Solo PR Pro

NOVEMBER 23, 2021

Crawley (SVC) Strategic Communications for nearly five years and helps clients with everything from storytelling training and message development to speechwriting. As she considered what was next, she looked around at other jobs out there, even interviewing for a few positions, but couldn’t find anything that felt right.

Meeting 86

Meeting Education Journalism Resources 86

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. They know that with their strength in storytelling, they have a huge opportunity as the only discipline that can achieve a consistent, engaging brand narrative, regardless of channel. PR seems to have got over its inferiority complex.

Interviews 115

Interviews Agency Industry Measurement 115

Ishmael's Corner

APRIL 26, 2015

What storytelling techniques carry the narrative? Either that or Zhang Lei’s storytelling acuity scores in the Ira Glass quadrant. In breaking down the article, four storytelling techniques carry the narrative. The third storytelling technique, what I term the unexpected or weird twist, is woven throughout the narrative.

Storytelling 60

Storytelling Engineering Hotels Training 60

PRSay

FEBRUARY 12, 2019

Terry Gross hosts NPR’s “Fresh Air” radio program and has interviewed thousands of people during her four-decade career. Whether interviewing or conversing with someone, you should be genuinely curious and want to hear what the other person is telling you, Gross says.

Interviews 66

Interviews Radio Storytelling Writing 66

Contently - Strategy

JULY 21, 2021

I regularly attended meetups, speaking gigs, happy hours, conferences, meetings, book signings, customer events, and workshops that brought me together with the marketers and creatives I write for. Often with a drink that had a lime in it, which always brings good storytelling vibes.) Before COVID, inspiration was easy.

How To 137

How To Creativity Storytelling Writing 137

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. They know that with their strength in storytelling, they have a huge opportunity as the only discipline that can achieve a consistent, engaging brand narrative, regardless of channel. PR seems to have got over its inferiority complex.

Interviews 60

Interviews Agency Industry Measurement 60

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. Polish the company story, but don’t lose authenticity.

Publicity 256

Publicity Brand Branding Storytelling 256

Stephen Waddington

FEBRUARY 23, 2021

He’d asked for an interview about my lockdown startup Wadds Inc. He’s a visual storyteller. It wasn’t so much a photoshoot as a meeting with a new friend and creative professional. Chris achieved all three in our short meeting. He’s checked out a site in the centre of Newcastle. He’ll be in touch.” Photography is his art.

Creativity 97

Creativity Print Storytelling Meeting 97

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. In particular, expect to see more smaller affinity networks that meet both virtually and physically. I thought it would be great to get Drew Neisser’s views.

Social Media 149

Social Media Marketing Media B2B 149

The Hoffman Agency

AUGUST 10, 2023

The Hoffman Agency is all about the crossroads of storytelling and innovative tech. After several emails back and forth, Lou quickly set up times for me to meet with him and the team at the agency. I could not have asked for a more genuine, passionate team to interview with, and I am still elated about it (thank you, Ron!).

Case Study 36

Case Study Storytelling Television Energy 36

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. But, my favorite part is meeting up with friends to find out what’s going on in their world. However, your shout outs can also be in your own storytelling.

Skype 150

Skype Industry Storytelling Interviews 150

Deirdre Breakenridge

JULY 10, 2019

The communication model I’m building is based on these informal one-on-one interviews, social media searches using the Talkwalker Quick Search platform, as well as 30 years in communications and relationship-building best practices. . Is it because their leaders are coming across as leaders who don’t meet their expectation?

Ethics 177

Ethics Social Media Leadership Interviews 177

Cision

JANUARY 17, 2018

Instead of “pivoting” like a startup towards new forms of advertising, or new storytelling formats like video, they should be pivoting back to the one thing that really matters — their readers. If you want a really clear explanation of how journalism on blockchain would work I have a guy who’s a great five- minute interview.

Pitching 215

Pitching Journalism Construction Writing 215

MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

ImPRessions - Crenshaw Communications

MAY 29, 2018

Then all need to start the work of transforming a list of product attributes into compelling, media-ready storytelling. Part of a PR team’s job is to critique the client’s performance in media interviews and public speaking. If the story isn’t sufficiently compelling and different, the PR team needs to say so.

Apparel 160

Apparel Construction Agency Interviews 160

Beyond PR

AUGUST 11, 2016

Conduct quickie interviews. . Take people behind the scenes to an event you’re attending or inside your office at a team meeting. Because of communication channels like Snapchat, today’s audiences expect more from your brand storytelling. WeddingWire seeks feedback on which bouquet is most popular with their audience.

Storytelling 40

Storytelling Brand Branding Journalism 40

wiredPRworks

MAY 13, 2022

His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. How did they meet? During his career, he has also held leadership roles in communications with globally recognized brands such as Nasdaq, CME Group, Bloomberg, and Accenture. About Barbara Rozgonyi.

Social Media 52

Social Media Corporate Communications Media 52

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. If you have a CEO who can slam dunk every interview, good for you. Do you have a strong story and storytellers? Are your spokespeople working? Keep her in the limelight. Should you?

Strategy 78

Strategy Media Storytelling Pinterest 78

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Or you meet an influential person whom you can tap later to speak on behalf of your business model or brand. Most earned media stories (what we call the editorial features and interviews that result from our efforts) take time to germinate, and an off-and-on strategy is a sure momentum-killer. Consider the big picture.

B2B 232

B2B Agency Energy Media Relations 232

The Hoffman Agency

AUGUST 10, 2022

During the interview process, I was wowed by the care they took in seeking applicants who would be a good fit with the rest of the team. I’ve also had the privilege of receiving direct instruction from our CEO and founder Lou Hoffman himself by attending his storytelling workshops. Shortly after, The Hoffman Agency contacted me.

Travel 36

Travel Storytelling Meeting Internal 36

The Hoffman Agency

AUGUST 12, 2021

When interviewing here, it felt like the right fit. The people (now some of my incredible colleagues) who interviewed me made me feel comfortable and truly right at home – which has now trickled into my internship. This is what has always driven me toward public relations: storytelling with a sense of curiosity.

Internal 36

Internal International Storytelling Interviews 36

PRSay

FEBRUARY 5, 2018

Speeches, white papers, blog posts and even tweets create expectations about an executive’s communication skills that must be met when they do live Facebook chats, meet customers or talk with employees. When interviewing executives, listen for phrases, word and sentence lengths, and unusual terms they favor. Research and ask questions.

Communications 141

Communications Employee Leadership Writing 141

wiredPRworks

APRIL 20, 2022

Storytelling success stories. How did they meet? Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. What We Talked About on Growing Social New. What you need to know about Newsjacking.

Marketing 118

Marketing Social Media Trends Instagram 118

Bianchi Biz Blog

MARCH 11, 2024

The more people I get to interview, the merrier. I’ve been in journalism for 12 years, with a large part of that being in broadcast and digital storytelling. I love when PR people give a story pitch, or suggestion for the interviews, but please do not tell us which questions to ask, or to follow only a set list of questions.

Automotive 92

Automotive Meeting Report Journalism 92

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. That’s where the value is in digital communication: the human, face-to-face meeting. And storytelling is a key part of that.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

5W PR

JANUARY 8, 2019

In 2019, beauty brands will win by: Creating online meets offline brand experiences. Smart 2019 beauty PR campaigns will meet consumers where they are and follow them home via digital touch points. Retailers like Credo Beauty are requiring brands to meet their openly posted “ Brand Standard.”

Brand 74

Brand Branding Instagram Fashion 74

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I thought to myself: “Everything we do is storytelling!” This curiosity can save you in a client meeting, too. Rapid Fire Round.

Crisis 0

Crisis Reputation Study Trends 0

Barokas

JANUARY 9, 2019

If you have a CEO who can slam dunk every interview, good for you. Do you have a strong story and storytellers? Along the same lines as ensuring the right spokespeople, make sure your message is strong and engaging, and that you have great storytellers sharing it with the world. Are you leveraging the right spokespeople?

Strategy 60

Strategy Media Pinterest Storytelling 60

Ishmael's Corner

JANUARY 27, 2015

Meet Max Swisher. I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. But the administration’s true digital savvy comes out in how it shapes in-depth content with a storytelling bent, attracting a mass audience.

Industry 60

Industry Storytelling Journalism Corporate 60

MaccaPR

FEBRUARY 2, 2017

With magazines, you can relax readers into the story and exercise your muscles of narrative storytelling. I did meet Gloria, but I forgot to have her autograph it!”. * * *. With a daily newspaper, journalists have to hook readers high in the story in the first few sentences.

Print 48

Print Newspapers Interviews Journalism 48

Ethical Voices

OCTOBER 24, 2022

But really, it’s every time and every day taking a look at those old reporter five Ws and an H and figuring out, yes, this could make a great PR story, but should I ask this person if they want to be interviewed? Should I push my client for them to be interviewed? Should I be pushing this individual to be interviewed?

Ethics 50

Ethics Interviews Advertising Advertising 50

PRSay

OCTOBER 31, 2019

I recently had the chance to interview a producer who had worked at CNN for the last 18 years. You might have noticed a rise in articles like “10 types of people you’ll meet at private school.” They are: Visuals: With so many digital native news sites it makes sense that this has become more important. It’s not just for TV anymore.

Pitching 134

Pitching Video Engineering Web 134

Ishmael's Corner

MARCH 31, 2015

Lee’s communications over the past week or so, what emerges is a master storyteller. By storyteller, I don’t only mean the ability to tell a compelling story with a beginning, an end and twist in between … though he could do this. To see Mr. Lee in action, check out his interview on “Meet the Press” during the 1960s.

Communications 60

Communications Storytelling Local Policies 60

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. It’s all storytelling. I still have hundreds of friends among news people across the nation. Finally, respect them.

Newspapers 120

Newspapers Journalism Pitching Report 120

Shift Communications

OCTOBER 17, 2014

This means sitting in on a lot of meetings, listening for needs and opportunities. It’s because I’m running from call to meeting to call and so I don’t get a chance to witness, and to cheer, for the wins as they happen. If we’re not getting results, it’s usually either a storytelling issue or a target issue. To your clients.

Agency 146

Agency Pitching Training Meeting 146

Cision

JUNE 9, 2016

In this interview, Madhuri discusses the importance of building trust with your audience, why less is more for content and how to improve your communication by listening. The first stage is to understand the business and brand challenges that the organization would want to overcome to meet their desired objectives.

Training 0

Training Leadership Brand Branding 0

wiredPRworks

JULY 25, 2016

I'm looking forward to meeting them all!! I'd love to meet you!!! It’s about that time - to dust off the resume and steam your “Interview suit”. Patrick O'Rourke , Digital Marketer and Storyteller at Ozman Media, Peaches & Hot Sauce Podcast. Congrats to SheSays Chicago on rounding up 20 panelists. Will you be there?

Conference 40

Conference How To Creativity Energy 40