PR 20/20

MAY 8, 2019

Marketing technology is getting smarter, and the marketers who are proactive in finding, piloting and scaling AI-powered solutions will have a potentially insurmountable competitive advantage. Since that time, we’ve published 350+ articles that teach marketers how to plan, pilot and scale marketing AI effectively and efficiently.

Agency 84

Agency Enterprise Technology Analytics 84

Presspage

SEPTEMBER 22, 2020

If your PR budget is cut dramatically, you may need to scale back your ambitions. Choosing a tool that allows you to manage content creation, media contacts, outreach to journalists, and monitor analytics in one place can allow you to create powerful campaigns without the hefty price tag. First things first: Setting goals for 2021.

Software 78

Software Resources Tools Agency 78

Presspage

SEPTEMBER 22, 2020

If your PR budget is cut dramatically, you may need to scale back your ambitions. Choosing a tool that allows you to manage content creation, media contacts, outreach to journalists, and monitor analytics in one place can allow you to create powerful campaigns without the hefty price tag. First things first: Setting goals for 2021.

Software 78

Software Resources Tools Agency 78

Cision

APRIL 6, 2015

Podcasts are another means to deliver content, so the same process for planning and developing a blog post or paid content would be appropriate for a podcast. text (blog post / article). Tags serve to categorize your content. So text is important for three elements. descriptions. Benchmark appropriately.

Engineering 120

Engineering Tools Examples YouTube 120

Cision

AUGUST 22, 2016

If you’ve Googled anything with your phone recently, you may have seen a result like the one below and wondered what the “AMP” tag meant: Google’s Amplified Mobile Pages (AMP) is an open source initiative intended to speed mobile delivery of web content. Spoiler alert: AMP is all about speeding up your mobile pages.

Mobile 96

Mobile SEO Web Google 96

Cision

MAY 6, 2015

The perfect metric isn’t something you’ll read in the Cision Blog or get from analytics software, it’s something you vet by understanding the expectations for PR to your business and then engineering measurements that quantify how you are doing relative to those expectations. Google Analytics / Tag Manager.

Engineering 120

Engineering How To Measurement Analytics 120

Cision

SEPTEMBER 28, 2015

For a high profile celebrity like Kim Kardashian ( $10,000 per promoted tweet ) or Bethanny Frankel ($5,600 per promoted tweet) this may be a reasonable value estimate, but for most communications and marketing professionals, influence campaigns happen on a much smaller scale and with far less tangible examples.

Marketing 120

Marketing Groups Journalism Social Media 120

Cision

MAY 18, 2015

When you consider that the criteria for an enterprise-level user is more than $100 million in annual revenue, you understand that smaller scale likely means prioritization. Half of those posts may be about a brand without tagging them, half would be tagged, and sentiment would have to be inferred to provide appropriate context.

Customer Service 120

Customer Service Social Media Analysis Data 120

Critical Mention

MARCH 5, 2019

When you create your contest, remember to specify rules like the contestants tagging your organization’s handle and using the contest’s hashtag. She is currently working on her third startup, Lemonlight , an LA-based business that produces and distributes branded video content at scale. SCHEDULE A DEMO.

Social Media 62

Social Media Video How To Media 62

Sword and the Script

JANUARY 8, 2019

On a grand scale, it might include discounting, special access or a leaderboard for the AMs – but it doesn’t have to be that complicated. 1) Soft interviews on your company blog. Ask your customers for interviews on your corporate blog – soft interviews. The key here, again, is that the first time you do it…it’s a lot of work.

B2B 77

B2B Media eBook Interviews 77

Buzzstream

OCTOBER 21, 2021

A task called ”Upload blog post with new creative” makes a lot more sense than “blog post”, doesn’t it? Features to scale. Write notes, tag people, change delivery dates. One great tip I learned while working with a company called Sticker Mule in the past and took with me is to “ Start task names with verbs (i.e.

Software 152

Software How To SEO System 152

PR Fuel

OCTOBER 27, 2020

Finally, make sure all keywords are included in pictures and they have relevant alt tags. Try looking for tools that will put your release out to even more people through blogs and magazines, such as Pitch Engine. Of course, yours does not have to be on such a large scale. The Social Media Aware Press Release.

Examples 52

Examples SEO Writing Engineering 52

PR 20/20

MARCH 6, 2020

The algorithms those platforms use to recommend a tag, show, or song all rely on AI. I think the reason why AI is particularly troublesome in this regard is because it just scales things so quickly. “And then being able to make predictions at superhuman levels.”. All technology can be wielded for good or bad.

Ethics 52

Ethics Conference Technology Employee 52

Waxing UnLyrical

NOVEMBER 27, 2010

One of the Best means that you are, when compared to your peers, at the higher end of the scale, but recognizing That there is a frame of reference for everything. Get Shareaholic test Filed under Business , Personal | Tags: being the best , frame of reference | Comment (1) Site settings comment help? Across any industry. Or time zone.

Measurement 66

Measurement Tourism Blogging Writing 66

Sword and the Script

AUGUST 8, 2017

It automatically produced tags for my profile – keys words based on my public history – which provides an at-a-glance look at the topics of interest to me. The platform automatically began plugging holes in data – social profiles, tweets, tags, and employers, for example. A client pitch with big news is a pivotal moment.

Software 69

Software Tools Pitching Media Relations 69

Buzzstream

APRIL 25, 2024

For the Result type, choose “News” and “Blogs.” There isn’t a great tool for doing this at scale. Links with a nofollow tag do not directly provide SEO value. For instance, I once built a link from a CBD blog. Talkwalker is an audience intelligence tool with a free alert tool that rivals Google Alerts.

Brand 62

Brand Branding How To SEO 62

Waxing UnLyrical

NOVEMBER 22, 2010

I was being tongue-in-cheek, of course, and they had some good answers (about how agencies can help you scale, and can help you in times when crisis communications are necessary). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Regardless, thanks for visiting!

Community 82

Community Publicity Web Social Media 82

PR 20/20

JUNE 6, 2023

Content management: The platform enables you to create and manage your website content, blog posts, and landing pages within the HubSpot Content Management System (CMS). Businesses that are looking to scale and grow can benefit from HubSpot Marketing Hub's automation capabilities, lead generation tools, and analytics.

Knowledge Base 52

Knowledge Base Customer Service System Analytics 52

Waxing UnLyrical

OCTOBER 6, 2010

Because at the end of the day, you don’t have to be a rock star like Jimi Hendrix to have that kind of influence – even if it’s on a “small&# scale. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Social Media 73

Social Media Twitter Facebook Measurement 73

Buzzstream

OCTOBER 30, 2018

Included in the vendor comms was a PR kit personalized for those included in the report, including a custom badge highlighting the award, and a prewritten press release and blog announcement. We crafted tweets from the author of each piece of content that tagged local tech leaders, VCs, top companies and more. The Campaign’s Impact.

Software 56

Software Report Data Strategy 56

NewsWhip

JUNE 10, 2021

Ben: That’s fascinating, it seems to be much more of a balanced scale than maybe people often first think about when they think about risk as maybe just a negative thing. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? Chris: Yeah.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Cision

NOVEMBER 7, 2017

Standard tracking capabilities just don’t scale and the communicator has had to rely on vanity metrics, such as potential reach, impressions, and content performance to show how they drive brand awareness and exposure for their company. . Because of that indirect path, it has been impossible to track the downstream impact.

Measurement 0

Measurement Media B2C B2B 0

PR 20/20

JANUARY 23, 2023

In short, Google launched GA4 to help users scale their businesses and achieve goals, provide dependable, long-term reporting, and use automation to provide robust, unmatched data. Once you’ve connected the account, make sure to tag the property to your website. ? Log into your Universal Account and choose Settings, then Admin.

Analytics 67

Analytics Google Mobile Data 67

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Tagging of friends on Facebook with facial recognition. .”

How To 198

How To Real Estate Web Case Study 198

MaccaPR

FEBRUARY 2, 2016

Trend #1: Blogging is now a full-time job. According to a recent Maxwell PR study (see infographic below), 35 percent of top food bloggers reported spending more than 35 hours per week on blogging and 43 percent estimated that they’ll prepare more than 20 sponsored blog posts in 2016.

Trends 48

Trends Blogging Brand Branding 48

Cision

MAY 18, 2017

On LinkedIn, what you can view from personal profiles is further limited to long-form blog posts. There is another unique way to “listen” on Instagram: Search for images that have been tagged to actual locations people have taken their photos at.

How To 198

How To Instagram Social Media LinkedIn 198

PR 20/20

MAY 16, 2023

Blog posts and shares on LinkedIn featuring content about the benefits of joining a professional organization to expand a professional network may resonate with the former individual. Be sure to tag all your newly created content to a campaign in HubSpot. and measure the effectiveness of your collective marketing efforts.

Marketing 69

Marketing eBook Resources Tools 69

The Stalwart Blog

APRIL 26, 2020

If there’s things that you like and things you know some of your colleagues might benefit from, share it with them, share it with them, post things, put some tags in for the Lake Forest Chamber because we’re really trying to get the word out. I do video blogs all the time, and I know you do this. I love what I do.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

APRIL 13, 2021

To understand the scale of NLP at Meltwater, you need to know a bit more about the vast amount of data we are making available every day, from social media posts (Twitter, Facebook, Instagram, Reddit, YouTube), to editorial articles, blog and forum posts and reviews, to broadcast transcripts from TV, radio, and podcasts.

Analysis 78

Analysis Marketing Engineering Data 78

Sword and the Script

OCTOBER 6, 2020

The price tag was not disclosed, but SEMrush wrote in the announcement, that Prowly was “cash flow breakeven,” had more than $1 million (USD) in annual recurring revenue (ARR) and had “triple” digit ARR growth. Picks from the trade pubs and vendor blogs Here are a few posts that stood out for me in pursuing the PR tech vendor blogs: a.

Software 176

Software SEO Company Tools 176

Sword and the Script

APRIL 17, 2018

Some are pure-play, others are manipulations of open source, monolithic blog engines. Are we able to grow and scale? It’s actually the best platform on the planet for some applications, specifically blogs. Or WordPress.com – the WYSIWYG blogging builder? There are a lot of CMS platforms out there. That’ll cost you.

Marketing 62

Marketing Technology Data System 62

Beyond PR

NOVEMBER 7, 2017

Standard tracking capabilities just don’t scale and the communicator has had to rely on vanity metrics, such as potential reach, impressions, and content performance to show how they drive brand awareness and exposure for their company. . Because of that indirect path, it has been impossible to track the downstream impact.

Measurement 72

Measurement Media B2C B2B 72

Contently - Strategy

JANUARY 29, 2019

Optimizing title tag and meta description length is an easy fix—the earlier you can use a keyword in the title tag, the better, for example. Blog posts and video, for example, are usually good fits for Facebook and Twitter because they tend to be quick and sharable. And higher rankings will mean better reach.

Brand 104

Brand Branding How To SEO 104

Buzzstream

FEBRUARY 1, 2024

For example, here are the guest post guidelines from the Hubspot blog. Pitching to Someone Who Accepts Guest Posts You can find 150+ high-quality guest post sites on our blog with links to their guidelines. Adding this tag removes the page from Google, which hurts the authority signals you have built up for the page.

Pitching 87

Pitching Infographics Survey Resources 87

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. More specifically, can we use machines to write blog posts at scale?”. Humans are unable to conceive of the optimal set of instructions to guide the machine on how to personalize experiences at this scale. What do we do now?

Marketing 53

Marketing Software eBook Technology 53

Waxing UnLyrical

JANUARY 25, 2011

If it’s been handmade by a hobby crafter or small-scale business owner, you can find it on Etsy. If you have any kind of small-scale handmade craft business or craft supply store, you’ve probably opened a shop on Etsy. This includes your username, Public Profile , item titles, tags, avatar, banner, and/or shop sections.”

Policies 86

Policies Twitter Facebook Writing 86

Buzzstream

JUNE 20, 2018

For the purposes of this blog post I examined the incoming links to the 6 top sites. Blog posts like 5 Ways Our Customers Are Transforming Their Industry with XYZ gives them a genuine, interesting brand mention that will likely lead to links and shares. These large scale projects are link-earning machines.

Case Study 70

Case Study Retail Examples Community 70