Cision

JUNE 9, 2016

Now as the owner of Media Maven , a full-service public relations firm, I’m getting asked that question even more. . So many entrepreneurs and small business owners think just pitching their product or service is enough because it’s that good. This is media relations. It also shows you went above and beyond to send a pitch.

Pitching 120

Pitching How To Brand Branding 120

Rock the Status Quo

FEBRUARY 19, 2015

Your pitch worked! The interview! The very thought of appearing as a guest on live TV can make even the most seasoned media spokesperson quake in their boots and it’s our job to make sure they are prepared. What are the most common issues seen with media interviews and, as PR pros, how can we avoid them?

Interviews 100

Interviews How To Media Media Training 100

Bianchi Biz Blog

AUGUST 7, 2023

The sports editor stormed out my first week on the job and the editor asked if I wanted to make my then-unpaid internship a paid one. I stayed on with the newspaper for several months after the internship ended as its sports editor before joining a small daily in the news/everything room. Metro weekly newspaper that no longer exists.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. But how influential are these sporting heroes? 10) Zlatan Ibrahimović (@ibra_official) – Twitter: 4.44m /Instagram: 24.7m.

Sports 54

Sports Social Media Instagram Media 54

Bianchi Biz Blog

JUNE 19, 2023

My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. I worked for other firms like Grandview Media, Babcox Media and other trade organizations before arriving at Transport Topics. What advice do you have for PR people that want to pitch you?

Transportation 94

Transportation Meeting Media Newspapers 94

PR for Anyone

JULY 14, 2021

It’s also something the media can use in their story – your story. It gives them more background and make their segment, interview, story have deeper meaning and connection. That “why” is what is intriguing to the media, and also what creates connection with your customers or clients. Your story matters!

Pitching 130

Pitching System How To Sports 130

Bianchi Biz Blog

AUGUST 21, 2023

What advice do you have for PR people that want to pitch you? I think the most important thing is to keep pitches simple but most importantly relevant. The amount of completely irrelevant pitches I get in my email drives me insane. Probably the biggest thing about me is my Irish heritage and my passion for Gaelic sports.

Meeting 73

Meeting Automotive Engineering Journalism 73

PR for Anyone

OCTOBER 13, 2021

This is a great way to get featured in the same media more than once. Why is this PR story relevant : Media begets media. Why this pitch appealed to the media : Steve Harvey gave an update on CastMedic Designs after Diana Ross was seen wearing the product. Media outlet that was pitched: The Steve Harvey Show.

Television 130

Television Fashion Pitching Sports 130

OnePitch

JUNE 16, 2022

For her clients, she routinely develops holistic, personalized communications strategies, secures top-tier media placements, and crafts custom content that furthers their brand objectives. Read below for the entire interview with Desiree: 1.) What made this pitch successful is simple: 1.) It depends on the pitch.

Pitching 61

Pitching Consumer How To Meeting 61

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. Use it as an opportunity.

Sports 68

Sports Education Construction Television 68

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. What advice do you have for PR people that want to pitch you?

Meeting 95

Meeting Transportation Media Sports 95

PR for Anyone

NOVEMBER 4, 2021

You’ll see many examples of how people landed in the media. Read through these to get inspired on what you can pitch the media, today! In fact, the pitch was “Yes! Again, this appealed to the news anchor as she was trying to get some predictions of her own figured out as well as her favorite sports team.

Examples 130

Examples Pitching YouTube Video 130

Bianchi Biz Blog

MAY 22, 2023

I also reported on stadiums, arenas and ticketing for the Sports Business Journal , and I covered the Houston real estate market for The Real Deal , a New York-based real estate trade publication with somewhat of a tabloid bent. Pitch news instead of promotional material. Getting pitches that have nothing to do with what I cover.

Automotive 75

Automotive Meeting Report Real Estate 75

MaccaPR

JUNE 8, 2017

In this interview, Roshini dishes on how PR people can pitch their clients to be in front of her microphone, why radio is still vital in the age of Twitter, Snapchat and Pinterest; and how former Secretary of State Madeleine Albright is one of her girl crushes. My biggest tip for PR people is: generic pitches never work for me.

Radio 89

Radio Instagram Pitching Interviews 89

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.

Storytelling 60

Storytelling Social Media Sports Strategy 60

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. We like to follow bloggers who are superior writers, and straight shooters, and whose posts are free of jargon and sales pitches. Bad Pitch Blog. To improve writing.

Blogging 159

Blogging Pitching Fashion Sports 159

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

Media Relations 115

Media Relations Media Print Newspapers 115

Bianchi Biz Blog

OCTOBER 4, 2021

I have been fortunate to have been able to write about many of my past sports-car racing adventures, and by far the best and most memorable of those has been co-driving the 1979 Nurburgring 24-Hour endurance race with pro drivers Jim Downing and Lyn St. What advice do you have for PR people that want to pitch you? Email please!

Automotive 76

Automotive Meeting Engineering Media 76

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

The eclipse was an example a super-competitive time with countless brands vying for a slice of the media pie. This is where some targeted media training right before interviews is highly recommended. We also commend brands who prepped tips for watching and photographing, and experts giving smart interviews on the subject.

Hotels 200

Hotels Local Interviews Viral 200

Bianchi Biz Blog

JANUARY 24, 2022

We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed. The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. Any pet peeves with PR people?

Meeting 78

Meeting Automotive Media Technology 78

Landis PR

APRIL 12, 2021

A 30-minute newscast may have a mere 18 minutes for news, once commercials, weather and sports are subtracted. They are often the go-to pool resource for other media, because they provide quick and accurate fundamentals, especially when time is of the essence. In most newscasts, time is the enemy of depth. Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 89

Agency Energy Crisis Management Industry 89

Cision

AUGUST 16, 2016

Moving around effectively in the media industry can be daunting. In this interview, Erik discusses moving from one media world to the next. When I work with a client, I try to consider their story in a visual way that not only makes for an excellent news pitch, but also doubles as compelling social media and web content.

Television 120

Television Pitching Journalism Interviews 120

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. Staying consistent in the media is key. Much of PR today is about leverage.

Journalism 78

Journalism Social Media Radio Fashion 78

Bianchi Biz Blog

APRIL 5, 2021

I also supervise our excellent social media editor, Terry Kosdrosky. I also was a sports stringer for the Detroit Free Press and I interned back home at The Toledo Blade. What advice do you have for PR people that want to pitch you? If we are a “second tier” pitch, you are insulting me. the Lowell Sun in Lowell, Mass.,

Automotive 66

Automotive Web Meeting Media 66

PR in High Definition

SEPTEMBER 24, 2019

Sure, editors, reporters and columnists continue to be the so-called top jobs in journalism, but there’s been a significant shift in recent years in terms of topics and sectors that are being covered, how the media is responding to changing demand from readers and the critical focus on digital. The age of social.

Media 54

Media Newspapers Journalism Video 54

Flack's Revenge

OCTOBER 4, 2017

I was in a Seinfeld state of mind, having just watched (and loved) his new Netflix special Jerry before Seinfeld ; and was thrilled to hear him being interviewed by Howard Stern on Sirius radio. Below I share snippets from the interview, and takeaways for PR: Dress the Part (Stage the Set). They started with pleasantries.

Radio 120

Radio Interviews Writing Pitching 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. Media Shift. And it also features interviews with reporters to help readers gain a better understanding of how this kind of reporting impacts them.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

MAY 24, 2018

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. Expedia’s vision statement is milquetoast in comparison) Momondo’s daring, creative endeavor was no small project; it involved a heavy lift of DNA tests, interviews, and filmmaking.

Creativity 174

Creativity Small Business Storytelling Travel 174

Prohibition

NOVEMBER 10, 2021

Furthermore, just as technology has made it easier for businesses to create videos, it is now much easier for people to view them through social media and other platforms used on a daily basis – making it one of the most popular ways content is consumed. Nike Football Presents – The Switch a Spark Brilliance Production.

Video 62

Video Sports Film Employee 62

MaccaPR

APRIL 18, 2017

Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

FEBRUARY 3, 2016

After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. So, it wasn’t too unusual that I attracted a hybrid social media-content-PR role when I returned to New York City. Here’s a free sports drink.

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Cision

AUGUST 11, 2016

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. and our challenge is helping different audiences – media, government, regulators – understand the business. The change has been in the news media.

Corporate 0

Corporate Airlines Financial Journalism 0

Sword and the Script

JANUARY 23, 2018

’ Remember when ‘social media’ came into vogue? Every marketer had to be ‘doing social media.’ See these related interviews: Startup Marketing? Or I’ll go to Marketing Land or Marketing Profs or Social Media HQ. If you weren’t doing what you do now you’d be…doing in sports.

Marketing 71

Marketing Content Marketing Sports B2C 71

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release. Consider Crayola.

Agency 100

Agency Newspapers Radio Interviews 100

Shift Communications

JULY 31, 2015

(Caution: This post contains lots of hockey references – apologies to non-sports fans). While I’m sure every pitch has a unique and interesting story to tell (at least I hope they do), the odds of success are just so small considering the strong competition you’re going up against every day.

Interviews 60

Interviews Pitching Sports Local 60

NewsWhip

MARCH 3, 2020

We recently sat down with Bryan Pedersen of MSL to discuss earned media and the impact of data on agencies and their clients. Earlier this week, we had the chance to chat with him about the application of data, the power of earned media, and of course, some tennis. . New business pitches or crisis and issues management?

Data 88

Data Agency Sports Creativity 88