5 best practices for thriving digital employee communities

PR Daily

Discover how Cargill and Ernst & Young are using Yammer networks to connect employees and drive business goals. Keep communities open by default. Dolzine shared an example of an employee in India who asked a question and received input from across the globe in less than a day.

Why can’t employee communications be exciting?

PR Daily

We were keeping an eye on things and then it quickly escalated, becoming top-of-mind every day, and it continues to be,” recalls Cetera, who is vice president of communications for PepsiCo’s Frito-Lay and Quaker units, PepsiCo Foods North America. Employees ‘crave’ specificity.

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Announcing Ragan’s Employee Communications Awards finalists

PR Daily

This past year has had its share of crises and obstacles—and internal communications was not spared. Entrants in Ragan’s Employee Communications Awards never cease to amaze, though. We received a flurry of incredible internal communications work from the past year.

How transparent leaders empower employees

PR Daily

Communication. Outstanding corporate cultures are led and nurtured by executives who engage and inspire employees during times of crisis. Nayar also advocates empowering employees to problem-solve so that they experience firsthand what it’s like to have “skin in the game.”

How employee communications technologies are enabling ‘continuous listening’

PR Daily

Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind. Build community on digital tools. In turn, they’ve transformed what the workplace looks like and how employees expect to communicate.

When approaching DE&I, lean on your communities

PR Daily

Having a strong foundation for why you are doing what you are doing is crucial for having a cohesive story around D&I, says Jo McRell, diversity communications lead for Facebook. 17 during Ragan’s The Communicator’s Role in Diversity, Equity & Inclusion Virtual Conference.

What COVID-19 taught us about empowering frontline employees

PR Daily

The lessons of 2020 have been profound as leaders have found new connections with essential, deskless employees, according to experts at Workplace from Facebook. Frontline managers thought the communications gap between headquarters and C-suite leaders and their in-the-field teams shrunk.

4 employee engagement tips from Volvo, Microsoft, NRMA and more

PR Daily

Employees are the lifeblood of every organization. That means engaging them is more than just a line on internal communicators’ to-do lists. Consider these four lessons from organizations using Yammer to better support their employees: 1.

4 tips from the Ragan Community for better virtual meetings

PR Daily

On Tuesday, April 21, 2020, members of the Ragan community partook in our twitter chat discussing the best practices for working remotely and attending or hosting virtual meetings. ET as we discuss the topics impacting communicators during the ongoing public health crisis. Juston Teach is the d irector of Virtual Events at Ragan Communications. The post 4 tips from the Ragan Community for better virtual meetings appeared first on PR Daily.

How to build community during the current global pandemic

PR Daily

In order to adequately respond to external pressures, you must take care to bring employees and stakeholders together. Communications professionals play a unique role in times of crisis, usually because they are some of the first called into action as their organizations develop a response. This means considering the mental and physical health of their teams, their safety, the economic health and safety of their communities and the survival of the cities they live in.

How one podcast anchors a community-building campaign for nurses

PR Daily

RELATED: Join us for our DE&I Programs and Employee Resources Groups Virtual Workshop ]. It’s hardly the only attempt to create community around a storytelling initiative, but what is unique about the SHIFT campaign is how it anchors the entire effort around a podcast, “ Shift Talk.”

Why businesses should focus on community during (and after) COVID-19

PR Daily

Here’s how communicators can strike the right tone. As the globe is told to stay inside for the safety of themselves and their community, the giving and gifting economy has replaced traditional exchanges. This question belies a more fundamental reality: the need for community. Luckily, modern technology means that communication and interaction can be easily facilitated online. What community means. Once you are communicating your mission, what is the response?

Report: Employees want to hear from leaders as election remains undecided

PR Daily

What’s your message to employees while the election results hang in the balance? According to a report from Zeno Group , you should prioritize communication with employees right now. employees with the subject line “U.S. Know what your employees want from you.

How to use brand journalism to engage your community

PR Daily

Along the way, we stopped at schools, monuments and veterans’ homes—and when we arrived in Virginia, PenFed employees and our community were waiting to join us to lay wreaths in Arlington National Cemetery. Our efforts have helped raise the profile of the credit union by telling compelling stories about our members, employees and communities. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ]. Showcase employees.

Why employee resource groups merit serious investment and support

PR Daily

Empowering affinity groups can boost employee engagement, confidence and trust–and provide a long-term burst of momentum toward DE&I goals. That’s where employee resource groups (ERGs) have come in. RELATED: Join us for our Health Care Communications Virtual Conference ].

Report: How investing in employees bolsters the bottom line

PR Daily

According to a new report from Accenture , just 35% of C-suite leaders before the pandemic saw themselves as being responsible for the well-being of employees and holistically supporting their needs. RELATED: Are you or someone you know one of Ragan's Top Women in Communications? ]. In short, employee trust will come at a premium for organizations after the global pandemic. Feeling that one makes a positive difference in the community and wider world.

Facebook: Improving Employee Communications?

Waxing UnLyrical

I was surprised to get a Facebook request from my company ( Six Degrees PR ) to join its Page named “Six Degrees PR bunker.” I never thought that any company would step up to connect and engage with its employees through a private Facebook Page – this was quite a surprise to me. I believe that the idea behind creating this Page was to get the employees under one platform to engage with them and understand their needs and concerns. Facebook: Improving Employee Communications?

How the Ragan community is adapting to working from home

PR Daily

Last Tuesday, members of the Ragan online community took to Twitter to share how they’ve been adjusting to WFH life—including their top productivity tips, must-haves for a comfy space and ways to reduce stress and anxiety. VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. Face-to-face interaction with colleagues helps keep communication strong. ET as we discuss the topics impacting communicators during the ongoing public health crisis.

7 tips for communicating well(being)

PR Daily

Here’s how you must support the mental and emotional well-being of employees for effective communication. While the physical health and safety of employees rightly takes center stage, mental and emotional wellbeing cannot be an afterthought—especially for communicators.

Communicators Discuss Challenges for the Asian American & Pacific Islander Community

PRSay

As a Filipina American and member of the PRSA National Diversity & Inclusion Committee, I appreciated that our first webinar addressed what we, the Asian American & Pacific Islander (AAPI) community, have been dealing with since the COVID-19 outbreak began. The webinar featured some of the country’s leading Asian American communications professionals and how they are navigating the effects of COVID-19 within the AAPI community.

Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

The video, which has been watched nearly six million times in less than two days, is accompanied by this message: As the world faces an unprecedented health crisis, we thank the entire healthcare community for sacrificing so much to save so many. Here are today’s top stories: Instacart and Amazon employees strike for COVID-19 protections. Don’t treat your employees as commodities. ” [VIRTUAL EVENT: Keep employees informed, engaged and inspired ].

Tips for encouraging employees to share brand messages

PR Daily

The secret lies in including their employees’ social media profiles in the company’s social media marketing plan, thus creating the “proof” that the company truly practices what it preaches. s brand, we realized the key to its success was first and foremost our employees, the people who make.ME Regardless of current trends, employees are—and always will be—the biggest representatives of the company’s brand. Brand Journalism Branding Employee Engagement Social Media

Communicating with weary workers amid election aftermath

PR Daily

For people of color, the LGBTQI+ community and other communities who are marginalized, Election Day will be a pivotal moment in their fight for justice, equity and safety. The post Communicating with weary workers amid election aftermath appeared first on PR Daily.

3 keys to keep employees focused while working from home

PR Daily

Companies keen on maintaining engagement and productivity should bend over backward to provide support and create a sense of community. In a July 2014 memo to employees, Microsoft CEO Satya Nadella stated, “We are moving from a world where computing power was scarce to a place where it now is almost limitless, and where the true scarce commodity is increasingly human attention.”. FREE GUIDE: 3 Proven Ways to Communicate with Employees During COVID-19 ].

Navigating the aftermath: Top 10 communication trends for 2021

PR Daily

Every industry and every employee feel the impact. It’s an opportunity for communicators to step up as never before and advocate for truth, transparency and empathy. These are the principles underpinning the key communications trends for 2021.

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5 tips for building strong social media communities during difficult times

PR Daily

During these difficult times, more people are appreciating the value of real community, not just the number of likes on a post. They just need to adapt to the current environment, which often means building relationships—and ideally whole communities—that will pay off once life gets back to normal, rather than trying to go for the sale now. To build stronger social media communities, try these five tips: 1. Your efforts can go a long way toward building a loyal community.

How the Ragan community is boosting culture and morale among their workforces

PR Daily

Last Tuesday, members of the Ragan community virtually came together to discuss how they’re maintaining both culture and morale as they and their workforces shelter in place. Along with sharing zoom backgrounds and pondering the irony of communicators reaching out more through tech and social media platforms, participants shared many insights for keeping spirits high. Give employees tools and resources to succeed remotely. Connect employees with executives to build trust.

Simple steps everyone can take to begin engaging the black community

PR Daily

As interests surge on how best to engage the black community today and over the long-term, we offer these helpful strategies as a starting point for connecting with the culture. Show support with donations of time, money and resources through community partnerships, educational programs, hiring initiatives or service opportunities—just to name a few—that target black experiences. Simply ask someone in the community for ideas. Don’t just hire black employees—listen to them.

Astellas Pharma’s strong employee culture an antidote to the current crisis

PR Daily

Communications Moyra Knight says, “We have an opportunity to set the tone for how our companies will emerge.”. As vice president of communications for Astellas US, Moyra Knight’s team is helping to get the word out to employees, plus the patients, partners and other stakeholders, that Astellas is committed to their health and safety. I have never participated in so many webinars and forum discussions where people are opening up about how they are communicating.

How Phillips 66 uses its mobile app to keep employees informed and engaged

PR Daily

In response to the COVID-19 outbreak, the company is looking at new ways to use existing internal communications channels. This dramatic shift has made the job of internal communicators even more challenging—and critical—than before. While every organization has unique hurdles to overcome, all communicators share the need to keep employees informed and engaged through this ever-evolving crisis.

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Facebook to hire 3,000 employees to “make [its] community safer”

PR Daily

To address these problems, Facebook’s founder and chief executive, Mark Zuckerberg, announced that the company will hire 3,000 new employees. RELATED: Join us for the Employee Communications, PR and Social Media Summit at Microsoft.]. It's heartbreaking, and I've been reflecting on how we can do better for our community," Zuckerberg wrote in a Facebook post on Wednesday. As these become available they should help make our community safer.

Health news site targets community, but draws employees

PR Daily

When Baptist Health’s health news site reported on the risks of an e-cigarette that looks like a flash drive, parent-employees at the Jacksonville, Florida hospital network were concerned. Employees are finding our information so interesting that they want to share it,” says Vikki A. Brand journalism is often billed as a way for organizations to reach the community and news outlets through newspaper-style content.

What are the key skillsets for internal communicators in 2021 and beyond? 6 comms pros share their views

PR Daily

Here’s what professional communicators should prioritize this year. The communication profession is at a fascinating crossroads. After the traumas of 2020, communicators are exerting more influence at their companies and forging cultural shifts centered on employee well-being.

GitHub apologizes for firing employee over ‘Nazi’ remark, hospitals and governments turn to influencers for COVID-19 campaigns, and the NRA declares bankruptcy

PR Daily

Hello, communicators: Cuisine Aunt Dai, a Chinese restaurant in Montreal, is grabbing both headlines and kudos for the honesty that its owner, Feigang Fei, includes in his menu. The effort underlines the power of honest reviews and communications. CRISIS COMMUNICATIONS.

10 ways to keep employees engaged and informed during COVID-19 disruptions

PR Daily

Follow this guidance to produce meaningful messaging that resonates with workers and maintains a strong sense of community. COVID-19 is forcing companies to get serious about the vital importance of communication. Timely, thoughtful messaging can boost morale and make employees feel reassured, hopeful and uplifted. Poor communication can alienate staffers and cause costly chaos. How and when you should communicate with employees.

Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. It is not enough to just speak up for one marginalized community on one topic,” he said. “We

How PayPal finds employee advocates to tell authentic stories

PR Daily

If you want to humanize your brand, start with stories about your employees. Your workforce is one of your most precious communications resources, whether it’s to help spread brand messages on social media channels or to source great stories about your company’s impact in the community. However, connecting with these stakeholders requires long-term campaigns and close work with your internal communications colleagues. Employees provide guidance.