Social Media Week NY Seminar Wrap

Flack's Revenge

Our Social Media Week New York seminar yesterday addressed the challenges and offered solutions. The post Social Media Week NY Seminar Wrap appeared first on. If you are in PR or marketing, it is probably a familiar feeling. You have some great news or content to promote – but it is really tough these days to get anyone to care.

10 “Takeaways” from the “PR in China” Seminar That May Surprise You

Ishmael's Corner

The post 10 “Takeaways” from the “PR in China” Seminar That May Surprise You appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Since my maiden voyage to China in 1999, I’ve made 20 or so trips to the country. I learn new things every time. To call “PR in China” complex is like saying Donald Trump enjoys attention.

Amid the Rapid Pace of Change, These 5 Fundamentals of PR are Still Essential

Sword and the Script

A client of one of my clients said that at a seminar and it really captures the sense for the pace of change. Two is the new five. When people ask what will happen in the next five years, the chances are, whatever it is, will happen in just two.

How to turn an event into several months’ worth of content for your business

PR Warrior

But don’t forget the power of ‘old school’ physical (versus virtual) content, for example, branded informational events such as workshops, seminars and breakfast get-togethers or after-work meet-ups that feature an expert guest speaker. It’s great to blog, create podcasts and publish videos to YouTube.

From student to PR account manager—6 things I’ve learned in 6 months

Agility PR Solutions

If you had told me at the beginning of my university career in 2015, as I sat in a large, crowded seminar room surrounded by strangers and a textbook pile taller than me, that I would be a PR Account Manager in three years’ time, I probably would have asked the question, “what’s PR?”

Who Provides Inspiration?

HMA Public Relations

Sometimes team members attend seminars related to our industry, sometimes they attend […]. The HMA Public Relations team has many opportunities throughout the year for professional development. The post Who Provides Inspiration? appeared first on HMA Public Relations.

What Is A Crisis Preparedness Program?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. I’m always talking about developing a crisis preparedness program rather than simply developing a crisis management plan.

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What’s The Best Question To Ask A Crisis Management Consultant?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. As a crisis management consultant and keynote speaker, I get asked this question all the time: “What industry do you specialize in?”

Was The Best Picture Snafu A Crisis For The Oscars?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. The Oscars suffered through a very public, very embarrassing snafu this year, when the wrong winner was announced for the Best Picture award.

Charge Against Volkswagen Executives Can Impact Your Leadership Team In Times Of Crisis

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. What does the criminal charge against Volkswagen’s former executives mean for your leadership team? A lot, potentially.

How To Gain The Benefit Of The Doubt In A Crisis

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. When crisis strikes, you have mere moments to begin to gain (a semblance of) control over the narrative of the story.

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United Airlines, What Were You Thinking?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

3 Crisis Management Trends To Watch Out For In 2017

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. Every year, we see organizations face crises of mass destruction.

How To Communicate With Stakeholders When Systems Are Down In A Cybersecurity Crisis

Melissa Agnes

If this sounds like an important topic for your next event, click here to learn more about my customized presentations and seminars. Cybersecurity is a high-risk scenario that pertains to every organization.

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The Critical Component Missing From Your Marketing and Communications Processes

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. Over the weekend, the organizers of Montreal’s St.

Common Crisis Simulation Question Answered: How To Prepare

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. I recently published a video discussing the best way to train your staff to be crisis-ready (hint: it’s by conducting a crisis simulation).

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Lessons from Louis C.K. on PR Messaging

Flack's Revenge

We had just completed two seminars here at Fusion PR in conjunction with Internet Week NY, about honing the tech PR message, and new launch tactics. I am a big fan of comedian Louis C.K. , and love his show on FX. I have blogged about his lessons for PR before.

Should Your Communications Department Have Crisis Communication Autonomy?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. A viewer recently asked me what my stance is on the communications department being granted crisis communication autonomy.

3 Tips To Gaining Executive Buy-In For Crisis Preparedness

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. A viewer recently asked: “How do we get busy senior executives to realize they need to act now to resiliency against an unseen and not yet present crisis?”

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PRSA NJ Panel on Brand Storytelling and Content Marketing [PODCAST]

Stern + Associates

Justin Gianninoto, director of digital strategy, presented at PRSA NJ’s “Brand Storytelling & Content Marketing” seminar to discuss how to get results for your company or organization with great storytelling. The post PRSA NJ Panel on Brand Storytelling and Content Marketing [PODCAST] appeared first on Stern Strategy Group. In the News content marketing podcast

Important Steps To Take Post-Crisis

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. When the crisis has been managed, the organization’s primary focus is to do everything in its power to return to business as usual.

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How to connect to your audience with storytelling

PR Daily

Master these four major topics in her hands-on, daylong seminar: The elements of an epic story. Your audience is hit daily with seemingly endless amounts of content. How do you make sure they remember your communications? The answer: storytelling.

PR’s Top Tech Events For Executive Speaking Gigs

ImPRessions - Crenshaw Communications

To grab a coveted spot on stage for the 16 th New York Advertising Week, submit a speaker and/or an entire seminar topic idea via online portal by May 23.

What’s The Best Way To Train Your Staff To Be Crisis-Ready?

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

Don’t Forget To Include These Resources In Your Crisis Management Plan!

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. The resource section of your crisis management plan is an important aspect of your crisis preparedness program.

President Trump’s Executive Orders And The Organizational Risk You May Be Overlooking

Melissa Agnes

Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars.

Introducing Michelle Joyce, My New Director of Events!

Melissa Agnes

Michelle and her team will be managing my speaking business, booking all of my customized seminars and programs and ensuring that my clients have the best possible experience while working with me.

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No one Cares about Your News – Now What? Join us on 2/23

Flack's Revenge

Join us at our seminar in two weeks during Social Media Week NYC to find out. The game is changing in marketing and PR. There’s increasing competition for the customer’s attention. It’s difficult to get anyone to care about news, content and brands. Traditionally, most sought press coverage to build awareness and credibility. However, it is tougher to get the media to cover PR-driven news these days.

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Search Engine Optimization is a PR Pro’s Friend

Solo PR Pro

This was confirmed thanks to a recent seminar hosted by the Philadelphia Public Relations Society (PPRA). The panelists at this seminar suggested mining these three areas: Original Research/Data. The seminar presenters also recommend AnswerthePublic.com.

Creating Content in a Crowded Space: Q&A With Joe Pulizzi

Cision

Q: What’s the most profitable channel for your books: Amazon (or similar channel) or seminars/workshops/your website? Your content marketing efforts won’t impact the bottom line if your brand doesn’t provide value to your target audience.

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5 enduring functions of public relations

PR Daily

A colleague said that at a recent seminar, and it really captures the chaotic pace of change we all must now endure. Two is the new five. When people ask what will happen in the next five years, chances are that whatever it is will happen in just two.

Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar. As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand.

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Why Are PR Agencies So White?

ImPRessions - Crenshaw Communications

Despite good intentions and plenty of seminars, most agencies are stubbornly homogeneous.

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7 Ways PR People Can Support Journalism

ImPRessions - Crenshaw Communications

Before we share that infuriating tweet about Congress or the latest “tips” post on content marketing, maybe give it a look, because it may just be a sign-up page for someone’s seminar, or paywalled, or even a hoax. There are now five PR people for every working journalist.

Tip Sheet! Drive Results at Events With Social Correspondents

Cision

Conferences, seminars and other events raise brand awareness, leads and sales, and often improve customer loyalty. In our digital world, live events still work wonders in public relations.

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Back to School: 4 Resources to Brush Up on Marketing

Cision

This site has articles, podcasts, seminars, tutorials, guides and reports on every facet of marketing, from customer behavior to mobile marketing. With the kids back in school, learning is in the air.

4 tips to sustain your career growth as a young PR pro

PR Daily

Seek out workshops or seminars in your area focused on writing and storytelling. Once you’ve mastered the basics, what skills should take your focus? Here’s how to keep developing your career in the PR industry.

The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

At West Virginia University, Elizabeth Oppe, teaching associate professor, Reed College of Media, teaches the strategic communications seminar during the on-campus residency for online students.

16 email marketing terms PR pros should know

PR Daily

Outbound marketing: A strategy that reaches consumers by spreading messages across channels, including trade shows, seminar series, email blasts to purchased lists, cold calling, telemarketing and advertising. Leads scores are typically based on the lead’s professional information (title, job responsibility) and behavior (a visit to your website or attendance at your seminar). Though many PR professionals are fluent in marketing speak, some terms might be unfamiliar.

TCIP #055 – Life’s Most Important Question with Brian Willis

Melissa Agnes

Brian is a recognized thought leader and catalyst for change in the law enforcement profession, and he uses one big question in his trainings and seminars to help law enforcement professionals focus on continually finding the best solution in all types of situations.

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