ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

What can a New York PR agency learn from the cautionary financial tale of the last decade? We also see Ryan Gosling’s character make creative use of the building game Jenga. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. A lot, actually.

Film 149

Film Real Estate Banking Financial 149

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. In fact, I've been doing this for at least 40 years - first in journalism and then in business. What are the global trends in communications? Crisis PR has become commonplace.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

MaccaPR

FEBRUARY 7, 2022

Beyond the exodus of brands, many major media outlets such as TechCrunch, The Wall Street Journal and Gizmodo announced they wouldn’t be sending any of their journalists in person and would be instead conduct all interviews virtually. There’s always a creative solution. Reach out to our agency – we’d be happy to help!

Conference 62

Conference Trade Shows Brand Branding 62

Landis PR

APRIL 25, 2022

Originally, I went to school to become a forensic anthropologist (think of the TV show Bones), but I soon found a passion for communications in my gateway to journalism class. We also put on a bunch of weekly contests, encouraging families and kids to get creative! What are some books you’ve read recently? The clients.

Local 52

Local Case Study Nonprofit Healthcare 52

The Hoffman Agency

MAY 25, 2023

In honor of May Mental Health Awareness Month, The Hoffman Agency has compiled 10 mental health tips specifically tailored for PR professionals. A post-work routine can help you wind down and transition to your personal life and may involve relaxation exercises, hobbies, or curling up with your favorite book. Do something creative.

Communications 36

Communications Exercises Creativity Technology 36

The Hoffman Agency

AUGUST 23, 2022

I wanted my stories to be read, to impact people and to foster action; this drive led me to journalism and eventually, public relations. I won’t sugarcoat the adjustment to agency life — it has been challenging, but I’ve also learned and grown more in these two short weeks than I have in my entire life. The Middle.

Storytelling 36

Storytelling Community Industry Transportation 36

The Resolution Blog

OCTOBER 13, 2015

Everyone in our team has been trained to become the digital PR executives they are today - with diverse backgrounds that go from journalism to music production to acting. "I normally run a mile from marketing and PR profiles when hiring for new openings within my team" Do you follow a creative process?

Digital PR 120

Digital PR Creativity Travel Media Relations 120

Konnect Agency

FEBRUARY 26, 2021

This is a big deal and goes against Facebook’s narrative of creating for growth, where creative dictates targeting and not the other way around. The post What Advertisers Need To Know About Apple’s iOS 14 Update appeared first on Konnect Agency. If you can’t know who your ads resonate with, it’s hard to make them better in the future.

Advertising 52

Advertising Advertising Web Privacy 52

Maxim Behar

MAY 31, 2021

But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”. I would like to talk about the book that you authored, Maxim.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR 20/20

APRIL 1, 2021

Scripps School of Journalism spring quarter of my junior year. That same week, I was offered my first internship with a public relations agency in Cleveland, Ohio (my hometown). I spent five years at that agency after graduation, then started my marketing firm, PR 20/20 , in 2005. which is when my career took its next turn.

Education 52

Education Marketing Conference Agriculture 52

Cision

FEBRUARY 17, 2016

Learn how to build a brand journalism strategy with our free white paper! Susan Davis International has a long history of award-winning work in the military space, including serving Department of Defense agencies, Veteran Service Organizations and corporations looking to support and market to the military.

Policies 120

Policies Internal International Public Affairs 120

PR 20/20

SEPTEMBER 17, 2019

Media and journalism. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. Build a Better Agency Summit. Topically, this event covers a lot of ground. Experiential storytelling.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

DECEMBER 30, 2019

Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? has been exploring in her work on women in journalism. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture.

Government 103

Government Education Print Ethics 103

Mindful Marketing

DECEMBER 17, 2015

She is a cum laude graduate of Brandeis University, holds an MBA from the University of Michigan and a master’s degree from the Columbia University Graduate School of Journalism. Marx Communications is a 20+ year, Fairfield, Connecticut-based B2B public relations and inbound marketing agency. Please tell us about Marx Communications.

Communications 50

Communications Marketing Internal International 50

Maxim Behar

APRIL 14, 2024

What motivates you to share your experience and knowledge in the form of books? And so began an endless love for sharing what I have experienced or what excites me in books. Where do you draw inspiration from and how do you select the people and topics to include in your books? This comes spontaneously and never fades.

Writing 59

Writing Social Media Meeting Facebook 59

MaccaPR

OCTOBER 28, 2014

Since that time, he’s published several books including “Customer Service: New Rules for a Social Media World” and “ Zombie Loyalists: Using Great Service to Create Rabid Fans. " As the author of the book, “Can We Do That? A speed round of PR creativity! It certainly created buzz. One example?

Interviews 54

Interviews Financial Social Media Crisis 54

PR Conversations

FEBRUARY 28, 2018

I have seen a senior practitioner almost brag that he didn’t have time to read books about practice. I see agencies offering communication research and audit services when they appear to have no-one in their team with any qualifications in research. It also stimulates creativity, innovation and continuous improvement.

Training 65

Training Ethics Data Analysis 65

Maxim Behar

FEBRUARY 23, 2022

Then I got into serious journalism and just said "stop" one day, remembering the catchphrase attributed to Winston Churchill that you can accomplish a lot with journalism as long as you know exactly when to give it up. Change is now psychological, mental, intellectual, communicative, and creative.

Interviews 52

Interviews Financial Corporate Journalism 52

OnePitch

MAY 12, 2022

With my experience behind the scenes and in front of the camera, I can help Bospar clients navigate broadcast journalism like an insider. Having a demo tape to show how compelling a speaker you are will put you above the rest when they are choosing to book for an upcoming segment. Reporters are outsiders.

Strategy 52

Strategy Interviews Pitching Energy 52

Beyond PR

AUGUST 31, 2016

This year’s Content Marketing World kicks off on September 6 in Cleveland, Ohio, The main conference takes place Wednesday, September 7 and Thursday, September 8, book-ended on Tuesday and Friday with workshops and industry labs. Optimize the ROI of Your Content Agency Investment. – 12:50 p.m. – 2:30 p.m.

Content Marketing 52

Content Marketing Conference Video Analytics 52

Waxing UnLyrical

JULY 2, 2018

I was a journalist in a former life, so my first job was at a startup ad agency and I had absolutely no idea what I was doing. A3 I studied journalism in grad school. Books are one thing. Image: Jeff Sheldon via Unsplash, Creative Commons CC0. A2: I stumbled into PR/marketing. Shonali’s PR Virtuosos, blogs, etc.).

Measurement 40

Measurement Nonprofit Education Social Media 40

Sword and the Script

JULY 24, 2018

It’s an impossible situation when you’re negotiating with a business leader that hasn’t picked up a marketing book in the 20 years since college. See these related posts: The PR Opportunity for Brands as Publishers Tinker with Journalism. You need creatives to bring flair and polish. It’s a treasure trove for remarketing.

Content Marketing 64

Content Marketing B2B Marketing Exercises 64

Sword and the Script

MAY 9, 2017

I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. That’s not a creative illustration, that’s the real! Is your agency bringing creative thinking to the table? 3) Snakes do Drive Time Radio. Talk to Us!

Publicity 89

Publicity Radio Crisis Crisis Communications 89

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. He has a knack of making me laugh out loud, which I don’t normally do with humorous books. To leave the field of interior design and go into journalism–that eventually led me into PR. What is your idea of PR nirvana? When people “get it” about PR.

Real Estate 71

Real Estate Local Government Internal 71

Sword and the Script

OCTOBER 3, 2017

In the book, Experiences: 7 th Era of Marketing , the authors advocate for answering the question why five times removed. Can your agency bring big ideas and execute? If you enjoyed this post, you might also like: The PR Opportunity for Brands as Publishers Tinker with Journalism. 1) Competition doesn’t equal know-how.

Content Marketing 65

Content Marketing B2B Survey Analysis 65

Waxing UnLyrical

NOVEMBER 23, 2010

If you cannot get coverage any other way, you might need a new PR department/agency/consultant; and 2. Here are my thoughts: 1) Ideally, brands/agencies would never pay bloggers and never even give them product or pay for trips, lunches etc. In journalism, reporters are never outright paid for favorable articles. Shall We Tweet?

Blogging 73

Blogging Twitter Facebook Measurement 73

NewsWhip

JUNE 10, 2021

And worst-case scenario, you obviously don’t want to be on the negative end of a Wall Street Journal story. Are you involved with that or does that get outsourced to other departments, or are you guiding that, or is there a PR agency involved? Is it isolated in one community or one space or one network? Chris: Yeah. Chris: Yes.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

ZudePR

JUNE 6, 2016

Five book recommendations. New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. Right now I'm reading a book every 3-4 days, so I spend a lot of my time reading. On distraction-fighting habits) Writing my goals in my journal daily.

Writing 114

Writing Social Media SEO Blogging 114

PRSay

FEBRUARY 19, 2021

Says Terrie Williams, president, the Terrie Williams Agency in New York: “D. He was brilliant of mind, very creative. Parke Gibson Pioneer Award. “At At that time, there were very, very few African Americans operating their own business in communications.”. Williams, a 2001 recipient of the D. Counsel to senior management. He was 49.

Publicity 156

Publicity Corporate Community Advertising 156

PR 20/20

FEBRUARY 6, 2020

In this narrative podcast, Buffer explores the history and approach of an agency that’s helped launch or expand some of the world’s most unexpected and iconic brands, like quip, Harry’s, SmileDirectClub, and Warby Parker. Each episode explores what makes the agency so effective, including its culture, and approach to marketing and brand.

Marketing 74

Marketing Conference Content Marketing Agency 74

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, in terms of Digital PR many agencies transformed their tactics to ensure that campaign concepts are not as distanced from the client’s core area as they once were.

Digital PR 170

Digital PR Industry Strategy Film 170

Cision

MARCH 1, 2016

What are your thoughts on pitching from an in-house email address vs. having your PR agency conduct the pitch if it’s a new media target? But that hasn’t stopped lots of agency reps from being very successful at pitching. Yes, it’s very difficult to pitch a straight-up product like an app or a book anymore.

Pitching 120

Pitching Twitter Report Analytics 120

Sword and the Script

JUNE 25, 2019

3) You’ve worked both on the agency and the client side in PR. While communicators require creativity and freedom, they also need to be managed and measured against specific objectives. While communicators require creativity and freedom, they also need to be managed and measured against specific objectives.

Brand 112

Brand Branding Reputation Corporate 112

Maxim Behar

MARCH 6, 2022

I think that my experience is covering the entire world and it was the subject of my recent book, the Global PR Revolution, published by all the press in the United States and distributed by Simon & Schuster, and available in all bookstores in Barnes and Noble in the US. I was a great risk. He said, no, let's meet then.

B2B 52

B2B Communications Media Newspapers 52

Victorious PR

FEBRUARY 22, 2023

If you sign up for our membership today, with the discount I mentioned earlier, Your team will get access to our SECRET industry black book of contacts! In short, if you want to get straight to the point and start getting your story recognized by the world THIS WEEK, you can go ahead and book a one-on-one call with our team.

Publicity 52

Publicity Video Pitching Google 52

Sword and the Script

MAY 22, 2018

After working on the in-house side of marketing and learning what he liked and didn’t about working agencies, he hung out his own shingle. It takes a skilled marketer to know which results actually matter and to have the creativity to know what actions to take based on those. PR, marketing, sales and journalism. But some area.

Marketing 62

Marketing B2B Print Technology 62