Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. Stu refocused his sights and graduated with a degree in Telecommunications, eventually landing his first professional job doing news, sports, and as a DJ in California.

Meeting 131

Meeting Radio Sports Telecommunications 131

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2016

Cam recently appeared in jungle print courtesy of Versace, while Manning sported a conservative blue Zegna suit. He’s also a savvy businessman who has invested in sports-related startups like Seat Geeks and Whistle Sports. We bet on articles about sexy start-ups and sound stalwarts that fit the Newton “brand.”

Sports 149

Sports Fashion Print Pitching 149

Landis PR

FEBRUARY 21, 2022

Robin Carr, Landis Communications, Ann Killion sports journalist and author, Joan Ryan, journalist and author. I worked in sports PR for 18 years; yet as I transitioned into other sectors (consumer, business, fashion, healthcare, technology), I also was able to get to know media from these areas. By Robin Carr .

Media Relations 52

Media Relations Publicity Sports Media 52

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. Probably the biggest thing about me is my Irish heritage and my passion for Gaelic sports.

Meeting 72

Meeting Automotive Engineering Journalism 72

Cision

JUNE 12, 2017

Kennedy’s and Mcquivey’s argument is that the shift will be toward storytelling, and brands should focus on video to entrap audiences to brand messaging. Broadcasters incentivized brands to sponsor daytime programming which targeted this audience by halving rates for advertisements during those hours. million albums.

Advertising 190

Advertising Advertising Radio Television 190

The Resolution Blog

AUGUST 19, 2019

With the change in how we’re consuming TV and the merging of PR and other content, we’re in a unique space where brands can reach consumers in so many different ways?—?but We asked him about the development of TV and online video consumption, the change in brand involvement in TV, and how audience engagement is leading the change.

Film 120

Film Instagram Sports Analytics 120

PRSay

JULY 21, 2016

So we targeted Hispanic sports and entertainment media and leveraged Spanish speaking drivers, which we knew would immediately attract the interest of our desired audience. Connecting sports and technology – two strong passion points for the fan base – guarantees interest. 3. For La Liga (new client!)

Sports 60

Sports Media Print Social Media 60

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Cision

NOVEMBER 11, 2016

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. At Crenshaw, you work with a variety of brands and businesses. How can brands keep up? What advice do you have for brands looking to stand out in the marketplace?

Communications 253

Communications Data Local Survey 253

Wildfire

JULY 9, 2019

Unless you’ve spent the last few weeks living under a rock you can’t fail to have missed that one of the biggest sporting competitions in the world has been taking place… and no I don’t mean Wimbledon. The post Three lionesses on the shirt: how the women’s game became a brand in its own right appeared first on Wildfire.

Brand 40

Brand Branding Sports Technology 40

5W PR

DECEMBER 18, 2019

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Charity Events -You can sponsor local charity events such as concerts or sporting events. This works especially well with items that can be consumed in small amounts, such as food, beverages or health supplements.

Strategy 133

Strategy Marketing Trade Shows Video 133

Critical Mention

FEBRUARY 27, 2020

After 15 years working on air in the Philadelphia market, I decided to utilize my experience in the media industry to help obtain major media placements for spokespeople and brands. In the past brands/companies controlled the message and that message could be strategically placed in the media. Staying consistent in the media is key.

Journalism 78

Journalism Social Media Radio Fashion 78

Sword and the Script

JUNE 18, 2019

I culled through the answers pulling out as many as possible that were fit for print and listed them below. 19) “I write stories for our magazine and newsletters, manage the print production and put them on our website.”. 30) “Marketing and branding strategy.”. 30) “Marketing and branding strategy.”.

Employee 148

Employee Print Writing Survey 148

5W PR

AUGUST 27, 2018

Plenty of brands have been in trouble, then fought their way back to prominence with a combination of ingenuity and clever, well-planned messaging. When faced with customer apathy, look for ways to generate excitement and restore faith in your brand. In print, Marvel planned some truly shocking storylines. General Motors.

Company 87

Company Airlines Print Government 87

Mark My Words

JUNE 29, 2015

Read the opening paragraphs of athlete Mo Farah’s Wikipedia page and you’ll be confronted bya roll call of records sufficient to fill the sports category of several Trivial Pursuit decks. Farah and Freuds aren’t fighting a war of facts; they are containing the wildfire of speculation through their own brand of positive story spinning.

Wikipedia 60

Wikipedia Sports Crisis Management Print 60

Critical Mention

DECEMBER 3, 2019

Have you ever clicked on an interesting article that refers to your industry or brand, only to find that you could not finish reading it unless you have to make a one-time purchase or sign up for a paid subscription? During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

How To 90

How To Journalism Radio Newspapers 90

Communications Conversations

AUGUST 21, 2018

You were previously a mentor with The Brand Lab, an organization devoted to cultivating more diversity in the creative fields. One of the biggest challenges in this industry is that potential candidates don’t see themselves in this field, so exposure is key and organizations like the Brand Lab offers just that.

Sports 113

Sports Retail Local Report 113

Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Crisis 151

Crisis Government Energy Community 151

Polaris

NOVEMBER 17, 2015

And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release. Yet sometimes these elements are difficult to find in brand marketing—or even non-existent. At times, it’s a matter of linking a brand to a seasonal opportunity. 1 Dig Deep to Find the Story.

Agency 100

Agency Newspapers Interviews Radio 100

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. In the lead-up to last year’s Super Bowl, our team learned that an injured football player would possibly wear a 3-D printed brace produced by WhiteClouds. All this even though the brand had no new product offering or any news at all.

Airlines 120

Airlines Exercises Fashion Print 120

Beyond PR

JANUARY 16, 2018

Cision Communications Cloud ® ’s “Matterhorn” release arms communicators with the tools they need to deepen their understanding of what influencers say about their brand on social channels and how that shapes the behavior and sentiment of their target audience. . Understand How Your Social Campaigns Drive Value.

Data 70

Data Retail How To Sports 70

Doctor Spin

MAY 21, 2021

Swedish brand Oatly sells oat milk. Red Bull took on a stupid majority (“extreme sports are only for reckless adrenaline junkies and not to be considered real sports”). The idea is instead to put yourself inside the mind of influencers and imagine how they would promote your brand. Don’t do that, please.

How To 52

How To Hotels Survey Employee 52

Stephen Waddington

DECEMBER 30, 2019

The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. The Parliamentary Digital, Culture, Media and Sport (DCMS) Committee made urgent recommendations in its report Disinformation and ‘Fake News’ published in February 2019. It was also a time of incredible innovation.

Government 103

Government Education Print Ethics 103

Beyond PR

JULY 18, 2016

As the Olympic flame weaves its way through Brazil, more than 10,000 athletes from 28 sports are preparing to converge on Rio de Janeiro to compete in the 2016 Summer Olympics. Furthermore, print resonates better with Brazilian audiences. 71% responded they have little trust in news published directly or only on social networks.

Media Relations 40

Media Relations Print Media Newspapers 40

Sword and the Script

MAY 21, 2019

While the brand and the stint in sales have certainly shaped her views, there was another influence whenever she ventured to HQ in Burbank California. “I The women on the brand side at Disney opened up the world to me with their smarts, fearlessness, and wicked talented.”. That experience also sparked an interest in marketing.

B2B 81

B2B Social Media Company Marketing 81

Norton's Notes

DECEMBER 21, 2014

Sports Scientist Dr Michael Hartman is rapidly becoming a recognised expert in Human Performance. The Jason Ferruggia website does not automatically take you to their blog, but instead opens up with the impressive list of official brands in which their blog has previously been featured. doctorhartman.blogspot.co.uk. jasonferruggia.com.

Blogging 44

Blogging Training Exercises Sports 44

Contently - Strategy

NOVEMBER 14, 2018

By 2017, he’d built a billion-dollar brand. It established Dollar Shave Club as a funny, irreverent, bold, and most importantly, helpful brand. Brands love to talk about going viral; Dubin actually did it. The brand’s success was about more than just going viral or getting lucky. A model for success.

Leadership 93

Leadership Brand Branding How To 93

Mark My Words

FEBRUARY 15, 2021

Susannah Butter peeks inside a personal branding powerhouse that’s changing the off-the-pitch role of sporting heroes as we know it. Since Roc Nation expanded into European sport six years ago it has steadily been disrupting the way sports stars are seen and the impact they create. But that has now shifted up a gear.

Sports 60

Sports Government Agency Pitching 60

PR Insiders

AUGUST 26, 2021

Finance, sports, personal relationships, corporate culture, the workplace, education, travel and numerous other aspects of life were upended by the pandemic. So, if you are trying to promote your personal or business brand, explore where you might fit into the current conversation about the pandemic.

Media 78

Media Print Education Radio 78

Cision

JULY 5, 2016

Not every platform or tactic will be right for your brand. In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. What are the biggest marketing mistakes brands make?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PRSay

SEPTEMBER 9, 2016

Research is simply the most effective way to discover who is using your brand, to understand just how they are using those products and services, and to decipher how they feel about your brand. Boomers are still reading their news in printed copies of newspapers (41%) and are avid TV news watchers (78%). Millennials.

Newspapers 60

Newspapers Print Sports Consumer 60

Mindful Marketing

APRIL 4, 2020

” Leveraging its 3D printing capabilities, Ford is also expecting to produce 100,000 face shields per week , which frontline healthcare workers need to protect themselves from the dangerous droplets that coughing and sneezing patients propel. Some of the mask producers include Carhartt, Eclipse International, and Gap. The player pivots.

Sports 106

Sports Healthcare Video Resources 106

Cision

MAY 21, 2015

AskPat is a brand new, DAILY podcast. We talk to real people doing real work in content marketing, representing some of the world’s best brands. Even though women are more apt to share and engage with brands in social media, female thought leaders don’t receive the recognition they deserve. 20) Mack Collier.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

FEBRUARY 10, 2015

Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Lesson #2 - Keep Your Brand Name Simple. Welcome to your Taylor Swift Master Class in Social Media Marketing!

Social Media 48

Social Media Marketing Media YouTube 48

Stephen Waddington

DECEMBER 5, 2018

News brands that uphold high editorial standards such as The Associated Press, Reuters, and publications such as The Economist , and The Financial Times , thrive. Trust in journalists ranks at 89% indicating that we place a value in the individual source of news rather than the media brand. The number hasn’t moved in 12 months.

Media Relations 115

Media Relations Media Print Newspapers 115

Mark My Words

DECEMBER 29, 2015

Cannes Lions was all about purposeful brands. What we crave is for brands to take responsibility. They are not ideas that begin with the brand story and how it connects with to an audience. In 2015 we all loved authenticity, right? The ‘New Politics’ engaged and enraged in equal measure. 2016 will be about responsibility.

Journalism 60

Journalism Wikipedia Film Interviews 60

Reputation Antistress by Sergii Bidenko

DECEMBER 21, 2023

The brands must be careful about massive advertising campaigns during the highly sensitive Christmas and New Year holidays. Sergii Bidenko , Reputation and Crisis advisor, have prepared five examples of reputation crises that happened to well-known brands at Christmas.

Reputation 52

Reputation Advertising Advertising Crisis 52