Blogging Tips for PR Pros

PR Expanded

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. So don’t do that for your blog, either! blogging Content PR 2.0

How to write a blog post

Public Relations Sydney

If you want to be seen as an industry expert or thought leader a great way to boost your profile is to write blog posts. Blogs are the best way of demonstrating your expertise online, controlling your message and building your reputation.

Six Quick Tips for Writing Short Blog Posts

Journalistics

Some people give me a hard time about how long my blog posts are (you know who you are). It’s not that I don’t know how to write short posts, it’s just not my preferred style. If I decide to write a 500-word post about how to write shorter blog posts, I can do it.

A Simple Formula for Writing Blog Posts in 8 Painless Steps

Polaris

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Yet business blogging is an important part of marketing today. Regular blogging can have a big impact on your business. The topic for this post was “business blogging.”

How to write blogs humans want to read

PR Daily

Here are 10 steps to take before every blog post: 1. Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). Write in active voice. Write Subheads.

Binge Blogging: 30 Blog Posts in 30 Days

Polaris

What is binge blogging? Similar to binge watching, binge blogging is the practice of blogging more frequently than usual for a period of time. If you’re blogging once a week, a binge could be posting 3 to 4 times a week for a month. I love blogging.

The Aesthetics of Text: Writing Readable Blog Posts

Sword and the Script

This why a good content marketer can take a dense white paper, identify the most interesting parts , re-write it for the web, and then watch it get more traction than the first time around. 1) Write short sentences. Years ago, a marketing professor in my MBA program required students to use varied punctuation in writing assignments. He thought too much of corporate writing was boring and conformist…and this was one way he urged us to keep thing interesting.

6 Elements of a Good Blog Post

The Proactive Report

Content Marketing blog post cntent Online PR writing Courtesy of: Quick Sprout.

Top Blogs For PR To Follow

ImPRessions - Crenshaw Communications

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster!

Blogging is dead: just 36% of internet users write blogs

Stuart Bruce

Blogging is dead, long live blogging. An interesting statistic from the GWI Brand report reveals that 36% of internet users aged 16-64 said that they wrote on a personal blog within the last month.

Best Blogging Tips For PR Professionals

ImPRessions - Crenshaw Communications

Because writing is such an integral part of public relations , those in the field often make terrific bloggers. But good, crisp writing is only part of what makes a blog well-read and shareable. Do blog with a purpose. Do follow some basic blogging rules.

4 reasons you should write guest blog posts

PR Daily

At first glance, guest blogging doesn’t seem attractive. You put a lot of work into developing a great piece of content, then give it away so someone else can publish it on their blog and benefit from it. They are all guest blogging. Does blogging make sense to you?

My Emotional Support Blog

Barokas

I write this as, admittedly, someone without pets. The post My Emotional Support Blog appeared first on Barokas Public Relations. No BS BlogLast week, a woman tried to board a United flight with a peacock. Not just any peacock, an emotional support peacock.

Just Write

Waxing UnLyrical

Yesterday Mark Schaefer published a terrific post on how to pluck up the courage to blog with confidence. and then some, before I got my started on my blogging journey. ” Many of them had been blogging for years, and weren’t shy of telling you so. Just write.

How to Attract Top-Tier Guest Bloggers to Your Blog

Cision

You know that guest blogging on other authority websites is one way to establish your thought leadership and expertise. But did you also know that accepting guest bloggers on your business blog is a way to get great content that they’ll help you promote? Make Your Blog Appealing.

8 Tips to Attract Your Readers with Engaging Blog Posts

PR in Your Pajamas

Everyone seems to be blogging nowadays! How do you make your blog posts stand out? There is nothing to writing. From the first part of the quote, you get the impression that writing is easy. Are you wondering how you can get more people to read your blog posts?”

How to Use Your Blog to Connect with Your Audience

ReimaginePR

You have a blog, you have a potential audience, and now you need to connect the two, but you’re not sure how. But, that’s okay, because by creating a solid blog strategy, you can find your audience. Here’s a checklist for what you should do after writing every blog post.

Happy 2018 + Lessons of Blogging

Karen Freberg

2017 was a great year for me, and I am now beginning to write on this blog in my 12th year. I started this blog right after I finished my eligibility as a track and field athlete at USC in 2006. and her blog inspired me to write a similar post.

Making Your Blog More PR-Friendly

ImPRessions - Crenshaw Communications

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared.

My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

Don’t Overlook Its Importance When I think of content marketing, one of the primary tactics that comes to mind is guest blogging. That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Match voice to the publication or blog. Thoroughly understand the audience before you pitch or write. One blog post can become a SlideShare deck, video, infographic, quote image.

Six Quick Tips for Writing Short Blog Posts

Journalistics

Some people give me a hard time about how long my blog posts are (you know who you are). It’s not that I don’t know how to write short posts, it’s just not my preferred style. If I decide to write a 500-word post about how to write shorter blog posts, I can do it.

How to Write News Release Headlines Reporters Love

Business Wire

The key to writing a good news release headline is to be both compelling and informative. While headline writing isn’t an exact science, a common formula includes the use of a number or trigger word + adjective + keyword + promise.

Report 207

The Hardest (and easiest) P.R. to Write

Flack's Revenge

All eyes turned to me when the topic of an obituary came up, as I write and work with the press (sure, it’s great to have doctors, lawyers, accountants in your family, but PR is needed too). to Write appeared first on.

5 steps to writing guest blog posts

PR Daily

One should be guest blogs. The definition of guest blogging is to publish content on a third-party website or blog. Use the following steps to turn into a guest blogging pro. Before you ask a blog owner or manager if they are interested in your content, know your material.

The “I Don’t Know What to Write About” Blog Post

HMA Public Relations

The post The “I Don’t Know What to Write About” Blog Post appeared first on HMA Public Relations. Writer's block - we've all been there. In addition to having a number of PR resources to pull from, Bre has some tricks she uses to get out of these ruts. Click below for more].

Should I keep blogging?

Communications Conversations

Two Facebook posts in the last week got me thinking: Should I really keep blogging? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. And, it got me thinking: Should I keep blogging in 2015?

Blogging Upstream

Waxing UnLyrical

Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping.

6 tips for writing a stellar hospital blog

PR Daily

While most organizations have made the foray into social media, the decision to launch a blog comes with many questions. Dana-Farber Cancer Institute launched our blog, Insight in fall 2011, after a long and thorough planning process. Market your blog.

Why Your Writing Sucks: Business Writing Skills for the Digital Age [Book Review]

Polaris

When it comes to writing, lawyers are notoriously loquacious. Lawyers are the first to admit their writing is ridiculously wordy,” Kate told me in a phone conversation. “If Erickson told me she recently improved her own business writing. 1 Four reasons your writing sucks.

The Well Written Press Release: Write the Article For Them

ISEBOX

People always talk about finding your “angle” when referring to writing. Find the right angle for the personas you’re writing for, and create an article (or multiple articles if you’re distributing to multiple personas) for distribution. If you do the legwork of writing a story for your journalists, they can easily find their way to taking that article and adding to it, or editing for their audience. The Well Written Press Release #3: Write for Personas.

The Craft of Creative Writing

Barokas

The Craft of Creative Writing. For 2017, my super awesome Secret Santa, Michelle, gave me a book by Dani Shapiro, titled, “Still Writing – The Perils and Pleasures of a Creative Life.” In her book, Dani compares the beginning of the writing process to a jigsaw puzzle. No BS Blo

A Ten-Minute Blog Post

Rock the Status Quo

SEO Trends for 2015 from Rand Fishkin, MOZ I’ll write a longer post about this in a few weeks, since I’d like to add some ideas to what Rand has to say, but this SlideShare includes some trends that every public relations practitioner should be following.

Why and how communicators should improve their writing

PR Daily

Strong writing skills are more crucial than ever in public relations. As paid and earned media converge and branded content rises in popularity, PR pros who can write well are more in demand. Please make sure they have good writing skills! Write more.

Top 10 Tech Blogs PR Needs To Follow

ImPRessions - Crenshaw Communications

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. So much more than a tech blog! The TED Blog.

5 Ways to Get More Blog Reads With Social Media

Cision

While each component of your marketing strategy (email, PR, social media, blogs) should bring you results, it’s often better when two or more components work together. Take blogging and social media. Here’s how you can boost your blog’s traffic with a few social media tricks.

The Best PR Tips For Promoting Blog Posts

ImPRessions - Crenshaw Communications

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. Make your blog posts work harder through linking, sharing and more.

15 Blog Headlines That Don’t Suck

Waxing UnLyrical

If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” Even if it’s from a blog(ger) I know and respect. I confess.

How to Get Quality Leads on Your Blog

Cision

Blogging can (and should) do more than just update readers on the latest news and events of the day. How to Collect Quality Leads for Your Blog. Many good content marketing strategies — whether for a blog or company brand — include a lead generation form.

4 Ways to Establish Yourself as a Thought Leader Through Guest Blogging

Cision

Sometimes writing fabulous blog posts on your business blog isn’t enough to drive the traffic you really want. One of my favorite content marketing strategies is guest blogging. Here are a few strategies to help you maximize your guest blogging efforts.

18 ways to write better business copy

PR Daily

It’s tough to differentiate between a wise investment and a wasteful rabbit hole, but one thing you should not skimp on is writing. Here are 18 tips to write copy that convinces, influences and converts: 1. Write conversationally. Learn how to write a great headline.