ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Insufficient communication. Effective communications needs a mix of “rich” and “lean.” ” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PR in High Definition

FEBRUARY 23, 2021

The comms team reacted fast and the organisation was quick to make changes – and communicate them well! But, how can you prevent this kind of crisis from happening in the first place and protect your organisation if the heavens open and you find yourself in the middle of a communications storm? Crystal clear communications.

Crisis 71

Crisis Communications Reputation Training 71

Communications Conversations

DECEMBER 11, 2020

Did you feel like you had more or less communication with your new employer during the search process? Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

Cision

NOVEMBER 30, 2017

By keeping our scope narrow, we can consistently provide resources for a very specific audience: those who run marketing and communications departments or otherwise manage marketing and communications tasks, from the CMO all the way down to the PR intern. establish thought leadership. Interviews. Word document?

How To 177

How To Guidelines Content Marketing Video 177

PR Fuel

SEPTEMBER 16, 2020

This is a one-or-two page document that highlights something new or different your company is doing. Crisis Communications. Crisis communications involve your plan to deal with negative news if it happens and how to avoid bad PR in the future. Thought Leadership. ” Yes, there is. Reputation and Brand Management.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Dimond recalled writing a piece about how the parents of transgender children have translated their parenting lessons into business and leadership decisions. But after that, it gets more nuanced. Sites like Otter.AI

Content Marketing 144

Content Marketing Marketing Viral Study 144

Presspage

AUGUST 24, 2018

Because of advancements in technology, companies can build a better media kit that not only provides easy-to-digest information on brands, products, services, and leadership, but also engages media contacts—increasing the likelihood of obtaining positive media coverage. What should be in a media kit?

Media 68

Media Leadership Product Launch Television 68

ImPRessions - Crenshaw Communications

MAY 18, 2018

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. PR is a primary tool for corporate speech on social issues.

Brand 149

Brand Branding Storytelling B2B 149

Reputation Specialist Michael Toebe

JUNE 21, 2021

Here’s a disclaimer for you: I always enjoyed Tavis Smiley interviewing people. That “unwanted sexual behavior,” more specifically stated, included, according to court documents, lewd language, unwanted sexual advances and encounters. For me, that’s the definition of leadership.” (Tavis Smiley). He did excellent work.

Publicity 59

Publicity Reputation Energy Crisis 59

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. Together, we share resources and office space, and have become a unique firm for thought leadership services. A client should never need to ask, “What happened to the document you said you’d get back to me last week?”

Groups 104

Groups Employee Strategy Ethics 104

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. Then we look at your impact on your communities. And we look at your leadership and reputation.

Ethics 70

Ethics Training Financial Survey 70

Solo PR Pro

MAY 21, 2019

Leadercast Live is a one-day leadership event held in Atlanta, Georgia and simulcast to host sites around the world. Culture building is a requirement of leadership. One size leadership does not fit all. There is no room for “My Way or the Highway” leadership. Leadership is a journey from execution to empowerment.

Leadership 55

Leadership Employee Airlines Construction 55

Bianchi Biz Blog

FEBRUARY 22, 2021

How data collection and utilization are streamlining fleet communication between departments like drivers and maintenance, or drivers and dispatch. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops.

Groups 55

Groups Meeting Transportation Media 55

Ethical Voices

JULY 24, 2023

At the heart of it, I am a communicator and an advocate. Throughout my career, the common threads that have pulled through it are being a communicator and an advocate. I know there are some in our business that look at communications as much like legal defense, everybody’s entitled to have their story be told.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Ethical Voices

OCTOBER 30, 2023

The last 20 years of my total military career were all in various leadership positions, leading public affairs efforts at just about every level of the military there is. It turned out that everything I had, the lawyers classified as working documents. Listen to the full interview, with bonus content, here.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

PR 20/20

SEPTEMBER 29, 2020

Communicating why it matters to marketers was the first step in unpacking the challenge. We utilized features like Snippets and Documents to streamline workflows. Published Thought Leadership: The team secured 70+ interview and speaking requests, earned media placements, and quotes attributed to the Institute.

Case Study 92

Case Study Study Brand Branding 92

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. Then we look at your impact on your communities. And we look at your leadership and reputation.

Ethics 52

Ethics Training Financial Survey 52

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .

Pitching 98

Pitching Consumer How To Education 98

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Vuelio named this blog the best PR and communications blog in 2019. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Happy New Year.

Government 103

Government Education Print Ethics 103

Sword and the Script

MAY 12, 2020

The idea grew out a survey of communications professionals where I was struck by how little news and coverage there was about technology for the PR community. This provides context and may lead to additional interviews. Push back – tactfully – on your leadership to provide answers, analysis, context and perspective.

Company 101

Company Survey Pitching Report 101

PRSay

JULY 23, 2019

She documented her experience in her memoir , “Somewhere Inside: One Sister’s Captivity in North Korea and the Other’s Fight to Bring Her Home,” co-authored with her sister Lisa. In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. Personal stories.

Conference 97

Conference Internal International Travel 97

The Resolution Blog

FEBRUARY 25, 2019

I’ve done some experimenting and, instead of sending a document or pitch, you can use a quick video which performs a lot better. You’re creating thought leadership content to bring people towards you and you can clearly measure how those are performing. How do you communicate something like inbound PR to a client?

Measurement 120

Measurement Case Study Pitching Agency 120

Ethical Voices

DECEMBER 18, 2023

Part of that was interviewing people at a metro stop and getting their takes on this. I was sending a messaging document and made a joke that I can assure you that the work in the messaging document is clearer and better than me misspelling your name. We understand strategy, we understand communication. Say “I messed up.

Ethics 105

Ethics Data Training Agency 105

PR Fuel

JULY 14, 2021

It can also help you communicate your company values. For example, you might want to interview a CEO, stakeholder, or project leader. Focus your attention on people who hold leadership positions. Before sending press releases to your media list, consider adding visuals to the document. Add Eye-Catching Visuals.

Writing 82

Writing How To Media Guidelines 82

PR Conversations

MAY 1, 2017

Heather: Catherine, you mentioned that communicators working to help others during and after natural disasters in recent years in New Zealand may be suffering the same effects as the people they are trying to assist, yet have to suppress their emotions, seemingly indefinitely, in order to get the job done.

Crisis 63

Crisis Crisis Management Leadership Training 63

Doctor Spin

APRIL 17, 2023

The hotel’s Loss Prevention Team went above and beyond, sending the family a package containing not only the stuffed giraffe but also a binder documenting Joshie’s “extended vacation” with photos of him at the spa, making friends with other critters and even driving a golf cart on the beach. 2012, May 17).

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

JANUARY 3, 2017

His experience sitting on both sides of the table, and a conceivably comparable pressure for clicks, has given him a balanced and long-term perspective on business communications and marketing. Evocative, brilliant, and the result of hours of pouring through engineering documents and then working on polishing the copy.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

MaccaPR

AUGUST 26, 2015

But, it takes strategic insight and smart planning to communicate a brand’s history well. Although 17-minutes-long, the Lego brand video is a shining example of how engaging the medium of video can be in communicating a corporate history story that's true to its brand. The souvenir booklet - a 40-page document with a “Which Came First?”

Corporate 48

Corporate Examples Storytelling Brand 48

Ethical Voices

APRIL 2, 2024

Joining me on this week’s episode is Joseph Abreu , the Chief Communications Officer for the Clerk of the Circuit Court and Comptroller of Lee County, Florida. I’m the Chief communications officer of the Lee County Clerk of the Circuit Court and Comptroller. You mentioned it’s a hundred-page document.

Policies 62

Policies Ethics Government Leadership 62

The Hoffman Agency

MARCH 11, 2020

Chinese media are also more accustomed to group interviews. At work, I used WeChat to hold conference calls with clients, followed up with reporters and passed a few documents back and forth. From there the real conversation began. Unlike in the U.S. where phone briefings are predominant, face-to-face meetings are crucial in China.

Pitching 36

Pitching Transportation Conference Report 36

PRSay

JUNE 11, 2021

Fourth and perhaps most frequently, we worked with communications colleagues around the school as well as trusted doctoral candidates to help our social team quickly secure technical reviews/accuracy checks on our social media content. What are some best practices for other communicators?

Publicity 157

Publicity Social Media Report Fashion 157

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. My career has spanned roles in management consulting, advocacy, and corporate communications.

Ethics 78

Ethics Corporate Leadership Groups 78

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. You own a business and want to increase sales.

Communications 81

Communications How To Blogging Content Marketing 81

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Broaden your recruitment practises, including sourcing, job descriptions and interview panels.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

MaccaPR

OCTOBER 5, 2015

4 Big Content Marketing Lessons from General Mills, 3M, Ameriprise Financial & SCHERMER ," " Become Epic with Content Marketing: Interview with author Joe Pulizzi ," and " 5 Eye-Opening Lessons From 'Epic Content Marketing' "). Step 1: Gain Buy-In of Senior Leadership. Step 2: Document Your Content Marketing Strategy.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

MaccaPR

DECEMBER 19, 2016

If you've produced a handful of content already, create a dedicated web space for your thought leadership pieces. Each year, members of the communications team add the words, " Check out our Farm to Fork Report ," to their email signatures to help spread the word. Resources Library - Amp up your web devotion to content marketing.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48