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Report: Pandemic Effects on Work Arrangements Also Hitting Office, Retail and Residential Real Estate

PRSay

Lower demand for office space has companies rethinking how to make their real estate meet new work habits. Researchers found that people moved out of expensive, office-dense ZIP codes into more affordable areas that offer more mixed-use real estate that combines residential, commercial and office spaces.

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Engaging Millennial Homebuyers: PR Strategies for Real Estate Pros

Victorious PR

The millennial demographic has quickly become a key target audience in the real estate industry. With these first-time buyers coming in hot, real estate professionals need tactics and strategies for effectively engaging and appealing to the millennial homebuyer, and believe it not, PR can help with this.

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Rebranding a Real Estate Development Company Within a Six-Weeks 

The Hoyt Organization

Solution THO created a framework and a fast-track timeline to make sure we could meet the deliverables in time for the conference. In order to meet the deadline for the trade show, the brochure was prepared with the logo areas as blank spots, which were filled in at the last minute, thereby allowing creative to move ahead.

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Growing Your Email List

PR for Anyone

I’ve worked with thousands of real estate agents and I still see on most websites a box that says “Sign up for my newsletter” or “Join my list” or “Subscribe.” Not many people want a newsletter about a real estate agent. Make it easy for people you meet to get your free offer. I also love using www.Canva.com. .

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Spotlight on a Solo PR Pro: Meet Meredith LeJeune

Solo PR Pro

Originally from Virginia Beach, VA, Meredith LeJeune got her start as a marketing and communications coordinator for Dominion Enterprises — a marketing services company serving the real estate, automotive and travel industries — doing a little bit of everything from traditional public relations to developing marketing and sales collateral.

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#MediaMonday – Ron Davis

HMA Public Relations

This feature comes to us from Ron Davis, a reporter covering East Valley real estate and economic development for the Phoenix Business Journal. Meet Ron and find out how he got his start in writing in the latest post. Happy #MediaMonday!

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Spotlight on a Solo PR Pro: Meet Ebony Vaz

Solo PR Pro

After graduating from the University of Central Florida, where she conducted research in virtual reality and password information security, Ebony took a job with 7-Eleven as part of the real estate department. Ebony also worked at the UCF Arena for a few years and got to meet a slew of interesting folks, including James Earl Jones.

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