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Yorkville Advisors – Wearing the Cape
Ronn Torossian
FEBRUARY 26, 2018
Yorkville is based in New Jersey as a privately-held fund with four funds currently with more than $1 billion in assets, though he began with just one fund in 2001.
2001 Related Topics 
Man Bites Dog: Newspapers Outlive Themselves, Blissful Ignorance Becomes Artform
Bad Pitch Blog
DECEMBER 30, 2008
this were 2001. 2001 blogs HTML Laermer.com New York Times Op-Ed Slow Death of Newspapers Trombones Willful Ignorance News came last week that the Old Grey Lady is starting an Instant Op-Ed feature online.
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Organizations post remembrances on social media for 9/11
PR Daily
SEPTEMBER 11, 2018
11, 2001, are far from forgotten. Many took time to remember what they did that day in 2001: 17 years ago I was in the classroom with my students as we watched reports of what was happening.
Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It
PR Expanded
APRIL 29, 2019
Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder.
4 steps to reduce a hospital social media crisis
PR Daily
JULY 10, 2019
The group analyzed more than 50 social media crises since 2001. Is your social media policy easy to understand? A report from Altimeter Group says social media crises are on the rise. But with proper preparation, you can avoid them.
Pataki, Santorum take different approaches to enter crowded GOP field
PR Daily
MAY 28, 2015
11, 2001 attacks. This presidential election season, a handful of candidates are testing the waters of online announcements. Not so for Rick Santorum. The former U.S. senator from Pennsylvania made his announcement Wednesday in a traditional speech on a factory floor in Cabot, Pennsylvania.
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Oxford English Dictionary adds 'meh,' 'fo'shizzle,' 'sext' and more
PR Daily
JUNE 26, 2015
2009), photobomb (2008), crowdfund (2008), totes (2005), staycation (2005), and sext (2001). Every year, the Oxford English Dictionary captures headlines by adding some colloquialisms to its digital tome. It’s a great sign of the times and a reminder of what nerds we can be.
A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle
Sword and the Script
JUNE 25, 2019
When I got out of school in 2001, for instance, few of my clients cared about mentions in online outlets. Cybersecurity professionals will tell you that the risks associated with a cyber incident go beyond the direct loss of data.
How September 11 Impacted PR and Email Communications
wiredPRworks
SEPTEMBER 11, 2018
September 11, 2001 was a lot like today: sunny, warm, not a cloud in the sky and full of life. On September 9, 2001, we celebrated a child's birthday party. I did get to photograph the cover of the school district's 2001 annual report.
PR Pro Showcase: Shonali Burke
Rock the Status Quo
NOVEMBER 11, 2015
One of the most fun “stunts” – if you can call it that – was when I worked on “Singalong Sound of Music” in San Francisco, back in 2001. Photography by Cade Martin.
Sunny?? #SMM Tips and Snapchat Secrets @Pubcon
Social PR Chat
FEBRUARY 13, 2017
JL: Pubcon started as an informal gathering in a pub in London back in 2001. To date, there have been 34 Pubcon Conferences since 2001, with 13 times in Las Vegas. Grab your favorite lenses, filters and start social media snapping.
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How PR pros should prepare for a year of change
PR Daily
JANUARY 20, 2020
Who could have predicted in early 2001 the way social media would change how we consume information? Our PR industry never stays the same for long. Here’s how our Advisory Board suggests you invest in yourself to reap the rewards of the dynamic year ahead.
Verizon announces ‘seamless’ plan to buy out 10,400 employees
PR Daily
DECEMBER 10, 2018
was slightly down from the previous month, but otherwise as high as it’s been since the Labor Department started collecting data in 2001. Thousands of employees are taking Verizon up on its offer to leave the company.
Buffalo Wild Wings may cut ties with comedian over false 9/11 claims
PR Daily
SEPTEMBER 17, 2015
We are disappointed to learn of Steve’s misrepresentations regarding the events of September 11, 2001, We are currently re-evaluating our relationship with Steve pending a review of all the facts. You can lie about many things, and many Americans will either forgive you or look the other way.
4 steps to reduce a hospital social media crisis
PR Daily
OCTOBER 9, 2017
The group analyzed more than 50 social media crises since 2001. A report from Altimeter Group says social media crises are on the rise. But with proper preparation, you can avoid them. This is good news for hospital CEOs who view social media as a potential disaster waiting to happen.
Mailchimp unveils funky new branding
PR Daily
SEPTEMBER 28, 2018
Prior to revealing the new look, Mailchimp’s co-founder and chief executive tweeted: I designed @Mailchimp ’s first Freddie mascot back in 2001. Marketing automation company Mailchimp has a new look—one that embraces the brand’s quirkiness and sass.
7 writing and language sites you should know about
PR Daily
NOVEMBER 3, 2015
View the New York Times website on September 12, 2001, or see what your company’s website looked like in 1998. As a medical writer, I often end up spending more time researching an article than I do writing it. In that research, I often discover new online sites and tools.
Holding women back in PR limits agencies' effectiveness, creativity
PR Daily
OCTOBER 15, 2015
There’s a reason why, in his 2001 autobiography , Bloomberg LP's founder, Mike Bloomberg, admitted that he hoped his competitors practiced discrimination: He believed it gave his firm a competitive edge. The gender gap is affecting the public relations industry.
How Vega Creates Authentic Relationships and Measurable Results with Influencers
GroupHigh
JULY 20, 2017
Vega’s Approach to Influencer Marketing: Since the company’s conception in 2001, Vega has been committed to building real relationships with consumers and providing their community with clean, plant-based nutrition.
In crisis mode, California utility files for bankruptcy
PR Daily
JANUARY 29, 2019
It sought bankruptcy protection in 2001 after a botched state deregulation of the electricity industry. PG&E says a Chapter 11 filing is ‘the only viable option’ as it faces up to $30 billion in liability claims from the 2017 and 2018 wildfires.
13 steps to stop overworking and start writing
PR Daily
FEBRUARY 12, 2019
In a 2001 study titled Feeling Overworked. The mental drain of too many tasks will disrupt your creative flow. Get ample sleep, step away from the computer for a refreshing stroll, and, for Pete’s sake, have some fun. Are you feeling overworked? You may have this feeling about writing itself.
7 Important Principles Of Media Coverage Every Business Needs To Know
Polaris
FEBRUARY 16, 2015
In September 2001, I was working on a credit card launch for a Canadian bank. We’ve all seen the power of media coverage to change attitudes, build businesses and bring corporations to their knees.
My A List is better than yours
Prakkypedia
MARCH 8, 2015
Kim Harrison has an excellent list of typical stakeholder categories in Strategic Public Relations – A Guide to Success (2001). What makes an A list? Most of the public would define the “A list” as celebrities and wannabe celebrities.
PR measurement by valuing intangible assets–brand and reputation
Stuart Bruce
MAY 20, 2016
The table below clearly shows for equity analysts the importance of brands in financial decisions and reporting has increased significantly since 2001.
Don’t Let Breaking News Steal Your PR Thunder
ImPRessions - Crenshaw Communications
JULY 14, 2016
I seem to recall a major client press event scheduled on October 1, 2001 at the World Trade Center, but even weeks later it was a sad footnote to the larger crisis.). When PR agency professionals plan a product launch or news announcement, we do it with close attention to detail.
Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder
Sword and the Script
MARCH 10, 2019
Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Corporate communications departments are taking more work in-house.
Notre Dame fire elicits a flood of donations from brands worldwide
PR Daily
APRIL 16, 2019
Underneath live streams from CBS and others, viewers saw an explainer for the September 11th, 2001, attacks. Its iconic bell towers and central rose window still stand, and even as the world mourns the devastation, philanthropists pledge millions to resurrect the landmark Paris cathedral.
Reflecting on 9/11 Anniversary #NeverForget
wiredPRworks
SEPTEMBER 11, 2016
On September 9, 2001, we celebrated a child's birthday party. On September 11, 2001, I got up and went through the usual motions of a working mother with three children - ages 12, 9 and 7 - to get off to school. I did get to photograph the cover of the school district's 2001 annual report. In 2001, the theme was "No Place Like Home.". Fifteen years ago, today, we remember to #NeverForget.
The Top 10 PR Tech Vendors by Familiarity and Favorability
Sword and the Script
APRIL 16, 2019
Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Press releases are the PR industry’s favorite punching bag.
Airport’s brand journalism news service takes flight
PR Daily
APRIL 15, 2019
11, 2001. A once-struggling airport has seen a rebirth. Blue Sky, its news service, reflects the Steel City’s new swagger. Two Boeing jets crash , killing hundreds. A national pilot shortage looms. Drone sightings close London’s Gatwick Airport.
How many of these banned books have you read?
PR Daily
OCTOBER 23, 2017
For wordsmiths, the idea of banning books might seem offensive. While conducting research for his high-school English class, my son discovered that some of his favorite childhood books were on the Top 10 banned and challenged books list. His incredulous response was: “’Captain Underpants’—really?”.
Mister Rogers’ guide to a more neighborly company culture
PR Daily
APRIL 20, 2018
The world has changed dramatically since 1968, but the precepts and principles presented in the beloved show —which ran on PBS until 2001—still resonate. This year marks the golden anniversary of the premiere of “Mister Rogers’ Neighborhood.”.
Behind the Headlines with Sharon Hoffman
Cision
MARCH 31, 2017
Jane Pauley anchored it, and the team won an Emmy for Best News Magazine Report of 2001. This past December, CBS Television Distribution named Sharon Hoffman to the role of Executive Producer of Entertainment Tonight and the Insider. Hoffman is a veteran of the industry, previously working as the Executive Producer of Weekend News at CBS, and helping to re-launch CBS this morning back in 2012.
6 lessons from the FBI’s chief speechwriter
PR Daily
JUNE 1, 2018
Mueller, who was FBI director from 2001 to 2013, had a collaborative style when working with his writers. “If Editor's note: This story is taken from Ragan Communications' distance-learning portal Ragan Training.
How Earning Your APR Can Help You — and the PR Profession, Too
PRSay
MAY 10, 2017
Earning the APR in 2001 gave me credence in an office of scientists and engineers who had their PEs. All my career I have worked with professionals in science and engineering. It’s likely because I came from an academic background of science.
The Top Scariest PR Disasters in Recent History
ISEBOX
OCTOBER 31, 2016
In 2001, officials from the Czech Republic distributed a report showing that the government enjoys savings from the premature deaths of the actual smokers. Phillip Morris.
Learn from TED: 4 presentation pitfalls
PR Daily
AUGUST 14, 2017
When Steve Jobs first introduced the original iPod in 2001, he said it was like having 1,000 songs in your pocket. “. There’s nothing more powerful than a TED talk.
What Lessons Can Brands Learn From The Brazilian World Cup fail?
Mark My Words
JULY 11, 2014
When Germany suffered a crushing defeat at the hand of England in 2001, they went back to the drawing board, re-grouped and re-strategised with their eye towards a fixed target. Truman Capote once said “Failure is the condiment that gives success its flavour.” Spare a thought for the poor Brazilian footballers. A mediocre team capsized on an ocean of hype. Into the darkness they go, licking their wounds after one of the greatest sporting humiliations.
Uber, Sony crises emphasize PR's role in defining values
PR Daily
DECEMBER 18, 2014
Vopper, a 2001 Supreme Court case that ruled in favor of a news outlet that had broadcast an illegally recorded cell phone conversation. A brand''s reputation can rise or fall based on how its managers respond to unplanned events.
CSR Trends for PR and Media Relations Professionals
Cision
SEPTEMBER 30, 2015
In 2001, France was one of the first countries to require CSR reporting, though initial compliance was low. While the concepts underlying corporate social responsibility (CSR) are hardly new , our current framework of understanding for CSR in the United States started roughly in the 1950s.
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