Yet it’s my observation that for many business leaders, the last time they cracked open a marketing book was in college. I recommend the book, especially the audio version, which accompanied me on roughly 6 hours’ worth of hikes around the Chattahoochee River. MORE
I’m usually not a fan of self-help or spiritual books but The Book of Joy is a bit different. I’ve just finished reading The Book of Joy by His Holiness the Dalai Lamai and Archbishop Desmond Tutu. It’s not the sort of book that I’d normally read. MORE
We are pleased to report that our latest project has resulted in a book, “Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job ,” published by Business Expert Press. MORE
There were always lots of presents under the tree (yes, I was spoiled), especially my favourite gift of all: books. When I was very young, there were picture books and children’s poetry (Robert Louis Stevenson and A. Best business book: The 4-Hour Workweek by Tim Ferriss. MORE
Here’s my video book review of A Roadmap for Teaching Social Media by Dr. Karen Freberg who is an assistant professor teaching Strategic Communications at the University of Louisville. Karen’s book can be described in three words … handy reference guide. book PR 2.0 MORE
Whitepapers, e-books, infographics, video, podcasts…all are fair game when it comes to reaching your audience. But today, for simplicity’s sake, let’s just cover e-books. Do We Have the Content to Support an e-book? Can the e-book Support Other Content? MORE
I deeply believe this book will help you. Your Free Book Bonus. Not only do you get the book, Above The Noise – but you get a free bonus! It’s a big part of who I am, and I suspect this book is the first of many. Above The Noise Now Available For Purchase. MORE
The post You Need to Read These Four Business Books this Summer appeared first on Stern Strategy Group. Thought Leadership business books professional growth summer readingSummer is finally in full swing and vacation countdowns have begun. While we look forward to getting away from the office, it’s also prime time to catch up on reading. MORE
Fall is an ideal time to crack open a book, and there are plenty of choices out there to stimulate a public relations professional’s appetite for ideas and inspiration. The book is The Trespasser by Irish novelist Tana French. MORE
If there is one Social PR book you should read right now, it’s Marketing New Realities: An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications. Read this book, and infuse yourself with a new reality for tomorrow’s marketing. MORE
I thought, “A children’s book… seriously?” I envisioned the entire book in its complete glory – from every page spread and the cover to how I could use my skills in IMC to make this book a reality. Revving Up a Children’s Book with Integrated MarComm. MORE
Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. The book describes a modern approach to public relations based on identifying and listening to publics, and developing content to engage them in a conversation. MORE
Publishing a book can be a daunting thought and yet an exciting opportunity. Taking the self publishing book route can throw you right out of your comfort zone and straight to the closest bar. Publishers buy rights to manuscripts, you’re selling your book rights. Book It! MORE
Patrick Lambert oversees celebrity, relevant human interest and news bookings as a talent executive for T.D. Jakes team, but isn’t new to talent booking. Tell me a little about yourself: How did you get your start in talent and celebrity booking? At my first internship, they needed help booking celebrity talent and I took it on as a project so that became my first real gig as a booker and I stuck with that through college into my first job out of school at Extra. MORE
I mentioned in a post earlier this year, how I enjoy reading different types of books from business books to fiction and memoirs. Regardless, for me, the book was a page turner. Here’s what I appreciate about Patrice’s book. book Mentoring PR 2.0 MORE
We organise webinars and produce e-books; we also allow our clients to promote their expertise. Entrepreneur Joanna Drabent tells the story of Prowly, an integrated campaign management and workflow tool for PR teams. By Joanna Drabent Prowly’s beginnings are typical of a tech startup. MORE
Most PR pros don’t have the time to shop for—or even download—a new book. Books are an important resource for expanding what you know about your practice. If the last time you read a PR book was before Twitter, then his work is essential. MORE
Martin Luther King’s call to be a “transformed nonconformist” (in the book From Strength to Love written in 1963) is history, but it is a call that remains valid in our modern world. To start the week, what follows is a personal post about book collecting. MORE
A Google search will give you good marketing books, but in this post, I’ve chosen five essential books for digital marketers: 1. There are many examples of massive profit-making in his book. The book replaces old methods with trackable, testable and scalable new tools. MORE
The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. PR guide to stellar briefing books. The most important parts of the briefing book are the messaging and questions sections. MORE
Janet Fouts has recently published a new book – Mindful Social Marketing: How Authenticity and Generosity are Transforming Marketing – and provided me with a copy at no cost for review. The book itself is less than 100 pages and the Kindle version runs for about $5.00 by Frank Strong. MORE
In the spirit of learning, and reinventing yourself to find what’s next in your career and in your life, here’s a book that takes reinvention and the big idea to a whole new level. The post Book Review: Stand Out by Dorie Clark appeared first on Deirdre Breakenridge. MORE
Wondering what my new book, Above The Noise, is about? Here is a short video where I introduce a little detail about it. MORE
I wrote a book review of Gary’s #AskGaryVee book nearly two years ago, and I feel I need to write one for his latest book, Crushing It! So, what are some things I wished were in Gary’s new book, Crushing It? Here’s the link to his book on Amazon. MORE
Thanks to Matt Chiera, the lead author, for the opportunity to contribute to a new book called Digital Marketers Sound Off. For each book sold, Matt will donate $1.00 The post 101 Marketers Sound Off in New Digital Marketing Book appeared first on wiredPRworks. It's a hat trick! MORE
We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! MORE
Just recently, I was able to read the new book by Jorn Lyseggen , who is the founder of Meltwater. The title of the book is “Outside Insight: Navigating a World Drowning in Data,” and I was amazed with how fast I was able to get through it. Buy the book on Amazon ! MORE
Official launching of my book. This was the first time I was able to see my book in print, and I felt like it was my academic baby! I had a lot of emotions when I first saw my book (my good friend and collaborator Carolyn got me into the exhibit hall early so I could see it in person!). MORE
The book publishing world has been in tremendous flux in recent years, but I had no idea how much so until I began researching options for my own book about how to defend your reputation online. If you wanted to publish a book, you had to go through the traditional system. MORE
Career Book Employ Facebook to Get Employed Facebook as Resume The revelation that companies are asking potential employees for Facebook passwords got me thinking about how Facebook has rapidly evolved as both diary and biography. MORE
Back in October, I wrote a post about my efforts to write a book, my take on the publishing industry, and my desire to get a book deal. So, if you want to get a book deal as a non-fiction author, you first need to find an agent. MORE
Here are just some of the steps that an author might need to take when they’re thinking of marketing their book with the help of a PR strategy. This personal brand will then make the author more compelling when the book officially launches. MORE
A new book from Douglas Spencer of brand […]. The post New book reveals the one question brands should keep asking themselves appeared first on Agility PR Solutions. Many brands, large and small, struggle with staying connected to their customers. MORE
I’ve been writing this book for years and it’s finally finished. My book offers students and professionals practical answers to important career and communication questions, helping them to communicate successfully in a business setting. book Mentoring PR 2.0 MORE
Henneke from Enchanting Marketing has compiled a handy list of books about writing, which she has broken up into subsections. Her recommendations include: Best books on writing. Best books on copywriting. “ Best books on creativity. “ Best books on visual storytelling. MORE
A Roadmap to Multimedia Storytelling ,” a free e-book by Martin Waxman , provides today’s communicators with tips, best practices and strategies for creating content that excels in today’s visual and textual world. Get your e-book for free! Get the free e-book now! MORE
It was cumbersome…but a vast improvement from books-on-tape. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” As such his podcasts serve as cliff notes and a good way to test drive a book before buying it. MORE
Cision’s new e-book, “ The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution ,” discusses strategies for measuring the impact of your public relations and marketing efforts and how a multi-touch attribution model can set you up for success. MORE
We’re also talking about books. According to the Pew Research Center , nearly a quarter of all Americans report not having read a book in the past year. Tur’s book is full of insights on dealing with high-stress, high-profile situations and personalities. MORE
I mentioned in a post earlier this year, how I enjoy reading different types of books from business books to fiction and memoirs. Regardless, for me, the book was a page turner. Here’s what I appreciate about Patrice’s book. book Mentoring PR 2.0 MORE
With summer in the US fast approaching, it’s time to collect a stack of good books and enjoy them in a hammock, at the park, or wherever else the sunny days take you. de Kerangal’s novel, the only fiction book on the list, chronicles a woman’s heart transplant. MORE
I’m into my summer reading list, and my second book is another excellent read. From Aliza’s personal career steps and stories to her very helpful tips, you’ll want to put this book on your bookshelf. Here’s my book review … enjoy! MORE
Books Related Topics PR Expanded
OCTOBER 6, 2017
I’ve been writing this book for years and it’s finally finished. My book offers students and professionals practical answers to important career and communication questions, helping them to communicate successfully in a business setting. book Mentoring PR 2.0
ImPRessions - Crenshaw Communications
JULY 18, 2018
The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. PR guide to stellar briefing books. The most important parts of the briefing book are the messaging and questions sections.
PR Expanded
OCTOBER 10, 2016
Here’s my video book review of A Roadmap for Teaching Social Media by Dr. Karen Freberg who is an assistant professor teaching Strategic Communications at the University of Louisville. Karen’s book can be described in three words … handy reference guide. book PR 2.0
PR Expanded
JULY 30, 2015
I mentioned in a post earlier this year, how I enjoy reading different types of books from business books to fiction and memoirs. Regardless, for me, the book was a page turner. Here’s what I appreciate about Patrice’s book. book Mentoring PR 2.0
Stephen Waddington
AUGUST 14, 2018
We organise webinars and produce e-books; we also allow our clients to promote their expertise. Entrepreneur Joanna Drabent tells the story of Prowly, an integrated campaign management and workflow tool for PR teams. By Joanna Drabent Prowly’s beginnings are typical of a tech startup.
PR Expanded
MAY 28, 2015
I’m into my summer reading list, and my second book is another excellent read. From Aliza’s personal career steps and stories to her very helpful tips, you’ll want to put this book on your bookshelf. Here’s my book review … enjoy!
PR Expanded
JULY 30, 2015
I mentioned in a post earlier this year, how I enjoy reading different types of books from business books to fiction and memoirs. Regardless, for me, the book was a page turner. Here’s what I appreciate about Patrice’s book. book Mentoring PR 2.0
Sword and the Script
NOVEMBER 14, 2017
Yet it’s my observation that for many business leaders, the last time they cracked open a marketing book was in college. I recommend the book, especially the audio version, which accompanied me on roughly 6 hours’ worth of hikes around the Chattahoochee River.
Critical Mention
AUGUST 19, 2018
We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in!
Karen Freberg
AUGUST 12, 2018
Official launching of my book. This was the first time I was able to see my book in print, and I felt like it was my academic baby! I had a lot of emotions when I first saw my book (my good friend and collaborator Carolyn got me into the exhibit hall early so I could see it in person!).
Rock the Status Quo
APRIL 30, 2015
Wondering what my new book, Above The Noise, is about? Here is a short video where I introduce a little detail about it.
Stephen Waddington
APRIL 23, 2017
I’m usually not a fan of self-help or spiritual books but The Book of Joy is a bit different. I’ve just finished reading The Book of Joy by His Holiness the Dalai Lamai and Archbishop Desmond Tutu. It’s not the sort of book that I’d normally read.
Karen Freberg
FEBRUARY 4, 2018
I wrote a book review of Gary’s #AskGaryVee book nearly two years ago, and I feel I need to write one for his latest book, Crushing It! So, what are some things I wished were in Gary’s new book, Crushing It? Here’s the link to his book on Amazon.
Social PR Chat
JUNE 13, 2016
Publishing a book can be a daunting thought and yet an exciting opportunity. Taking the self publishing book route can throw you right out of your comfort zone and straight to the closest bar. Publishers buy rights to manuscripts, you’re selling your book rights. Book It!
PR Daily
AUGUST 1, 2018
Henneke from Enchanting Marketing has compiled a handy list of books about writing, which she has broken up into subsections. Her recommendations include: Best books on writing. Best books on copywriting. “ Best books on creativity. “ Best books on visual storytelling.
ImPRessions - Crenshaw Communications
OCTOBER 13, 2016
Fall is an ideal time to crack open a book, and there are plenty of choices out there to stimulate a public relations professional’s appetite for ideas and inspiration. The book is The Trespasser by Irish novelist Tana French.
Cision
OCTOBER 7, 2016
Patrick Lambert oversees celebrity, relevant human interest and news bookings as a talent executive for T.D. Jakes team, but isn’t new to talent booking. Tell me a little about yourself: How did you get your start in talent and celebrity booking? At my first internship, they needed help booking celebrity talent and I took it on as a project so that became my first real gig as a booker and I stuck with that through college into my first job out of school at Extra.
Stephen Waddington
MAY 2, 2018
Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. The book describes a modern approach to public relations based on identifying and listening to publics, and developing content to engage them in a conversation.
Social PR Chat
DECEMBER 3, 2017
If there is one Social PR book you should read right now, it’s Marketing New Realities: An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications. Read this book, and infuse yourself with a new reality for tomorrow’s marketing.
Cision
MAY 17, 2017
Whitepapers, e-books, infographics, video, podcasts…all are fair game when it comes to reaching your audience. But today, for simplicity’s sake, let’s just cover e-books. Do We Have the Content to Support an e-book? Can the e-book Support Other Content?
PR Job Coach
MARCH 29, 2012
Career Book Employ Facebook to Get Employed Facebook as Resume The revelation that companies are asking potential employees for Facebook passwords got me thinking about how Facebook has rapidly evolved as both diary and biography.
David PR Group
FEBRUARY 12, 2016
Back in October, I wrote a post about my efforts to write a book, my take on the publishing industry, and my desire to get a book deal. So, if you want to get a book deal as a non-fiction author, you first need to find an agent.
Sword and the Script
FEBRUARY 2, 2016
Janet Fouts has recently published a new book – Mindful Social Marketing: How Authenticity and Generosity are Transforming Marketing – and provided me with a copy at no cost for review. The book itself is less than 100 pages and the Kindle version runs for about $5.00 by Frank Strong.
Media Bullseye
JUNE 1, 2017
With summer in the US fast approaching, it’s time to collect a stack of good books and enjoy them in a hammock, at the park, or wherever else the sunny days take you. de Kerangal’s novel, the only fiction book on the list, chronicles a woman’s heart transplant.
Waxing UnLyrical
JUNE 15, 2016
I thought, “A children’s book… seriously?” I envisioned the entire book in its complete glory – from every page spread and the cover to how I could use my skills in IMC to make this book a reality. Revving Up a Children’s Book with Integrated MarComm.
David PR Group
OCTOBER 8, 2015
The book publishing world has been in tremendous flux in recent years, but I had no idea how much so until I began researching options for my own book about how to defend your reputation online. If you wanted to publish a book, you had to go through the traditional system.
Sword and the Script
JUNE 26, 2018
It was cumbersome…but a vast improvement from books-on-tape. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” As such his podcasts serve as cliff notes and a good way to test drive a book before buying it.
PR Conversations
JULY 4, 2016
Martin Luther King’s call to be a “transformed nonconformist” (in the book From Strength to Love written in 1963) is history, but it is a call that remains valid in our modern world. To start the week, what follows is a personal post about book collecting.
Karen Freberg
NOVEMBER 28, 2017
Just recently, I was able to read the new book by Jorn Lyseggen , who is the founder of Meltwater. The title of the book is “Outside Insight: Navigating a World Drowning in Data,” and I was amazed with how fast I was able to get through it. Buy the book on Amazon !
Agility PR Solutions
JULY 17, 2018
A new book from Douglas Spencer of brand […]. The post New book reveals the one question brands should keep asking themselves appeared first on Agility PR Solutions. Many brands, large and small, struggle with staying connected to their customers.
Cision
APRIL 27, 2016
Cision’s new e-book, “ The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution ,” discusses strategies for measuring the impact of your public relations and marketing efforts and how a multi-touch attribution model can set you up for success.
Cision
MARCH 31, 2015
A Roadmap to Multimedia Storytelling ,” a free e-book by Martin Waxman , provides today’s communicators with tips, best practices and strategies for creating content that excels in today’s visual and textual world. Get your e-book for free! Get the free e-book now!
Rock the Status Quo
FEBRUARY 3, 2016
I deeply believe this book will help you. Your Free Book Bonus. Not only do you get the book, Above The Noise – but you get a free bonus! It’s a big part of who I am, and I suspect this book is the first of many. Above The Noise Now Available For Purchase.
PRSay
DECEMBER 7, 2017
We are pleased to report that our latest project has resulted in a book, “Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job ,” published by Business Expert Press.
Stern + Associates
JULY 13, 2017
The post You Need to Read These Four Business Books this Summer appeared first on Stern Strategy Group. Thought Leadership business books professional growth summer readingSummer is finally in full swing and vacation countdowns have begun. While we look forward to getting away from the office, it’s also prime time to catch up on reading.
Polaris
DECEMBER 14, 2014
There were always lots of presents under the tree (yes, I was spoiled), especially my favourite gift of all: books. When I was very young, there were picture books and children’s poetry (Robert Louis Stevenson and A. Best business book: The 4-Hour Workweek by Tim Ferriss.
wiredPRworks
JUNE 5, 2018
Thanks to Matt Chiera, the lead author, for the opportunity to contribute to a new book called Digital Marketers Sound Off. For each book sold, Matt will donate $1.00 The post 101 Marketers Sound Off in New Digital Marketing Book appeared first on wiredPRworks. It's a hat trick!
PR Daily
JUNE 22, 2016
A Google search will give you good marketing books, but in this post, I’ve chosen five essential books for digital marketers: 1. There are many examples of massive profit-making in his book. The book replaces old methods with trackable, testable and scalable new tools.
PR Daily
APRIL 12, 2016
Most PR pros don’t have the time to shop for—or even download—a new book. Books are an important resource for expanding what you know about your practice. If the last time you read a PR book was before Twitter, then his work is essential.
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