ZudePR

JANUARY 21, 2016

You’re bored of reading the same old content and want some new authors. You want to learn more about digital marketing and SEO. There’s some good advice about two systems you can use to curate content: the painstaking way, and the easy way. I’d even started a running blog to practice.

Digg 104

Digg SEO System Reddit 104

Marketwired

JANUARY 26, 2016

Top 1% Influencer Carrie Morgan just released her first book: Above The Noise: Creating Trust, Value & Reputation Using Basic Digital PR.

Brand 100

Brand Branding Customer Service Reputation 100

ZudePR

MAY 20, 2015

There are 19 contributors (including me) and 40+ practical examples of tools used in public relations, content marketing and search engine optimisation (SEO). You can download a #PRstack ebook PDF here and the chapters will all be shared as blog posts each day over the next three weeks. He blogs too. Whither Now?

eBook 60

eBook Tools How To Case Study 60

Sword and the Script

MARCH 11, 2017

A little more than a year ago, I recommended four Chrome extensions for digital PR professionals and episode #75 of the Growth Marketing Toolbox podcast by Nicholas Scalice tipped me off to a few more. He publishes notes to the podcast on Earnworthy , his company’s blog: 7 Chrome Extensions for Marketers.

Tools 68

Tools Marketing Advertising Advertising 68

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. As well as blogs.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Prohibition

NOVEMBER 7, 2023

Staying on top of your game is a must when it comes to content marketing. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. What to avoid: Be patient when trying to improve your SEO. It’s a long game!

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. How do today’s PR teams keep up? Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever.

Conference 59

Conference Consumer Social Media Google 59

ZudePR

JUNE 10, 2015

When producing content for clients I always have a keyword phrase in mind. I benchmark and check the effect of my content marketing and SEO on clients’ Search rankings. CoSchedule Blog Post Headline Analyser. For blog posts, but use it for any communication. If not, try this. Whatsmyserp. 60s: decent.

eBook 68

eBook Engineering Tools Case Study 68

The Proactive Report

OCTOBER 27, 2017

Do you need to do more SEO (Search Engine Optimization) so you get more traffic from search? Are there sites or blogs sending you traffic that you did not know about? Create content partnerships. Where are your visitors coming from? You need to know how they find your website, so you can incorporate this into your strategy.

Tools 113

Tools Analytics Google Web 113

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. The tool will then show you a word cloud with other terms surrounding the subject, in addition to suggested insights and content ideas. You will then gain insights into what style of content (lists, videos etc.)

Digital PR 161

Digital PR Tools Pitching Film 161

Waxing UnLyrical

JANUARY 27, 2016

Top 1% Influencer Carrie Morgan just released her first book: Above The Noise: Creating Trust, Value & Reputation Using Basic Digital PR. Carrie also blogs at Rock The Status Quo and leads one of the largest Twitter chats in our industry, #PRprochat.

Customer Service 40

Customer Service Reputation Energy SEO 40

Sword and the Script

FEBRUARY 29, 2020

This is contrary to 99% of all PR advice that says short emails are best. Something similar has happened in content marketing and blogging in the marketing community. Too many marketers believe that short content outperforms long form. What does that mean in the context of the Backlinko study?

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Buzzstream

MAY 2, 2024

I saw an extremely passionate and knowledgeable founder of an SEO tool who was putting in the extra hours and sweat to build the content strategy for his tool (while also serving as CEO, brand ambassador, and many other hats). Internal linking is one of the least appreciated jobs in SEO. Nothing surprising to us.

Internal 62

Internal International Insurance Insurance 62

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach.

Tools 62

Tools SEO Analysis Google 62

Rock the Status Quo

FEBRUARY 23, 2015

I’ve blogged about them before, but if you haven’t checked it out yet – go take a look. How to produce a podcast in 15 steps from Jay Baer Help your clients avoid blogging mistakes: Who doesn’t love eBooks from Hubspot -they are all fantastic! Are you a PR pro? It’s a keeper.

eBook 100

eBook Digital PR Handbook Content Marketing 100

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. With the powerful SEO tool SEMRush , you can discover link reclamation opportunities using their Backlink Audit Tool. Building links is a time-intensive process.

Tools 71

Tools SEO Analysis Google 71

ZudePR

JANUARY 26, 2016

.” Dave, the PR: If you’re a PR consultant and don’t wish to starve, you need to meet people. It is important to remember that in this brave new world of content marketing, most of your business depends on who you know. Which brings us back to content marketing. It’s brilliant.

How To 65

How To Meeting Creativity Agency 65

Cision

JANUARY 10, 2018

However, once you taste success in your new endeavor, aim to cement your position as an emerging thought leader in the industry, with a focused content marketing strategy. This means that a solid content marketing strategy will do wonders for your brand messaging. . Their blog is aptly called “ Shopify Insider.”

Brand 254

Brand Branding Web Content Marketing 254

Doctor Spin

JANUARY 8, 2022

How Marketing Kicked Our PR Ass. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication. And the list goes on: There’s inbound marketing , not inbound communications. There’s email marketing , not email communications. And we missed it. Please do it now.

Education 52

Education Industry Web Wikipedia 52

Rock the Status Quo

JANUARY 22, 2015

Social media is stealing their value away as the first source of breaking news and content marketing has exploded into a rich source of fresh perspectives, opinions and expertise in an unprecedented volume. Take a fresh look at your blog. it’s also the #1 thing that will improve traffic and SEO ranking for your website.

Agency 100

Agency Survey Customer Service Engineering 100

Buzzstream

MAY 9, 2018

When aggregating the types of outreach people are doing, there are 3 profiles that recur most often: Volume Senders – This group consists primarily of link builders who are primarily relying on links from specific page types to their content/site.

Data 120

Data SEO Groups Pitching 120

Rock the Status Quo

APRIL 28, 2016

One of the things I love most about the combination of content marketing with search engine optimization (SEO) is how they work in concert together. SEO does that for you and the cost is nothing compared to the cost of creating content. THAT’S the magic of integrating content marketing with SEO.

SEO 100

SEO Education Content Marketing Engineering 100

Rock the Status Quo

APRIL 28, 2016

One of the things I love most about the combination of content marketing with search engine optimization (SEO) is how they work in concert together. SEO does that for you and the cost is nothing compared to the cost of creating content. THAT’S the magic of integrating content marketing with SEO.

SEO 100

SEO Education Content Marketing Engineering 100

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts. For maximum impact on engagement metrics across target audiences-groups, consider crafting top-tier educational content explicitly tailored to resonate with their interests and unique challenges.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Rock the Status Quo

FEBRUARY 9, 2015

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Plus, it’s a great launch point into digital PR tactics, if online visibility is something new to you.

Corporate 100

Corporate Leadership Brand Branding 100

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. What You'll Get from Reading This Post. My favourite seven.

Writing 114

Writing Social Media SEO Blogging 114

Cision

OCTOBER 19, 2015

PR professionals are no longer solely responsible for communication. Now, they’re also in charge of social media and content marketing. Successful PR professionals are embracing these activities and combining them to make their jobs easier. Get more out of your content by increasing its longevity. Chad Pollitt.

Infographics 120

Infographics SEO Engineering Strategy 120

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. Your blog is just not working and you’re wondering why. So I jotted down a list of PR/digital/SEO/content marketing influencers.

Communications 81

Communications How To Blogging Content Marketing 81

5W PR

JUNE 25, 2018

In the digital marketing world, making the most of this content generation ability now means investing in new content marketing plans to ramp up brand awareness and cultivate customer engagement. Optimize PR Content. A wider range of media can help to earn more attention online. Hack the Press.

Content Marketing 60

Content Marketing Infographics Google SEO 60

The Proactive Report

AUGUST 5, 2016

If your news content or press release is not optimized for search – both news and web search – it’s unlikely that it will be found and read by journalists, bloggers and members of the public searching that topic online. SEO (Search Engine Optimization) is an essential skill for PR practitioners. A majority of U.S.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Buzzstream

MAY 19, 2022

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. And each time, I came away more prepared and excited for the next piece of content. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before.

Survey 91

Survey How To Reddit Pitching 91

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Create Engaging Content: Content is the vehicle that carries your brand message. Develop content that is informative, relevant, and engaging.

Strategy 59

Strategy Company Communications Construction 59

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. For the original blog, please visit here. Content creation is merely experiencing the next wave of its evolution. Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. I do this to promote each new piece of content. Hello again, SEO! .

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. I do this to promote each new piece of content. Hello again, SEO! .

Infographics 100

Infographics SEO LinkedIn Pinterest 100