customers and communities. Depending on your industry and audience, the best course of action might be to continue with business as usual — but do so mindfully.

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Crisis Marketing Healthcare Resources 92

Ethical Voices

DECEMBER 5, 2022

It goes from whether you’re talking about universal versus absolute ethics, and you may have a guiding principle, but how do you adapt it for the localities? You also must work with local languages. Raising morale on staff if you’re doing internal communication and you’re working with HR to do so.

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Ethics Publicity Radio Local 78

Stephen Waddington

MAY 16, 2019

Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. It spurred her interest in PR and she joined the Masters in International PR course at Newcastle working for a local agency along the way. He set up his own business before heading up W North.

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Marketing Newspapers Public Affairs Airlines 60

Stuart Bruce

MARCH 18, 2015

Experimenting with paid media locally for my wife Karen Bruce who is a local councillor. Sign-up to a free online training course? Last year via my work as a CIPR trainer I did an excellent CIPD ‘Train the Trainer’ course which improved the way I run my PR training courses. CIPR course?

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Training Ethics Course Analytics 60

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! I thought I’d ask my network for help! They had to be younger than 30. And, they had to work in Minnesota.

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Social Media Agriculture Marketing Media 128

wiredPRworks

NOVEMBER 11, 2016

What I love are the micro-influencers and the local campaigns.” —@wiredprworks. Barbara Rozgonyi is a huge fan of micro-influencers with niche communities and local engagement. What I love are the micro-influencers and the local campaigns.” —@wiredprworks. “Influencer marketing isn’t just for big brands. Click To Tweet.

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How To Brand Branding Local 63

Solo PR Pro

FEBRUARY 2, 2016

A devastating tragedy can happen without warning, and have a powerful local, national or even global impact. Your community may feel shock, fear and distress amplified by the 24 hour-news cycle. Did it happen in your area or is there a local connection? When is it warranted to cease activity? Are children involved?

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Local Social Media Course System 40

Maxim Behar

APRIL 11, 2024

And, of course, my mother, who is 91 years old and in good health. Friends, community. It might take generations, but I'm confident that those living in Milan, Vienna, Frankfurt, or our beloved Berlin – where we'll gather on April 13th – will eventually adopt a similar outlook, just as the locals do. Host: Let me share a story.

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Television System Interviews Travel 59

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. A double major in Mass Communication-Public Relations and Political Science, she blends those two loves skillfully and with a sense of purpose.

Sports 0

Sports Leadership Internal International 0

PR Conversations

OCTOBER 11, 2018

From the variety of people and professions you rub up against to the buzzy nature of the job, the intellectual stimulation, the writing/telling stories, and, of course, the pay. Further, perhaps collaborative communities could help to address barriers to happiness, using an approach that Engeström calls knotworking. David Sawyer.

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Communications Community Measurement Study 104

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. She was so loving and took such good care of us that somehow that lack disappeared, but of course the pain remained. And of course my name.

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Newspapers Meeting Ethics Social Media 59

Beyond PR

MAY 8, 2018

At the Geneva International Motor Show (GIMS), he gave a coveted #firstlook at new vehicles like this one: Who the best influencers are for your brand will be contingent on your industry, target audience and campaign goals. Influencers can be your brand’s ticket to: Local leverage.

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Marketing Trade Shows Local B2B 45

PR for Anyone

FEBRUARY 7, 2024

She is also the Founder/CEO of the Leap Community where she aims to provide more opportunities for women entrepreneurs to obtain better visibility and grow their brands. She’s also the author of five #1 International Best-Selling books, including the latest “Step Into the Spotlight to Expand your Influence.”

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Community Leadership YouTube Local 130

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. However, we had 48 hours to create and host a championship celebration in the Carrier Dome to honor the team, and then, coordinate a major downtown parade, pep rally and community-wide tribute less than two days later.

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Sports Internal International Enterprise 60

OnePitch

JUNE 16, 2022

Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design. What makes a good subject line?

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Pitching Consumer How To Meeting 64

PR Conversations

JULY 17, 2014

Of course those people are not my clients for long… 7. It is a long-running and successful campaign that still resonates in our New Zealand community. Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government. Or they think it’s only about media. Nelly Benova.

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Real Estate Local Government Internal 71

PR 20/20

JUNE 25, 2019

Today, we’re charting an exciting course for the future of our company and the industry. With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community.

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Marketing Storytelling Technology Community 52

Waxing UnLyrical

AUGUST 26, 2011

She even had the KGB watching her when on assignment in Russia, when she was a social scientist, doing international media research with the US Information Agency (which existed from 1953 until 1999). Look at who’s getting awards for excellence in your field, in your community… and not just in “social media.&#.

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Film Social Media Policies Community 91

Sword and the Script

DECEMBER 5, 2017

It is a solid book and I overwhelming believe it is worth reading (or listening) and does well by the content marketing community. I’m not completely knocking the idea wholesale – rather I think it’s something marketers should consider carefully internally before bringing it up with a broader set of stakeholders.

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Content Marketing Case Study Marketing Conference 66

Communications Conversations

FEBRUARY 6, 2018

I always enjoy reading your interviews with other communications professionals, and I am humbled you asked me to participate. As the communications business partner, I’m accountable for leading Trane’s communications strategy, spanning internal and external communication responsibilities across multiple regions of the world.

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Energy Corporate Travel Internal 68

Waxing UnLyrical

MARCH 13, 2013

That means typically I get paid for my time, so it is rare for me to pay my own expenses to travel out of my local area for a speaking gig. Of course, we’re up against a breakout session with Mark and Jeff B. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Conference Social Media Crisis Crisis Management 103

Waxing UnLyrical

JULY 2, 2018

Our most challenging PR measurement moments: A5 The most challenging PR effort was a health communications campaign for a non-profit with outreach to remote areas. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. A3: Hard to say. What did for sure?

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Measurement Nonprofit Education Social Media 40

Waxing UnLyrical

FEBRUARY 25, 2015

Jason Keller pointed out that a Twitter chat helps “localize” the internationally dispersed PR community. This question resulted in a wide range of answers from the #MeasurePR community. She’s right, of course. Congratulations to Shonali, and the whole #MeasurePR community, for five years of smart content!

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Measurement Education Community Twitter 40

PR Conversations

JUNE 20, 2015

Five long years, and after nearly 600 PR Conversation posts , we’ve refreshed the look and feel, but continue to offer a platform for informed discussion, where a wide variety of voices can converse about public relations in a global-local context. Also check out our extensive archive – our Seasoned PR Conversations.

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Case Study Study Ethics Social Media 40

PR Conversations

OCTOBER 29, 2015

Regardless, the focus of my position was to ‘professionalise’ the role, which was located within the highways departments of local councils. working with local petrolheads to beef up their events as a platform for getting out the road safety message. At this stage in my career, local government beguiled me to return to it.

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Publicity Local Training Education 40

Reputation Us

SEPTEMBER 7, 2016

Trying to communicate a crisis without a plan is like trying to float a boat with holes. That’s why a crisis communications plan must be developed first before the inevitability of a data breach, a cyberattack or internal fraud sinks the credit union’s valuable reputation.

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Crisis Crisis Communications Insurance Insurance 60