Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Cision

SEPTEMBER 23, 2015

Others focus more generally on businesses of different sizes, like the Inc. The Small Business Influencer Awards target entrepreneurs and leaders in small business. Draw the Support of Your Community. If the awards are based on votes, this is where your online community can rally around you and help you win.

How To 120

How To Small Business Community Interviews 120

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you a professional who is willing to give back to the academic community? ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals. A follow-up blog post by PR 2.0 Is PR Right for me?”

Trade Shows 150

Trade Shows Community Social Media Resources 150

wiredPRworks

JANUARY 13, 2022

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses. About Barbara Rozgonyi, Sales Performance Expert.

Strategy 52

Strategy Training Insurance Insurance 52

Rock the Status Quo

DECEMBER 10, 2015

Get Creative With WHO You Pitch. The PR community has growing dialog around the importance of a custom pitch. My bank client is a top ten SBA lender in my state who, naturally, funds a high volume of small business loans. Put on that creative storyteller hat and let ‘er rip. Two words: vertical markets.

Pitching 100

Pitching Real Estate Banking How To 100

wiredPRworks

FEBRUARY 12, 2018

Inviting you to register for a webinar that teaches how professional speakers can perfect PR to book more gigs and grow their consulting business. I'll share tips and strategies to attract attention, build business and connect with key communities. About the presenter: Barbara Rozgonyi , Creative Visionary.

Case Study 40

Case Study Conference Reputation Small Business 40

Communications Conversations

MARCH 29, 2019

Whether she’s snapping photos for the bank’s Instagram story, wrangling the perfect bit of copy, or surprising and delighting a Twitter follower, Justine infuses her work with a sparkle of creativity balanced with an authentic understanding of the brand. Simply put, she’s a hustler.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

AUGUST 5, 2013

In this post for {grow }, Kerry O’Shea reviews a “creative” solution (tip: we’d never endorse it!). 7 Tips for Making Small Business Blogging Manageable. 7 Tips for Making Small Business Blogging Manageable. Ken Mueller shares some tips on making your blogging more manageable.

Social Media 88

Social Media Media SEO LinkedIn 88

Solo PR Pro

AUGUST 18, 2015

Just some of the Solo PR Pro community who joined us in Florida. This conference was chock-full of outstanding presentations from highly revered speakers, including many members of our own Solo PR community. Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

Conference 40

Conference Community Small Business Storytelling 40

wiredPRworks

FEBRUARY 23, 2018

We’ll focus on the top sites to raise event awareness, warm up communities and stand out as a sought out thought leader in your industry – and your own backyard. MPI has a global community of 60,000 meeting and event professionals including more than 17,000 engaged members and the Plan Your Meetings non-traditional meeting planner audience.

Education 51

Education System Meeting Nonprofit 51

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Offer pro bono services to a non-profit organisation in your community. Host a charity auction with unique items or experiences related to your business.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

MARCH 2, 2015

Why: “When you’re in a bind to create a high-quality blog post that generates brand awareness, educates your potential audience and draws in qualified leads, you can’t expect to come up with an idea for the perfect topic in one sitting,” explains Kelsey Meyer in this Entrepreneur post. ” 3. Captivate your audience.

Web 40

Web Small Business Creativity Content Marketing 40

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

Hotels 40

Hotels Conference Analytics Sports 40

Public Relations Sydney

JULY 20, 2014

Packed full of easy to use templates and examples, From Unknown To Expert shares a framework that will give you the confidence and skills to get you the media coverage and online community you deserve. Andrew Griffiths, Australia’s #1 small business and entrepreneurial author. ‘If Clinton Power, Founder, Blog Success School.

Social Media 53

Social Media Brand Branding How To 53

Waxing UnLyrical

OCTOBER 31, 2010

How to run a fearless small business by Taylor Lindstrom at Copyblogger. Why: especially for my friends (and foes) who run small businesses. Image: YiYing Lu via Flickr , Creative Commons Thanks so much for stopping by WUL! Oh, one other thing: my blog = my sandbox. And that leads to stuff like this.

Small Business 51

Small Business Tourism Measurement Social Media 51

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Annette Montalvo said: RT @shonali: New: PR Is As PR Does [link] (which is why I hope you'll join today's #netsol chat on PR for small biz with me … [.] Oh, one other thing: my blog = my sandbox. See you there!

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

JANUARY 2, 2011

5 New Year’s resolutions for your small business , by Thursday Bram at Grow Smart Business. If you’re in the business of PR, these are things to keep in mind. Image: Eric Magnuson via Flickr, Creative Commons Thanks so much for stopping by WUL! Oh, one other thing: my blog = my sandbox.

Measurement 49

Measurement Tourism Social Media Blogging 49

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. How Google Instant Might Impact Your Small #Nonprofit [link] by @ericaholt (guest post) [.] Wanna Subscribe?

Google 101

Google Nonprofit Engineering SEO 101

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

Remote PR Jobs

SEPTEMBER 25, 2023

The Spins Sucks Podcast Gini Dietrich , founder of the professional development platform and blog Spin Sucks , offers timely insights regarding modern communications with the underlying theme of changing the negative perception of the industry. Episodes of the information-packed podcast are released every Monday.

Pitching 100

Pitching Interviews Trends Journalism 100

Prohibition

JUNE 13, 2022

In this blog, we will detail how best to deliver a Twitter ads campaign – explaining the basic know-how for creating, monitoring and optimising your ads, as well as some additional tips and tricks to ensure your brand is getting value for money. When compiling the creative for your ads campaign, consider a variety of different ads.

Advertising 62

Advertising Advertising Twitter Groups 62

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Twitter users at the panel got busy in a discussion around the theme, talking about new ways to add substance to conversations rather than simply “be heard,” how to demonstrate authenticity, and which apps and social platforms are on their radar.

Creativity 100

Creativity Pitching Writing Conference 100

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 67

Publicity Small Business Advertising Advertising 67

Sword and the Script

JUNE 25, 2019

So, I thought was interesting to see an experienced marketing and communications leader from the cybersecurity community, categorized the notion of brand under risk. While communicators require creativity and freedom, they also need to be managed and measured against specific objectives.

Brand 109

Brand Branding Reputation Corporate 109

Sword and the Script

AUGUST 12, 2014

I did part-time gigs filming football games for coaches, volunteered for the local cable access channel, landed an internship at WCVB Boston, which at the time was the #1 ranked ABC affiliate in the country and I had a reel of documentaries and creative projects compiled over many late nights the last couple years of school.

How To 116

How To Film Agency Corporate 116

Sword and the Script

APRIL 17, 2018

By his own assessment he “started out as a young, idealistic creative” with a degree in art history. He says he spent the next several years as a small agency partner focused on technology clients and “the redeye from San Jose to Atlanta became my new nightmare.”. Or WordPress.com – the WYSIWYG blogging builder?

Marketing 62

Marketing Technology Data System 62

Sword and the Script

MAY 26, 2015

That’s not by accident, and though I’ve managed a half-dozen or so firms in my tenure, including international firms, I tend to favor a smaller shops, that are nimble, highly responsive, provide access to the firm’s leadership and by virtue of being a small business, have some of their own skin in the game. Process driven PR.

Corporate 60

Corporate Communications Web Creativity 60

Contently - Strategy

MAY 10, 2024

Most organizations have a treasure trove of existing materials—be it presentations, blog posts, or webinar recordings—that can be quickly transformed into engaging video content. Remember, creating successful video content is as much about strategic planning and execution as it is about creativity and storytelling.

Leadership 96

Leadership Video B2C Interviews 96

PR Fuel

OCTOBER 16, 2018

If it’s not working, get creative! Consumers and members of the media like to know who they are doing business with. Including a company history, whether it be a biography of your business or a timeline of important events, is useful. For small businesses, it’s always nice to know who started the company and why.

Web 40

Web Pitching Local Report 40

Waxing UnLyrical

APRIL 2, 2016

In fact, one of its most successful campaigns, “ Small Business Saturday ,” has been running for the better part of a decade now. At its core, there are two things AMEX needs to have happen from a business point of view: a) more customers using its credit cards, and b) more merchants accepting its cards.

Strategy 40

Strategy Case Study Community Creativity 40

Sword and the Script

DECEMBER 15, 2020

Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you. Do you blog regularly? Jo Detavernier | Detavernier Strategic Communication. Test, test, test.

Marketing 169

Marketing Employee Content Marketing Training 169

Masters in Communications

FEBRUARY 12, 2022

It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were. Even if limited to society's wealthiest people, then the audience would have been relatively small: Ancient Egypt had a 5% literacy rate (4).

Ethics 52

Ethics Communications Print Television 52