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10 Tips How to Communicate in the CEE Region | Business Wire Blog

Business Wire

As our goal is to deliver ‘leadability’ for international organisations, and the market momentum that goes with it, in the Central & Eastern Europe (CEE) region, we have prepared a short guide on factors to take into account if you want to build lasting relationships with the media for your organisation or brand.

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Measuring the Success and ROI of Your Press Releases | Business Wire Blog

Business Wire

As with any marketing and communications tactic, it’s important to understand the return on investment (ROI) for press release distribution. How can you prove the value of your announcements? A conduit between companies and the media, news releases allow organizations to share important updates with their target audiences.

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How To Manage Being “Ghosted” By Media

ImPRessions - Crenshaw Communications

It’s a common term in dating, but when it happens in PR, a job based around effective communication, it’s particularly frustrating. The art of the follow up can be its own blog post. If a reporter has gone silent, feel free to follow up a few times on the same channel you’ve been communicating through, most likely email.

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Pitching to the World: Local Insights and Best Practices From Worldcom Public Relations Group | Business Wire Blog

Business Wire

Through a six-part guest blog series, regional experts from Worldcom Public Relations Group partner agencies share media relations insights and advice for connecting with journalists in Canada, China, Central and Eastern Europe, Germany, and the U.S.

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How to find the right PR measurement partner

Onclusive

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. How can they help you measure the business impact of communications? Set your goals. Define your KPIs.

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How to get the return on investment (ROI) from media monitoring

Onclusive

If you’ve ever evaluated PR agencies or communications technology providers, you have likely considered how their solutions compare to each other and how they fit your needs. Onclusive’s proprietary PR Attribution is the most reliable and scalable impact measurement tool for communications. Why technology ROI matters.

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How to successfully communicate PR results and make an impact?

The Resolution Blog

The post How to successfully communicate PR results and make an impact? A wider variety of stakeholders now take an interest in PR results than ever before, however there is often a fear among PR teams that once a report is sent, it might not be read! We ran this webinar to help you understand your PR report […].