Prohibition

MAY 15, 2020

We’re just about halfway through 2020 and already a selection of PR crises have occurred. Let’s take a look at the top 11 crises of 2020 so far. — LaraHarper (@LaraHarper) April 22, 2020. It goes without saying that COVID-19 is without a doubt the biggest global crisis that has been faced for decades.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

We’re just about halfway through 2020 and already a selection of PR crises have occurred. Let’s take a look at the top 11 crises of 2020 so far. — LaraHarper (@LaraHarper) April 22, 2020. It goes without saying that COVID-19 is without a doubt the biggest global crisis that has been faced for decades.

Crisis 62

Crisis Government Social Media Reputation 62

Presspage

MARCH 10, 2021

Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand. Explore our crisis solutions. Every business can face a crisis, regardless of sector or activity.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Presspage

MARCH 10, 2021

Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand. Explore our crisis solutions. Every business can face a crisis, regardless of sector or activity.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

5W PR

DECEMBER 18, 2018

Crisis communications, on its surface, is easy to comprehend and understand – when something bad happens, respond accordingly. However, crisis (as it is simply referred to in PR) much like the industries it serves, is constantly evolving to effectively and efficiently respond in times of need.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It’s measured by means of employee engagement. Dr Kevin Ruck, Mike Pounsford and Howard Kraise will share outcomes from their project on employee listening.

Internal 78

Internal International Communications Employee 78

Sword and the Script

AUGUST 1, 2022

More and more crisis communication events that interrupt the general flow of work in our area. Another 20% see budgets decreasing (12%) or decreasing significantly (8%) The last time this survey asked this question, in 2020, just 18% expected budgets to rise and 52% said they would remain flat. Most common comms measurement methods.

Survey 129

Survey Communications Measurement Internal 129

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

APRIL 17, 2020

Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. good) data is carefully measured and collected information based on a range of subject-dependent factors, including, but not limited to, controlled variables, meta-analysis, and randomization. Very transparent.

Social Media 198

Social Media Brand Branding Employee 198

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 133

Employee Software Survey Tools 133

Sword and the Script

AUGUST 17, 2021

FleishmanHillard Executive Creative Director Dan Margulis had a rather perceptive quote on the findings: “Creativity has always been the way out of crisis…Crisis forced us to act but also freed us to evolve. Among agencies, “92% of agencies say that client expectations of creativity have risen since the onset of the pandemic.”.

Creativity 95

Creativity Study Ethics Publicity 95

PR 20/20

MARCH 26, 2020

What is the appropriate role of marketing in the midst of a crisis? There are no best practices in a crisis. Brands are showing up in unprecedented ways to support their employees, customers and communities. It won't convince people that your preplanned webinar will help them in this time of crisis. Is there one?

Crisis 92

Crisis Marketing Healthcare Resources 92

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. This means PR pros will need to figure out how to have their clients mentioned in these outlets and learn how to measure their success.”. But it’s employee retention and engagement that will take priority. PR grows more in demand.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Newsfile

OCTOBER 10, 2023

Boeing’s 737 Max Crisis (2019-2020) : Boeing faced a major public relations crisis after two crashes involving its 737 Max aircrafts in 2018 and 2019. Ride-sharing companies must take proactive measures to address safety concerns and communicate safety protocols effectively.

Privacy 52

Privacy Ethics Data Airlines 52

Maxim Behar

DECEMBER 4, 2021

Were you ready, were your clients ready for the crisis? - What happened is something more than a crisis and no one was ready for it. Another important thing – we did not lay off a single employee, our team is growing, especially in the social media department. as well as measuring the results of the PR activities.

Newspapers 52

Newspapers Crisis Meeting Crisis Management 52

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . Efficient marketing execution and measurement. Predictability is dead – 2020 killed it. Spotify reported in mid-2020 that overall podcast consumption had more than doubled. Marketing predictions.

Marketing 167

Marketing Employee Content Marketing Training 167

Stern + Associates

APRIL 13, 2023

Climate strategist, New York Times bestselling senior writer of “ Drawdown ,” and editor of “ All We Can Save: Truth, Courage, and Solutions for the Climate Crisis ” Katharine Wilkinson argues that it’s impossible to answer these questions without grounding them in the current and future realities of the planet we call home. What Can I Do?

Policies 93

Policies Energy Government Crisis 93

PR in High Definition

JANUARY 26, 2022

Although, that light is not the ‘normal’ pace of business as we experienced it pre-2020, nor should it be. We should celebrate the developments that have come out of this difficult period, taking what we have learned from a moment of crisis to put our best foot forward for our campaigns in 2022.

Guidelines 62

Guidelines Employee Social Media Reputation 62

Sword and the Script

SEPTEMBER 19, 2022

Internal communicators are striving to better inform employees – and improve engagement rates. Top internal comms goals: 74% said “keeping employees better informed with targeted/relevant content”; and. 70% said “improving employee retention and engagement.”. How will that be measured? Email open rates course.

Survey 81

Survey Corporate Communications Financial 81

Sword and the Script

APRIL 6, 2021

At the time, I remember thinking, as many did, that the crisis wouldn’t last much longer than perhaps June or July. The publication also said, SEMrush “reported a $7 million net loss for 2020 on $124.9 SEMrush is better known for its SEO tools, but it moved into PR last year with the acquisition of Prowly in 2020.

Media 105

Media SEO Analytics Analysis 105

Stephen Waddington

SEPTEMBER 29, 2020

But thankfully, our worst fears at the beginning of this crisis have proved to be groundless.,” I stand by the prediction I made some months ago, that by the end of 2020, the industry will be 20% smaller in cash terms, and 10% smaller in terms of headcount. Talent in flux The human impact of the crisis dominates the responses.

Industry 146

Industry Crisis Government Survey 146

PR in High Definition

JANUARY 23, 2020

This means that reputations are largely built by the experiences and interactions we hear from others – customers, partners, media, employees, candidates… even the ‘robots’ like Google and Alexa. How do they measure what your workforce thinks of you as an organisation? And have you asked the right questions? Leadership team.

Reputation 48

Reputation Handbook Exercises Groups 48

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. They have also proven crucial in measuring the efficacy of PR campaigns and customizing them.

Marketing 187

Marketing Content Marketing Data Social Media 187

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. million fake accounts between October and December 2020. of employees worked from home during the pandemic. to £1.36bn in 2020 compared to £1.42bn in 2019.

Publicity 128

Publicity Government Guidelines Facebook 128

Mindful Marketing

MARCH 21, 2020

The gig lasted for about a day before “Amazon pulled his items and thousands of other listings for sanitizer, wipes and face masks” and “eBay soon followed with even stricter measures.” ” Best Buy : “The first [goal] is to protect our customers, employees and their families. .”

Viral 75

Viral Marketing Retail Transportation 75

Sword and the Script

JUNE 30, 2020

However, in times of business stress and crisis, PR will find itself working more closely with executive leaders. Most respondents with communications or PR responsibilities report to the head of marketing (41%) according to the 3 rd annual JOTW Communications Survey for 2020. Who Does PR Report Currently? Understand the comms role.

Report 116

Report Publicity Survey B2B 116

Maxim Behar

JANUARY 24, 2022

With 35 clients on a retainer fee and at least double the number per project, we are available 24/7 for our clients that makes us ideal for crisis management, employers branding, and corporate communications. The crisis has tested our endurance and we molded according to the required environment. We serve what customers deserve i.e;

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 190

Writing Communications Marketing B2B 190

5W PR

JUNE 6, 2022

Just like every other industry, the trends in public relations can be influenced by a variety of things such as technology, preferences from the customers, expectations from employees, and more. Consumer Focus. Sharing disinformation or fake news can be dangerous for both companies and their customers in terms of public relations.

Trends 88

Trends Data SEO Consumer 88

Cision

JUNE 22, 2015

Grantland ran an interesting piece about U2 recently , describing an existential crisis of sorts. But there are some measurable aspects of Instagram that are quite unique and special in the social media space. 2.1k (2020). Activate your employees. On the one hand, U2 is extraordinarily popular. 07 percent). Media Posted.

Instagram 120

Instagram Fashion Sports Pinterest 120

NewsWhip

FEBRUARY 26, 2021

You can see that in May of this year (2020) we actually went back out in the field. People needed help, knew we had a big national crisis, a global crisis, and said, “We really are going to need our institutions to step up.” Or the virus and public health measures.”. Paul: Brilliant.

Brand 78

Brand Branding Media Government 78

Contently - Strategy

JUNE 11, 2020

Research for this report was compiled in May 2020. We analyzed 1,551 pieces of healthcare content using StoryBook, Contently’s content strategy tool, which measures top-performing topics, formats, social shares. We also pulled some industry-level benchmarks, measured by Contently’s content marketing platform.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

Research for this report was compiled in May 2020. We analyzed 1,551 pieces of healthcare content using StoryBook, Contently’s content strategy tool, which measures top-performing topics, formats, social shares. We also pulled some industry-level benchmarks, measured by Contently’s content marketing platform.

Healthcare 52

Healthcare Content Marketing Industry Trends 52