Sword and the Script

OCTOBER 1, 2020

Indeed, the pandemic has shown businesses, that with a little bit of leadership, it can do things it wasn’t sure it could do. While there’s always been a demand for marketers with marketing technology skills, the Coronavirus seems to have redoubled the emphasis. CEO CTO COVID-19 In the cartoon, the correct answer is COVID-19.

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Survey Trends Marketing Creativity 100

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Social Media Trends in Startups: Danielle Mullen Owner, Semicolon Bookstore.

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Social Media Trends B2C Media 52

PRSay

JULY 26, 2022

She has served in leadership communications roles for multinational corporations such as BBC World and Ford Motor Company for more than 23 years in India and the United States. In November 2021, Sethi became the first-ever CEO of the Public Relations Consultants Association of India (PRCAI ) in its two-decade history.

Local 133

Local Crisis Management Internal International 133

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 96

Technology Ethics Tools Creativity 96

Sword and the Script

MARCH 1, 2022

It finished the full year 2021 with $403 million in sales and was cash-flow positive. million on R&D in 2021, which works out to about 10% of revenue. million on R&D in 2021, which works out to about 10% of revenue. By contrast, Meltwater spent roughly $100 million on three acquisitions in 2021. It spent $40.5

Software 119

Software Case Study Advertising Advertising 119

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

Stephen Waddington

JULY 16, 2021

Reuben Sinclair was among several recruiters that reported increasing demand talent in January 2021. It has become firmly aligned with leadership and executive management as a strategic management function. Trends in professional communication skills 1. The market for roles is booming as we learn to live with COVID-19.

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Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

Global spending on cybersecurity products and services will exceed $1 trillion by 2021. The pool of cybersecurity reporters is relatively finite, so PR pros should pick and choose the most relevant trending story and offer their source only to the most appropriate reporters to maximize return-on-effort. . Know your media targets.

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Enterprise Privacy Government Software 261

Stern + Associates

DECEMBER 6, 2022

Research on global economic trends and fiscal decisions around management practices and workplace models – particularly in times of uncertainty – is more important than ever according to Stanford University economist Nicholas Bloom. President of Simmons University, Lynn Perry Wooten is a crisis leadership expert.

Energy 62

Energy Government Policies Leadership 62

Bianchi Biz Blog

OCTOBER 28, 2021

With the event going virtual in 2021 and returning to in-person (with proof of vaccination) for 2022, it’s challenging to predict how attendance will exactly turn out. According to CES2021 data, 54% of the conference keynote speakers were female and this trend will likely continue. opens up as COVID19 vaccinations continue.

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Data Automotive Transportation Mobile 75

wiredPRworks

APRIL 20, 2022

In the book, David provides a step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. In 2022, David is back with the eighth edition, which extends the new rules to reach the top trends in marketing and PR including AI, podcasting, and social audio.

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Marketing Social Media Trends Instagram 118

Sword and the Script

JANUARY 31, 2023

In 2021 it went on a $100 million buying spree: In June, it made a $24.5 million in November of 2021. The company sells services and was using proprietary technology to assist in the delivery of those services. said it had launched a Global Alliance Program to provide its technology to partners. The company raised $6.2

Software 78

Software Case Study Technology Tools 78

wiredPRworks

MAY 23, 2022

Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. Her podcast, Growing Social Now, launched in 2021. Named in honor of her mother and grandmother, CoryWest Media inspires innovation as it fuels growth. Her top-ranked blog, wiredPRworks.com, launched in 2006.

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LinkedIn How To B2B Social Media 52

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally.

Marketing 189

Marketing Content Marketing Data Social Media 189

Bianchi Biz Blog

MARCH 7, 2022

Can you tell us what types of stories, trends or issues are on your radar now? Constantly on my radar and well-received by HDT’s audience is: emerging technology, alternative fuel, and autonomous advancement. In 2021, at the Women in Trucking annual conference as managing editor of HDT.

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Meeting Automotive Media Transportation 81

PRSay

OCTOBER 12, 2022

In professional-service firm KPMG’s “ 2022 CEO Outlook ,” 85 percent of respondents expect growth in 2022, down slightly from 87 percent in 2021. Emerging technology has become the top risk and most significant threat to organizational growth, KPMG’s report says.

Survey 87

Survey Reputation Technology Report 87

wiredPRworks

APRIL 13, 2022

An expert in marketing and promotions, Chris is frequently quoted in trade publications and is a featured guest on podcasts offering insights into how technologies impact consumer interactions with brands. Chris and Barbara met via AMA Chicago when Barbara moderated the Social Media 2022 trends panel at Morningstar. How did they meet?

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Financial Social Media Banking Media 52

Shift Communications

SEPTEMBER 21, 2017

Public sentiment toward technology vendors is undergoing a significant shift. The shift reflects a growing skepticism in the claims technology providers make about their products and services. We’re seeing a steady year over year increase in IT security and network security searches in Google Trends. Offer something legitimate.

B2B 60

B2B Leadership Crisis Communications Technology 60

Landis PR

DECEMBER 4, 2023

billion in 2021. Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. Technology Public Relations The post Will Generative AI Replace Marketers and Content Creators?

Marketing 59

Marketing Content Marketing Storytelling B2B 59

wiredPRworks

JANUARY 13, 2022

Customers are upgrading and updating everything from technology to influence. Barbara is an international trends speaker with a Scottish / Irish / Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. Her podcast, Growing Social Now, launched in 2021.

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Strategy Training Insurance Insurance 52

Sword and the Script

JUNE 7, 2022

Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. They have bitten off a lot in a short period of time – and undoubtedly have much work to do on integrating people, process and technology – so we’ll have to see where this turns out.

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Software Internal International Pitching 85

Victorious PR

APRIL 4, 2023

They focus on establishing and maintaining leadership positions for their clients by implementing superior strategies, building strong relationships, leveraging market intelligence, and executing consistently.

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Agency Storytelling Financial Groups 52

wiredPRworks

MAY 18, 2022

As a member of the Entrepreneurship Hall of Fame, he has also taught entrepreneurship as an adjunct professor at the Illinois Institute of Technology. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

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Small Business Social Media Radio Media 52

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. This is why it is important to look at trends and look ahead to see what may come next for the PR industry. We see three major trends for the coming year: The workplace will continue to evolve as “work from anywhere” and hybrid models become the norm.

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Trends Trade Shows Agency Communications 52

Sword and the Script

DECEMBER 14, 2021

73% of respondents are willing to pay more for a product or service from, businesses they trust – and other marketing statistics summarizing 2021. And now on to the statistics summarizing marketing in 2021…. Thought leadership that doesn’t sell – sells. Companies with digitally savvy leadership outperform.

Marketing 103

Marketing Survey B2B Government 103

NewsWhip

MAY 27, 2021

May 21, 2021 | 11:30am EST / 4:30pm GMT. NewsWhip was a tremendous resource for us, not only to identify what conversations are happening in real time, but what might trend and peak in days and weeks to come. So, these insights really allowed us to get ahead of the trend and give our stories some meat and some sticking power.

Healthcare 78

Healthcare Storytelling Communications Local 78

Maxim Behar

NOVEMBER 23, 2020

But over the years we have become a powerful and serious organization, whose meetings teach the latest things in the field of public communications, share trends that will be dominant in months, you can meet experts of very high rank, for whom at other times you have to make appointments for months and years. Just us, not them.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

NewsWhip

FEBRUARY 26, 2021

FEBRUARY 26, 2021. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. Is that a break or a continuation of existing trends? Watch webinar.

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Brand Branding Media Government 78

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

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Writing Communications Marketing B2B 192

Sword and the Script

NOVEMBER 30, 2021

That’s according to a report by Korn Ferry called The 2021 Buyer Preferences Study: Reconnecting with Buyers. Most participants hold leadership titles and are “directly responsible for making purchase decisions of $10,000 or more.”. This finding is reflected in previous surveys too, which points to a continued trend.

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B2B Trade Shows Survey Study 100