ISEBOX

OCTOBER 13, 2016

While it’s taking the FDA awhile to issue regulations on healthcare PR and marketing efforts online, the Agency did release lengthy Guidance on compliance in January 2014. Get to know the FDA’s alter ego across the pond: European Medicines Agency. The Harsh Consequences of a Little Tweet. .

Pharmaceuticals 70

Pharmaceuticals Healthcare Social Media Analysis 70

Cision

APRIL 19, 2016

Receiving the President’s Award (2014) and the Phillip Dorf Leadership Award (2010) – both from the New York PRSA. For years, I’ve talked with my colleagues around the country about how, as agency owners, we needed to be thinking in terms of transitioning or selling our businesses.

Ethics 120

Ethics Consumer Leadership Groups 120

Prohibition

APRIL 29, 2017

We won Prolific North’s and the CIPR’s Agency of the year and we had a record year with a number of exciting new account wins, including several high street brands, and as a result we need to expand our growing team yet again. No agencies please. It’s been another exciting and busy period for us all here at Prohibition.

Agency 54

Agency Creativity Hotels Social Media 54

Communications Conversations

MAY 30, 2018

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. But, these three people did.

Apparel 106

Apparel Public Affairs Training Corporate 106

Melissa Agnes

OCTOBER 16, 2014

Several attempts at creating a “code of conduct” for emergency managers have produced the IAEM Certified Emergency Manager (CEM) designation, the Principles of Emergency Management, including a definition, mission and vision. There are commonly held broad definitions of professions. Retrieved September 2, 2014.

Education 100

Education Government Crisis Management Crisis 100

PR Conversations

JULY 30, 2014

And we definitely succeeded in this. A ban by the Croatian government on state use of services provided by PR agencies. To this end we have established partnerships with over 50 PR and marketing agencies, and media companies. ” Adrian Beljo, Toni Muzi Falconi and Zdeslav Milas at Bledcom 2014.

Communications 104

Communications Education Study Fashion 104

Sword and the Script

APRIL 30, 2019

Third, as a PR agency owner that specializes in B2B technology, I simply have an interest in keeping tabs on the ways technology is transforming my industry. In addition, while these rankings are a useful guide, they are not definitive in my opinion. I became familiar with iQ Media when it was led by former CEO Kye Strance.

Industry 91

Industry Media Technology Employee 91

Waxing UnLyrical

AUGUST 19, 2015

For many years public relations practitioners have been asking for measurement standards to ensure that all their public relations efforts can be evaluated using consistent definitions and measurements. billion unique visitors read about the Redskins’ training camp in 2014. PR standards define what needs to be measured.

Report 40

Report Measurement Media Comparison 40

Sword and the Script

MAY 11, 2019

For example, an academic research project, that was written in 2012 and updated in 2014, about the microlending market studied: “…how traditional and social earned media affect sales and each other…Traditional earned media has a per-event effect on sales that is much larger than the corresponding per-event effects of social earned media.”.

Study 144

Study Media Relations Media Measurement 144

MaccaPR

JULY 20, 2015

October 2014-April 2015 , brands used Sponsored Stories with the intention of reaching all Snapchat users, regardless of whether or not they followed the brand’s account. In July 2014, Geofilters were introduced. Source: Adweek. Source: Ad Age. Similar to Instagram, Snapchat offers filters to enhance its users’ photos. Sour Patch Kids.

Brand 48

Brand Branding Marketing Mobile 48

Norton's Notes

MARCH 4, 2016

The investigation into Total SEO & Marketing Ltd , a search engine optimisation company, found that between 2014 and 2015 it had written more than 800 fake positive reviews for 86 small businesses that were published across 26 different websites which contain customer reviews.

Writing 28

Writing SEO Small Business Engineering 28

Waxing UnLyrical

FEBRUARY 9, 2015

And definitely sign up for his newsletter, it’s a great way to start your week. Bess recently launched her The Winston Agency , and if I were you, I’d keep on eye on what she’s doing, where she’s going, and what she’s saying. Bess Winston. Ken Jacobs. Who could resist that?

Social Media 40

Social Media Media Community Web 40

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. In a #measurepr chat last year, participants vetted some of the issues stemming from lack of role definition: A1.

Measurement 40

Measurement How To Analytics Customer Service 40

ZudePR

MARCH 22, 2018

In 2014, I spent the entire year obsessed with SEO and digital marketing. I’d been business blogging since early 2014, and diligently sending out helpful stuff to my email list subscribers since early 2015. (I Hold on a Minute. What book? #1 1 The Seed is Planted You never know you’ve had a Sliding Doors moment until later.

Writing 83

Writing Google Blogging Exercises 83

Sword and the Script

APRIL 24, 2018

The graphic shows how one dollar invested in small cap stocks in 1926 was worth more than $27,000 by 2014. By definition, an investment is an allocation of money today in the anticipation of a return in future. In what seemed out of the blue to many readers, the publication announced it would shutter in 2014. Talk to Us !

Content Marketing 61

Content Marketing Financial Marketing Banking 61

Sword and the Script

AUGUST 6, 2019

Those two companies – former rivals and among the biggest in the market – merged in 2014. The media monitoring tools offered by TrendKite will run an agency about $3,500 per client, per year, though you can get a volume discount. If you’re doing the math and thinking, gosh, I’ll just have my agency buy it for me, be careful.

Marketing 64

Marketing Pitching Corporate Tools 64

MaccaPR

MARCH 14, 2016

So our PR agency was delighted to host an event featuring former General Mills Chief Marketing Officer Mark Addicks (pictured above right), in partnership with the International Association of Business Communicators-Minnesota. It started with “Just Checking” followed by the extraordinary 2014 Super Bowl ad. “To What could happen next?

Brand 48

Brand Branding Advertising Advertising 48

The Proactive Report

JANUARY 30, 2015

The 2014 PRESSfeed survey showed 87% of journalsts and editors said they want visuals with company news, yet only 26% of all press releases posted on the wire services have visuals. It’s a growing trend and it is definitely impacting the practice of PR. Tacky images, or slide decks that are badly designed, have no visual appeal.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Shift Communications

MARCH 6, 2019

You definitely need to know your stuff before giving a presentation. A version of this post originally published 4/8/2014, updated 3/6/19. cta] The post Public Speaking Tips for PR Pros appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Publicity 88

Publicity Fashion Interviews Pitching 88

Frederik Vincx

DECEMBER 11, 2015

One of the big reasons that most agencies have not invested in reengineering their agency model is down to the money it has taken to do this (£500,000 by our last count) and also the lack of digital knowledge of most agency owners, who have grown up in a very traditional PR career. Raf Weverbergh , founder of PR agency FINN.

How To 60

How To Software System Employee 60

Buzzstream

JUNE 10, 2021

Don’t get us wrong, paid links are still a risk, and they should definitely not be your only source of backlinks. That’s how we grew most of our platforms, and it’s definitely a technique that still works. You should definitely get clued up on it and learn how to strike good deals before starting your first campaign.

Google 71

Google Report Case Study Examples 71

PR Conversations

SEPTEMBER 18, 2014

This is according to a Report of the Generally Accepted Practices (GAP) VIII Survey (Canadian) presented to CPRS members and other practitioners in early September 2014, by lead researcher Amy Thurlow, PhD, APR , associate professor at Mount Saint Vincent University.

Study 99

Study Measurement Survey Education 99

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. Paul Maccabee is president of Minneapolis-based Maccabee, a strategic public relations and online marketing agency.

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 11, 2018

It’s a list worth perusing carefully because there are real gems in here from CMOs, agency leaders and many consummate professionals. This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency.

Social Media 96

Social Media Marketing Media Creativity 96