Shift Communications

FEBRUARY 6, 2017

The largest social network in the world – and to some people, the entire Internet – released its Q4 2016 and year end earnings. Facebook must be part of every communications strategy, no matter how small, because Facebook is where all the people are. How is Facebook faring as the current king of the hill?

Facebook 60

Facebook Mobile Retail B2C 60

Critical Mention

JANUARY 22, 2020

NEW YORK — Don Yount, President and CEO of Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the Top 25 most influential people in PR in recognition of the work he has done at the Company since joining in 2016. . About Critical Mention.

Television 80

Television Radio Analytics YouTube 80

Shift Communications

NOVEMBER 5, 2015

Facebook, stronger than ever, is not only the unquestioned leader in social networks, to some people, it’s the entire Internet. COO Sheryl Sandberg emphasized the importance of video ads on Facebook, from measuring them with brand lift and conversion lift technologies to integrating video ads with television and other media platforms.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

Facebook, stronger than ever, is not only the unquestioned leader in social networks, to some people, it’s the entire Internet. COO Sheryl Sandberg emphasized the importance of video ads on Facebook, from measuring them with brand lift and conversion lift technologies to integrating video ads with television and other media platforms.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

Facebook, stronger than ever, is not only the unquestioned leader in social networks, to some people, it’s the entire Internet. COO Sheryl Sandberg emphasized the importance of video ads on Facebook, from measuring them with brand lift and conversion lift technologies to integrating video ads with television and other media platforms.

Facebook 60

Facebook Social Media Mobile Video 60

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PRSay

OCTOBER 29, 2019

So how have they managed to stay one of the most popular shows on television for more than four decades? That’s my job: To protect peoples’ distinct voices, but also to get them to work together,” he said in a 2016 interview. “I It doesn’t take comedic genius or a nationally-televised show to take some inspiration from SNL.

Television 111

Television Writing Storytelling Video 111

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Samantha Guthrie and Hota Kotb announced Lauer’s sudden departure with grace and poignancy – in real time, on live television. Mainstream media. The media has been aggressively criticized by the president, and public trust in the press hovers at 41%, according to Gallup. appeared first on Crenshaw Communications.

Airlines 180

Airlines Reputation Journalism Crisis 180

Cision

FEBRUARY 16, 2016

The media is constantly evolving, and if you don’t stay up to date on the latest best practices, you will miss out on opportunities for your brand. Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach. Approximately 29 percent of U.S.

Report 120

Report Media Television Pitching 120

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

That, too, was captured on other passengers’ cell phones and enjoyed a brief viral moment on social media. Lauer’s visibly shaken co-hosts Samantha Guthrie and Hoda Kotb faced a live television audience within hours of learning about Lauer’s ouster.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Cision

MAY 12, 2016

Before you can build a strong communication strategy, you must do the research. Without insights on your industry and audience, you won’t know how to communicate effectively. Nick Gourevitch, partner at Global Strategy Group, says you can’t rely on your gut instinct when it comes to delivering impactful communication.

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? Census Bureau reported that between 2015 and 2016, the African-American population grew by 1.2

Television 72

Television Education Groups Community 72

PRSay

SEPTEMBER 26, 2016

Waking up to the news that the star pitcher on your baseball team and one of the best on the field in Major League Baseball (MLB) died from a horrific boat crash in the middle of the night was something no one expected on the morning of Sunday, September 25 th , 2016. A serious situation calls for an equally serious tone when speaking.” .

Sports 60

Sports Conference Social Media Crisis 60

PRSay

SEPTEMBER 28, 2017

Please join the discussion through blog posts, webinars and Twitter chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. To be valued for your independence, you need to set the example every day. Make restitution.

Ethics 90

Ethics Construction Guidelines Television 90

PRSay

MARCH 22, 2017

Aside from presenter errors, a lot can go wrong on live television. Mikolich is the founder of npm | pr and was the 2016 chair of PRSA’s Entertainment and Sports Professional Interest Section. In other words: saving the Oscars is a spur-of-the-moment operation for PwC and the Academy, and the event badly needs a crisis playbook.

Crisis 119

Crisis Sports Television Print 119

OnePitch

DECEMBER 13, 2022

[00:02:20] KM: If I look at it right now, it is a massive flood of everything from do you want to do a book review to here is a really good story about an organic brand on social media. That’s marketing on platforms, marketing on television. But the problem with that is then you see stuff you’re like, “Hmm, 2016.

Pitching 52

Pitching System Video Television 52

Waxing UnLyrical

NOVEMBER 14, 2016

Today’s #Social PR Spotlight shines on Sean Sorita, who became a Social PR Virtuoso in May 2016. My ultimate dream career is to become a Hollywood publicist to celebrities in music, movies and television. Why do you care about Social PR? You can check out my PR portfolio at [link].

Insurance 40

Insurance Insurance Course Television 40

PR Conversations

NOVEMBER 27, 2015

My contact and meetings with various Iranian PR pros and pundits at other conferences around the world dates back many years; I’ve also studied Iranian texts and scholarly work on communication. This presentation was to some 60 Iranian professionals from public, private and social sector organizations. Bizarre first impressions.

Conference 40

Conference Hotels Internal International 40

Sword and the Script

MAY 21, 2016

Ask any PR or marketing pro with digital chops how a dynamic web has changed marketing communications and the answers are liable to boil down to ease, speed, volume and accessibility. So in 2016 our past VP of marketing is now 46. In his latest book, Content, Inc., In his latest book, Content, Inc., Did you know?

Social Media 63

Social Media Marketing Media Content Marketing 63

Mark My Words

SEPTEMBER 16, 2022

Commemorative assemblies would no doubt be just as respectful — or even more so — than families slumped at home watching television. Did adult emporium Ann Summers, Poundland, or a company selling amyl nitrate need to broadcast their condolences on social media? It is proof that virtue-signalling is not restricted to leftism.

Company 60

Company Brand Branding Banking 60

ZudePR

JUNE 6, 2016

Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. Just Who Are These Highly Productive World-Class Communicators? I'm writing a blog post on how the best communicators "go deep" and get stuff done. Expert communicators (like you) who I know have prodigious outputs.

Writing 114

Writing Social Media SEO Blogging 114

Solo PR Pro

JANUARY 19, 2016

This is a guest post from Dan Farkas, a Solo PR Pro Premium member , who is an Instructor of Strategic Communication at the E.W. He is also the founder of Dan Farkas Interactive, which specializes in social storytelling through a variety of platforms. . We all can agree that now is a great time to plan for a more prosperous 2016.

Strategy 40

Strategy Brand Branding Journalism 40

Sword and the Script

AUGUST 6, 2019

TrendKite has become the primary technology for the Cision media monitoring capability. Falcon.io, which is probably more familiar to European readers, was acquired and integrated for social media listening and engagement. While the company has made several social media acquisitions over the last few years, Falcon.io

Marketing 63

Marketing Pitching Corporate Tools 63

ISEBOX

JANUARY 14, 2016

Remember in Back to the Future where Marty gets asked by his 1955 family if he has a TV, and he says “Of course we do, we have two of them,” to which his grandmother replies,”Oh, he’s just teasing, nobody has two televisions.” That’s how content works in 2016. Similar here. BPS modem was the stuff of riches, and a 56.6 What’s next?

Blogging 0

Blogging How To Video Course 0

ImPRessions - Crenshaw Communications

DECEMBER 19, 2018

A remarkable aspect of Russian propaganda efforts around our elections is how well they follow the modern social media and public relations playbook. Originally developed by Gini Dietrich , PESO offers a memorable acronym for PRs and a reasonable model for integrated communications campaigns in the social media age.

Government 170

Government Facebook Instagram Television 170

Presspage

MAY 10, 2017

The rise of social media did not only increase the speed of communication, but also altered the way we interact. As a result, a large part of our conversations nowadays are facilitated by technology, initiating a shift from formal written communication to more informal personal communication.

Video 109

Video Technology Television Radio 109

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. 2) Microtargeting augmented by social surround sound. 5) Alignment of marketing and customer success. “A 8) Creativity over productivity.

Social Media 91

Social Media Marketing Media Creativity 91

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

PRSay

MAY 5, 2016

We are just about five months away until the world unites and comes together in Rio de Janeiro for the 2016 Summer Olympic Games. Generally speaking, brands have taken a much more diverse approach as to how and when they announce their Rio 2016 programs as compared to recent Games.

Sports 60

Sports Pitching Print Local 60

PR in High Definition

NOVEMBER 28, 2016

Politics aside, the 2016 US election was fascinating to watch as it unravelled like a fast-paced Netflix series. Kennedy was the first to pioneer TV; and more recently Obama was the first to use of social media to directly engage with potential voters. The first social election.

Social Media 48

Social Media Media Twitter Survey 48

Cision

JUNE 27, 2016

Using other social media outlets they encouraged supporters to watch the scope, but it was unneccesary: C-SPAN and CNN picked up their Periscope broadcast and televised it (some legislators broadcasted on Facebook Live as well ). Scott Peters (@ScottPetersSD) June 23, 2016. Live Streaming Has Practical Limitations.

Case Study 185

Case Study YouTube Mobile Facebook 185

Sword and the Script

NOVEMBER 29, 2016

The post gained traction in social media, which was the intended effect, but then something else happened: it earned links and mentions from several news outlets. Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Flatiron Communications

JANUARY 15, 2016

The smarter set in the PR biz have turned their attention to how best to harness the influence of their clients’ followers on social media, as well those “independent” stars-for-hire on Twitter, Facebook, Snapchat, Vine, [link] YouTube and Instagram. Yes, that’s where more and more consumers sate their media appetites these days.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

The Stalwart Blog

APRIL 10, 2015

It makes sense that many 2016 candidates are slowly revealing themselves on social media, although younger voters may think platforms like Facebook are passé. He is known as the "Public Relations President" because he was the first to leverage television and Madision Avenue advertising.

Television 60

Television Mobile Government Facebook 60

Cision

FEBRUARY 2, 2016

The 1960 presidential debate, the first televised debate in history, between John F. Television viewers almost unanimously declared Kennedy the winner. In 2016, throw everything you thought you knew about politics and politicians out the window. Could Donald Trump, Ted Cruz and Bernie Sanders have been president before 2016?

Television 120

Television Social Media Mobile Radio 120

Cision

AUGUST 3, 2016

This year’s presidential candidates are proving to be historic: the first woman and a billionaire businessman turned reality television star are the official nominees for president of our two major political parties in the United States. Cision monitored the conversation (news and social media ) discussing the major political events.

Data 120

Data Television Social Media Policies 120

Cision

AUGUST 3, 2016

This year’s presidential candidates are proving to be historic: the first woman and a billionaire businessman turned reality television star are the official nominees for president of our two major political parties. Cision monitored the entire media conversation ( news media and social media ) discussing the major political events.

Television 120

Television Social Media Banking Measurement 120