Deirdre Breakenridge

AUGUST 7, 2014

As someone who is a Millennial, I want help businesses figure us out. As someone who is a Millennial, I want help businesses figure us out. I think there are some misconceptions out there, but in all seriousness…we are pretty awesome. (I I may be biased.). First off…what is a Millennial? and the U.K.

Blogging 269

Blogging Ethics Education Technology 269

The Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. You need to understand your potential clients’ mindset and craft a business strategy that provides what they need and want. These PR and marketing trends can help you thrive in 2024.

Trends 182

Trends Marketing Wikipedia Reddit 182

Bianchi Biz Blog

APRIL 15, 2024

Describe the craziest or most fun story you have worked on. Being new to the industry (see question 5), I have limited experience. I don’t know about my pride, but when my mom learned that I was writing for a magazine she excitedly said, “you’re a published writer!!” So, I guess any of them. Win some, lose some).

Meeting 102

Meeting Media Journalism Interviews 102

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on NicoleMarieFallon.com I worked as a freelance and staff journalist for about eight years before I launched Lightning Media Partners. During that time, I learned a lot about the important — and ideally, symbiotic — relationship between reporters and public relations professionals. Give some options.

Pitching 100

Pitching Report Writing LinkedIn 100

Cision

JULY 6, 2017

Originally authored and published by PR Newswire’s Jaimee Bruening [link]. Blogging can (and should) do more than just update readers on the latest news and events of the day. But, you don’t want to put all of your coveted information and expertise on the web for just anyone to find. Make it worth their while.

Blogging 168

Blogging How To Privacy Mobile 168

Sword and the Script

FEBRUARY 18, 2020

Should you put dates on your blog posts and content? Those that advocate removing dates from content, tend to say they do this to improve the traffic they earn from organic search. Aside from a few narrow experiments, I haven’t seen any thorough studies examining the effects of datelines on search traffic. User experience.

Blogging 117

Blogging Survey Google Engineering 117

Communications Conversations

DECEMBER 3, 2014

Two Facebook posts in the last week got me thinking: Should I really keep blogging? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. And, it got me thinking: Should I keep blogging in 2015? ” Huh, I thought.

Blogging 144

Blogging Writing Creativity Meeting 144

Onclusive

DECEMBER 20, 2021

As we’re closing out this year, we’re also wrapping up our 2021 top media monitoring and PR analytics software comparison blog series with one final review of what each provider offers in terms of product direction and customer support. Product direction reveals the ability to grow and adapt. Customer support can be a game-changer.

Technology 195

Technology Comparison How To Software 195

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Technology 174

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. We solicited commentary around this question from PR professionals that took the survey to find out. We solicited commentary around this question from PR professionals that took the survey to find out. Say whatever you want?

Survey 377

Survey Media Relations Media Ethics 377

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

It may seem like a silly question; after all, “publicity” is what people think of when they think about PR. Given this, I sometimes feel the pendulum has swung too far in the strategy direction. And it’s true that many PR firms have reprioritized their service offerings. PR people far outnumber working media.

SEO 227

SEO Agency Reputation Policies 227

PR for Anyone

JUNE 30, 2022

Many people think of PR as something that is only when you are in crisis… that the PR spin machine has to start when things are spiraling negatively. Yes, that is one component of PR and there are PR professionals who specialize in this area. But PR is an opportunity to share the good things in your company as well.

Crisis 130

Crisis YouTube Video Industry 130

Ethical Voices

APRIL 22, 2024

I’ve had an exciting new title change. I’m now the CEO of B2 Communications. So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. So a fun new change in my work world.

Report 83

Report How To Ethics Nonprofit 83

Onclusive

JULY 7, 2021

Successful brands put a lot of thought into their messaging, how they want to deliver those messages and through which channels, and how they want to evolve them over time. While the right messages can shape what you want your audiences to consider and to do, ultimately, communication comes down to what the receiver perceives.

Brand 370

Brand Branding SEO Engineering 370

PR for Anyone

OCTOBER 14, 2021

PR is giving you visibility… it’s giving you credibility… it’s positioning you as the authority in your industry… so why not use that to land new customers and clients? Think about who you want to work with? PR FOR ANYONE. It really is PR for ANYONE. The system works!

Tools 130

Tools How To Publicity Interviews 130

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Medium Startups need to stop blaming publicists and journalists for their lack of press and learn how the media works. Our PR firm just doesn’t ‘get’ our message.” “We They’re also indicative of a rather significant misunderstanding of how the media works. Okay yes, I say this as a freelancer, but hear me out.

Print 100

Print Media Pitching Writing 100

PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? Want to learn how easy it is to get this valuable publicity? ” We LOVE to get these and we get them quite frequently because the system works. IF you do it. PR FOR ANYONE. The system works!

Publicity 130

Publicity YouTube Advertising Advertising 130

PR for Anyone

MARCH 30, 2022

Additionally, you will get the SEO that comes with an online article and that is incredibly valuable in terms of links back to your site and the authority that it builds for your website or blog. PR FOR ANYONE. It really is PR for ANYONE. The system works! Both are needed in business but which one is most valuable?

Advertising 130

Advertising Advertising Publicity YouTube 130

Cision

APRIL 24, 2015

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience.

Community 120

Community Mobile Blogging Publicity 120

Bianchi Biz Blog

FEBRUARY 12, 2024

I’m a Senior Reporter at InsideEVs. Before that, I covered the auto industry for Business Insider. I cover the future of the auto industry, which in my biased opinion is one of the most important tech stories of our time. That’s what I strive to do in my work as well.

Meeting 86

Meeting Report Transportation Automotive 86

Flack's Revenge

SEPTEMBER 1, 2021

First it was gripes about the press release, and in the latest example, a report that tech PR is dead, which I just read in Inc. Yeah, I know, it makes for captivating clickbait. I’ve witnessed time and time again how a strategic and well-thought out PR program can bring real value to a business. I WILL, GODDAMNIT!!!!!!

Writing 177

Writing Pitching Report Industry 177

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on TechCrunch “For every reporter employed in America, around six people work in public relations: a few too many, some might think.” In Edelman’s mid-20th Century America, the ratio of PR professionals to reporters was nowhere what it is today. Engaging in PR, then, merits serious consideration.

Publicity 100

Publicity Engineering Advertising Advertising 100

OnePitch

NOVEMBER 2, 2022

Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . Greetings _, Do you recall the recent media stories about the mothers in Oakland that were evicted from the vacant house with their children in it? I knew that she was from the Bay Area and was familiar with the community.”.

Enterprise 94

Enterprise Pitching How To Print 94

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. Yet, it’s important to pay attention to this stuff if your business buys PR software.

Brand 147

Brand Branding Reddit Pitching 147

Rock the Status Quo

SEPTEMBER 9, 2014

Agencies, PR and marketing professionals, bloggers and anyone doing social media (who doesn’t?) What am I talking about? And… at work, when you use a photograph of Angelina Jolie in a blog post on breast cancer. (It After all, it’s your design work, right?) Right where it counts!

Blogging 194

Blogging Agency Social Media Content Marketing 194

OnePitch

JANUARY 4, 2023

Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . From Coastal Mississippi, I wanted to get your thoughts on a story idea around mushroom foraging. . From Coastal Mississippi, I wanted to get your thoughts on a story idea around mushroom foraging. . Hi __ – Good morning!

Pitching 91

Pitching How To Travel Trends 91

PR for Anyone

SEPTEMBER 1, 2022

Watch this week’s PR Tip here. They want to be seen as the go-to expert and sought out and found by potential clients or customers because of who they are what they’ve done. They want to be seen as the go-to expert and sought out and found by potential clients or customers because of who they are what they’ve done.

Pitching 130

Pitching Video YouTube Viral 130

PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make. PR FOR ANYONE. It really is PR for ANYONE.

Media 130

Media Nonprofit Pitching Television 130

OnePitch

JULY 6, 2022

Pitches That Placed (PtP) is a brand new blog series where our OnePitch besties and PR fans share their most successful pitches and bring greater transparency to our murky industry. T his week’s pitch resulted in a feature in The Wall Street Journal (WSJ) , and we are going in-depth with the reasons why it placed. Thanks a lot!

Pitching 74

Pitching Journalism How To Energy 74

Remote PR Jobs

SEPTEMBER 25, 2023

Background on the company: What does the company do? This may include the executive team’s capabilities, why the company is exciting, or momentum in the market. This may include the executive team’s capabilities, why the company is exciting, or momentum in the market. Who are the investors? Which investor led the round?

How To 100

How To Report Pitching LinkedIn 100

OnePitch

JULY 13, 2022

Let me know if interested, and I’d be happy to connect you/share more details. Best, Our PR bestie explains why it worked: “Personalized intro, with reporter’s name in the subject line and intro sentence on why this story would be a fit for her.” Want more blogs like this?

Pitching 83

Pitching Company How To Study 83

Bianchi Biz Blog

JUNE 19, 2023

As features editor, I am primary responsible for producing in-depth features that explore the issues facing the industry today. Describe the craziest or most fun story you have worked on. The most fun was a feature I wrote about the “Right to Repair” around 2004. First, I get the chance to speak with industry insiders.

Transportation 93

Transportation Meeting Media Newspapers 93

OnePitch

NOVEMBER 9, 2022

Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . Hi _, My name is __ and I am the owner of Artiste House based in Washington DC. I look forward to hearing from you! . Ease – I provided assets to make her decision easier (A past interview for her to review, images, etc).”.

Pitching 85

Pitching How To Interviews Resources 85

Bianchi Biz Blog

JULY 10, 2023

These days, I’m a freelance reporter, editor and consultant. My work has appeared in a lot of places, namely The Verge , Heatmap News , The Atlantic , TechCrunch , Road & Track and a few others. I also part-time edit at The Autopian with some former Jalopnik comrades. What story or stories are you most proud of?

Meeting 83

Meeting Report Automotive Media 83

Buzzstream

APRIL 25, 2024

So, to get the most value out of your brand mentions, you want them as backlinks. So, to get the most value out of your brand mentions, you want them as backlinks. For example, when I was with Siege Media, we could offer it as an ongoing service for some brands, like Shutterfly, because they received 5-10 weekly mentions.

Brand 62

Brand Branding How To SEO 62

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog?

Blogging 99

Blogging Leadership LinkedIn Google 99

Wadds Inc.

MARCH 29, 2024

Rachel is the founder of consultancy All Things IC, Chartered PR and Fellow of both the CIPR and the Institute of Internal Communications. What do you hope to achieve with this book? I have two aims with the book. It is the book I needed when I was working in-house; it would have saved me so much time!

Internal 52

Internal International Strategy Communications 52