The Joy of Coverage: Tips for Writing Your Holiday News Release | Business Wire Blog

Business Wire

Holiday seasons evoke winter cheer — picture bustling markets, ice skating, warm mugs of cider, and friendly mall Santas. But with COVID-19 cases climbing, communicating 2020 holiday news while capturing the new norm means keeping consumer behavior in mind. public relations

How to write blogs humans want to read

PR Daily

Here are 10 steps to take before every blog post: 1. Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). It can be overwhelming to think about everything that comes after the writing part. Write in active voice. We all tend to write in passive voice. It’s because we write like we speak. Write a snazzy headline.

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Writing for SEO – How Important Is It For Your Small Business?

Garrett Public Relations

Are you focusing on writing quality content? The post Writing for SEO – How Important Is It For Your Small Business? Or focusing on creating content for SEO purposes? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Blogging Tips for PR Pros

PR Expanded

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. A good public relations professional will counsel their client to have a blog or content hub as a way to showcase thought leadership, earned media placements, company news, and announcements, and engage with fans and followers. Your blog is your community.

How to write great content that ranks for SEO

PR Daily

Writing for SEO remains somewhat of a mystery to many, despite the number of articles, webinars, Twitter chats and workshops available on the topic. If you follow the topic of writing for SEO (search engine optimization), you may see a lot of conflicting advice.

SEO 169

Blogging isn’t Sexy but Done Well It Drives B2B Marketing Results [Study]

Sword and the Script

Nearly 80% of the 1,279 bloggers in the 7 th annual Orbit Media blogger survey say blogging drives some marketing results – and 25% say it draws “strong marketing results.” Effective blogs tend to publish longer posts The average blog post has been getting longer and longer.

B2B 102

3 Actionable Tips to Improve SEO Writing

Glean.info Blog

It’s possible with the formula “ SEO + writing = SEO writing. In this post, you’ll find everything you should know about SEO (search engine optimization) writing. SEO Writing – the Basics. The best way to do this is with SEO writing techniques.

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7 Best Marketing Blogs of 2019

Critical Mention

The world of digital marketing is an ever-shifting landscape where platform algorithms and industry trends change in the blink of an eye, and you need to be able to keep up. Luckily, we have seven of our top picks for the best marketing blogs of 2019 that’ll help you up your game! Copyblogger is one of the best content marketing platforms anywhere online. Blogs are purposeful, succinct and educational. Content Marketing Institute. of digital marketing.

13 timeless writing reminders

PR Daily

Writing doesn’t come easily for many people, but it’s a crucial skill to master in business—and in life. Strong writing skills will serve you well throughout your career. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Communications Professionals. ]. Here are 13 writing tips to remember, no matter the audience: 1. Write short sentences and paragraphs. Her writing is clear, comprehensible, intelligible and understandable.”

Writing for SEO – How Important Is It For Your Small Business?

Garrett Public Relations

Are you focusing on writing quality content? The post Writing for SEO – How Important Is It For Your Small Business? Or focusing on content for SEO purposes? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

A Simple Formula for Writing Blog Posts in 8 Painless Steps

Polaris

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Yet business blogging is an important part of marketing today. According to research , the more your business blogs, the more visitors you’ll attract to your site … and the more possibilities there are of generating leads and customers. Regular blogging can have a big impact on your business. The topic for this post was “business blogging.”

6 steps to streamline your writing process

PR Daily

There’s no secret formula for great writing. Before typing anything, spend at least 10 minutes thinking about the topic you want to cover—and what you hope to accomplish through blogging. FREE DOWNLOAD: Timeless secrets for rocket-powered writing ]. Once you’ve selected a topic and defined your specific objective, start jotting down headline ideas and writing quick bullet points of key ideas you want to cover. Step 3: Write your bad first draft.

3 easy tips for writing the best blog post ever

Axia PR

How to get more leads and increase conversion through blogging. Blogging is one of the best ways to attract more traffic to your website. Creating interesting, useful blog posts has become a part of any successful content marketing strategy. When you write new blog posts, you update your company’s website. SEO Blog Owned media

The Aesthetics of Text: Writing Readable Blog Posts

Sword and the Script

This why a good content marketer can take a dense white paper, identify the most interesting parts , re-write it for the web, and then watch it get more traction than the first time around. 1) Write short sentences. Years ago, a marketing professor in my MBA program required students to use varied punctuation in writing assignments. He thought too much of corporate writing was boring and conformist…and this was one way he urged us to keep thing interesting.

4 reasons you should write guest blog posts

PR Daily

At first glance, guest blogging doesn’t seem attractive. You put a lot of work into developing a great piece of content, then give it away so someone else can publish it on their blog and benefit from it. Even though it may sound a bit strange, many bloggers, authors and entrepreneurs still guest blog on multiple sites. They are all guest blogging. Does blogging make sense to you? Related: Welcome to Guest Blogging 101. for your blog as well.

How to write blogs humans want to read

PR Daily

Here are 10 steps to take before every blog post: 1. Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). It can be overwhelming to think about everything that comes after the writing part. Write in active voice. We all tend to write in passive voice. It’s because we write like we speak. Write a snazzy headline.

3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]

Sword and the Script

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. These are the focus for this week’s Unscripted Marketing Links (UML), where on the occasional Saturday, I examine three ideas, studies or articles, wrap them in insight and present them here for your consideration. 1) Content marketing benchmarks. Most organizations field a small content marketing team.

Writing Inspiration Roundup: Our Top Writing Posts of 2015

Marketwired

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Top PR Blogs You Should Be Reading . Here is our hand-picked list of the PR blogs you should be reading now. How to Write a Feature Press Release.

5 writing tips for marketers

PR Daily

The purpose of any marketing activity is to get someone to take action. To that end, Ann Handley, head of content at MarketingProfs , offers this advice: “Be a writer first and marketer second.”. Too many times, marketers tout their products and services—chock-full of jargon and industry terms that most people have no clue about—in an attempt to “sell” the user. Cut through the clutter with creative corporate writing.].

8 Conversational Writing Tips That Will Boost Engagement

B2B PR Sense

What is conversational writing? It is a way of writing that imitates everyday speech. Writing conversationally is not just about relaying facts. Let's look at some conversational writing tips that will help you to succeed. One of the biggest mistakes I see in B2B inbound marketing strategies is jargon-heavy content that reads more like a scholarly tome than engaging content. In addition, this style of writing is easier to understand.

10 Reasons Why No One Is Reading Your B2B Blog

B2B PR Sense

Despite all your efforts, does your B2B blog get about as much traffic as a back alleyway? Low traffic is a frustrating challenge for any blog owner, and it might be tempting to throw in the towel -- but hear us out first! Don’t be too hasty to put the brakes on your B2B blogging efforts. Studies show that 69% of marketers plan to increase their use of blogging this year -- because it is so effective. So.What’s Holding Your B2B Blog Back? It's A New Blog.

B2B 200

10 essential PR blogs to read

PR Daily

However, some of the most thought-provoking commentary and helpful advice comes from PR professionals who publish their own blogs. Many of the blogs are well known and highly influential. Most PR and marketing professionals have their personal list of favorite industry blogs and online publications. The following is a list of favorite PR blogs, in no particular order. Feel free to keep this list as a resource to regularly revisit these blogs.

How Long Should a Blog Post be in 2019? [And Other Key Blogging Statistics You Should Know]

Sword and the Script

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 To that end, I started blogging for business before starting this blog, which celebrated 10 years of publication earlier this month and eventually became a natural platform for starting an agency three years ago. 1) How long should a blog post be?

4 Steps To Improve Your PR Writing

PReview: A Blog by NewsVoir

Writing a clean copy for successful Public Relation campaigns is very important to attract journalists as well as readers these days. The post 4 Steps To Improve Your PR Writing appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Connect your hospital blog with your community

PR Daily

Blogs connect your community hospital with the online health care community. Though blogs are a cheap, simple way to present lots of data and information online, an effective blog is written with intention. Defining a clear target audience for your hospital’s blog(s) is just as important as in traditional forms of marketing. Once you determine who you are writing for, you can write on topics relevant to that audience.

How many blog posts should you publish?

PR Daily

There’s no universal magic number of blog posts that every organization should create per month in order to see results. Though the perfect amount of blog content doesn’t exist, there is a range to shoot for. Depending on what your company goals are and what your capacity is for creating content, you can find a blogging sweet spot. Think of this option as the bare minimum, as in one blog post a week or one blog post every other week.

How content marketing offers a foundation for your PR strategy

PR Daily

Your blog and other thought leadership efforts are the building blocks for getting your leaders noticed by important trade press, as well as national outlets. Use blogs as proof of thought leadership. Maintain a blog.

Data-fueled research to guide blogging, marketing and webinar efforts

PR Daily

Let’s pluck pertinent takeaways from recent studies about content marketing, blogging and webinar trends. Content marketing benchmarks. MarketingProfs and the Content Marketing Institute published its latest B2B Marketing report with insights into benchmarks, budgets and trends. Here are key takeaways: Content marketing teams remain small. Most organizations field a small content marketing team. Blogging benchmarks.

7 key insights for consistently publishing your blog

PR Daily

Most days I don’t feel like sitting down to write, but once I start, I almost always get into it—and then I don’t want to stop. Plus, consistently formatted writing denotes professionalism, which is always good. FREE DOWNLOAD: 10 ways to spin content marketing leads into gold ]. If you’re not passionate about your subject, your motivation to write and publish—to keep your streak going—will wane. Always, always, always write down your ideas as they come.

How to Write a PR Brief?

PReview: A Blog by NewsVoir

4 things to remember before writing a PR brief to your PR partner A nicely written PR brief is key to find a good match PR partner. Identifying a right PR partner for your business is one of the hard tasks, but writing a PR brief may probably be harder than this.

9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets? Blogs That Can Make You Smarter. Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends.

Binge Blogging: 30 Blog Posts in 30 Days

Polaris

What is binge blogging? Similar to binge watching, binge blogging is the practice of blogging more frequently than usual for a period of time. When I explained I was going to heavy up my blogging to a new acquaintance I met at a networking event, he asked if I was planning to post 3 or 4 times daily. If you’re blogging once a week, a binge could be posting 3 to 4 times a week for a month. My binge is a blog post a day for the next 30 days.

9 steps to better, more effective content writing

PR Daily

Writing sells. You don’t have to be the world’s foremost wordsmith to produce effective content, but improving your writing will make you more successful at work. You’re not just writing for yourself, are you? You should be creating content for others, and it’s imperative to understand the people you’re writing for. It’s the best way to maintain a coherent mix of monthly themes and avoid writing about the same material repeatedly.

7 key insights for consistently publishing your blog

PR Daily

Most days I don’t feel like sitting down to write, but once I start, I almost always get into it—and then I don’t want to stop. Plus, consistently formatted writing denotes professionalism, which is always good. 10-11 in New York City for our Writing & Content Creation Conference ]. If you’re not passionate about your subject, your motivation to write and publish—to keep your streak going—will wane. Always, always, always write down your ideas as they come.

5 steps to writing guest blog posts

PR Daily

One should be guest blogs. The definition of guest blogging is to publish content on a third-party website or blog. Use the following steps to turn into a guest blogging pro. Before you ask a blog owner or manager if they are interested in your content, know your material. Identify the websites and blogs where you want to be featured. Where are my competitors writing? Always know your audience before you write content.

7 free writing resources

PR Daily

Grammarly offers free extensions for Chrome, Safari or Firefox that provide as-you-write-it assistance. Write more clearly with. Like a thief in the night, jargon can sneak into sentences and render writing dull or confusing. Doing this “can prevent you from over-using certain words or word combinations and check for best distribution of keywords in your writing,” according to the site. FREE GUIDE: 10 Ways to Improve Your Writing Today ]. Movable Ink blog.

Inspiring quotations on writing for content marketers

PR Daily

RELATED: Write clear, bold prose that captivate audiences and promotes business goals ]. If I waited for perfection, I would never write a word. If writing seems hard, it's because it is hard. There is no such thing as good writing, only good rewriting. If it sounds like writing, I rewrite it. Writing well begins by finding the right words. Movable Ink blog. Attention, all content creators: Ernest Hemingway has useful advice for you.

10 essential PR blogs to read

PR Daily

However, some of the most thought-provoking commentary and helpful advice comes from PR professionals who publish their own blogs. Many of the blogs are well known and highly influential. Most PR and marketing professionals have their personal list of favorite industry blogs and online publications. The following is a list of favorite PR blogs, in no particular order. Feel free to keep this list as a resource to regularly revisit these blogs.

5 Free Blog Editorial Calendars to Improve Your Content Marketing

Polaris

Do you want to be better organized in your blogging? Write marketing content more quickly and more efficiently? If you said yes, the solution is simple: get a blog editorial calendar. A blog editorial calendar is a calendar filled with the schedule of your upcoming posts. The style of calendar you use will vary depending on the objective of your blog, the kind of content you create and the type of organization you work for. Business Blogging

In your writing, focus on the ‘you,’ not the ‘I’

PR Daily

RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Communications Professionals. ]. Why angle your writing? My previous blog post said …. First-person-singular framing is usually superfluous for a business blog or other professional writing; it can also seem self-serving. The post In your writing, focus on the ‘you,’ not the ‘I’ appeared first on PR Daily. Writing & Editing