Bianchi Biz Blog

JUNE 19, 2023

Why is there a disconnect between trucking companies and drivers concerning retention?” How long have you been in journalism and how did you get started? I’ve been in journalism for 22 years. During that school year, our class was regularly assigned a book report. One day, I selected a book and glanced at the cover.

Transportation 94

Transportation Meeting Media Newspapers 94

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. In support of this view, Meng et al.

Ethics 144

Ethics Public Affairs Journalism Leadership 144

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

Bianchi Biz Blog

APRIL 19, 2021

I don’t cover the economy as much as I do companies and issues affecting business. And recently I began increasing my coverage of the business of personal health, which includes everything from how companies are handling COVID vaccines to how dentists are grappling with the pandemic. I find them fascinating.

Report 85

Report Meeting Automotive Media 85

Bianchi Biz Blog

OCTOBER 9, 2023

One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies. The majority of our readers are decision makers and managers at motor carriers, logistics companies, shippers, manufacturers, suppliers and other industry participants. Know your audience.

Transportation 101

Transportation Meeting Newspapers Media 101

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! The world of marketing and PR evolves rapidly. PRNEWS Crisis and Measurement Summit.

Conference 329

Conference Marketing Case Study Measurement 329

The Proactive Report

NOVEMBER 21, 2022

You start by listening and gathering information about your brand/s, your company, and your competitors. As a result of seeing this vigorous conversation, the company investigated this age group as a possible new market for their products. Once you have the data. use that old PR skill called content analysis.

Social Media 162

Social Media Media Analysis Data 162

Solo PR Pro

OCTOBER 5, 2021

After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. Although it wasn’t necessarily something he had planned all along, Doug admits that transitioning from a role in journalism to one behind-the-scenes in PR made perfect sense on his career journey.

Meeting 97

Meeting Handbook Newspapers Government 97

Maxim Behar

FEBRUARY 15, 2024

As discussed below, the fate of printed books will be the same as the fate of print newspapers — it will just take some more time to go all digital. It’s not that the press was or is terrible journalism. It’s the same thing with printed books. Therefore, when I think of a book I’ve read, I review the quotes I have selected.

Newspapers 59

Newspapers Print Media Social Media 59

Cision

APRIL 24, 2015

Talking Points: Bargaining between the Washington-Baltimore Newspaper Guild and Washington Post owner Jeff Bezos is heating up ( Romenesko ); and Peter Schweizer has made deals with The New York Times , The Washington Post , and FOX News to pursue story lines found in his forthcoming anti-Clinton book that drops on May 5 ( NYT ).

Media 120

Media Radio Journalism Newspapers 120

Bianchi Biz Blog

MARCH 22, 2021

Covering the mortgage companies like Rocket and UWM going public has been quite the experience. These are large, long-standing companies that traditionally have kept their books mostly closed. I get a lot of pitches about a company being started and that’s the news hook being offered.

Technology 77

Technology Report Meeting Financial 77

Stern + Associates

SEPTEMBER 20, 2022

True inclusive leadership isn’t just inclusiveness for the sake of inclusiveness,” says Wooten, who is co-author of the Wall Street Journal, USA Today and Publishers Weekly bestselling book “ Arrive and Thrive: 7 Impactful Practices for Women Navigating Leadership ” (McGraw Hill, April 2022). and for whatever lies around the corner.

Leadership 62

Leadership Crisis Management Crisis Financial 62

Stephen Waddington

FEBRUARY 10, 2019

Podcasting is back in vogue, using LinkedIn effectively, Tortoise slow journalism project, Netflix Fyre documentary, unreasonable briefs, a new AI marketing book and dates for PRFest. Spotify took aim at the market this week acquiring podcast creation tool Anchor and podcast media company Gimlet Media.

Viral 68

Viral Journalism Analytics Case Study 68

ImPRessions - Crenshaw Communications

APRIL 29, 2022

According to the 2021 State of Journalism study , 61% of journalists agree that the way most companies share information with the media is outdated. Others are on book leave and only want to tell you once. It’s likely that outdated lists are at least a contributing factor. This is especially useful for unpleasant experiences.

Agency 170

Agency Media Software Pitching 170

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

Critical Mention

JANUARY 22, 2019

I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. What inspired you to write the book?

Interviews 104

Interviews Content Marketing Writing Journalism 104

Cision

JANUARY 28, 2016

A former reporter for The Los Angeles Times, Stuart recently joined public relations company Sitrick & Co. In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR?

Journalism 120

Journalism Newspapers Writing Report 120

Cision

JUNE 25, 2015

Your company has just earned a glowing article from a major news outlet and the exposure has the potential to take the business to the next level. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Write a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Sword and the Script

APRIL 6, 2021

However, the company did raise $140 million in cash, minus expenses, according to Seeking Alpha. Either way, every PR pro should want to know when their company or client earns a new backlink. Last year the company added a media database and podcast monitoring. million of revenues, improving on 2019’s $10.2 million in sales.”.

Media 106

Media SEO Analytics Analysis 106

Flack's Revenge

SEPTEMBER 13, 2017

That’s because large CPG companies like Procter and Gamble have been firing agencies and/or pulling back on spending. The clients are concerned about “digital ad quality, effectiveness, digital ad fraud… [and want] assurances that ads won’t run alongside inappropriate content,” according to Wall Street Journal.

Advertising 120

Advertising Advertising Agency YouTube 120

Cision

JANUARY 4, 2016

In his book, The New Rules of Marketing and PR, David Meerman Scott describes how authors Bryan and Jeffrey Eisenberg successfully marketed a book by sending out digital press releases every day for a few months. He is a history buff and read in The Wall Street Journal about a book of letters written by a German soldier during WWII.

Resources 120

Resources Journalism Print Pitching 120

Deirdre Breakenridge

JUNE 12, 2018

He’ll review how to distill and disseminate the key points of your research including journal articles, abstracts, case studies, white papers, presentations, reports, or book chapters to external audiences. Promoting a program or initiative you are involved with at your institution or company. Funding for future research.

Communications 150

Communications How To Case Study Community 150

Critical Mention

DECEMBER 17, 2019

YouTube is the second most popular search engine in the world (Search Engine Journal). The addition of YouTube monitoring to Critical Mention marks another highlight in what has been a banner year for the company. The company has reached a number of new bookings milestones while continuing to grow and innovate.

YouTube 91

YouTube Radio Analytics Television 91

Cision

SEPTEMBER 11, 2017

Because the sell-side is assisting the company in selling its stock to investors, positive analyses can attract the attention of new investors and influence increased buying. . With the decline of the number of sell-side analysts over the past ten years, the majority of analysts tend to focus on larger companies.

Banking 192

Banking Newspapers Study Company 192

Cision

MAY 31, 2016

In this interview, Beth discusses the challenges life science companies face, the importance of reputation management and how to share knowledge and gain the interest of your audience through integrated communication. The good news is there is ongoing interest in life science companies’ innovative discoveries that offer better health.

Reputation 120

Reputation Newspapers Sports Travel 120

Cision

FEBRUARY 3, 2017

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. In this polemicized media environment, journalism becomes reliant on reach to new audiences in a unique new way.

SEO 120

SEO Creativity Mobile Journalism 120

NewsWhip

APRIL 15, 2024

Unsurprisingly, certain keywords fare better for the Toronto-based company. To learn more, head to book a chat with us here. Track keywords that apply to their editorial remit To identify emerging or underreported stories, Shore determines which keywords/topics to monitor by tailoring his searches to blogTO’s editorial scope.

Reddit 88

Reddit Tools Instagram Analytics 88

Solo PR Pro

JULY 5, 2022

That healthy habit came in handy in the first phase of my career as an investor relations professional for newly public technology companies in Silicon Valley during the 80s and early 90s. I can manually override the morning schedule to arrange a call or book an afternoon medical appointment and be unavailable to others at that time.

Meeting 98

Meeting Writing Pitching Case Study 98

Cision

DECEMBER 27, 2017

I’m sure you’ve all heard how smaller companies can be nimbler and more flexible than their enterprise counterparts (and competitors), but I want to get a bit more concrete than that. Make no mistake, this is the right decision for some companies. So what do barriers to entry have to do with smaller companies and limited market share?

Marketing 180

Marketing Skype Customer Service Brand 180

Flack's Revenge

JULY 14, 2016

The company changed its algorithm, decreasing the organic reach of publishers. There have been the predictable media responses about impact on journalism, echo chambers and trivializing of news. Marketers go where media and users do – so they need to take a fresh look and revise their play books.

Facebook 120

Facebook Marketing Media Journalism 120

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Job Coach

MAY 28, 2014

Hays, APR, Fellow PRSA, authors of the new book, “Life After College: 10 Steps to Build a Life You Love,” Read it and leap! This can do a lot for your career, as these folks will want to collaborate on projects with you and champion you to others in your company. This guest post come from Tori R. Terhune and Betsy A.

How To 215

How To Groups Engineering Conference 215

Cision

SEPTEMBER 29, 2016

Most freelancers list their outlets on their websites; those who don’t usually make them available in front-of-book bios or on social media. Sometimes freelancers who have affiliations with one particular outlet or company may not be in a position to write for other outlets or other companies. Potential conflicts. So don’t ask.

Pitching 0

Pitching Journalism Writing Print 0

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. Generation Z, or as I called it in one of my books, Generation F. Bulgarian company! There are several such companies that are very successful.

Government 72

Government Education Course Ethics 72

Deirdre Breakenridge

OCTOBER 16, 2014

We have to proactively be ahead of what our companies need to know with respect to their audiences to build stronger relationships through communication. This extends beyond the four walls of your communications department in your company. If journalists are learning about data journalism, then shouldn’t PR people be educated as well?

Big Data 250

Big Data Data Education Internal 250

Stern + Associates

MARCH 15, 2023

As seen in a recent 60 Minutes appearance , the Emeritus Professor of Psychology and Neural Science at NYU has emerged as a prominent skeptic not of AI itself, but of the potential path that companies using AI may find themselves on if they do not adequately prepare themselves.

Technology 96

Technology Ethics Tools Creativity 96

Cision

AUGUST 16, 2016

How can you become an asset to your next company or position? He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. I could write a book on this topic.

Television 120

Television Pitching Journalism Interviews 120