Connect your hospital blog with your community

PR Daily

Blogs connect your community hospital with the online health care community. Though blogs are a cheap, simple way to present lots of data and information online, an effective blog is written with intention. Defining a clear target audience for your hospital’s blog(s) is just as important as in traditional forms of marketing. Once you determine who you are writing for, you can write on topics relevant to that audience.

Blogging Tips for PR Pros

PR Expanded

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. A good public relations professional will counsel their client to have a blog or content hub as a way to showcase thought leadership, earned media placements, company news, and announcements, and engage with fans and followers. Your blog is your community.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How the New York Public Library’s Blog Mobilizes Communities

Cision

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience. Q: How did the NYPL decide to start a blog program? ” But if you can use Microsoft Word, you can blog.

Mobile 209

Simple steps everyone can take to begin engaging the black community

PR Daily

As interests surge on how best to engage the black community today and over the long-term, we offer these helpful strategies as a starting point for connecting with the culture. Show support with donations of time, money and resources through community partnerships, educational programs, hiring initiatives or service opportunities—just to name a few—that target black experiences. Simply ask someone in the community for ideas. Make it more than a moment—make it a movement.

Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Users can write a review, create a story, share a discovery, upload a photo and include any of our 10,000-plus destination and ship photos in their write-up. Building a New Kind of Cruise Community.

The #PRStudChat Community Discusses Mysteries of Media Pitching on September 20th

PR Expanded

A former newspaper journalist, Michael has won national and regional awards for news release and feature writing. Michael Smart dispenses PR wisdom every Thursday to more than 9,000 active subscribers to his popular email newsletter , and on September 20th he’ll be here to help the #PRStudChat community! During the Twitter chat, Michael will be addressing the following questions, but we encourage all community members to weigh in with their ideas and share their perspectives too.

9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets? Blogs That Can Make You Smarter. Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends.

10 outstanding corporate blogs

PR Daily

There seems to be a lot of noise about the "death of the company blog.". In a world with so many shiny balls to chase—such as Snapchat and Instagram—are blogs still viable? A few years ago, I did a comprehensive study of the best company blogs in America, and it''s time to reconsider this channel. What is the state of the art in company blogging? What are the best company blogs today? list, the elite designees would be all tech blogs.

Study: The perfect blog post length—and how long it should take to write

PR Daily

If you're looking for short, easy answers to some common blogging questions, here you go: How long should a blog post be? How long should you take to write a blog post? How often should you publish blog posts? Read on to understand why: Two comprehensive studies about blogging. Bloggers are publishing longer posts these days-and spending more time writing them. How long should a blog post be? How long does it take to write a blog post?

Study 95

How to build a blog

Stephen Waddington

In the second Comms School session we explored third party and owned blogs, how to build a blog and post content, and making blogging a habit. The second session of Comms School got to grips with building a blog and making blogging a habit. We kicked off by reviewing some of the blogs posted by members of the Comms School community. Rachael Gordon Thanks to everyone who has joined us on a blogging journey. blogging

Blogging Upstream

Waxing UnLyrical

Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. The world doesn’t need another fashion blog, yoga site, or recipe roundup. Does good writing matter ? Does my audience want entertainment, or community, or both?

Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

You spent the first few months creating great blog content (in your opinion, and let’s assume, for the sake of argument, your opinion is spot on). You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Every time you reply to a tweet sharing a blog post link, for example, Livefyre counts it as a comment.

15 superb blogs and websites for PR pros to follow

PR Daily

Writing and customizing pitches? Below are the sharpest writing, latest best practices and key examples of what’s going on in PR today. Here are the top blogs and websites every PR pro should know: The Skimm This one’s all about the newsletter. Bonus: Ragan also hosts the popular #RaganChat on Twitter, various writing summits, webinars and industry awards. PRSay PRSay is the blog of the largest U.S.

The Hardest (and easiest) P.R. to Write

Flack's Revenge

All eyes turned to me when the topic of an obituary came up, as I write and work with the press (sure, it’s great to have doctors, lawyers, accountants in your family, but PR is needed too). My dad’s obit was the toughest thing to write because it was through tears – but also the easiest. I am not going to go all mushy here, this is primarily a business blog (find me on Facebook to read about some of the memories and see pics). to Write appeared first on.

The Beginner’s Guide to Blogging 10/10: Bulk Blog Topics Generation

Shift Communications

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-part Beginner’s Guide to Blogging series, we’re going to explore what makes a blog great and give you some structures and frameworks to help make blogging easier. Beginner's Guide to Blogging Series: Part 1: Blog Core Values. Bulk Blog Topic Generation.

15 Blog Headlines That Don’t Suck

Waxing UnLyrical

If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” The thing is, recently my blog (and news) consuming habits have been very “un” SSMG [Supposed Social Media Guru]-like. So when it comes to keeping up with my blog reading, I’ve been doing a woefully poor job. I confess.

Monday Roundup: Blogging

Waxing UnLyrical

Blogging is a great way to start conversations, share ideas, and build your online community. Whether through guest posts or original content on your own site, blogging can help your brand gain traction (I mean, just look at me!). So this week, the roundup features seven posts from around the web that focus on blogging. Blogging for Profit? Why: Are you using the right tools to turn all your writing into profit? Blogging Upstream.

How Long Should a Blog Post Be? [A Data-Driven Answer for B2B]

Sword and the Script

If you’re looking for a short and easy answer to blogging questions, here you go: How long should a blog post be? How long should it take to write a blog post? How often should I publish blog posts? In corporate blogging and more broadly, in B2B content marketing , it’s not so simple. Two Comprehensive Studies about Blogging. Blog posts in 2017 are taking longer to write and are longer in length.

Applauding the community at the Fringe

PR Conversations

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Boom (as she calls herself) promised a fun and rewarding experience, with a fierce declaration about how much volunteers were valued as stakeholders within the Fringe community. The social Fringe community.

Taking Your Blog Post Series on the Road

Waxing UnLyrical

So, when it comes to blogging and guest posts, it should be no surprise that these two can be combined to create a good effect. You can place a series of blog posts on disparate blogs as guest posts. Blog series provide real value by making your content more accessible and to a different audience; Guest posts give you an outreach mechanism and help create back links to raise the authority of your blog; and. A multi-author blog post series.

Bringing Open Community To Public Relations

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Bringing Open Community To Public Relations November 22nd, 2010 Tweet Color me thrilled When Maddie Grant and Lindy Dreyer asked me to participate in a virtual book tour to explore concepts from Open Community (they call it “a little book of big ideas for associations navigating the social web&# ), I was thrilled.

15 superb blogs and websites for PR pros to follow

PR Daily

Writing and customizing pitches? Below are the sharpest writing, latest best practices and key examples of what’s going on in PR today. Here are the top blogs and websites every PR pro should know: The Skimm. Bonus: Ragan also hosts the popular #RaganChat on Twitter, various writing summits, webinars and industry awards. PRSay is the blog of the largest U.S. The sassy editorial tone and well-researched reporting make this blog an essential read.

The Best PR Tips For Promoting Blog Posts

ImPRessions - Crenshaw Communications

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. Make your blog posts work harder through linking, sharing and more. It’s also advisable to demonstrate authority by participating in influential communities in social media, offering genuine help instead of just promoting your own posts.

Highlights from the State of Blogging in 2017 Survey

Sword and the Script

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey. The company published its findings in an impressive 60-page report called the 2017 State of the Blogging Industry. The Average Length of a Blog Post.

9 steps to crafting alluring blog posts

PR Daily

Marketers who have made blogging a priority are 13 times more likely. report blogging as a top inbound marketing tactic. Blogging is an important part of your digital marketing strategy. If blogging is part of your digital marketing strategy, you might find it difficult to constantly develop new topics. A strong blog topic should be created with the reader in mind and be useful, timely, informative and simple. Consider your blog post’s formatting.

21 Writing Redundancies Scarier Than Baby Jane’s Shoes

Waxing UnLyrical

Every time I see writing redundancies my teeth grit, my hair stands on end, and I want to run around my neighborhood screaming. Blogging about them, on the other hand, is super useful, because if anyone is in the habit of using any of these, and stumbles across this post, maybe they’ll stop! And all the smart people who responded to my question on Facebook about the writing redundancies that are their pet peeves, making this post what it is?

Monday Roundup: Blogging for Veterans

Waxing UnLyrical

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. and I remember how, when I was just getting started blogging, I wondered how people could keep at it for years and years and years. This is an interesting POV from Alisa Meredith for Mark Schaefer’s {grow} blog. How to write a compelling headline.

Making Your Blog More PR-Friendly

ImPRessions - Crenshaw Communications

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared. Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. Harness the power of guest blogging.

7 tips to help you launch a blog

PR Daily

Many PR pros are passionate about blogging and social media. classes at Curry College , I talked about why and how to launch a blog. Based on a variety of student questions, it occurred to me that I should write about how to start a blog. When researching, I was surprised at the lack of basic information geared toward launching a blog. Although there are countless articles on the technical aspects, I didn’t find insight that would help blogging newbies.

Putting Your Blog to Work: 4 Milestones to Hit Before Trying to Turn Your Blog into Your Business

Shift Communications

Blogs are like opinions — nowadays, it seems like everyone has one. So, say you have a blog, but you want to take it to the next level and turn it into something profitable. Before you can turn your blog into a business, you need an audience. Making a blog into a business requires that you set down cornerstone of quality, as well as distinctive, sharable content that captures a niche or covers a larger topic in a new or appealing way.

8 ways blogging can build your startup's brand

PR Daily

Blogging is one of the best ways to do this and build a brand, even before you have a product or service. I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: 1. After a few blogs about your concept, the comments better match your passion, or it’s time to rethink your idea. Related: The Key to Writing an Amazing Blog Post. Develop an efficient and effective writing style.

13 rules to sharpen your PR writing

PR Daily

When a PR pro writes, it usually is a marketing activity—and that writing must be sharp, clear and focused. PR writing is as varied as marketing content: press releases, brochures, letters, blogging, website content and video-script writing. Here are 13 rules to follow to hone your writing skills and final product: 1. Write: The city council passed the law last night. Even business writing may require varied tones.

Monday Roundup: Get Started With Blogging

Waxing UnLyrical

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. It feels like just yesterday that I was writing my first post. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. 7 Strategies To Help Build The Perfect Blog For Your Business. Blog Topics: How to Come up with Blog Post Topic Ideas!

The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog

Communications Conversations

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. And, most likely as a direct result of that, the MN PR Blog is no more (it appears as though the domain has expired, if you visit the site ).

3 veteran blogging tricks for new writers

PR Daily

Frequently, running a client’s company blog also makes the “to-do” list, but while most PR pros can map out a content strategy and choose their promotion tactics, many don’t fully understand the deeper logistics that go into blogging. Successful bloggers master SEO techniques, can strategically respond to blog comments and ensure nothing oversteps the legal boundaries of copyright law. The blog description is another hidden way to plant keywords.

Judging A Blog Post By Its Cover

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Judging A Blog Post By Its Cover November 17th, 2010 Tweet This is part of the Blogging for Grasshoppers series Judging a book by its cover As I’ve been trying to pay more attention to writing more often, writing well more often, and sharing more good writing, I’ve been thinking a lot about writing.

How to write alluring content for online audiences

PR Daily

Artful, unique, high-quality online writing is essential to your brand’s visibility. The answer is easy-to-read writing that tells a story. Here are a few tips on writing for an online audience without compromising your voice, code of ethics, artistic standards or mission: 1. Write, revise and proofread. Many sites offer a practical advice and usage guidance: Grammar Girl , Purdue Online Writing Lab (OWL) , and Grammarly are very easy to use online.

Monday Roundup: Blogging Tips from Around the Interwebz

Waxing UnLyrical

There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership. Blogging Best Practices: How to Get More Blog Readers. 5 Ways to Ensure Your Blog Posts are Not Ranking on Google. Happy Monday, everyone!

The Beginner’s Guide to Blogging 10/10: Bulk Blog Topics Generation

Shift Communications

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-part Beginner’s Guide to Blogging series, we’re going to explore what makes a blog great and give you some structures and frameworks to help make blogging easier. Bulk Blog Topic Generation. We’ve reached the end of our blogging for beginners journey.

The Beginner’s Guide to Blogging 10/10: Bulk Blog Topics Generation

Shift Communications

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-part Beginner’s Guide to Blogging series, we’re going to explore what makes a blog great and give you some structures and frameworks to help make blogging easier. Bulk Blog Topic Generation. We’ve reached the end of our blogging for beginners journey.