PR Fuel

AUGUST 27, 2020

This kind of press release allows you to showcase your involvement in the community or with an organization that is focused on the greater good. If your company has developed a Corporate Social Responsibility program, your press release can highlight some of your initiatives. New Hire Press Release. Now You Know!

Nonprofit 98

Nonprofit Local Writing Examples 98

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. One of my favorite local Instagram campaigns is #onlyinmn. Good story. Great, model employee. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging. Many times, this backfires.

Publicity 174

Publicity Leadership Corporate Agency 174

Cision

JANUARY 21, 2016

Social media can quickly turn local events into breaking national news which means every season is crisis season. They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. They just weren’t there.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. He posted agency and corporate PR news. ” Joel Swanson, vice president-marketing & communications, Affinity Plus Federal Credit Union. This is a pretty big moment.

Blogging 78

Blogging Agency Community Local 78

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Fortunately, your corporate communications team can kindle that love. A report published by LinkedIn and Imperative writes, “…companies are seeing that purpose-oriented employees are more productive and successful.”

Internal 138

Internal International Communications Strategy 138

Landis PR

JUNE 13, 2022

This is good news for environmental organizations, think tanks and corporations involved in this space. There are a LOT of reporters writing about the environment and climate change from a LOT of beats. But it also means there’s more work to do for the PR pros charged with promoting their activities and positions. Justice for all.

Real Estate 52

Real Estate Energy Resources Travel 52

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. Students write about a current event and critique the assessment.

Communications 120

Communications Case Study Training Reputation 120

Cision

MARCH 29, 2016

For example, a PR program for a multinational corporation (MNC) setting up a new retail chain in China is very different from working with a government department to promote a new destination within a city. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships.

Local 120

Local Newspapers Retail Sports 120

Shift Communications

FEBRUARY 23, 2017

He not only agreed to speak with our client, but wound up writing an entire profile piece dedicated to their partnership with Microsoft. Getting reporters to tell your company’s story is great, but there’s nothing wrong with you telling your own corporate story too! Don’t forget about local media! Going on a hiring spree?

Local 68

Local Mobile Corporate Retail 68

Deirdre Breakenridge

AUGUST 26, 2014

While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. For many, the roads intersect, which has been the case for Christina Semmel, Lufthansa’s Manager of North American Corporate Communications. “My

Industry 316

Industry Fashion Travel Tourism 316

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Hutchison has served on many nonprofit boards, committees and community organizations and has a deep track record in leadership and civic engagement.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Flack's Revenge

DECEMBER 11, 2014

For the next in the series, Carmen graciously offered to ask a tech journalist friend the following questions (the reporter requested that we protect her identity; I can say she is the real deal – writes for a Chinese tech publication that has a circulation of well over 1M, and she has a similar number of Weibo followers).

Transportation 201

Transportation Print Conference Technology 201

Presspage

FEBRUARY 28, 2019

Once the newsroom’s main purpose within the content strategy is defined, the targeted audience becomes much clearer—which assists brand journalists and corporate communicators in writing engaging content. Leverage Local Expertise. Investor News, Customer Stories, Community Involvement, etc.).

How To 90

How To Local Analytics Social Media 90

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148

Employee Print Writing Survey 148

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. In other words, the stories he writes must appeal to as many people as possible.

Journalism 64

Journalism Brand Branding Advertising 64

Flack's Revenge

JANUARY 10, 2019

Frank: This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing. Neal: Absolutely!

How To 159

How To Facebook Social Media Advertising 159

Cision

FEBRUARY 16, 2016

Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. I listen to music while I write and edit. Do you have any daily rituals that keep you going?

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Cision

JULY 20, 2015

Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. We went to those online communities and announced our product and drummed up interest. Without actively engaging in the community we would have never had access to those channels.” Pump It Up.

Energy 120

Energy Viral Storytelling Community 120

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! Claire Woit has already blazed a trail of success in her eight years in the communications/PR industry.

Social Media 128

Social Media Agriculture Marketing Media 128

Solo PR Pro

MAY 8, 2018

Community relations. Corporate communications. Integrated Marketing Communications (IMC). Internal communications. Writing and editing. Some have local practices and others are international. Many have a side gig or passion that may or may not be related to communications. Direct advertising.

Public Affairs 40

Public Affairs Internal International Community 40

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s an issue that is quickly rising up the corporate agenda.

Government 103

Government Education Print Ethics 103

Prakkypedia

SEPTEMBER 19, 2016

The guest list might comprise longstanding customers or suppliers to thank; potential partners the client has not met before; or members of the media who write about your client’s industry sector. PR people are often tuned in to their local events calendars – watch out for the most relevant events for your client to attend.

LinkedIn 60

LinkedIn Reputation Local Advertising 60

PRSay

FEBRUARY 28, 2023

When I get a pitch from someone in India who’s done a capital raise, that’s great but we’re not gonna write about that because it’s not here,” Jacobs said. In your pitch, convey how the story affects the community, Thrasher advised. Is it giving kids in the community a chance to do something different?”

Report 172

Report Local Media Pitching 172

Waxing UnLyrical

JUNE 15, 2016

As such, writing is the cornerstone of success in a highly saturated marketplace of competitive messages. I recently rediscovered my passion for writing children’s stories. This is certainly a departure from the writing I’ve become accustomed to during my career. Guest Post by Ralph J. Discovering a new adventure.

Community 40

Community Facebook Writing Local 40

Communications Conversations

MARCH 14, 2019

This role affords me the chance to both learn corporate finance and also to help translate the finance story for both the function as well as the broader company. First, it’s not atypical for corporate roles to require several years of experience, even at the most junior level. I’ve enjoyed roles on both sides during my 30-year career.

Sports 74

Sports Corporate Financial Industry 74

PR Conversations

OCTOBER 11, 2018

From the variety of people and professions you rub up against to the buzzy nature of the job, the intellectual stimulation, the writing/telling stories, and, of course, the pay. Further, perhaps collaborative communities could help to address barriers to happiness, using an approach that Engeström calls knotworking. David Sawyer.

Communications 104

Communications Community Measurement Study 104

Shift Communications

JULY 13, 2016

These can range from anything to CEOs who have an overwhelming sense of corporate social responsibility to puppies who know how to skateboard, to stand out employees who went above and beyond their job description to do something great. Partner with existing businesses/charities to get involved in national or community efforts.

Pitching 60

Pitching Employee Local Survey 60

Waxing UnLyrical

MAY 16, 2014

Then I found Exercises for Writing Conversationally by Bethany Cramer , over on my friend Heather Whaling ‘s blog. So I decided to write about something else entirely. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Something I love to do.

Exercises 75

Exercises Writing Local LinkedIn 75

Communications Conversations

JANUARY 28, 2015

Each year, about this time, I write a post highlighting all the big PR and social media career moves here in Minnesota in the last twelve months. Current role: Corporate Communications, Wells Fargo. Current role: Social media community specialist, Medtronic. But, fewer BIG moves than I anticipated. Sarah DuBois.

Social Media 60

Social Media Media Airlines Local 60

Waxing UnLyrical

JUNE 6, 2016

Why: “Rather than offering multiple touchpoints from disparate marketing units, the system is designed to have one marketing person serve as a ‘touchpoint’ for the customer,” writes Sherry Lowe of Splunk, on how the company is streamlining its communications. Airbnb’s Successfully Charming PR Stunt.

Case Study 40

Case Study Study Communications Banking 40

Deirdre Breakenridge

OCTOBER 20, 2015

Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. If you use this as the requirement, the good news is that public relations curricula across the board seem to meet the requirement. How has your PR education prepared you for your career?

Education 150

Education Training Course Social Media 150

Communications Conversations

APRIL 16, 2018

When I worked on the corporate side. Things tend to move slowly in corporate America, and by pausing a beat you never know how things may change. I’ve been writing these profiles for almost nine years now. About 10 years ago now, I had a pretty good job with a local agency here in town. We want results quickly.

Groups 74

Groups Corporate Media Training Agency 74