Contently - Strategy

JULY 21, 2021

As Kurt Vonnegut once said: “Please write for one person. When you write for everyone, you write for no one. Writing for one person can be absolutely inspiring. The reason that “writing for one person” works is because it’s an act of empathy. ” Is that a weird freaking quote?

How To 145

How To Creativity Storytelling Writing 145

PRSay

FEBRUARY 12, 2019

Terry Gross hosts NPR’s “Fresh Air” radio program and has interviewed thousands of people during her four-decade career. Whether interviewing or conversing with someone, you should be genuinely curious and want to hear what the other person is telling you, Gross says.

Interviews 67

Interviews Radio Storytelling Writing 67

Barokas

JANUARY 3, 2018

The Craft of Creative Writing. For 2017, my super awesome Secret Santa, Michelle, gave me a book by Dani Shapiro, titled, “Still Writing – The Perils and Pleasures of a Creative Life.” This book particularly resonated with me as the art of storytelling is the cornerstone of the communications industry. Then a sentence.

Creativity 60

Creativity Writing Skype Travel 60

ImPRessions - Crenshaw Communications

MARCH 27, 2018

As The Atlantic writes, noting that the Parkland students quickly raised $3.7 A native grasp of PR, media, and visual storytelling. He flagged a Fox News crew and immediately offered an interview. “I First came the White House meeting, followed by the CNN town hall. Why have they been so successful? “We call B.S.”

Interviews 200

Interviews Groups Storytelling Social Media 200

Cision

JANUARY 17, 2018

Instead of “pivoting” like a startup towards new forms of advertising, or new storytelling formats like video, they should be pivoting back to the one thing that really matters — their readers. Would you like to write about how blockchain is changing the jewelry business? Please write about them?’ Write about it.’”.

Pitching 215

Pitching Journalism Construction Writing 215

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association.

Social Media 149

Social Media Marketing Media B2B 149

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. On one occasion, I was given an assignment to write something for the CEO. Research and ask questions.

Communications 149

Communications Employee Leadership Writing 149

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. But, my favorite part is meeting up with friends to find out what’s going on in their world. However, your shout outs can also be in your own storytelling.

Skype 150

Skype Industry Storytelling Interviews 150

ImPRessions - Crenshaw Communications

SEPTEMBER 24, 2019

That inflection point in his company’s history and his personal reasons for deciding as he did became the basis for our storytelling. Setting up in-person meetings over coffee or food will give the client face time to sell their story. Once an interview is set up, it’s important to prepare the spokesperson in a similar way.

Pitching 140

Pitching B2B Infographics Study 140

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Storytelling success stories. How did they meet? And, he even added links to their sites. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. About Growing Social Now.

Marketing 118

Marketing Social Media Trends Instagram 118

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I thought to myself: “Everything we do is storytelling!” This curiosity can save you in a client meeting, too. Rapid Fire Round.

Crisis 0

Crisis Reputation Study Social Media 0

PRSay

OCTOBER 31, 2019

I recently had the chance to interview a producer who had worked at CNN for the last 18 years. Guess which ones journalists like to write? You might have noticed a rise in articles like “10 types of people you’ll meet at private school.” It’s not just for TV anymore. And that’s a big deal.

Pitching 139

Pitching Video Engineering Web 139

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. That’s where the value is in digital communication: the human, face-to-face meeting. And storytelling is a key part of that.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

Ishmael's Corner

JANUARY 27, 2015

Meet Max Swisher. I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. But the administration’s true digital savvy comes out in how it shapes in-depth content with a storytelling bent, attracting a mass audience. That would be rich.

Industry 60

Industry Storytelling Journalism Corporate 60

ReimaginePR

SEPTEMBER 5, 2016

Here’s a checklist for what you should do after writing every blog post. Why do you you write your blog? ” If the post you’re getting ready to write doesn’t meet that requirement, scrap it and start again. That’s why it’s always a good idea to write like you talk– at least when it comes to blog posts.

Blogging 120

Blogging How To Infographics Writing 120

MaccaPR

FEBRUARY 2, 2017

Our staff is thrilled: Reporters like to write for a shiny, glossy package that lets you create a cover story in a different way. With magazines, you can relax readers into the story and exercise your muscles of narrative storytelling. I did meet Gloria, but I forgot to have her autograph it!”. * * *.

Print 48

Print Newspapers Interviews Journalism 48

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. It’s all storytelling. Read closely what they write. What constitutes a successful media strategy?

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

JUNE 9, 2016

In this interview, Madhuri discusses the importance of building trust with your audience, why less is more for content and how to improve your communication by listening. The first stage is to understand the business and brand challenges that the organization would want to overcome to meet their desired objectives.

Training 0

Training Leadership Brand Branding 0

wiredPRworks

JULY 25, 2016

I'm looking forward to meeting them all!! I'd love to meet you!!! We all have goals that we say are important to us — getting in shape, building a business, writing a book, and so on — but for most of us, the inertia of life holds us back. It’s about that time - to dust off the resume and steam your “Interview suit”.

Conference 40

Conference How To Creativity Energy 40

Shift Communications

APRIL 23, 2015

Whether it’s participating in webinars, interacting with people online, or speaking at industry, company or academic events, I meet people who are at varying levels of comfort with the fast-paced world in which we live. Visuals : Traditionally, communicators have been trained in writing.

Communications 60

Communications Analytics Infographics Data-Driven PR 60

Rock the Status Quo

FEBRUARY 3, 2015

We worked with their HR department to create a real position, writing a fun job description and posting it on Facebook, Monster, and Indeed.com. After the first round of interviews we hosted “auditions” for finalists at a store and got great coverage, including WABC-TV. I stepped into a cab one day and there it was on TaxiTV.

Agency 100

Agency Advertising Advertising Twitter 100

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. And my desk was located in between the Watertop and refrigerator, where I used to meet my clients. He said, no, let's meet then. The individuality transcends both to his personal and professional life.

B2B 52

B2B Communications Media Newspapers 52

NewsWhip

MAY 12, 2021

And, so now we have a whole process where within our internal studio, we meet once a week to discuss those trends and what we’re seeing. And, then with some of our brands, we meet on a regular basis. So, when we have a trend that we think is a good idea for one of our brands, it’s a very fun informal meeting.

Trends 78

Trends Brand Branding Reddit 78

Cision

JUNE 1, 2017

To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. Prospects constantly ask me when they get to meet my male partner or tell me they can’t negotiate without my male partner at the table. GD: Just one?! The second is in speaking.

Sports 245

Sports Agency Industry Creativity 245

PR Conversations

MAY 9, 2017

Speech writing. I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. Excellent communication is key to our profession, and good writers always attract my attention, as well as help me strive to improve my own writing. Whatever I’m doing at the time.

Energy 53

Energy Measurement Internal International 53

Contently - Strategy

JANUARY 9, 2019

Complement your writing, but don’t copy it. In these meetings, encourage your writers to bring published articles they believe might work as videos. Deep dives tend to work well as long explainer articles and videos, as do interviews with charismatic subjects.

Video 111

Video Brand Branding YouTube 111

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Journalists want to write stories that will engage their readers. If you are writing more than 200 words on any subject, you’re probably in the wrong place,” said Aiken.

Media Relations 115

Media Relations Media Print Newspapers 115

Ishmael's Corner

JUNE 8, 2015

Every day I had the opportunity to meet aspiring filmmakers and marketers from all around the world in the Marché du Film. Without the “sale” present in a pitch, PR professionals wouldn’t be able to place stories in publications or schedule interviews with journalists, and subsequently wouldn’t be able to communicate their ideas.

Communications 60

Communications Film Guidelines Pitching 60

PR Conversations

OCTOBER 20, 2015

The people I get to interact with on a daily basis are fantastic, and I love meeting new people. Everyone I meet has her or his own story to tell, and these shared narratives influence my perception of our field. We have great discussions at its meetings. Every day means something different and new. Definitely.

Conference 40

Conference Meeting Case Study Film 40

prTini

JUNE 1, 2015

Who’s been in a meeting when someone declares the need for a viral video. Where can a slower approach enhance your storytelling? In preparation for my PR News talk, I interviewed Dan Farkas , a videographer friend of mine to get some first-hand insights. Relating this back to PR, think about writing an article or strategic plan.

Video 28

Video Travel Viral Resources 28

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. She’s done an extensive survey and in-dedpth interviews. When you meet Justin, you know there is something special about him. She’s a bright student and a strong leader among her peers.

Sports 0

Sports Leadership Internal International 0

Beyond PR

JUNE 1, 2017

To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. Prospects constantly ask me when they get to meet my male partner or tell me they can’t negotiate without my male partner at the table. GD: Just one?! The second is in speaking.

Sports 81

Sports Agency Industry Creativity 81