Social Media Week NY Seminar Wrap

Flack's Revenge

Our Social Media Week New York seminar yesterday addressed the challenges and offered solutions. The post Social Media Week NY Seminar Wrap appeared first on. If you are in PR or marketing, it is probably a familiar feeling. You have some great news or content to promote – but it is really tough these days to get anyone to care.

10 “Takeaways” from the “PR in China” Seminar That May Surprise You

Ishmael's Corner

The post 10 “Takeaways” from the “PR in China” Seminar That May Surprise You appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Since my maiden voyage to China in 1999, I’ve made 20 or so trips to the country. I learn new things every time. To call “PR in China” complex is like saying Donald Trump enjoys attention.

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Should You Issue a Press Release In a Crisis?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

How To Gain The Benefit Of The Doubt In A Crisis

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. When crisis strikes, you have mere moments to begin to gain (a semblance of) control over the narrative of the story.

No one Cares about Your News – Now What? Join us on 2/23

Flack's Revenge

Join us at our seminar in two weeks during Social Media Week NYC to find out. The game is changing in marketing and PR. There’s increasing competition for the customer’s attention. It’s difficult to get anyone to care about news, content and brands. Traditionally, most sought press coverage to build awareness and credibility. However, it is tougher to get the media to cover PR-driven news these days.

How To Communicate With Stakeholders When Systems Are Down In A Cybersecurity Crisis

Melissa Agnes

If this sounds like an important topic for your next event, click here to learn more about my customized presentations and seminars. Cybersecurity is a high-risk scenario that pertains to every organization.

Keep PR Weird: SHIFT Starts 2015 With New Austin Office

Shift Communications

To mark our first ascent, SHIFT will kick-off our 2015 Masters of the New Marcom seminar series with an event on Tuesday, February 3 at The Driskill Hotel in Austin. Let’s start 2015 with a bang!

United Airlines, What Were You Thinking?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

It sponsors a series of Financial Learning Seminars, underwrites research about the cost of financial stress in the workplace, and raises funds for financial wellness causes.

How to connect to your audience with storytelling

PR Daily

Master these four major topics in her hands-on, daylong seminar: The elements of an epic story. Your audience is hit daily with seemingly endless amounts of content. How do you make sure they remember your communications? The answer: storytelling.

The Digital Politician

Doktor Spinn

Most politicians are comfortable with speaking at stages, seminars, and in meetings. In PR, we call political communication ‘public affairs.’ ’ And as with every dimension of business and society, your local politicians must adapt to a ‘digital first’ world, too.

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Behind the Headlines with Yvonne Lorie


HPRA provides year-round programs, professional development seminars and networking among other services. . Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. Lorie has been with the organization since 2014 and is thrilled to lead this group of the foremost Hispanic public relations practitioners in the U.S.

Should your C-suite tweet? Maybe!

Stuart Bruce

’ was the question at the recent CIPR Corporate and Finance’s group seminar. ‘Should the C-suite tweet?’ The unequivocal answer from the panel of experts was maybe!

20 tips for PR students

PR Daily

This semester, I’m teaching a graduate seminar in public relations management at John Carroll University. This is the first week. One of the things I’m going to share is a list of tips that the professional I am now would like to have given the journalism student I used to be.

Can Educators Become Micro-Influencers?

Karen Freberg

I am actually doing a presentation on this very topic for the Australian Communication and Public Relations Education Seminar series about how professors can embrace to become their own micro-influencers tomorrow (well, it’s going to be Wednesday down in Australia).


Cybersecurity, Human Error and Online Reputation

David PR Group

The other day, I attended a seminar at another accounting and consulting firm called MBAF in Miami. At the seminar, information technology professionals, cybersecurity experts and even the FBI confirmed that the biggest weakness in cybersecurity remains the human element.

Measurement Month: a History and Outline of Events

Media Bullseye

These events, which take place both digitally and physically on a global scale, include seminars, webinars, podcasts, workshops, and panel discussions. When most people think of September, they usually associate it with the changing seasons or the beginning of a new school year.

3 Tips To Gaining Executive Buy-In For Crisis Preparedness

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. A viewer recently asked: “How do we get busy senior executives to realize they need to act now to resiliency against an unseen and not yet present crisis?”

Behind the Headlines with Tim Race


Every day is like a graduate business school seminar. Over the past 27 years, Tim Race became a veteran at the New York Times, serving in a variety of roles, including energy, autos and transportation editor. A few months ago, Race made the jump from journalism to a career in PR.

The Critical Component Missing From Your Marketing and Communications Processes

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. Over the weekend, the organizers of Montreal’s St.

Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

The majority of in-house comms people gain their social media education and insight from conferences and events (50%) and seminars and roundtables (50%), which has grown significantly by 18%.

6 ways PR pros can increase their influence online

PR Daily

You have been to school and you have attended countless seminars and training courses. You are also up to date on the latest developments and research in your field. You know that you have the answers, but how do you let everyone else online know about you?

Behind the Headlines with Phil Andrews


I am planning on doing this by hosting a variety of forums, workshops and seminars in one of the most active regions in the world — the empire state. Phil Andrews is the current President of the Long Island African American Chamber of Commerce, the Past President of the 100 Black Men of Long Island, and was recently named the President of the Black Public Relations Society – New York. Phil has a long list of credentials and experiences, and as the founder of P.A.

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Creating Content in a Crowded Space: Q&A With Joe Pulizzi


Q: What’s the most profitable channel for your books: Amazon (or similar channel) or seminars/workshops/your website? Your content marketing efforts won’t impact the bottom line if your brand doesn’t provide value to your target audience.

10 ways B2B marketing pros can gather leads

PR Daily

Conduct seminars and webinars. For most B2B lead generation environments, one highly effective tactic involves face-to-face education through seminars and webinars.

Presenting LinkedIn, Digital Marketing and PR Trends at IMEX America


Venue / Room: Seminar 3, Inspiration Hub, Booth 3403, Show Floor. Venue / Room: Seminar 1, Inspiration Hub, Booth 3403, Show Floor. Venue / Room: Seminar 2, Inspiration Hub, Booth 3403, Show Floor. Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. This is will be my third IMEX conference. At IMEX America 2014 , I presented on Panoramic PR.

Social media policies in order after “covfefe” kerfuffle and Kathy Griffin photos

David PR Group

If you need more info, a consultation or a seminar on this topic, please let me know. When President Donald Trump tweets gibberish (“covfefe” anyone?)

What’s The Best Way To Train Your Staff To Be Crisis-Ready?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

16 email marketing terms PR pros should know

PR Daily

Outbound marketing: A strategy that reaches consumers by spreading messages across channels, including trade shows, seminar series, email blasts to purchased lists, cold calling, telemarketing and advertising. Leads scores are typically based on the lead’s professional information (title, job responsibility) and behavior (a visit to your website or attendance at your seminar). Though many PR professionals are fluent in marketing speak, some terms might be unfamiliar.

What U.S. Presidents Have Taught us about PR and Reputation Management

PR Breakfast Club

As public relations professionals, it is our job to continue to educate ourselves, whether it is through attending a communications seminar or picking up a history book! Since before I can remember, I have been a fan of history. So it should come as no surprise that I learned my first lessons about public relations and reputation management from my U.S. history textbooks, and more specifically, from our former presidents.

How to Persuade Anyone of Anything

Doktor Spinn

” Personally, I’ve been given masterclasses and seminars on priming and framing: Priming is the process of getting your audience “ready” for your message. We must all persuade someone from time to time.

Savoring my Sabbatical

Shift Communications

I attended a fascinating series of seminars on the topic of Neurosculpting , a blend of meditation and modern neuroscience. One of SHIFT’s core values is #dedicated – to the firm, our clients and our amazing team.

Important Steps To Take Post-Crisis

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. When the crisis has been managed, the organization’s primary focus is to do everything in its power to return to business as usual.

PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

There has been a drop in event-based training: conferences and events have dropped by 6% to 41%; and seminars and roundtables have dropped in rating by 16% to 27%.

The Benefits of Being a Good PR Agency Client; Off Script #18: Rich Young

Sword and the Script

Perhaps it was not that draconian, but I learned early on how to manage clients, watch the news, use new tools, network at industry seminars and address last minute requests from vice-presidents. The knowledge gained working for a PR agency is often described as a mile wide and an inch deep.

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Should Your Communications Department Have Crisis Communication Autonomy?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. A viewer recently asked me what my stance is on the communications department being granted crisis communication autonomy.

Can you Profit Directly from Content Marketing? Proceed with Caution

Sword and the Script

The concept is simple: for a small fee, the dojo provides a place to serve pizza and birthday cake, and then the karate instructor takes a dozen or so kids attending the party through a karate seminar. Regular readers know I bought into the concept of “ content marketing ” many years ago.

PRoust Questionnaire: Kim Blanchette

PR Conversations

I’m an extrovert, so I appreciate face-to-face events such as seminars and large conferences. The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as her or his professional beliefs and values. If you are not familiar with the original 19th-century Proust Questionnaire, please see details at the end of this post.

5 ways to get the most out of conferences and events

PR Daily

Here are five tips to help you make the most of seminars and conferences: 1. It can be difficult to justify leaving your office to attend a conference or professional event, especially if it involves traveling.

7 free tools to attract readers to your blog

PR Daily

Here’s the good news: When it comes to compiling PR tools for posts or agency seminars, that obsessive bookmarking pays off. I have a confession: I’m a bookmark-aholic.

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