The price of privacy: Consumers feel cut out of their own data transactions

Agility PR Solutions

With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.

How to be more sophisticated in your privacy messaging

PR Daily

Privacy and data security are among the top challenges facing comms pros in the months ahead. How can you make sure you are prepared for the future of privacy and are compliant with increasingly stringent laws? Privacy requests and preferences.

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Report: Consumers say tech companies can do better on privacy and more

PR Daily

A recent FleishmanHillard report about reputation management and technology highlights the struggle to maintain consumers’ trust amid data breaches, privacy concerns on social media platforms, and increased hate speech online. In March, Facebook founder and chief executive officer, Mark Zuckerberg, wrote in a blog post : … [T]here’s also an opportunity to build a simpler platform that’s focused on privacy first.

Intel announces new Ohio plant, social media users increasingly value privacy, and CVS Health CEO stresses purpose over politics

PR Daily

A new survey from Go Verizon found that 81% of people are more concerned about their privacy on social media than they were last year. Also: State Farm ditches Super Bowl ads for TikTok campaign, Snapchat faces lawsuit after teen suicide, and more.

4 attorneys general sue Google over user privacy, addressing trust crisis for your audience, and Unilever announces layoffs

PR Daily

We have always built privacy features into our products and provided robust controls for location data. What it means: The lawsuit represents the latest bipartisan efforts to hold tech companies accountable for their data privacy practices.

Facebook reveals plans to pivot to privacy-focused platforms

PR Daily

The watch word, says CEO Mark Zuckerberg, is privacy. In a blog post , he added that as he thought about the future of the internet, “I believe a privacy-focused communications platform will become even more important than today’s open platforms.”. “Zuckerberg is a master of leveraging #privacy for anti-competitive advantage,” Soltani said on Twitter. Then there’s the fact that Facebook’s privacy promises have historically been broken.

Can you have privacy under a spotlight?

PR in High Definition

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. As comms professionals, we are well versed in building up the reputation of CEOs or business leaders to increase awareness of a company.

Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

Professor Sucher argues that, had Muilenberg framed the accidents more broadly by acknowledging uncertainty and pledging to investigate a possible connection between the two crashes, he might have limited the damage to Boeing’s reputation. In some ways it’s analogous to the 2017 data privacy scandal experienced by Equifax. A consumer-products company, on the other hand, typically has a fine-tuned sense for a reputation threat. CC BY-SA 4.0.

Linking Cybersecurity and Corporate Reputation. Survey Results Coming Soon!

Reputation Us

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation. ReputationUs is a firm specializing in helping mid- to large-sized businesses and nonprofits enhance, advance and protect their valuable reputations. The post Linking Cybersecurity and Corporate Reputation.

Brands lacking a privacy-first culture risk losing customer trust

Agility PR Solutions

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. A data breach can reduce a company’s bottom line to shreds and tarnish its brand reputation for years.

Study: Privacy important, but not expected

PR Daily

Most people will tell you they value their privacy—but they expect less and less of it, according to a Pew Research Center study. Despite the low expectation of privacy, 91 percent say they haven’t changed the way they use their phones or the Internet in order to keep their information private. of chief communications officers, business executives, corporate communicators and graduate students revealed 10 trends that will drive reputation management in 2020.

Report: Key factors that are tarnishing tech companies’ reputations

PR Daily

A new report from Ketchum suggests that privacy concerns aren’t the only issue forcing consumers to rethink their relationship with gadgets and games. Consumers are worried about losing their privacy; they’re overstimulated and looking for less stress.

Can you have privacy under a spotlight?

PR in High Definition

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. As comms professionals, we are well versed in building up the reputation of CEOs or business leaders to increase awareness of a company.

Bank of America shares minimum wage benchmarks, privacy drives brand trust, and Amazon expands worker safety initiative

PR Daily

A report from Morning Consult reveals that the highest emotional driver of brand trust for consumers is whether the company respects and protects the customer’s data, privacy and security, which respondents rated with a net importance score of 74.

When A Privacy Breach Is A PR Crisis: How To Avoid It

ImPRessions - Crenshaw Communications

But in the real world, such admissions may make the hacked party vulnerable to litigation or further reputation harm. The best privacy crisis is the one that doesn’t happen, of course. The post When A Privacy Breach Is A PR Crisis: How To Avoid It appeared first on Crenshaw Communications. What would happen if your emails were disclosed for all to see?

Venmo responds to privacy vulnerability, consumers want companies to address social justice issues, and Twitter users roast CDC guidelines

PR Daily

Buzzfeed reports that it has found President Joe Biden’s account on peer-to-peer money transfer app Venmo after ten minutes of searching, revealing a web of the president’s personal transactions that create major national security privacy concerns for the popular app.

Privacy isn’t necessarily a good thing

Stephen Waddington

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. CEO Mark Zuckerberg admitted in a keynote speech that it’s an area where the social media firm has a lousy reputation. Personal privacy and security strikes at the core of Facebook’s proposition. Zuckerberg’s pitch to rebuild trust between his organisation and its users is to lock down privacy.

The importance of civility for brand reputation in 2020

PR Daily

Gen Z tends to get most of their news and information from Facebook, despite privacy issues or other concerns about the platform, though Coville stresses that users are likely getting news from publishers on the platform, a John Oliver segment or CNBC clip that might have been uploaded.

Cruise lines embrace CDC restrictions amid government fight, P&G works to overcome Apple’s privacy measures, and eBay removes auction for art made in Japanese internment camp

PR Daily

Take care to preserve your brand reputation by framing any position around the wellbeing of your internal and external stakeholders. P&G confirms partnership with Chinese company to circumvent Apple’s privacy settings.

4 Reputation Threats Organizations Should Monitor in 2020

PRSay

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks.

Apple takes swipe at Google and others with privacy-themed billboard

PR Daily

Apple hopes that its strong stance on privacy can help preserve its brand reputation and strong customer bond. CNBC reported : The message, which takes up about 13 floors of building, says: “What happens on your iPhone, stays on your iPhone” with the URL to Apple’s privacy website. The sign sends viewers to a URL where Apple elaborates on its privacy bona fides. It writes: At Apple, we believe privacy is a fundamental human right. link] #ces #privacy #iot.

5 Questions with Mark Cuban About Online Privacy

David PR Group

It might seem like a contradiction that an executive and celebrity with a huge public persona would be blazing trails for online privacy, but billionaire Mark Cuban is doing just that. Cuban, owner of the Dallas Mavericks and a star of CNBC’s Shark Tank , takes privacy so seriously that he has multiple business interests devoted to helping individuals and companies send and receive messages and post on social media more securely and more privately. We take privacy seriously.

How and why you should be measuring reputation in 2020

PR Daily

This year, you’re probably wondering how you can renew your reputation, or how establishing your purpose can help you avoid social and moral disengagement with your customers and employees. Yet they seldom describe the mechanisms that brand managers can use to benchmark and track reputation.

Physician Internet Defamation: How Doctors Can Deal with False Reviews and Protect Their Reputation

Melissa Agnes

The reality is that most anyone with a computer can cause very serious damage to your reputation: upset customers, ex-employees, ex-business partners, ex-spouses and more. Physicians are particularly vulnerable to reputation attacks for a number of reasons and, unfortunately, face a difficult challenge responding to them because of HIPAA restrictions. Combating False, Harmful Reviews and Protecting Your Reputation. Monitor your online reputation. By Whitney C.

Instagram heads off privacy concerns, most employees report burnout, and Woodward’s book interview debacle

PR Daily

Here are today’s top stories: Instagram preempts privacy questions on new messaging feature. Industry insiders should pay attention to see just how much of their privacy consumers are willing to trade away. This is the crux of reputation management, executive communication, brand management and many other facets of the modern PR pro’s role.

United and Boeing turn to Twitter after flight crisis, Clubhouse takes heat on privacy, and Bay Area school board resigns over public WebEx call

PR Daily

Clubhouse scrutinized for privacy and security concerns. Concerns over Clubhouse’s privacy vulnerabilities and its policies have been growing among the app’s critics and those concerned with how their data is being used online.

How Privacy Conscious Brands Can Gain an Edge on the Competition

Beyond PR

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm? Is Privacy Consciousness the New Corporate Social Responsibility? How to Change the Privacy Narrative and Public Perception.

Data distrust is creating big reputational risks for brands—5 steps PR must take now

Agility PR Solutions

Consumers are increasingly fed up with fears of their personal data being compromised virtually every time they make a purchase—and new research from global comms consultancy Ketchum shows that the brands and businesses that endanger their customers’ privacy are taking real reputation risks with security shortfalls. The post Data distrust is creating big reputational risks for brands—5 steps PR must take now appeared first on Agility PR Solutions.

Tripwire CEO out over Texas abortion law comments, Pfizer defends booster shots, and WhatsApp’s privacy messaging falls short

PR Daily

Sweetgreen’s CEO Jonathan Neman is trying to clean up his comments about masks and vaccines that resulted in reputational damage for him and his salad restaurant chain. WhatsApp’s privacy claims get a closer look.

Stressing user privacy, Apple offers a monthly news bundling service

PR Daily

Amid that context, Apple plans to offer a subscription service that would bundle many print magazines and a couple of newspapers into a single offering—all while putting a premium on user privacy. Of particular note, Apple is touting the privacy users will enjoy while browsing. It’s also part of Apple’s continued efforts to set itself apart as a tech company with a good record on privacy.

Facebook’s Zuckerberg proposes new systems to police social media content, General Mills defends reputation after shrimp-tail scandal, and Jay Leno apologizes for history of anti-Asian jokes

PR Daily

Users instantly protested the new feature, saying that the ability to send messages to strangers created numerous privacy concerns and the potential for abuse.

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Big Tech Has A PR Problem. Can It Close The Trust Gap?

ImPRessions - Crenshaw Communications

A new survey of 31,000 people in 27 countries has documented what most of us in PR know – Big Tech has a reputation problem. So far, Wall Street isn’t too bothered by the reputation hits. Can Better PR Solve Tech’s Reputation Problem?

Fake news about brands — a new era of reputation management

PR in High Definition

Fake news has already caused havoc in the political sphere and causes reputational damage. Some fake news websites will even say they’re a fake news publication in the privacy and T&Cs section. Fake news is not a problem that will go away overnight and with the rise of stories now targeting brands, it’s clear that community management and social listening has a huge part to play in reputation management.

A Pocket Square Is Not Your Reputation

David PR Group

I heard yet another online reputation horror story this week as a business struggles to find new talent because online reviews suggest the company is not great place to work. The sad aspects are that the online reputation and the actual reputation of the company don’t match, and the top executives are focusing more on how they appear in client meetings than how the internet presents their business.

Apple launches long-anticipated user privacy tool, the financial cost of racial inequality for film and TV, and HBO knocked for inaccurate subscriber numbers

PR Daily

Apple releases new transparency tool promoting user privacy and control over data. a software update that includes a new privacy tool called “App Tracking Transparency” that promises to give users more control over how their data is shared.

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A new era for brand trust – how PR must adapt

PR in High Definition

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! But one consequence of GDPR is that people will become more aware of the protection of data and their privacy – which has already started to result in people losing trust in some of the major technology providers.

Has Apple Lost Its PR Magic?

ImPRessions - Crenshaw Communications

For a decade sales have climbed along with profits, and its reputation for innovation has flourished. To compound matters, Apple started 2019 with another type of stumble – in data privacy, where it has worked hard to build a reputation as a champion for consumers while Facebook suffers one scandal another over its handling of user data. Luckily for Apple, everyone was too distracted by yet another Facebook privacy scandal that the FaceTime bug had a short life.).

Analyzing First Responders In Crisis PR

ImPRessions - Crenshaw Communications

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Facebook’s first instinct was to claim it was a victim of Cambridge Analytica’s mistake and to deflect with a series of privacy policy changes.

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3 Things You Don’t Know About Social Media Monitoring

Waxing UnLyrical

But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical. It’s becoming increasingly risky to empower workers to listen to social media conversations for work without providing mandatory privacy awareness training. Let’s focus on employee privacy in the workplace.

Five ways marketers can prepare for GDPR

PR in High Definition

Facilitated by Firefly CEO Claire Walker, our team of experts included Simon Morrissey, Head of Data and Privacy at law firm Lewis Silkin, Nicholas Dunn-McAfee, Head of Policy and Research at the PRCA and Simon Loopuit, CEO and founder of trust-hub. From a reputation perspective, handling data in a respectful manner shows your customers that you are safe guardians of their personal information.