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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Staying ahead of the media relations curve is strategic and necessary for effective communication. See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more.

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Marketers and data privacy with Sharon Toerek | On Top of PR podcast

Axia PR

This episode explains how brands can respect consumers and the law by following responsible data privacy guidelines. Guest: Our episode guest is Sharon Toerek, intellectual property and marketing law attorney and owner of Toerek Law, a national law firm based in Cleveland, Ohio.

Privacy 117
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How To Use Timing For Top B2B PR Results

ImPRessions - Crenshaw Communications

Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age. The post How To Use Timing For Top B2B PR Results appeared first on Crenshaw Communications.

B2B 156
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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

It is also creating opportunities for practitioners to help organisations communicate about AI and its impact on society. UK AI Industrial Strategy AI and Data are one of the four so-called Grand Challenges set out in the government’s Industrial Strategy in November 2017. Follow this link to access the full report.

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Legal and Ethical Dimensions: Using Online Data for PR Strategies

PRSay

18, BEPS hosted a Twitter chat to discuss the legal and ethical issues surrounding online data use in PR practice. Since online data is a growing area in PR practice, it was important to examine this research tool in context with the Code of Ethics and current laws and regulations. Data misuse occurs in two main areas.

Ethics 122
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AdTech Pubs Every PR Pro Should Be Reading

ImPRessions - Crenshaw Communications

Guest post by Crenshaw Communications intern, Jordan Farbowitz . From programmatic advertising to first- and third-party data, there are many hot topics and only so many gatekeepers for the stories we want to tell. . The post AdTech Pubs Every PR Pro Should Be Reading appeared first on Crenshaw Communications.

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.