article thumbnail

Book Review: A Century of Spin

Wadds Inc.

The book is aimed at a general audience, in what Miller and Dinan say, “is our attempt to try to explain how the insidious and mysterious power of public relations works to undermine democracy.” But to do so may make you a “public relations apologist,” a term used throughout this book.

Ethics 89
article thumbnail

Building Internal & External Relationships [Infographic]

Deirdre Breakenridge

An assignment in my Principles of Public Relations class with Professor Jennie Donohue was to read Deirdre Breakenridge’s new book Answers for Modern Communicators and create an infographic based on one of four concepts. After reading the book, I chose four main points to organize my infographic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Book review: Reputation in Business

Wadds Inc.

An insightful book, packed full of pithy, punchy truths that would be a useful start to 2023 for any organisational leader. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. We’re in an era of huge change.

article thumbnail

Book review: Everyday Communication Strategies

Wadds Inc.

Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions. Her previous book Crisis Communication Strategies , drew on her two decades of experience. Claire is both a Chartered PR and a Chartered Marketer.

article thumbnail

Discover the Actionable Habits of the World’s Best Strategic Communicators

Communication professionals can sometimes face difficult questions from internal stakeholders about the impact of their PR marketing initiatives. Download this free e-book today. Cision’s 4 Data-Driven Habits of Top Comms Teams details the habits of the world's best communicators.

article thumbnail

Book Review: PR Technology, Data and Insights

Wadds Inc.

The book has a relentlessly commercial focus, which is a strength – ability to demonstrate contribution to business objectives, as Weiner argues, is critical for a public relations team in any sector. The book breaks down the everyday applications of technology, with suggestions on future trends grounded in what’s happening right now.

article thumbnail

Book Review: Communicate in a Crisis

Wadds Inc.

The book is split into three sections. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals. People are as crucial as plans throughout this book. She holds the CIPR Diploma in Internal Communications, the AMEC International Certificate in Measurement and Evaluation.

Crisis 93