Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 70

Ethics Training Financial Survey 70

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? At the heart of it, I am a communicator and an advocate.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency.

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Analysis Tools Software SMB 145

5W PR

APRIL 10, 2023

Brands must align values with ethical practices. Updating their brand values is necessary to better reflect ethical practices. Developing a Clear Mission Statement Developing a clear mission statement can communicate a brand’s ethical values to consumers. Brands can reflect these values through updated branding.

Consumer 88

Consumer Brand Branding Ethics 88

Ethical Voices

DECEMBER 5, 2022

Joining me on this week’s episode is Brian Peterson , the principal of Greater Life Communications. He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. Since I was 16, I’ve been in communications.

Ethics 78

Ethics Publicity Radio Local 78

Sword and the Script

AUGUST 1, 2022

The volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey, which is being released today. More and more crisis communication events that interrupt the general flow of work in our area. More digital communications; not in person anymore.”.

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Survey Communications Measurement Internal 132

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities. That disparity needs to change!

Brand 89

Brand Branding Marketing Ethics 89

PRSay

OCTOBER 24, 2018

Human communication is global and instant, and leaders must now master public relations as the essential management skill by which they can achieve goals quickly, efficiently and consistently. Fundamentally, public relations is about managing relationships, grounded in an ethical process of self-correction and two-way communication.

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Ethics Automotive Technology Conference 261

5W PR

FEBRUARY 26, 2024

Creating a community Loyalty thrives in communities, and brands can orchestrate this by crafting engaging opportunities. They crave brands that align with their ethics and contribute positively to the world. Open communication, active listening, and addressing their feedback demonstrate authenticity and build trust that lasts.

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Strategy Brand Branding Product Launch 78

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. As an organization, we need to be focused on what the ethics issues are.”

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Trends Newspapers Community Ethics 111

Stephen Waddington

JULY 1, 2021

It sets out the urgent need for organisations to act on issues related to CDR and provides a framework to support leaders with planning and communication. Communications professionals often get involved when a crisis arises, but this is too late!

Corporate 141

Corporate Report Privacy Government 141

PRSay

JANUARY 19, 2021

Despite low public trust of business leaders, this year’s report nonetheless ranks business as the most trusted institution among the four studied, and the only one seen as ethical and competent. To rebuild trust, businesses must provide reliable information to their employees and, by extension, to their communities, Edelman says.

Government 157

Government Report Survey Media 157

PR in High Definition

APRIL 27, 2023

ESG is short for Environmental, Social, Governance, so there are a host of wrap around components, like skills development, workforce reform or equality and social impact on communities. An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations. Keep it real!

Policies 62

Policies Employee Ethics Survey 62

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.” Margaret Ritsch, Ed.D.,

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System Public Affairs Employee Nonprofit 187

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

Stephen Waddington

FEBRUARY 12, 2021

Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. Take editorial, for example.

Crisis Management 88

Crisis Management Print Ethics Local 88

PRSay

SEPTEMBER 22, 2016

Focusing on internal communications allows me to help my organization and clients build their brands. If our employees aren’t sold on our brand promise, how can they deliver it to customers and guests? Employee communications practitioners, by their very definition, have a focused audience. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Newsfile

FEBRUARY 28, 2024

It serves as a communication tool to reach journalists, media outlets, and the public. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What are the Basics of Crisis Communication Planning? What is Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

PRSay

JULY 14, 2020

Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. In 2020, the general public wants to know where organizations stand on these important matters just like employees do.

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System Community Social Media Employee 157

Stephen Waddington

OCTOBER 12, 2018

A senior communication professional shares a personal story of their own mental health and the difference between their organisation’s policy on mental health and the reality. It spotlights the gap between what organisations say, and what they are actually doing, to support their employees. Now please read on. Not in my experience.

Ethics 84

Ethics Employee Policies Video 84

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. That’s thanks to you.

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Government Education Print Ethics 103

Stern + Associates

SEPTEMBER 22, 2022

As we navigate various transitions over the coming months and years, leaders are likely to see employees struggle with anxiety, depression, burnout and trauma. When organizations invest in mental health, it’s better for employees and better for business. Make It Fearless. Going Beyond Work/Life Balance for True Mental Health.

Employee 62

Employee Leadership Exercises Mobile 62

Sword and the Script

JANUARY 18, 2020

While the film is largely about political communication, the Bernays’s example is a reminder that there is precedent for the application of in business. The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you.

Film 86

Film Ethics Employee Data 86

Burrelles Fresh Ideas

MAY 30, 2023

Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. It is respectful, ethical, and more effective to put effort and consideration into each of your content types.

How To 40

How To Ethics Education Creativity 40

Ethical Voices

APRIL 2, 2024

Joining me on this week’s episode is Joseph Abreu , the Chief Communications Officer for the Clerk of the Circuit Court and Comptroller of Lee County, Florida. He discusses a number of important ethics issues, including: The ethical importance of avoiding even the appearance of impropriety. The policy was so extensive.

Policies 62

Policies Ethics Government Leadership 62

PR Conversations

OCTOBER 27, 2023

Where are the differences between using communication to develop situational awareness in a group of people (without “changing the nature of the discussion”) or trying to influence their communicative behaviour by focusing on how to “correct or enlarge the interpretation”)? “I

Exercises 70

Exercises Interviews Public Affairs Financial 70

Solo PR Pro

DECEMBER 14, 2021

What started as a small co-op of sorts with two of his friends from grad school quickly turned into a full-time gig and soon Bear Icebox Communications was born. As PR pros, we deal with ethics on a daily basis, we’re thinking about what we should and shouldn’t say, or how we could frame an idea.

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Meeting Journalism Interviews Employee 100

PR in High Definition

JUNE 28, 2022

When done right, Pride Month can be a special time to uplift the actions your organisation is doing for the LGBTQ+ community all year round, contributing to an overall inclusive reputation. Globally, the LGBTQ+ community possesses a whopping $3.7 Why leverage Pride Month for inclusive campaigns? trillion in purchasing power.

Reputation 62

Reputation Community Training Consumer 62

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. Leveraging data to make more accurate predictions. Growing smarter.

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Financial Conference Agency Resources 98

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Thomas classroom many years ago. They had to be younger than 30.

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Social Media Agriculture Marketing Media 128

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Non-profits are businesses, and as such, need to operate with ethical business practices and proper reporting structures. employee engagement?

Local 120

Local Corporate Groups Ethics 120

Ethical Voices

OCTOBER 24, 2022

Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. She has spent her career in PR agencies with a penchant for crisis communications. The ethics of how we are covering Kanye West. Why we need to update disclosure rules.

Ethics 50

Ethics Interviews Advertising Advertising 50

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Shareholders, employees and clients rely on your company’s Wikipedia profile to learn about your company’s strengths and weaknesses, successes and failures. The Wikipedia foundation believes employees, supporters and publicity agents (e.g.

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Wikipedia Marketing Ethics Facebook 101

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. Advertising is a distant third. The results?

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Survey Industry Leadership Study 96

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. million have less than 5 employees. It also says they employ nearly 6 million people but that 3.6 More than 1.5

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Buzzstream

JUNE 15, 2020

Although slashing “ monitoring and relationship tools looks a lot better on paper than laying off employees ,” according to Muck Rack, doing so may cut off your business’s only lifeline to customers. As communicators, we have a real opportunity in front of us. These are certainly unprecedented times we’re in, right?

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Pitching Survey Ethics Report 93

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

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Writing Communications Marketing B2B 193