Cision

NOVEMBER 11, 2016

Marijane Funess, a director at Crenshaw Communications for the past six years, pioneers a communications company uniquely positioned at the intersection of design and technology. Is your company prepared to deal with the growing technological marketplace needing some communications help? How can they overcome them?

Communications 253

Communications Data Local Survey 253

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. As well, we conduct quarterly consumer surveys that look at everything from millennial housing fears to consumer shopping habits.

YouTube 136

YouTube Training Video Survey 136

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. I culled through the answers pulling out as many as possible that were fit for print and listed them below.

Employee 148

Employee Print Writing Survey 148

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the global PR industry is predicted to grow from its current estimated size of $14 billion to $19.3 According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S.

Trends 124

Trends SEO Leadership Print 124

Sword and the Script

OCTOBER 22, 2019

To that end, I’ve poured over two surveys and re-visited a third to see what the wisdom the marketing crowds had to say about 2020 marketing budgets. The CMO Spend Survey by Gartner. but most CMOs (61%) expect “their budgets to rebound in 2020” according to The CMO Spend Survey by Gartner. The CMO Survey.

Marketing 65

Marketing Survey Study B2B 65

Burrelles Fresh Ideas

OCTOBER 24, 2023

In addition to cultivating a robust social media presence, deploying online and in-person customer surveys and collating online customer reviews is essential. Burrelles comprehensive monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social.

Strategy 97

Strategy Ethics Social Media Data 97

Burrelles Fresh Ideas

FEBRUARY 27, 2024

million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media. A survey conducted by Adtaxi in November revealed that 45% of respondents attributed Swift to influencing their interest in football. Leading up to the Chiefs’ AFC title victory over the Ravens on Jan.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

OCTOBER 24, 2017

According to the survey, the biggest challenges B2B lead generation are: 59% say engaging targeted prospects. According to the survey, the biggest challenges B2B lead generation are: 59% say engaging targeted prospects. According to the survey the length of B2B sales cycles are as follows: 16% say less than a month to convert.

B2B 64

B2B Report Marketing Survey 64

Sword and the Script

JANUARY 31, 2023

The company sells services and was using proprietary technology to assist in the delivery of those services. The publication cites Cision Chief Product & Technology Officer Jay Webster as saying: “Factmata’s unique expertise is helping brands and organizations identify risky narratives earlier and more reliably than a human can.

Software 78

Software Case Study Technology Tools 78

Barokas

DECEMBER 4, 2018

Our agency has helped numerous enterprise technology and B2B clients build campaigns around holiday shopping. Pulse Surveys : Consumer polls – when they uncover new or surprising data – can be media gold. And tools like Survey Monkey make getting that data as easy as peppermint pie.

Survey 60

Survey Enterprise Radio Print 60

Shift Communications

FEBRUARY 8, 2016

If we conducted surveys, the exact questions and responses given. Here’s an example of a good disclosure: SHIFT commissioned Google Consumer Surveys to collect responses from a representative sample of 200 respondents who answered yes to the following screening question: “Are you a journalist or paid professional blogger?”

Survey 60

Survey Analysis Data Print 60

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Crisis 151

Crisis Government Energy Community 151

NewsWhip

FEBRUARY 19, 2021

The most recent Edelman Trust Barometer shows trust in media hitting an all time low – with 59% of people surveyed in 27 countries agreeing with the statement that “journalists and reporters are purposely trying to mislead people.”. Imagine explaining trying to explain that to a time traveller from 2010. No More Heroes Any More.

Reputation 88

Reputation Social Media Reddit Media 88

Stephen Waddington

DECEMBER 30, 2019

The 2019 CIPR State of the Profession survey reported that around a quarter of PR practitioners have taken sickness absence from work on the grounds of stress, anxiety or depression. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century.

Government 103

Government Education Print Ethics 103

Doctor Spin

MAY 21, 2021

On behalf of the Beech-Nut food company , “The Father of Spin”, Edward Bernays hired a well-known New York physician to survey other physicians to see what was most healthy—a light or a heavy breakfast. Apple took on a stupid majority (“no-one cares about the aesthetics of technology”)—and the list goes on.

How To 52

How To Hotels Survey Employee 52

Burrelles Fresh Ideas

JULY 17, 2023

Like many communicators, journalists are adapting to new technology and formats. According to the latest UNESCO-ICFJ survey , a quarter of respondents reported experiencing mental health impacts due to all the above. Those who are left must do the work of laid-off staff (often with no additional compensation).

Pitching 54

Pitching Media Media Relations Writing 54

Stephen Waddington

JUNE 21, 2018

Print, not news, in decline The quarterly Audit Bureau of Circulations (ABC) data is a depressing read. Print has ceded to digital in all but a few niches. The ability of these technology companies to collect data and connect citizens with brands and organisations, at a moment in time, is potent. It almost seems unfair.

Social Media 73

Social Media Print Study Advertising 73

Sword and the Script

AUGUST 15, 2017

This fee will cover an expanded profile in print which will run even sooner – within 30 days of purchase, in addition to an online listing,” according to the publisher’s message [emphasis added]. If you enjoyed this post, you might also like: Survey: 5 Top Ways Reporters Find Sources and Stories. Give our services a try. Talk to Us!

Journalism 64

Journalism Brand Branding Advertising 64

Polaris

NOVEMBER 17, 2015

Why technologies developed for space exploration impact growing practices on earth. Space technologies: Plants in space: how exploration is driving innovation here on earth. The power of sensory traits to affect consumer choice. • Sensory traits: Give ‘em what they want: Filling the grocery shelves and garden centers of tomorrow.

Agency 100

Agency Newspapers Interviews Radio 100

Beyond PR

JUNE 29, 2016

The findings from Outsell, a research and advisory firm focused on media, information, technology and the business of data, reveal a fundamental shift away from intrusive tactics, such as telemarketing, autoplay video and TV/radio ads, towards user-initiated behavior. It’s not surprising, then, that a new white paper from Outsell, Inc.

Media 75

Media B2C B2B Nonprofit 75

Cision

OCTOBER 27, 2016

In fact, according to Edelman’s 2016 EARNED BRAND study , 86% of surveyed consumers rely on peer sources for learning about brands and 71% rely on peer sources for buying decisions. You need to understand the buyer’s journey from beginning to end – across all channels – including traditional channels such as print and broadcast.

Marketing 120

Marketing Financial Strategy Analytics 120

PR in High Definition

FEBRUARY 18, 2019

Firefly’s own research among consumers revealed that print and online media reviews influence 28% of people, YouTube and other influencers affect 11% of people, but way out in front are reviews in retail outlets, like Amazon, at a staggering 61%. Companies that prioritise activities towards voice technology now have the chance to get ahead.

Engineering 67

Engineering Reputation Social Media SEO 67

Burrelles Fresh Ideas

FEBRUARY 13, 2024

As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like. Track your competitors and understand the sentiment in real-time from all media – print, online, broadcast, and social.

Social Media 87

Social Media Media Mobile SEO 87

Beyond PR

MARCH 6, 2018

Now imagine what that number would be if it were not for the 600+ million devices that are equipped with ad-blocking technology. Surveying thousands of marketers, here are this year’s trends: What the most successful B2B content marketers do?: 100, 500, maybe 1,000? But What Makes Content Marketers Successful?

Strategy 67

Strategy How To B2C Content Marketing 67

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 104

Media Radio Print Newspapers 104

Sword and the Script

AUGUST 1, 2023

Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI. There’s ample evidence, including the company’s own survey of journalists to suggest reporters do prefer pithy pitches. DALL-E is developed by OpenAI, which also makes the popular ChatGPT tool.

Software 122

Software Pitching Ethics Privacy 122

Sword and the Script

DECEMBER 22, 2020

Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Every entry links to both the article I originally wrote – and to the underlying source, report or survey. Some 68% of B2B professionals surveyed say it takes longer to complete B2B sales cycles compared to a year ago.

Survey 176

Survey Marketing B2B Study 176

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company. ESG outlook.

Software 119

Software Case Study Advertising Advertising 119

Stephen Waddington

JULY 11, 2017

The ECM 2017 survey is based on responses from 3,387 communication professionals in 50 countries. The ECM 2017 survey was organised by the European Public Relations Education and Research Association (EUPRERA) and the European Association of Communication Directors (EACD), with support from PRIME Research. #1 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Sword and the Script

MAY 22, 2018

If you’re into the technology marketing scene, chances are you do too – because he’s everywhere. Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Pre-Internet, that was because print ad space was so costly.

Marketing 62

Marketing B2B Print Technology 62

Cision

MARCH 21, 2016

Emerging technology continues to change the way readers consume the news and how media outlets report it. Cision’s State of the Media 2016 Report lists the four most important media trends, according to a survey of more than 300 journalists. For our newest findings, check out the State of the Media 2016 Report!

Trends 120

Trends Mobile Media Print 120

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In recent surveys of marketers, more than 50% have reported that personalized content based on audience segments had a significant impact on their marketing success. Guest Contributor: Hamza Hanif is an experienced SEO specialist, marketing executive, and content marketer with a passion for writing about technology and news.

Engineering 101

Engineering Writing Mobile SEO 101

Katie Paine's Measurement Blog

MAY 25, 2023

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. However, when our smaller companies have very specific needs, we find ourselves actually doing the research, be it surveys or media monitoring.

Measurement 52

Measurement Communications Survey System 52

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2016

That’s one reason the $5 million fundraise by AirPR, which builds analytics tools to measure PR’s impact, was notable in PR and technology startup circles. Even top PR and media relations professionals need to refresh their methods with new tools and technologies. Shortcuts That Fuel Earned Media Results. Use new tools.

Television 120

Television Interviews Engineering Tools 120

PR Conversations

AUGUST 9, 2011

Likewise, a sign off can be created for all emails sent about the event and any printed materials that will be used. It can also be useful for those using geosocial networking technology to be able to connect on arrival and with others. Wifi technology. Focus on actual attendees. Monitoring, responding and retweeting.

Twitter 40

Twitter Social Media Conference Video 40

Sword and the Script

MARCH 20, 2018

While most of us take conference registrations, badge scanning, and conference apps for granted as attendees, there’s a lot more to the underlying technology. And that’s how G2Planet got started in creating technology platforms to manage marketing events. Nearly two decades later, co-founded Mark Granovsky is still at it.

Industry 71

Industry Marketing Enterprise Mobile 71

Shift Communications

DECEMBER 1, 2016

Our strong integration with marketing technology resulted in this business press hit in CNBC. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. Both appeared in print, on the front page of USA Today’s Money section.

Strategy 60

Strategy Print Insurance Insurance 60