wiredPRworks

JANUARY 3, 2020

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? 2020 LinkedIn Go-Getter Package .

LinkedIn 52

LinkedIn Engineering SEO Training 52

wiredPRworks

JANUARY 3, 2020

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? 2020 LinkedIn Go-Getter Package .

LinkedIn 52

LinkedIn Engineering SEO Training 52

Burrelles Fresh Ideas

APRIL 2, 2024

As PR pros, we’re all about captivating crafting content that resonates with target audiences, fuels brand loyalty, and drives results. Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost).

Media 103

Media Radio Print Newspapers 103

Bianchi Biz Blog

MAY 6, 2024

I am an Editor for FleetOwner , a commercial vehicle brand primarily serving executives and maintenance management of commercial truck fleets that operate five or more vehicles. As editor, I write articles and manage multimedia content for the brand. Automated pitch emails for stories that don’t concern my brand.

Meeting 89

Meeting Media Pitching Newspapers 89

NewsWhip

MAY 19, 2020

The publisher’s third most engaged article was about 3D printing, and how it was being used to create valves for coronavirus patients, which saw over half a million engagements. . An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that.

Technology 97

Technology Analysis Privacy Facebook 97

Barokas

DECEMBER 5, 2019

It doesn’t feel that long ago that I was a teenager of the 90s, imagining 2020 as a far-off futuristic existence. Digital and interactive media have largely displaced print. Any company looking to mark 2020 as a milestone year must be ready to bolster its goals with adequate resources. A new decade is upon us.

Strategy 78

Strategy Media Storytelling Pinterest 78

NewsWhip

JUNE 4, 2020

The publisher’s third most engaged article was about 3D printing, and how it was being used to create valves for coronavirus patients, which saw over half a million engagements. . An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that.

Technology 78

Technology Analysis Privacy Facebook 78

Stephen Waddington

APRIL 14, 2020

A perfect storm of distribution and falling advertising revenue is a blow to the newsprint business after two decades of battling the shift from print to digital. Advertisers have pulled campaigns, either because businesses have themselves been impacted by the crisis, or they simply didn’t want their brand appearing alongside COVID-19 news.

Print 102

Print Newspapers Crisis Local 102

Bianchi Biz Blog

FEBRUARY 1, 2024

Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries. million in print and 3 million online subscribers.

Marketing 108

Marketing Newspapers Print Local 108

Sword and the Script

SEPTEMBER 7, 2021

The company was acquired by the SEO tool SEMrush in late 2020. The company was publicly traded on the Australian Stock exchange and did $120 million in sales in 2020. The combined company will continue to operate under their current brands until a unified brand is announced later in 2021.” Print circulation drops again.

Software 89

Software Print Tools SEO 89

ImPRessions - Crenshaw Communications

MARCH 4, 2021

For consumer brands, of course, PR can strike a spark that lights the fire of mass appeal. It examined 120 companies who raised a Series B round between January 2018 and July 2020 and compared the size of the first and second funding rounds. In particular, broadcast outlets follow print media. More media, more money.

Study 234

Study SEO Course B2B 234

Stephen Waddington

JUNE 25, 2020

The Reuters Institute Digital News Report 2020 is a challenging read. Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

5W PR

JULY 15, 2020

Media kits are an excellent way to introduce the brand to people who may be unfamiliar with it, such as influencers, event attendees, journalists, or prospective clients. While a media kit is a collection of information about the brand, not all media kits will look the same. In March 2020, digital newsroom designer pr.co

How To 176

How To Media Guidelines Pitching 176

Konnect Agency

OCTOBER 27, 2020

We’ve been hearing it over and over again, 2020 was a wild ride with twists and turns along the way that none of us could have ever predicted. The first question many brands are asking is what will shopping budgets look like this year. This is hopeful news for consumer brands and helps everyone heave a big sigh of relief.

Strategy 52

Strategy Brand Branding Retail 52

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 156

Media Relations Media Print Software 156

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. In practice, this means a focus on the hard operational numbers, combined with data led planning and proof There has already been a rapid shift to digital and mobile first.

Crisis 151

Crisis Government Energy Community 151

Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications. She is the Managing Director of Five in a Boat , an independent strategic communications consultancy.

Crisis Management 88

Crisis Management Print Ethics Local 88

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. That being said, isn’t it worth it to have millions of people learn about your product service or brand? Most of us were in complete lockdown in October, 2020. Hard to think that far ahead. It’s all possible!

Pitching 130

Pitching Nonprofit Financial Insurance 130

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

However, brands looking to enter the market with PR and digital content campaigns must have a command of the complexities inherent among APAC countries. . Before launching a campaign, brands and marketers should understand the opportunities and challenges that lie ahead, and approach each market differently. As in the U.S.

Mobile 156

Mobile Local Technology Trends 156

Sword and the Script

OCTOBER 5, 2021

Users can track direct and indirect brand mentions, hashtags, influencers and keywords, keep tabs on competitors and industry trends, gather key consumer insights, and discover the most relevant and engaging influencers.”. What does it mean for customers of either brand? Muck Rack adds print monitoring through LexisNexis.

Software 159

Software Tools Print Technology 159

PR Insiders

AUGUST 26, 2021

In the spring of 2020, we encountered something we rarely if ever had faced in the more than three decades that News & Experts has been in existence. So, if you are trying to promote your personal or business brand, explore where you might fit into the current conversation about the pandemic. Doing Good While Promoting Your Brand.

Media 78

Media Print Education Radio 78

Sword and the Script

JULY 7, 2020

Welcome to the second half of 2020! by Mark Weiner & Cision “…when companies and brands increase their level of PR spending, there is no observable point of diminishing return. In other words, the more a brand invests in earned media, the more sales PR generates.” Give our services a try.

Technology 123

Technology Publicity Software Print 123

Burrelles Fresh Ideas

MAY 21, 2024

This resulting positive reputation, created through authentic and sustained efforts, can translate into increased employee engagement (productivity), customer loyalty, investor confidence and brand equity. In 2020, the company launched “Pinside Out,” a Pinspiration group designed to foster a culture of wellness within its workforce.

Employee 97

Employee Pinterest Resources System 97

Stephen Waddington

DECEMBER 15, 2021

It promised to dislodge traditional media and enable any individual, organisation or brand to become a publisher. Steve Earl and I captured many of these shifts in organisational communication in Brand Anarchy and Brand Vandals. million fake accounts between October and December 2020. Three decades on I’m less positive.

Publicity 128

Publicity Government Guidelines Facebook 128

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Brand and business, company news, customer stories. Print publications. Nobody plans to fail. They just fail to plan. Here are some of the most common communication sender areas.

Internal 187

Internal International Data Communications 187

Prohibition

FEBRUARY 11, 2021

Just as we were all in the midst of implementing grand new visions for our 2020 marketing output, activity was dramatically placed on halt and despite not knowing it at the time, we waved a final goodbye to annual marketing plans in favour of something altogether more responsive. You’re not alone. And this isn’t set to change.

B2B 62

B2B Strategy Marketing How To 62

PR Insiders

NOVEMBER 10, 2020

2020 has been a challenging year in so many ways for nearly everyone – and pitching the media in the middle of a pandemic is no exception. One is the value of media coverage for building your brand or promoting your business. In years past, most interviews with print reports were conducted in person or by phone.

Media 78

Media Pitching Print Interviews 78

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

The guideline recommends that 70% of social content be non-brand focused and 30% brand-focused. Recommendations include simple, inexpensive survey data owned by a brand but only tangentially related to its product or service as well as short articles drafted specifically for a particular outlet.

Social Media 120

Social Media Media Comparison Guidelines 120

Sword and the Script

AUGUST 11, 2020

The question as to whether or not brands should take a stand on politics comes up over and over again. Similarly, the 2020 JOTW Communications Survey found businesses believe partisan politics is a complicating factor in communications. The discussion isn’t reserved to just political circles either. From fact to proofreading. “As

Survey 160

Survey Data Media Ethics 160

Prohibition

MARCH 16, 2020

Influencer marketing has fast become one of the most trusted, reliable and engaging ways for brands to market various products, services and key messages. ameliawbrown) on Feb 5, 2020 at 11:50pm PST. A post shared by Hannah Briggs (@hannah_briggs) on Jan 30, 2020 at 11:06am PST. Did someone say it’s Friday tomorrow ?? ?

Fashion 62

Fashion Instagram Travel Trends 62

Prohibition

MARCH 16, 2020

Influencer marketing has fast become one of the most trusted, reliable and engaging ways for brands to market various products, services and key messages. A post shared by AmeliaWB (@ameliawbrown) on Feb 5, 2020 at 11:50pm PST. A post shared by Hannah Briggs (@hannah_briggs) on Jan 30, 2020 at 11:06am PST.

Fashion 62

Fashion Instagram Travel Trends 62

Contently - Strategy

JULY 22, 2021

Even harder to know what to say, which is why so many “Our brand is here for you in these unprecedented times” emails flooded our inboxes. Communication about safety protocols and points flexibility was crucial, but the brand’s marketing team also knew that their audience wanted more than memos. But in travel?

Travel 96

Travel Hotels Storytelling Content Marketing 96

Solo PR Pro

JANUARY 11, 2021

We are the original content marketers – digital, print and visual. When in-person touchpoints were suddenly at a minimum, the strategic communicators stepped up and helped brands break-through the Zoom screen with the right word and at the right time to keep brands top-of-mind. Jennifer Wilbur, Principal, JRW PR & Marketing.

Industry 79

Industry Print Ethics Internal 79

Inbound PR

JANUARY 15, 2019

Did you know that by 2020, IoT technology will be in 95% of new electronics ? We thought that online and social channels were disruptive but how about innovations such as 3D printing, electric cars, the internet of things (IoT), virtual reality and artificial intelligence (AI)? That's just a year away, yes.

Infographics 55

Infographics Print Technology Company 55

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. How would you recommend graduates from the class of 2020 get hired and get ahead? How would you recommend graduates from the class of 2020 get hired and get ahead? Along the way she has published three books and created a vibrant community.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Sword and the Script

SEPTEMBER 14, 2021

It also reported , citing research by Nielsen, that “Host-read podcast ads outperform non-host-read ads on brand recall as well as other key marketing metrics.”. They used to say print news drove broadcast, and I’ve found that to be true with podcasts too. Podcasts have influence beyond broadcast.

Media 93

Media Pitching Print Data 93

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

According to The Holmes Report, only 27% of agency leaders responding to the survey think the term “public relations” will clearly and adequately describe the work they do by the year 2020. ” Implied links are simply brand mentions that appear in earned or shared media.

Trends 124

Trends SEO Leadership Print 124