Stern + Associates

SEPTEMBER 27, 2023

This frees up sales to focus on revenue-generating activities like calls, demos and relationship-building. Elevate your marketing campaigns by partnering with a tried-and-tested agency like Stern Strategy Group. Now marketing automation handles many of these responsibilities seamlessly. Marketing improves efficiency.

Marketing 62

Marketing Data Groups Strategy 62

Cision

SEPTEMBER 20, 2016

However, to reach journalists tomorrow , agencies and brand communicators must consider the other options gaining ground. While our study results can help you understand media trends, journalists’ individual preferences will vary. Get a 360-degree view of the insights you need with Cision’s global media database.

Infographics 120

Infographics Social Media Media Journalism 120

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Their public affairs agency was at the center of so much that was happening to rebuild trust in public institutions after Hurricane Katrina.

Television 120

Television Public Affairs Pitching Healthcare 120

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. SCHEDULE A DEMO. The post 15 Social Media Trends to Follow in 2019 appeared first on Critical Mention - Media Monitoring. Personalization.

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

MAY 7, 2019

These are earned, much in the same way media relations outreach earns coverage. This falls into the classic purview of public relations. These are earned, much in the same way media relations outreach earns coverage. Register for a demo? Need a PR agency partner with digital savvy? Click To Tweet.

Google 133

Google Banking Engineering Web 133

Critical Mention

AUGUST 8, 2018

We recently spoke to Lonny about his perspective on marketing, PR and what he’s learned in his 30-year career since founding Media Relations Agency. Q: What do you think is the biggest mistake or oversight that businesses are making with regard to their media relations strategy? SCHEDULE A DEMO.

Marketing 61

Marketing Creativity Groups Media Relations 61

Critical Mention

JULY 16, 2019

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO. The post Four Earned Media KPIs to Track appeared first on Critical Mention - Media Monitoring.

Media 76

Media Advertising Advertising Measurement 76

Critical Mention

JANUARY 30, 2019

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO. The post How to Choose a Media Monitoring Service appeared first on Critical Mention - Media Monitoring.

How To 60

How To Media Analytics Television 60

Cision

SEPTEMBER 23, 2016

For Insurance Networking News, end users are defined as insurance companies (not brokers or agencies) so story pitches on insurers (or re-insurers) adopting or advancing tech utilization are appropriate. To experience the Cision Media Database first hand, request a demo here. . How about any pet peeves? Image via Pixabay.

Technology 120

Technology Pitching Insurance Insurance 120

NewsWhip

JUNE 2, 2021

Jaclyn Ruelle at the Martin Agency explains: “We rely on NewsWhip predicted interactions to see if this story is going to die out by this time tomorrow morning… Or if our brand joined the story is it on the brink of being something that could have some staying power and push beyond the 24 hour window?”. How do I do Predictive Media Planning?

Media 88

Media Data Reddit Crisis 88

Critical Mention

JANUARY 30, 2019

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO. The post Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You appeared first on Critical Mention - Media Monitoring.

Media 60

Media Marketing Analytics Television 60

Shift Communications

NOVEMBER 4, 2014

Have a social media question? Have a media relations question? Is there a person who in charge of executive schedules who will be your main coordinator for media briefings? If you’re working with a specific product, a demo is always helpful to give you a visual on how it works and why it’s valuable. Go to Suzy.

Meeting 113

Meeting Course Communications Social Media 113

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. Third, as a PR agency owner that specializes in B2B technology, I simply have an interest in keeping tabs on the ways technology is transforming my industry. Learn more: press release , G2 Crowd report.

Industry 86

Industry Media Technology Employee 86

Shift Communications

MAY 26, 2015

At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc. The post Scoring with Business Press appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. anything that will help them bring life to the story. Senior Account Executive. .

Print 60

Print Product Launch Fashion Report 60

PR in High Definition

SEPTEMBER 26, 2018

In the last decade, PR professionals have had their job roles extend from media relations masters to social media gurus, to SEO weavers, to paid media data analysts, to content marketing machines ? Being agency side, I can identify with Elastigirl. and the list of new responsibilities and tasks goes on.

Energy 48

Energy Course Creativity Web 48

Onclusive

MARCH 21, 2019

To truly measure which content is achieving their objectives, brands need a metric that incorporates quality and demonstrates what is working and what is not – a metric that can identify the most impactful elements of their communications and shape future strategy for campaigns, messaging, and media relations outreach.

Big Data 225

Big Data Data Meeting Measurement 225

Onclusive

MARCH 21, 2019

To truly measure which content is achieving their objectives, brands need a metric that incorporates quality and demonstrates what is working and what is not – a metric that can identify the most impactful elements of their communications and shape future strategy for campaigns, messaging, and media relations outreach.

Big Data 150

Big Data Data Meeting Measurement 150

Sword and the Script

OCTOBER 27, 2020

A product overview of Muck Rack The Muck Rack product provides three fundamental functions: Helps you find relevant reporters Offers a way to pitch in-platform; and It provides media monitoring and coverage reporting. They began by searching for contacts that had written about vegetarian and related foods.

Pitching 86

Pitching Media System Tools 86

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. Products: media database, media monitoring & reporting, email plugins for Gmail and Outlook, pitch analytics. Q&A: PR Agency Owner Started Making Homegrown PR Software; Today it’s a VC-backed Startup; Off Script No.

Technology 93

Technology Software Resources Pitching 93

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. The announcement pitches this as enabling “PR agencies to sell robust guaranteed placement packages to their clients.”

Software 119

Software Case Study Advertising Advertising 119

Flack's Revenge

MAY 12, 2016

She explained the system, which turns the traditional model of media relations on its head. Rather than assume that media are the quarry, to be hounded by PR, Babbler envisions that press will gladly opt in and connect with brand content online. But I was taken by Hannah’s enthusiasm, and the demo was impressive.

B2C 120

B2C System Interviews Report 120

Sword and the Script

JANUARY 9, 2018

Several studies suggest businesses plan to invest in public relations in 2018. Specifically, media relations, or earned media, is poised for new prominence. To that end, what you do with a mention earned in the media is every bit as important as getting it in the first place. Give our services a try. Talk to Us !

Media 97

Media B2B Groups Conference 97

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

TikTok is essential for this demo, as 60% of U.S. New and creative social channels should be key elements for consideration in any PR plan , especially for brands aiming to reach a younger audience. users are between the ages of 16 and 24.

B2B 310

B2B Video Creativity Social Media 310

Bianchi Biz Blog

JANUARY 19, 2023

This year, more than 300 automotive-related exhibitors showed their wares at CES, and countless other suppliers attended to network with customers, meet new suppliers, identify potential partners and gather industry intelligence and insight. Should An Auto Tech Supplier Participate in CES2024?

Automotive 82

Automotive Transportation Technology System 82

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Or a food journalist for print media. Whenever possible, take advantage of these.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Or a food journalist for print media. Whenever possible, take advantage of these.

Digital PR 62

Digital PR Tools Google Pitching 62

Sword and the Script

AUGUST 6, 2019

But before we dive in, please allow me a quick plug: Richard Carufel , the longtime editor of Bulldog Reporter , moderated and recorded the session on media relations in challenging times. It’s all part of the Earned Media Mastery online summit that Agility PR Solutions is hosting on August 22, 2019 – which just a few weeks away!

Marketing 63

Marketing Pitching Corporate Tools 63

Bianchi Biz Blog

SEPTEMBER 30, 2021

Much more than just great demos and displays, CESbringstogether more than 1,000 thought leaders involved in the technology space to share their insights through various talks and panels throughout CES week. To get media attention, you need a great story, an experienced PR partner and a compelling pitch. We can offer some help here.

Automotive 79

Automotive Mobile Transportation Trade Shows 79

Critical Mention

JANUARY 15, 2019

Alexandra Reay has been working as a journalist and editor at one of the finest Melbourne publishing agencies for three years. SCHEDULE A DEMO. The post How to Build Effective Backlinks Using Images appeared first on Critical Mention - Media Monitoring. Feel free to contact her at Twitter.

How To 60

How To SEO Mobile Google 60

Waxing UnLyrical

JANUARY 27, 2011

Get Shareaholic test Filed under How To , Public Relations | Tags: best practices , media relations , pitching , Public Relations | Comments (29) Site settings comment help? Mark as read Approve comment From an agency perspective i think one of the worst pitch mistakes is taking longer than your allotted time.

Pitching 111

Pitching Facebook Interviews Twitter 111

Frederik Vincx

DECEMBER 11, 2015

One of the big reasons that most agencies have not invested in reengineering their agency model is down to the money it has taken to do this (£500,000 by our last count) and also the lack of digital knowledge of most agency owners, who have grown up in a very traditional PR career. Raf Weverbergh , founder of PR agency FINN.

How To 60

How To Software System Employee 60

MaccaPR

FEBRUARY 10, 2015

Yet the marketing genius that fueled Taylor Swift’s rise to mad levels of worldwide-stardom goes far beyond her mastery of media relations. If Starbucks can sell CDs, why can’t you sell or demo your products in yoga studios, amusement parks, emergency rooms, movie theatre lobbies, elevators, TSA check-points or jazz piano bars?

Social Media 48

Social Media Marketing Media YouTube 48